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IBIA welcomes historic vote of Brazilian sports betting law

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IBIA welcomes the adoption of the sports betting law by the Brazilian Chamber of Deputies. The law introduces an effective regulatory and licensing system for operators in Brazil for both sports betting and online casinos. It also includes a range of integrity measures to strengthen the fight against sports betting related match-fixing.

The law includes a requirement that sports betting operators are part of an international monitoring body; a provision that will help to ensure proper mechanisms are put in place to help protect operators, their customers, as well as sports, from potential fraud and manipulation. In addition, the ability for betting operators to suspend payments of bets for matches that are under investigation for potential corruption is important in protecting operators and deterring sports betting related fraud.

Khalid Ali, CEO of IBIA, said: ‘This is an historic moment for sports betting in Brazil and is a major step forward in the fight against match-fixing. IBIA welcomes the adoption of specific betting integrity provisions in the law, which the association has been campaigning for since discussions on regulating sports betting began in 2018. A number of Brazilian market focused operators have already joined IBIA, and we look forward to engaging with other operators intent on offering well-protected sports betting products to Brazilian consumers via IBIA’s world leading integrity network.

IBIA is run by operators for operators, with its monitoring and alert network harnessing the collective resources and expertise of many of the world’s largest regulated sports betting companies. It monitors approximately US$150bn in betting transactions on approximately 650,000 competitive sporting events globally, making it the largest monitor of its type in the world.

According to H2 Gambling Capital – the leading independent authority on global gambling market data – IBIA members already account for over 60% of the remote gambling market in Brazil.

IBIA’s international monitoring and alert network will provide accurate and detailed intelligence on suspicious betting activity on Brazilian sport to betting regulators, law enforcement and sports governing bodies.

Khalid Ali stated: “Although the new law is a very important milestone in the fight against match-fixing, there is no room for complacency. We are committed to working more closely and sharing our expertise with the Brazilian regulatory authorities on the implementing regulation on integrity, as well as with sports and law enforcement to ensure we more effectively detect, deter and sanction sports betting related match-fixing and fraud.”

Opening markets to licensed sports betting operators is key to protecting consumers and the integrity of sporting competitions from sports betting related match-fixing. Regulated sports betting markets channel consumers away from the unregulated markets where most of the issues with match-fixing and corruption arise.

Khalid Ali continued: “By opening-up the market to licensed sports betting operators Brazil is sending a very important message to other markets in Latin America that a dynamic and competitive regulated sports betting framework with strong integrity provisions is essential to the fight against sports betting related match-fixing.

Sports betting exists within a highly competitive international market and an overly burdensome framework of regulation and taxation will have the counterproductive, and unintended, consequence of driving sports betting customers into unregulated markets, reducing tax revenues and increasing the risk of corruption and match fixing.

Therefore, whilst IBIA welcomes the fact that the Chamber of Deputies has resisted the temptation to impose higher levels of gambling taxation, the impact of the overall tax burden and the substantial cost of the licencing fee, which remains BRL 30m, may deter investments in Brazil.

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WinSpirit Redesigns VIP Experience to Drive Retention and Long-Term Player Value

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Player loyalty is evolving — and so is WinSpirit’s approach. They’ve unveiled a fully redesigned VIP program, merging loyalty mechanics and exclusive rewards into one clear, gamified journey. The goal? Drive deeper engagement, long-term satisfaction, and higher lifetime player value (LTV) through transparency and simplicity.

This combination of permanent progression and time-limited campaigns positions WinSpirit’s VIP Club as a modern retention tool — one designed to reduce churn while giving players a clearer sense of achievement.

Data-Driven Response

The updated VIP model is a direct response to user behavior and feedback. WinSpirit observed that, for some users, the previous program might have been a little complex — primarily due to separated loyalty levels and the pressure of maintaining temporary statuses. So the brand decided to simplify the progression path.

“We consistently listen to our players, and their desire to retain earned progress was clear,” said a WinSpirit representative. “This redesign is our commitment to them—we’re replacing complexity with simplicity, ensuring every player feels valued and their long-term journey is rewarding.”

How the New VIP Club Works

The redesigned VIP Club merges lifetime progress with seasonal engagement to create a system that rewards both consistency and activity. Players unlock a permanent VIP status that never resets — a key benefit that builds trust and long-term motivation.

On top of this, rotating seasonal levels introduce fresh challenges and time-limited bonuses that keep engagement high. Even when players take a break, their status stays — removing pressure and encouraging steady play.

All progression and rewards are tracked in a centralized VIP dashboard, giving players full visibility and control without the need to contact support. This clarity minimizes friction and churn.

Seasonality as a Strategic Engagement

WinSpirit’s new format introduces quarterly campaigns, each with a dedicated theme and bonus structure. The current activation, Flame of Thrill, designed to re-ignite player motivation during autumn campaigns, features:

  • Increased cashback tiers and deposit insurance
  • Personalized bonuses and access to exclusive promotions
  • Limited seasonal rewards and much more

Even for long-term players, these rotating seasons bring something new — keeping the program exciting well beyond the first few tiers.

Why It Matters for Business

From a business perspective, the redesigned VIP Club introduces several measurable advantages:

  • Increased retention (reduced status loss anxiety).
  • Higher LTV (steady progression over time).
  • More consistent activity (recurring seasonal goals).
  • Fewer negative touchpoints (clear rules).

The introduction of a permanent VIP threshold (VIP Iron) creates a strong psychological anchor for re-engagement — aligning well with known gamification strategies in product design.

Overall, WinSpirit’s transformation reflects a broader commitment to listening to players. The brand is shifting toward a more sustainable model that fosters long-term relationships through clarity, fairness, and flexible progression. It’s a big step toward a smarter, player-first future — where loyalty is truly rewarded, and progress never goes unnoticed.

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Group from Ts’elxwéyeqw Tribe and Great Canadian Entertainment Announce Agreement for the Acquisition of Elements Casino Chilliwack

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Great Canadian Entertainment and a consortium group of certain communities from the Ts’elxwéyeqw Tribe, through an entity affiliated with Ts’elxwéyeqw Tribe Management Ltd. (the “Ts’elxwéyeqw Group”), announced that on November 7th, 2025, they entered into a definitive agreement for the purchase by the Ts’elxwéyeqw Group from Great Canadian Entertainment of Elements Casino Chilliwack, one of the premier gaming and entertainment destinations in the Fraser Valley region of British Columbia.

The Ts’elxwéyeqw Tribe constitute seven First Nation communities and are the First People of the Chilliwack River watershed. The transaction represents a transformational milestone for the communities within the Ts’elxwéyeqw Group.

Elements Casino Chilliwack serves guests across the Fraser Valley and is Chilliwack’s top destination for gaming and entertainment, featuring over 300 slots, live and electronic table games, bingo, dining, live entertainment and more.

The closing of the transaction remains subject to customary closing conditions and the receipt of regulatory and other approvals. Under the terms of the definitive agreement, Great Canadian Entertainment will continue to provide transitional services and support to the Ts’elxwéyeqw Group for a period following closing.

“This purchase marks an exciting milestone for our Nations and for the entire territory. By coming together in partnership, we are not only investing in a strong business opportunity, but also in the future of our people. The revenues generated through this acquisition will help strengthen our communities, create new opportunities, and ensure our Nations continue to play a leading role in the local economy. Additionally, we believe that local community-based ownership of Elements Casino Chilliwack will further strengthen the broader Fraser Valley community and economy. It’s a proud moment that reflects how Indigenous leadership and collaboration can build a stronger, more inclusive future for everyone,” said Chief David Jimmie, Chief of Squiala First Nation and President of Ts’elxwéyeqw Tribe Management Ltd.

“We are very excited to have entered into this agreement with the Ts’elxwéyeqw Group. We have had the privilege of being part of the Chilliwack community since we opened Elements Casino Chilliwack in 2012, and we believe that under the Ts’elxwéyeqw Group’s stewardship, the business will begin an exciting new chapter. For the team members and guests of Elements Casino Chilliwack, and the local community, we can think of no better owner for the business. We look forward to the closing and then working with the Ts’elxwéyeqw Group team during the transition period,” said Matt Anfinson, CEO of Great Canadian Entertainment.

McCarthy Tétrault LLP is acting as legal advisor and KPMG Corporate Finance Inc. is acting as financial advisor to the Ts’elxwéyeqw Group. McMillan LLP is acting as legal advisor to Great Canadian Entertainment.

The post Group from Ts’elxwéyeqw Tribe and Great Canadian Entertainment Announce Agreement for the Acquisition of Elements Casino Chilliwack appeared first on Americas iGaming & Sports Betting News.

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Australia

SkyCity Announces Renewal of Queenstown Casino Licence

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SkyCity Entertainment Group Limited confirmed that the New Zealand Gambling Commission has granted SkyCity Queenstown Limited with a renewal of its casino venue licence for a further 15 years from 7 December 2025, pursuant to section 134 of the Gambling Act 2003.

SkyCity Chief Executive Officer, Jason Walbridge, said: “We’re delighted with this outcome. We look forward to continuing to play our part in Queenstown’s fantastic range of entertainment for both locals and visitors.”

The post SkyCity Announces Renewal of Queenstown Casino Licence appeared first on European Gaming Industry News.

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