iGaming platform provider EveryMatrix has officially secured its Ontario License and is now preparing to enter the market under the new regulations.

EveryMatrix is preparing to ‘GO LIVE’ in the Canadian province under its regulated gambling laws. The license was issued by the Alcohol and Gaming Commission of Ontario (AGCO) and will ensure the players’ safety while engaging with the company’s online turnkey offering.

EveryMatrix will distribute its own proprietary content and in-house developed technology within sportsbooks and casinos, including games from Spearhead Studios and Armadillo Studios, to operators looking to launch in this promising market.

The two studios have over 100+ games combined, including North American-themed, branded games such as The Lioness featuring MMA champion Amanda Nunes and John Daly Spin It And Win It, made after the character of John Daly, a prominent figure in American golf.

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Erik Nyman, President EveryMatrix Americas, says: “Obtaining the registration approval from the AGCO is an important milestone for us in our North American expansion. We are very excited to provide our products to existing American customers and other operators entering Canada’s largest jurisdiction.”

Following almost three years of work, the Ontario market officially opened. The Final standards for online betting and gaming, including changes to advertising and integrity rules, and a number of limits related to game design, such as a ban on autoplay, were published in September 2021.

Ontario is an important and popular marketplace in the iGaming space, acknowledging the current market realities while ensuring a safe environment for at-risk gamblers. The opening of the regulated online sports betting and gaming market created a strong response from operators in the casino vertical, urging many of them to launch into its jurisdiction.

B2B iGaming platform provider EveryMatrix has inked a new game distribution agreement with leading global online betting and gaming operator 888 for the U.S. market.

EveryMatrix is delighted to announce that it has signed a new gaming content deal with 888casino, part of 888 Holdings plc. 888 is pairing its strong branding with EveryMatrix’s state-of-the-art technology to deliver outstanding digital products across the globe.

This partnership expands EveryMatrix’s reach in the thriving U.S. market, where the supplier is already present with a key commercial hub in Miami. Over the past year, EveryMatrix has been filing for licenses in multiple jurisdictions, including New Jersey, Michigan, West Virginia, and Pennsylvania.

EveryMatrix will distribute content from Spearhead Studios and Armadillo Studios via an easy integration with its own iGaming Integration Platform, CasinoEngine.

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The company’s U.S.-facing studio, Armadillo Studios, is also preparing the release of its first branded game featuring the famous MMA fighter Amanda ‘The Lioness’ Nunes and her incredible career.

Erik Nyman, President EveryMatrix Americas, says: “I am very happy to announce that we have signed with 888, one of the largest and most experienced international gaming operators. This agreement will allow us to distribute our game content to a wider audience and we are looking forward to developing the relationship with 888 further.”

Talya Benyamini, VP B2C Casino at 888casino, comments: “Product and content leadership is a core element of 888’s global corporate growth strategy, and our partnership with EveryMatrix will help us continue to deliver on our ambitious plans for the future, including in the US. Our commitment to our players to provide the highest quality games content across our portfolio continues to be at the centre of everything we do.”