Latest News
SOFTSWISS Jackpot Aggregator Teams Up with Lucky Dreams to Power Jackpot Campaigns
SOFTSWISS Jackpot Aggregator, a multipurpose jackpot solution for increasing player acquisition and retention, has launched a new jackpot campaign for Lucky Dreams online casino. The partnership promises to bring players an exciting opportunity to win big with various jackpots.
Being a rising star among online casinos, Lucky Dreams prioritises loyalty to its players. Lucky Dreams operates under the Curacao licence, making crypto payments accessible for players. Beyond that, Lucky Dreams has a wide content hub that includes live casino games, slots, table games and other game categories.
The jackpot campaign called Dreamy Jackpots has three independent levels of jackpots: Mega, Major, and Mini. Easy entry conditions with a minimum bet of 1 EUR make participation in the jackpot accessible to all, significantly increasing player engagement. Players can expect a maximum potential win, which reaches up to 1M EUR.
Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, shares his expectations about the new partnership: “The collaboration between the Jackpot Aggregator and Lucky Dreams is going fruitful for both parties. The launch of the jackpot campaign went smoothly, with a high level of partner engagement and huge support from our team. It is worth noting that Lucky Dreams places great emphasis on their players’ gaming experience, and we share this approach, which is reflected at every stage of the jackpot campaign.
Along with game audio, animation, and other gamification elements, the jackpots elevate the unique gaming experience for each user. The partner’s openness to knowledge exchange and high level of loyalty to their players reinforce confidence in this partnership.”
The Lucky Dreams Team comments: “We are very delighted to launch the long-awaited Jackpot Aggregator’s campaign in collaboration with SOFTSWISS. Being a casino that cares about our customers a lot, we are glad to meet our player’s demands and provide them with a unique solution that will improve gamification a lot.
The whole process was really fun, and we have really enjoyed working with a team of professionals during the course of the last few months. Not only were they able to provide us with assistance and help around the clock, but they were also eager to share their knowledge and experience with us. We really had a feeling that we were cared for, and even after the launch of the campaign we are still getting feedback from the Jackpot Aggregator team, and they are helping us to make our product even better!
The most amazing thing about the SOFTSWISS Jackpot Aggregator is the level of customisation that allows every operator to come up with something new and stand out among other casinos in the industry. We wanted to put emphasis on making our jackpot campaign very vivid and make winning a jackpot as unforgettable as possible.”
The Jackpot Aggregator is an innovative solution designed to increase the efficiency of casino operations, providing extensive opportunities to launch jackpot campaigns that enable an iGaming business to thrive. The product recently announced the integration with the SOFTSWISS Sportsbook, making it possible to launch jackpot campaigns for sports betting platforms.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.
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“Rock the Month”: Spinmatic’s monthly promos to power operator growth

As summer reaches its peak, so do the opportunities for operators partnering with Spinmatic. The premium Slot developer has launched two new exclusive offers as part of its ongoing Rock the Month campaign – a high-impact promotional series featuring targeted incentives, exclusive discounts and seasonal themes designed to support long-term operator growth.
After a strong debut in July with Fruit Fiesta and Summer Splash, Rock the Month has quickly become a key initiative for many partners, offering unique commercial advantages each month, exclusively to Spinmatic clients.
For August, the provider turns up the heat with two new offers: Summer Crash and Freespin Hype. Both are available to apply for until July 25 and designed to help operators during the summer’s most critical weeks.
This August’s promotions offer Spinmatic’s partners the chance to unlock up to 60% off in Revenue Share, depending on the offer selected. Full activation details – including game selection and placement requirements – are reserved exclusively for Spinmatic’s operator network.
“Our goal with Rock the Month is to bring consistent value to our partners,” said Norbert Mathies, Managing Director at Spinmatic. “We know operators are constantly under pressure to keep players engaged, so with our monthly promotions, we aim to offer something that’s genuinely useful. With two offers available each month, operators can choose the one that best fits their market. At the same time, we’re helping them get more out of their campaigns and explore new games with reduced risk.”
Spinmatic encourages operators and industry stakeholders to stay tuned, as new Rock the Month promotions will continue to be rolled out monthly. For those looking for innovative ways to increase player loyalty and revenue, now is the perfect time to get involved.
The post “Rock the Month”: Spinmatic’s monthly promos to power operator growth appeared first on European Gaming Industry News.
Aristocrat Technologies
Hasbro Strikes New Multi-Year Casino Licensing Partnerships

Hasbro, a leading games, IP, and toy company, announced a new slate of multi-year licensing partnerships aimed at transforming and expanding its most popular brands across the casino category. After a comprehensive review and market evaluation, Hasbro has selected Aristocrat Technologies, Evolution, Galaxy Gaming, and Bally’s as its newest partners in casino licensing. The new partners join existing licensee Sciplay.
The announcement underscores Hasbro’s “Playing to Win” strategy, revealed in February 2025, which focuses on innovation, partnerships, and bringing beloved brands to life across more formats than ever.
“We’re all about play—and that means meeting our fans wherever they are, from the game table to the casino floor. These visionary new partners have the expertise and imagination to reimagine our brands in bold, exciting ways for adult audiences,” said Claire Hunter Gregson, Director of Gaming Relationships.
Hasbro has a nearly 30-year history of licensing its age-appropriate IP to the gambling sector. With this new lineup of partners, the company is expanding access to entertainment experiences that reimagine its brands for a growing base of adult fans and gamers.
Following is the list of partners:
• Aristocrat Technologies – B2B manufacturer land-based slot machines (MONOPOLY)
• Evolution – B2B developer for online slots and live casino (MONOPOLY, Hasbro Games)
• Galaxy Gaming – B2B developer and manufacturer for casino table games (MONOPOLY, YAHTZEE, BATTLESHIP)
• Bally’s – B2C Online casino operator (MONOPOLY)
With new titles launching in January 2026, adult fans will see some of Hasbro’s beloved brands integrated into new and existing casino formats, including land-based gaming slots, online gaming slots, casino table games, and online casinos.
The post Hasbro Strikes New Multi-Year Casino Licensing Partnerships appeared first on Gaming and Gambling Industry in the Americas.
Apollo
Apollo Funds Complete Acquisitions of International Game Technology’s Gaming & Digital Business and Everi; Combined Enterprise to Operate as IGT

Apollo announced the completion of the previously announced acquisitions of International Game Technology PLC’s (doing business as Brightstar Lottery) Gaming & Digital Business and Everi Holdings Inc. (Everi) by a holding company owned by funds managed by Apollo affiliates (the Apollo Funds). The all-cash transaction, valued at approximately $6.3 billion, brings together complementary businesses to form a privately held global leader in gaming, digital and financial technology solutions.
The two companies will be integrated into a combined enterprise in the coming months. Headquartered in Las Vegas, the combined enterprise will operate under the IGT name, while retaining the Everi brand in select markets and product lines. IGT will be organized into three business units: Gaming, Digital, and FinTech, creating a customer-first enterprise supported by a people-first culture that values talent, collaboration, and innovation.
“This is a defining moment for our industry. By uniting two leading organizations, we are building an enterprise with the scale, talent and technology to lead the future of gaming. With Apollo’s support, we are very well-positioned to deliver exceptional content across land-based and digital experiences, along with integrated financial solutions and casino management that enhance the player journey and drive value for our customers. I’m honored to be part of this exciting chapter and to help shape the future of IGT,” said Nick Khin, Interim CEO of IGT.
As previously announced, Hector Fernandez is expected to assume the role of CEO of IGT in the fourth quarter of 2025, following the expiration of a customary non-compete period. Until then, Mr. Khin will lead the organization and transition into the role of CEO of IGT’s Gaming business unit upon Mr. Fernandez’s arrival.
“Bringing together highly complementary businesses creates a more competitive, agile and well-capitalized platform built for long-term growth. We are confident that IGT is well positioned to deliver differentiated content and capabilities that better serve customers across the globe. We look forward to working closely with Hector, Nick and the rest of the talented IGT team to lead the industry forward,” said Daniel Cohen, Partner at Apollo.
The post Apollo Funds Complete Acquisitions of International Game Technology’s Gaming & Digital Business and Everi; Combined Enterprise to Operate as IGT appeared first on Gaming and Gambling Industry in the Americas.
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