Australia
TABCORP LAUNCHES NEW CUSTOMER CARE TECHNOLOGY
Australia’s largest wagering company Tabcorp will use cutting edge AI technology to keep customers safer as part of an upgrade to its responsible gambling capability. Tabcorp has entered into a partnership with global industry leader Mindway AI, who have implemented customer care software across 20 countries and 6.5 million active users worldwide per month.
Mindway AI will give Tabcorp enhanced capability to intercept and assist potential problem gamblers at an earlier stage. It is the first time Mindway AI has partnered with an Australian wagering company.
Tabcorp Chief Customer Officer Jenni Barnett said the upgrades were an important part of the company’s digital transformation.
“Our collaboration with Mindway AI is a key step forward in our commitment to caring for our customers, reducing harm and ensuring a safe and enjoyable experience,’’ she said.
“This partnership will allow us to use the world’s best technology to better identify and prevent harmful behaviour before it becomes a problem and then implement proactive measures to assist our customers.
“There’s no set and forget in this space. We’ll continue to grow and modify our capability to ensure we remain an industry leader in customer care.”
Tabcorp Chief Analytics and Data Officer Dr Amy Shi–Nash said the company would continue to use data and analytics to enhance the customer experience.
“Mindway AI uses a unique combination of neuroscience, artificial intelligence and expert assessments to identify potential problematic behaviour,’’ she said.
“Our technology and capability upgrades will allow us to more easily identify changes in customer behaviour and incept those customers before gambling becomes a problem.
“We’re excited about the potential, that combines leading edge AI capability with our deep understanding of customers, culture and human dynamics to develop the best–in–class customer care practice for the industry here in Australia and globally.”
Mindway AI CEO Rasmus Kjaergaard said: “Over here at Mindway AI, we are very proud to count Tabcorp among our partners and we see great potential in the collaboration to help them enhance their player protection. This partnership is part of our global growth, and it marks that by entering a new continent.”
Powered by WPeMatico
Australia
VGCCC Concludes Underage Gambling Investigation

“Nothing can make up for the harm a Melbourne family experienced as a result of the failure by multiple operators to prevent a young teen from gambling between May 2022 and October 2023,” Victorian Gambling and Casino Control Commission (VGCCC) CEO Annette Kimmitt AM said.
Her comment followed the conclusion of VGCCC’s most comprehensive action to date for underage gambling – more than 2000 hours of investigations, 14 prosecutions against 10 entities, 98 charges and fines totalling half-a-million dollars.
The VGCCC investigation was prompted by concerns reported by the mother of the then 17-year-old, whose neurodiversity, in addition to his age, put him at high risk of gambling harm.
Ms Kimmitt said: “I can only imagine how difficult it was for the mother to come to us and I commend her for doing so. I hope the outcomes and conclusion of these proceedings bring her some comfort, following the significant trauma she and her family have gone through.
“When industry is not diligent about complying with its legal and social obligations, the consequences for everyday Victorians can be serious and long lasting, which is why the VGCCC is determined to hold operators to account.”
The final case was heard before the Magistrates’ Court of Victoria on Thursday 13 February. Correct Bet Pty Ltd, the operator of the Coburg TAB outlet, pleaded guilty to two charges and was fined $3000 without conviction and ordered to pay VGCCC costs of $5500.
Magistrate Hodgson considered that Correct Bet had no prior convictions in 14 years of operation across multiple venues and had implemented additional measures, including staff training, mobile phone policy changes, and regular CCTV monitoring.
Separately, on Friday 7 February, Supreme Edinburgh Pty Ltd, trading as the Duke of Edinburgh in Brunswick, pleaded guilty in the Magistrates’ Court to three counts of breaching the Gambling Regulation Act 2003. The operator was fined $2500 and ordered to pay VGCCC costs of $4950.
Ms Kimmitt said: “It is a venue’s responsibility to ensure minors do not access a designated gambling area, let alone gamble, no matter how determined or convincing a child might be.
“We welcome the outcome of these court hearings, which bring to a close all prosecutions involving this family. Unfortunately, the family’s recovery from this experience is likely to take a lot longer and leave a painful scar.”
The post VGCCC Concludes Underage Gambling Investigation appeared first on European Gaming Industry News.
Australia
Network 10 Breaches Gambling Ad Rules During Formula 1 Grand Prix Broadcast

Network Ten has been found in breach of broadcasting rules after airing gambling advertisements during the australian Formula 1 Grand Prix in March 2024.
An Australian Communications and Media Authority (ACMA) investigation found four gambling ads were aired at prohibited times during a broadcast of the first practice round of the Grand Prix.
Under the Commercial TV Code of Practice (the Code), gambling promotions cannot be shown during broadcasts of sporting events between 5am and 8.30pm, including the five minutes before and after the event.
Authority member Carolyn Lidgerwood said the rules around gambling advertisements on TV are there to protect the community from gambling related harms.
“Broadcasters should have strict controls in place to ensure compliance with the restrictions on gambling ads during sporting events,” Ms Lidgerwood said.
Practice rounds and qualifying rounds for motorsports are subject to the same restrictions on gambling advertising as the main event itself.
This is the first breach by Network 10 of the gambling advertising rules in the Code. During the investigation, Network 10 submitted that the broadcasts occurred due to human error.
Following the ACMA’s breach finding, Network 10 voluntarily improved the planning, checks and balances it has in place for ad scheduling and has, at the ACMA’s request, agreed to review its processes to introduce additional quality controls.
Network 10 will also train staff to avoid similar issues in the future and will provide a written progress report to the ACMA.
In a separate investigation in 2024, the ACMA found that streaming service 10 Play, provided by Network 10, breached online gambling advertising rules during two live-streamed sports events.
“The ACMA will closely monitor these actions and Network Ten’s compliance with the broadcasting and online gambling advertising rules,” Ms Lidgerwood said.
The post Network 10 Breaches Gambling Ad Rules During Formula 1 Grand Prix Broadcast appeared first on European Gaming Industry News.
Australia
Picklebet Becomes Official Wagering Partner of Penrith Panthers

Picklebet, an Australian-owned and operated digital wagering platform, has become the Official Wagering Partner of Penrith Panthers.
Damon Oudejans, CMO and Co-Founder of Picklebet, said: “We are incredibly excited to partner with the Penrith Panthers, a club that has set the benchmark for excellence both on and off the field.
“Picklebet and the Panthers share a passion for innovation, and a commitment to delivering premium experiences to fans. This partnership is more than just branding—it’s about creating engaging, digital-first activations that bring supporters closer to the game they love.”
To kick-start the partnership Picklebet is giving away the ultimate giveaway for two people for the opening game of the season in Las Vegas. The social competition ends at 12 pm AEDT on Monday 24 February and includes flights to Las Vegas, three nights’ accommodation, $5000 spending money and tickets to see the Panthers headline the Rugby League action at Allegiant Stadium in Las Vegas.
Matt Cameron, CEO of Panthers Rugby League, said: “This partnership is a fantastic alignment between two brands that embrace innovation and excellence.
“Picklebet’s cutting-edge approach to digital wagering, particularly its focus on next-gen sports engagement, is an exciting fit for our club. We look forward to working together to create incredible experiences for Panthers fans over the next four years.”
As part of the partnership, Picklebet branding will be feature across Panthers’ assets, including digital platforms, in-stadium activations and exclusive fan engagement initiatives. Picklebet will also leverage its expertise in digital and social engagement to introduce new ways for fans to interact with the game and their team like never before.
The post Picklebet Becomes Official Wagering Partner of Penrith Panthers appeared first on European Gaming Industry News.
-
Betty6 days ago
Wyzia Renews Canadian Partnership With Betty
-
Compliance Updates6 days ago
Texas Lottery Moves to Ban Lottery Courier Services
-
BCLC5 days ago
BCLC Reminds Public to be Cautious of Illegal Online Casino Scams
-
BETBY7 days ago
BETBY EXPANDS LATAM PRESENCE WITH APPOINTMENT OF JUAN PABLO BARAHONA AS REGIONAL DIRECTOR
-
Betsson5 days ago
Betsson Obtains Local Gaming Licence in Brazil
-
André Baldavira6 days ago
GingaBet Becomes New Master Sponsor of Ponte Preta
-
Aposta 15 days ago
scoreconnect boosts Brazilian presence with Aposta 1 deal
-
Compliance Updates5 days ago
Colombian Lottery Operators Get Permission to Use Random Number Generators