Brazil
World leading betting integrity body expands operations in Brazil – move comes in response to impending government regulation
IBIA’s unique monitoring network already covers 60% of the Brazilian market
The International Betting Integrity Association (IBIA), a world leading industry-led sports integrity organisation that represents over 120 licensed sports betting brands globally, will expand its integrity monitoring and wider anti-match-fixing operations in Brazil. The expansion comes in response to upcoming government regulation, the rapid growth of the Brazilian sports-betting market, and IBIA data confirming that Brazilian sport is a regional target for criminal match-fixers.
IBIA is the largest operator-run integrity monitor in Europe and is a leading player across newly opened North American jurisdictions such as Ontario. According to H2 Gambling Capital – the leading independent authority on global gambling market data – IBIA members are estimated to already account for over 60% of the remote gambling market in Brazil. That leading market position will enable IBIA to provide a highly accurate analysis and effective deterrent against match-fixing related betting fraud in Brazil. IBIA is therefore uniquely positioned to support a crack-down on match-fixing in the country.
Speaking in advance of the government’s Provisional Measure on sports betting regulation, Khalid Ali, IBIA CEO, said: “We welcome the Brazilian government’s decision to regulate the sports betting industry as an overwhelmingly positive move. As IBIA’s 2021 optimum betting market study confirms, balanced and efficient sports betting regulation is part of the solution to sports betting related match-fixing. IBIA looks forward to working with policymakers to ensure Brazil enjoys the full benefits of a dynamic and competitive sports betting market, whilst reducing the risks of match-fixing.”
IBIA is committed to sharing data with sports, regulators and law enforcement that enables those bodies to identify, investigate and prosecute match-fixers with a high degree of precision. The association achieves this by cross-referencing alerts raised by the highly sophisticated security systems of its members to identify suspicious betting potentially linked to match-fixing. IBIA’s members can then provide unique account-level data to use as evidence in subsequent investigations.
Khalid Ali adds: “What sets IBIA apart from commercial monitoring systems is the ability to track transactional activity linked to individual consumer accounts rather than analysing simple odds movements. No other sports integrity solution can provide access to this data, which covers over US$137bn in sports betting turnover per annum, making IBIA the largest and most effective integrity network of its nature globally.”
H2 Gambling Capital estimates that the Brazilian sports betting market grew by 44.4% from 2021 to 2022 reaching BRL4,506m (US$940m) in gross gambling revenue (GGR), and is projected to reach BRL9,265m (US$1,860m) in GGR by 2027 (105% increase). Given this rapid growth, IBIA and its members are particularly focussed on utilizing the attributes of its unique global monitoring and alert system to bolster the protection of the regulated betting market and sporting events in Brazil.
IBIA’s recently published Q1 Integrity Report contains a targeted analysis of alerts in the Latin American market, with 105 suspicious alerts across the region during 2018-22. Brazil was the main source of suspicious betting alerts across LatAm (31%), with football accounting for the majority (61%) of those.
Khalid Ali continues: “IBIA is a not-for-profit body that has no competing conflicts from the delivery of commercial services to other sectors; the association is run by operators for operators with a core mission to protect regulated sports betting markets, especially for sports and consumers. Responsible regulated sports betting operators have a significant incentive to help crack-down on match-fixing and IBIA intends to be at the forefront of that preventative action in Brazil.
“IBIA’s advocacy expertise and monitoring and alert network will have a vital role to play in helping Brazil successfully deter, investigate and prosecute match-fixing. As part of our expansion, we aim to utilise data sharing agreements with regulators, sports and law enforcement agencies to ensure the integrity of Brazilian sport and the regulated betting market. Our experience in education and cross-sector programmes such as IBIA’s Data Standards group, involving major global sports betting data companies, can also make a significant contribution to protecting Brazilian sport from the dangers of match-fixing.”
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Brazil
Delasport Now GLI-Certified for Sports Betting in Brazil
Delasport has just become one of the first suppliers to obtain a GLI certification for its sportsbook in Brazil, two weeks before the historical regulation comes into effect.
Continuing its global growth, Delasport is bringing several operators on board in Brazil. In order to complete the process, operators that are applying for a new Brazilian license have 30 days to provide all relevant platform certificates from the moment that they are notified by the regulator that their initial submission has been accepted. This is also the moment that they can pay the license fee. Still, failure to provide platform certificates will result in the application being placed on hold.
Delasport turned to Gaming Laboratories International (GLI) for the certification of its sportsbook against Brazilian technical standards. The historical partnership with GLI was further strengthened by the news, a few months back, that GLI had become the first laboratory to achieve the local accreditation to certify for betting systems, live game studios, and online games by the Secretaria De Prêmios e Apostas (SPA) in Brazil.
Delasport has successfully met all technical requirements for providing its sports betting solution to the largest country in South America. The certificate is evidence of the team’s experience, expertise, and determination to lead the way in key jurisdictions.
Obtaining a GLI certification for Brazil is a step towards cementing the trust players and operators have for Delasport’s products. This serves to show that the award-winning supplier is capable of meeting even the strictest industry standards for integrity and fairness.
“When we learnt that providing platform certificates to the regulator was on our partner operators’ critical path for obtaining the license, we immediately prioritized submitting the system to GLI for testing”, Delasport’s Chief Compliance Officer Filippo Ferri said. “Needless to say, GLI did a tremendous job of working with us to conduct the tests in record time, to match the submission deadline of some of our clients. I am also very proud of how our internal departments worked together to obtain this certificate, and of how they continue to push forward with the delivery of a datavault system that complies with SIGAP requirements.”
Operators that plan on entering the newly regulated Brazilian market will now have numerous advantages if they partner with Delasport. They will be able to provide their players with personalization features like My Sportsbook, My Event Builder, and My Combo that skyrocket revenues and retention.
Furthermore, Delasport’s KYC and AML provider is a market leader that guarantees the highest level of compliance for all operators that choose to go on this route.
Also, Delasport has already partnered with numerous local payment system providers and offers a real-time AI-powered Responsible Gambling system which can easily adapt to local regulations.
Last, but not least, operators will feel Delasport’s support from the get-go all the way to establishing themselves as a market leader. Delasport is knowledgeable of cultural and regional differences and can address all localization needs from the early stages of engagement.
Brazil
EGT Digital to make a memorable debut at IGI Expo in Florianópolis
EGT Digital will take part in the iGaming and Gaming Expo (IGI Expo), which will be held on December 13-15 in the Brazilian city of Florianópolis. This will be the first edition of the exhibition, which will offer a platform for business and networking for professionals, investors and regulators from the region. The Bulgarian developer and provider of iGaming solutions will showcase its rich product portfolio at booth D20.
Visitors will have the opportunity to become familiar with the wide range of casino developments of EGT Digital. The jackpot bestsellers Bell Link, Clover Chance, High Cash, and Single Progressive Jackpot, currently including more than 120 in-house developed titles, will reveal their captivating features and will show why they are favorites of players in so many markets around the world. Among the top-performing slots on display will be Amazons’ Battle, Shining Crown, and the award-winning Sugar Duke. Together with them the upcoming cocktail-themed 5×6 Fruity Shots will stand out with multipliers ranging from x2 to the impressive x500, as well as the Toppling Reels, which will add more thrill to the game, promising even bigger prizes.
The gaming diversity at the stand will be complemented by the company’s instant games, which are a preferred choice for fans of quick wins due to their original design and mechanics, ensuring highly engaging gameplay.
X-Nave, EGT Digital’s “all-in-one” betting platform, will also be on display to present the technology and tools operators need to build and grow their online business. Standing out with great flexibility, the platform contains 4 main modules: Gaming Aggregator, CRM Engine, Sport Product, and Payment Gateway. Each of them can function as a part of the turnkey solution or to be integrated with developments of third-party providers.
The Gaming Aggregator will show its wide variety of over 12,000 games from more than 140 popular providers. The guests will also be able to learn more about new functionalities like the Buy Bonus, Hot and Cold games category, giving live visualization of the games’ RTP, as well as tools like Recommendation Engine and Casino as Widget, which allow operators to create more personalized content for their customers.
The CRM Engine will demonstrate numerous games and tournaments, as well as options for advanced player segmentation and AI/ML-driven tools.
The attendees will also have the opportunity to get acquainted with the rich sports and esports coverage offered by the X-Nave’s Sport Product. The module will present its Customizable Tournament Page, providing easy navigation and a personalized betting experience.
EGT Digital’s Payment Gateway will showcase its wide range of payment methods, including Open Banking. The module will demonstrate its user-focused design, featuring options like deposit repeat and bonus selection, combined with enhanced security measures.
“I am very glad that a market with huge potential as Brazil is now open to offer high-quality online gaming content to its players,” commented Celina Guedes, Regional Director Brazil at EGT. “I am confident that our products will quickly gain popularity here, given their excellent results in a number of countries around the world, including Latin America, which is among the regions with strongest performance for us. IGI Expo will give us a valuable opportunity to present ourselves to Brazilian operators, players and industry experts. EGT Digital will showcase its developments at the largest booth at the exhibition, where we will be awaiting our guests during the three days of the event.”
Brazil
Salsa Technology is primed for joint IGI Expo and CGS event in Florianópolis
Salsa Technology will be present at the perfectly timed IGI event being held in conjunction with CGS in Florianópolis. Based at stand A70/A80 in the CentroSul Convention Center, Salsa Technology is primed to showcase its Salsa Omni and Salsa Gator solutions ahead of the opening of Brazil’s regulated market.
The final event of a busy year runs from 12th December to 15th December, with the iGaming focus happening over the opening two days. Salsa Technology is ready to present its solutions, which are already active and delivering results in the regulated Brazilian market.
Before the event doors open, Salsa’s star team is contributing to the event’s insightful content. CGO, Eliane Nunes, will moderate a panel titled ‘Future Perspectives of the Betting Market in Brazil’. On the second day, Salsa Head of Development Jefferson Torquato will join a stage discussion titled ‘Marketing and Technology in the World of Betting’.
Salsa’s LatAm-focused Salsa Omni (PAM) platform has a robust and comprehensive back office, providing an unrivalled level of autonomy for operators. Customisable, flexible, and scalable, Salsa’s PAM has been designed from years of experience in Brazil and Latin America to establish it as the leading iGaming platform for regulated markets in Latam, particularly in Brazil.
The team heading to Florianópolis also includes CTO Diego Mourglia, Head of Development Jefferson Torquato, Product Manager Georgiana Lopes, Operation, Retention & CS Manager Cathiussa Canez, CRM & Marketing Manager, Lilian Carmona, Motion Designer Vitor Gonzalez, and Graphic Designer Allan Vasconcelos
Salsa Technology’s CGO, Eliane Nunes, said: “CGS / IGI Florianópolis is a very important event on the calendar, especially with the launch of Brazil’s regulated market in January. Along with the team, we’re looking forward to discussing our solutions and the impact our technology and localised expertise will bring to companies aiming to succeed in the regulated Brazilian market.”
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