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BMM INNOVATION GROUP “BIG” BRINGS ITS GLOBAL EXPERTISE TO ICE LONDON FEBRUARY 6-8
The BMM Innovation Group announced that it will be exhibiting at ICE London February 6-8 at the ExCeL London Convention Center in Stand No. N3-520 with its partner companies, BMM Testlabs, BIG Cyber, and RG24Seven Virtual Training.
The Companyߣs focus at ICE will be its move to full globalization, its expertise in emerging technologies, its market leadership in compliance testing and certification for every gaming product in every gaming market, and its focus on protecting the gaming industry and all who play through cutting-edge cybersecurity and virtual training solutions.
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BMM Innovation Group Chairman and Chief Executive Officer Martin Storm said,: Coming off seven consecutive years of revenue and EBITDA growth, including a record year in 2023, ICE London is the first major show of 2024 and an exciting opportunity for us to showcase our global expertise, introduce our new executives, and share our vision for the BIG companiesߣ future.
At ICE, the core BIG business, BMM Testlabs, will have its global team on hand to talk with clients about the Companyߣs expertise in compliance and quality assurance testing, certification, and onsite audits and inspections for every land-based and digital market in the world. In addition to CEO Martin Storm, visitors to BMMߣs booth will be able to meet with Kirk White, President of Land-Based Gaming, Marzia Turrini, President of Digital Gaming and Inspections, and Travis Foley, Chief Regulatory and Compliance Officer.
BMM experts will share the Companyߣs focus on supporting the industry as emerging technologies such as AI, cryptocurrency/blockchain, NFTs, and Web 3.0 begin to impact gaming product design and regulatory oversight. Storm said, Éc;We will play a leading role in collaborating with regulators, developers, and gaming manufacturers to advance these emerging technologies and help shape how they are tested, certified, and introduced.
Highlighting its expertise in cybersecurity, BMM Innovation Groupߣs BIG Cyber will be at the BIG stand to discuss its robust and integrated suite of cybersecurity solutions for the global gaming industry. BIG Cyber Chief Executive Officer Amit Sharma said that BIG Cyberߣs targeted solutions to protect casinos and gaming suppliers are vital to the industryߣs longevity. After the well-publicized attacks on large gaming companies last year, everyone agrees that cybersecurity protection is a must-have ߝ not just a nice-to-have ߝ because intrusion must be seen as inevitable.
In addition to cybersecurity solutions, BMMߣs ICE stand will highlight another way BMM protects the industry. RG24Seven Virtual Training, founded by Storm and longtime BMM executive Wendy Anderson, who now serves as its Chief Executive Officer, offers free, best-in-class training and education for gaming company employees to provide safer gambling training online.
At ICE, RG24seven Virtual Training will share its robust online training library, which includes courses on Responsible Gaming, Anti-Money Laundering, Human Trafficking Awareness, Corporate Social Responsibility, Testing and Compliance, and Casino Games and Technology. RG24Seven will also announce a major new partnership to bring safer gambling training to UK online and land-based gaming employees completely free of charge.
Visit the BMM Innovation Group Éc;BIG,Éd; including BMM Testlabs, BIG Cyber, and RG24seven Virtual Training, at ICE London in Stand No. N3-520.
With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.
Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.
The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.
Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.
During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.
“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.
The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.
The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BetConstruct AI, a global iGaming platform provider, will present its full ecosystem at Stand N150 during SiGMA South America 2026, taking place from April 7–9 in São Paulo, Brazil.
With South America rapidly emerging as one of the most dynamic iGaming regions, BetConstruct AI is positioning itself as a key partner for operators looking to scale efficiently and competitively. The company delivers a vast offering, including over 140,000 pre-match events, 90,000+ live matches monthly, and 45,000+ casino games from 350+ providers.
One Platform, Multiple Growth Drivers
Visitors to Stand N150 will experience live demos across six core solution areas:
Acquisition, Content & Entertainment
A comprehensive offering spanning sportsbook, casino aggregation, affiliate marketing through Affigates, and six flexible front-end solutions, including crypto-ready platforms.
Payments & Licensing
With 500+ payment integrations and a fully managed licensing service, BetConstruct AI enables operators to enter regulated South American markets with confidence and compliance.
Retention & CRM
AI-powered CRM tools predict churn up to 14 days in advance, identify high-value players early, and automate personalized engagement across multiple channels. A game recommendation engine further enhances player activity and revenue potential.
Risk Management
The Umbrella AI system combines sportsbook and casino risk, AML, and responsible gaming into a unified solution. Advanced tools detect fraudulent behavior early and forecast negative-value players well in advance.
Operational Services
End-to-end support includes licensing, digital marketing, CRM management, trading, risk control, and infrastructure protection.
BetConstruct AI Poker
A flexible B2B poker network offering turnkey, white-label, or API integration, supported by strong liquidity, built-in security, and Web3-ready infrastructure.
World Cup-Focused Engagement Tools
To help operators maximize opportunities around the 2026 World Cup, BetConstruct AI is introducing two zero-cost promotional solutions:
Powerfull (Pre-Tournament Campaign)
A challenge-based campaign running before kickoff, rewarding players with Free Bets that accumulate and activate during the tournament—driving engagement, reactivation, and cross-product activity.
Bet on League (In-Tournament Hub)
A fully integrated World Cup hub featuring standings, schedules, and interactive tools that convert fan engagement into betting activity. It includes AI-powered bet suggestions and requires no additional development or fees.
Beyond the Expo
In addition to the exhibition, BetConstruct AI will host an exclusive Harmony ChoiceMe event on April 7 at Tetto Lounge in São Paulo, offering industry leaders a premium networking environment.
As the South American market accelerates, BetConstruct AI invites operators to visit Stand N150 to explore how its platform, tools, and expertise can drive the next phase of growth.
The post BetConstruct AI Showcases Full Platform at SiGMA South America 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.
Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.
The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.
Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.
During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.
“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.
The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.
The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Americas iGaming & Sports Betting News.
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