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GAMSTOP marks fifth anniversary with parliamentary reception as record numbers chose to self-exclude

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  • Lords event hosted by peer who first advocated multi-operator self-exclusion
  • GAMSTOP has registered more than 380,000 users since its inception in April 2018
  • May 2023 was a record month for registrations, eclipsing March 2023

Parliamentarians, regulators, gambling charities operators, and those with lived experience, gathered at Westminster to mark the fifth anniversary of GAMSTOP, the UK’s independent online gambling self-exclusion scheme.

The event on Wednesday June 14th was hosted by Lord Browne of Belmont, who first advocated a national gambling self-exclusion scheme, and former gamblers spoke about the importance of GAMSTOP in helping them overcome their problems.

GAMSTOP was launched in April 2108 and two years later it became a licensing condition for all UK operators to integrate with the scheme, in addition to operating their own self-exclusion schemes. More than 380,000 people have registered with GAMSTOP since its inception, choosing to exclude themselves from all UK operators for a period of either six months, a year or five years.

Last month was GAMSTOP’s busiest ever with a record 8,594 new consumers registering for the free service, 90 more registrations than the previous record in March 2023.

Users interviewed recently by independent research agency, Sonnet, said that GAMSTOP provided an important safety net and self-exclusion was helping their recovery. The House of Lords reception brought together former gamblers, who shared their experiences in a video played to guests.

Stacey Goodwin, from Chesterfield, who is recovering from an eight-year addiction, said:

GAMSTOP was vital for me in my recovery. I’ve had a lot of comments during my recovery such as ‘you’re so strong’ but I don’t feel that way. The truth is that when I don’t feel in a good place, GAMSTOP is the tool that is strong for me.” 

Matt Blanks, who started gambling at 11 and lost around £700,000, said:

“GAMSTOP really is a lifeline not only for me, but for a lot of people struggling with gambling harm. It gives you the chance to stop and reflect and take away the temptation of gambling”.

Jack Scott, who has overcome his gambling addiction to become a successful endurance runner, said:

“GAMSTOP smashed through the roadblock, I was sick of the person I had become. With a tool like GAMSTOP, if it can promote you being the best person of yourself why would you not tick that box?”

Fiona Palmer, CEO of GAMSTOP, told guests:

“We are constantly looking at ways we can improve the experience for our consumers, ensuring that GAMSTOP offers secure and effective exclusion from online gambling for those who have registered. We are also looking at improving consumer journeys both in terms of enabling them to seamlessly exclude from all gambling, not just online, and ensuring that they are signposted effectively to further support and treatment should they want it”.

Speaking at the event, Professor Henrietta Bowden-Jones OBE, National Clinical Advisor on Gambling Harms for the NHS, said the UK was leading the way on self-exclusion and called for further work to be done with land based self-exclusion. She said:

“We are fighting tech with tech. Patients are frustrated by self-exclusion measures because they cannot beat them. Some patients are returning to bookmakers because that’s the only thing left to do. They are using cashback from Tesco to get around bank blocks. There’s an enormous need to block people from going into bookmakers by having a universal scheme for the country”.

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Join N1 SEO Traffic Cup by N1 Partners: Only Performance Wins the Game

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N1 SEO Traffic Cup – the first tournament in the N1 Traffic Cups series by N1 Partners is gaining momentum. Throughout 2026, N1 Partners’ affiliates can expect a full-scale competitive roadmap: from individual cups to a global championship. The traffic tournament series will expand opportunities for teams focused on systematic performance growth and scaling their results.

The season kicks off with the N1 SEO Traffic Cup is an exclusive tournament for SEO teams featuring a level-based system and brand coefficients. Drive SEO traffic to N1 Partners’ casino and betting brands, earn points, and level up in the tournament – because the higher your Level, the better the prizes!

Current N1 Partners affiliates already driving SEO traffic to brands within the portfolio are automatically enrolled and registered in the tournament – for full registration details, please contact your account manager. 

New partners should register via the following link: https://n1.partners/traffic-cups

Tournament period: March 1 – April 30, 2026
Results: May 10, 2026
Participation requirement: generate at least 20 FTDs per product during the tournament period to be included in the list of participants.

Tournament Mechanics 👇🏼

  • The N1 SEO Traffic Cup features a level-based system where rewards depend on your N1 Cup Score – the total number of points earned.
  • The more brands you work with, the higher the coefficient – and the higher your final N1 Cup Score.
  • N1 Cup Score = FTD × Brand Coefficient
  • 1 point = 1 FTD

More brands – higher results 👇🏼

The number of brands affects the coefficient as follows: https://bit.ly/n1seotrafficcup_launch_europeangaming

  • 1 active brand: coefficient 1x
  • 2–3 brands: coefficient 2x
  • 4–5 or more brands: coefficient 5x

Prizes & Rewards 👇🏼

There are 4 prize levels in total. Each team that earns the required number of points and reaches Level 1, 2, 3, or 4 will be able to choose a prize from the corresponding prize pool or receive its cash equivalent:

Level 1: 7,000+ points – €25,000 per team

Level 2: 3,500–6,999 points – €15,000 per team

Level 3: 1,500–3,499 points – €7,000 per team

Level 4: 500–1,499 points – €5,000 per team

Among the prizes: trips to the world’s top sporting events – from Formula 1 in Monaco to the 2026 FIFA World Cup matches in the USA, a zero-gravity flight experience, an all-inclusive dream vacation in the Maldives, BMW and Ducati bikes, Apple gadgets, Cartier jewelry, Rolex watches, and much more.

Attention: multiple teams can qualify within each level. This means your final result depends solely on your own performance – the volume of traffic generated and the number of brands you work with. Each team receives the reward assigned to its respective prize level.

Even if you don’t hit a prize level, you’re still in the game – three bonus prizes will be raffled: an iPhone, a PlayStation 5 Pro, and exclusive merch.

“N1 SEO Traffic Cup is not just a tournament, but a systematic growth tool for SEO teams. We set out to create a mechanic that rewards not only volume, but also a strategic approach to working with brands. The level-based system and brand coefficients allow partners to directly influence their results and scale them consciously. In 2026, we are focusing on performance, transparency, and long-term partnerships – and this tournament marks a new chapter in N1 Partners’ large-scale promotional strategy,” – Alexa Bond, Head of Affiliates at N1 Partners.

Tournament details and registration are available via the link: https://bit.ly/n1seotrafficcup_launch_europeangaming

N1 SEO Traffic Cup – only performance wins the game!

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Feel the Thunder: Thor’s Hammer Time Brings Colossal Wins at Reflex Gaming

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Reflex Gaming, the largest independently owned omni-channel game supplier in the UK, is invoking the might of the gods with the release of Thor’s Hammer Time Thunder Zone, the thrilling sequel to its well-received Thor’s Hammer Time game.

Fueled by Yggdrasil, this high-volatility 6×3, 20-payline video slot harnesses the powerful essence of Asgard, delivering a storm-laden gaming experience filled with progressive jackpots, rising multipliers, and impactful bonus features.

Situated under a sky brimming with storms, where Thor’s hammer thunders with relentless strength, the game presents the Storm Eye, an electrifying core of energy that gains intensity as Lightning Prize symbols appear on the reels. These rewards drive the gameplay and can activate the Jackpot Reels feature, a trio of reels providing the opportunity to access Mini, Minor, Major, Ultra, or Mega jackpots as participants advance along the jackpot pathways. One of the jackpots is assured!

The storm escalates when the storm link function is triggered by 8 or more Lightning Prize symbols appearing on the reels. When activated, the grid changes into 18 separate reels in an exciting hold-and-spin feature filled with Lightning Prizes, Lightning Bolts, +1 Respins, and X-HAMMER symbols. As reels accumulate prizes, they transform into thunder zones, securing values that are amplified by the progressive thunder multiplier upon feature completion. Lightning bolt symbols can gather and merge all values from active thunder areas, resulting in significant fluctuations in win potential as the feature progresses.

The main goal is to complete six fiery thunder zones, immediately granting the Mega jackpot. Golden Bet can be engaged to enhance the likelihood of activating Storm Link and other essential features, while Bonus Buy options, where allowed, enable players to jump directly into the Storm Link feature for instant high-energy gameplay.

Commenting on the launch, Mat Ingram, CPO at Reflex Gaming, said: “Thor’s Hammer Time Thunder Zone takes everything players loved about the original Thor’s Hammer Time and turns the dial up even further.

“The Storm Link feature creates incredible tension, thunder zones keep building the potential, and the progressive jackpots add that extra level of excitement. It’s bold, cinematic and packed with energy, exactly the kind of high-impact experience players expect from Reflex games.”

The post Feel the Thunder: Thor’s Hammer Time Brings Colossal Wins at Reflex Gaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Infingame set to “Unleash Your Beast Mode” at SiGMA São Paulo

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Infingame, one of the iGaming industry’s fastest-growing aggregators, is set to return to Brazil this April for SiGMA São Paulo, launching its bold “UNLEASH YOUR BEAST MODE” campaign at the heart of the Latin American market. Inspired by the jaguar, a symbol of speed, power, and dominance across Brazil and LatAm, the campaign underscores Infingame’s focus on scalable, reliable technology, rapid integrations, and a curated ecosystem of top-tier providers.

Representing Infingame at the event will be Jana Filagina, Head of Commercial, and Yerassyl Yelemessov, Senior Partner Success Manager, who will meet with operators seeking a performance-driven, stable aggregation partner in the region.

Reinforcing a Leading Position in Latin America

At SiGMA São Paulo, Infingame will spotlight its position as a leading aggregation provider in Latin America. With over 16,000 games from more than 150 providers, the aggregator will demonstrate the platform’s technical strength and the depth of its provider network.

A particular focus will be on Infingame’s tournaments and challenges, engagement tools built to help operators drive structured and repeatable player activity. Fully integrated into the aggregation layer, these tools allow operators to launch campaigns quickly while maintaining full control over performance, localisation, and player experience.

Supporting Growth in a Competitive Market

As Brazil continues to develop as a regulated and highly competitive iGaming market, Infingame’s aggregation platform has been designed to support operators in building sustainable growth across Latin America.

Jana Filagina, Head of Commercial at Infingame, said:

“Brazil is one of the most exciting iGaming markets today, but it’s also one of the most demanding. Operators need infrastructure that performs consistently—not just at launch, but over the long term.
“At Infingame, we provide more than content. Our platform includes tools such as tournaments and challenges that can be implemented quickly and managed efficiently. SiGMA São Paulo is an ideal opportunity to connect with partners who are serious about long-term performance and growth in LatAm.”

Infingame will also use the event to strengthen its network across the wider Latin American region, supporting operators as they navigate regulatory developments, increasing competition, and evolving market dynamics.

About Infingame

With a portfolio of more than 16,000 games from over 150 providers, Infingame has firmly established itself as one of the world’s fastest-growing iGaming aggregators and a market-leading sweepstakes provider.

Delivered via a single API, the platform offers technical excellence, some of the fastest spin times in the industry, exclusive tournaments, and strategic partnerships with top-tier operators across North America, LatAm, and beyond.

Infingame’s offering spans slots, crash games, sweepstakes, and live casino content. To book a demo or learn more, contact the team via LinkedIn, the company website, or [email protected].

The post Infingame set to “Unleash Your Beast Mode” at SiGMA São Paulo appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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