Australia
Record fine for wagering company Betr over gambling advertisements
Sports wagering company Betr has been fined $210,000 by Liquor & Gaming NSW for breaches of NSW’s wagering laws in its promotional material during its launch last year.
Betr offered 100-1 and 20-1 odds on major events including the Melbourne Cup, Cox Plate and NRL and AFL markets as part of its launch in October 2022. The odds were advertised in newspapers, on radio and television, and online.
Liquor & Gaming NSW reached the view that these advertisements breached NSW laws prohibiting the advertisement of any offer of an inducement to participate in a gambling activity, including an inducement to open a betting account or bet more frequently.
As a result, the regulator has issued 14 penalty infringement notices totalling $210,000 which Betr has elected to pay. The $210,000 in penalties represents the largest ever fine issued to a wagering operator for offering inducements in NSW.
Liquor & Gaming NSW Executive Director Regulatory Operations & Enforcement, Jane Lin, said Betr was issued with a significant fine due to the regulator’s concerns that the conduct constituted significant breaches of the law.
“This company tried to attract a new customer base and establish a significant market share with promotions that we consider crossed the line, using inducements that had the potential to cause harm to the community,” Ms Lin said.
“In many cases, such promotions can only be legally offered to betting account holders who, unlike the general public, have made a conscious decision to open an account and receive this information.
“Wagering operators can legally advertise their products in a variety of ways but they can’t advertise or promote inducements such as offers of enhanced odds or bonus bets to entice people to open a betting account.”
Betr voluntarily ceased the advertising campaign when contacted by Liquor & Gaming NSW. By Betr paying the penalty notices, the matter has now been finalised without a court process.
It comes as wagering company SportChamps has been convicted of posting illegal gambling advertisements on Facebook, Twitter, Instagram and its website, as a result of an investigation by Liquor & Gaming NSW.
In Downing Centre Local Court on Monday 27 March 2023, the company was fined $40,000 and ordered to pay $14,000 in costs for breaching NSW gaming laws. This is the third time SportChamps has been prosecuted, following a $2000 fine in 2018 and a $2500 fine in 2019.
The prosecution related to advertisements via the sportschamps.com.au website and social media that offered cash prizes for games requiring membership, special odds and bonus cash prizes, free bets and a ‘refer a friend’ promotion.
“Gambling operators like SportChamps that try to get around these restrictions are acting unlawfully and increase the risks of gambling harms,” Ms Lin said.
“Offering free bets on Facebook and Instagram, including a refer a friend promotion, shows a complete disregard for the rules and the well-being of those in our community who didn’t consent to receive gambling advertising.”
“Liquor & Gaming NSW has a zero-tolerance approach to the publication of illegal gambling inducements and we will continue to proactively monitor television, radio, print and online gambling advertising to ensure all providers are complying with the restrictions in the Betting and Racing Act 1998,” Ms Lin said.
A court may impose a maximum penalty of $110,000 (per offence) for a corporation and $11,000 for an individual who publishes a prohibited gambling advertisement, while each penalty notices carries a fine of $15,000 .
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Australia
Regulating the Game 2026 Sydney — One Month Countdown as Sector Leaders Anticipate Inaugural RTG Global Awards
With a month left until Regulating the Game 2026 Sydney, the final arrangements are in progress for the industry’s premier event on gambling regulation, compliance, integrity, and safer gambling, scheduled for 9–11 March 2026 at the Sofitel Sydney Wentworth.
Currently in its sixth edition, Regulating the Game has become a platform for in-depth, cross-jurisdictional analysis of gambling regulation and industry performance, emphasizing the interplay between regulatory frameworks, market structures, and organizational capacity in practice. The 2026 initiative unites regulators, policymakers, operators, advisors, and technology experts to explore the translation of regulatory intent into practical application, as well as the evolution of industry systems, governance, and behaviors in light of increased scrutiny and reform.
A Program Centered on System Efficiency and Compliance Circumstances
The 2026 conference agenda is designed to transition purposefully from context to analysis to application, exploring how gambling regulation, market design, organizational capability, and leadership influence real-world results. Over three days, the program examines not just the pathway of regulatory reform, but also how these reforms are integrated, implemented, and challenged within intricate gambling settings facing ongoing evaluation and transformation.
Sessions cover public policy, regulatory practice, sector performance, and innovation, focusing on:
• The strategic direction of gambling regulation, enforcement and supervision, and how regulatory posture is evolving post-inquiry and reform
• The operational reality of compliance, including AML/CTF supervision, financial crime risk, and implementation challenges and opportunities
• Safer gambling governance, consumer protection frameworks and the application of RegTech at scale
• Market structure, black and grey market dynamics, and the unintended consequences of regulatory design choices
• Technology, data governance, RegTech and the use of AI to support integrity, oversight and organisational decision-making
• Leadership, accountability, culture and the capability required to translate policy intent into durable operational outcomes
The agenda integrates keynote addresses, moderated panels, expert masterclasses and Industry Spotlight sessions, designed to support informed debate while grounding discussion in real-world regulatory and operational experience.
Global RTG Awards to Be Presented for the First Time
A key aspect of Regulating the Game 2026 is the introduction of the first Regulating the Game Global Awards, which honor leadership, stewardship, and measurable effects in areas such as sector direction and reform, compliance, safer gambling, technology, and community results.
The Global Awards were created to offer impartial, thorough acknowledgment of individuals, organizations, and solutions that are enhancing standards and leading to improved regulatory and social results. Finalists have been verified in six categories after an objective evaluation by a judging panel made up of senior leaders with extensive knowledge in regulation, law, integrity, governance, and responsible gambling.
The RTG Global Awards Gala Dinner will take place as a central event of the conference agenda, allowing finalists, peers, and industry stakeholders to engage in the Awards without needing to attend the entire conference.
Pitch! Showcase and Industry Interaction
The conference agenda includes Pitch!, a forum by Regulating the Game for exploring both new and traditional methods to tackle regulatory, compliance, and safer gambling issues. Pitch! highlights research, practical technologies, operating models, and concepts being implemented or tested in regulated settings, and analyzes how innovation is embraced, managed, and expanded in conjunction with current systems and controls.
Paul Newson, Founder of Regulating the Game and Principal at Vanguard Overwatch, stated that the 2026 event signifies the growth and significance of the existing regulatory landscape:
“Regulating the Game exists to engage honestly with how gambling regulation, sector performance and organisational capability intersect in practice – not just policy intent, but how expectations are interpreted, implemented and sustained over time.
The Global Awards sit alongside that purpose. They recognise and help surface leadership, stewardship and practical work that is lifting capability, strengthening governance and positioning organisations – and the sector more broadly – for more resilient and sustainable operation. The intent is to cultivate credible leadership voices and highlight work that is demonstrably improving outcomes.”
The post Regulating the Game 2026 Sydney — One Month Countdown as Sector Leaders Anticipate Inaugural RTG Global Awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Australia
Konami’s SYNK Vision Named Finalist in Regulating the Game Global Awards 2026
Konami Gaming subsidiary Konami Australia is a finalist in the Regulating the Game Global Awards 2026, adjudicated by representatives from the International Betting Integrity Association (IBIA), International Masters of Gaming Law (IMGL), The Responsible Gambling Council (RGC) and Leagues Clubs Australia. Konami’s SYNK Vision biometric player tracking solution has been named a finalist for “RegTech Solution of the Year”, recognising innovative technology improving compliance, anti-money laundering (AML), safer gambling or integrity outcomes.
Tom Soukup, senior vice president & chief systems product officer at Konami Gaming, said: “The potential for SYNK Vision to deliver transformative advancement is unmistakable, especially as it relates to anti-money laundering, compliance, and player protection. This important acknowledgement of Konami’s SYNK Vision in the Regulating the Game Global Awards is credit to our valued casino customers and team members for working collaboratively, pushing casino systems technology to new heights of innovation, efficiency, and responsibility.”
Organised by the annual gambling law and regulation conference Regulating the Game, the Regulating the Game Global Awards 2026 event takes place on March 10 in Sydney, Australia. SYNK Vision has been independently selected as a finalist in this year’s programme, bringing Konami’s patented facial-recognition technology to the forefront of responsible gaming. Installed at casino table games and electronic gaming machines (EGMs), SYNK Vision can securely identify, track and protect players automatically based on biometric facial characteristics, regardless of whether they are members of the venue’s established player loyalty programme.
Gerard Crosby, senior vice president & chief games product officer at Konami Gaming and director of Konami Australia, said: “SYNK Vision equips gaming facilities to rapidly detect barred players, immediately notifying personnel and locking the machine from play if associated with an EGM—all while preserving player privacy across its gaming ecosystem. In addition, its advanced identity‑verification capabilities enhance AML tracking and compliance efforts across regulated venues. Konami is happy to support regulated gaming markets with this previously unattainable ability, to the benefit of countless communities and individuals.”
The post Konami’s SYNK Vision Named Finalist in Regulating the Game Global Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
ACMA
ACMA: Six Wagering Providers Breach Gambling Self-Exclusion Rules
The Australian Communications and Media Authority (ACMA) has concluded six more investigations into licensed wagering providers for breaches of self-exclusion rules.
The ACMA investigations found Tabcorp, LightningBet, Betfocus, TempleBet, Picklebet and BetChamps all failed to comply with rules that protect people who registered with BetStop – the National Self-Exclusion Register.
The facts of each investigation are different but the breaches across the investigations included allowing registered individuals to open wagering accounts and to access wagering services, or marketing to registered individuals.
ACMA member Carolyn Lidgerwood said these breaches undermine the protections from gambling harm that self-exclusion offers.
“The national self-exclusion register is designed to help people who are trying to avoid gambling services and stop gambling, but self-exclusion only works if wagering providers follow the rules,” Ms Lidgerwood said.
“These rules have been in place for more than two years and wagering providers should be taking their responsibilities seriously.
“When people decide to self-exclude from online and telephone gambling, they trust the system to protect them from gambling harm. These investigations have found that these companies broke that trust and let people down.
“All licensed wagering providers need to be aware that the ACMA is investigating compliance and enforcing the rules. Gambling companies must have effective systems in place to ensure self-excluded people cannot gamble with them.”
The investigations identified that the providers did not ensure that their underlying systems and processes were operating as intended and failed to adequately identify and protect people who had self-excluded.
In response to these findings, the ACMA has used a range of different enforcement tools available under the Interactive Gambling Act 2001, having regard to the different facts arising under each investigation.
The ACMA has issued remedial directions to each of Betfocus, LightningBet and TempleBet. Under these remedial directions each of the providers will be required by law to commission an independent audit of their systems and implement any resulting recommendations.
This type of enforcement action is corrective and directed at future compliance with the rules. Failure to comply with a remedial direction is an offence and can result in civil penalties.
Tabcorp Holdings paid a penalty of $112,680 and agreed to enter into a court-enforceable undertaking requiring the company to commission a third-party review of its customer verification processes and train staff on their obligations around the Register. If not complied with, such an undertaking can be enforced in the Federal Court, with the Court being able to make such orders as it considers appropriate.
BetChamps was given a formal warning and the ACMA is currently finalising enforcement action for Picklebet.
All contraventions were found to have occurred in 2024. If these companies fail to comply with self-exclusion rules in the future, the ACMA may take stronger enforcement action, potentially including commencement of Federal Court proceedings to seek civil penalties.
The post ACMA: Six Wagering Providers Breach Gambling Self-Exclusion Rules appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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