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Golden Whale signs up Gamanza for data assessment partnership
Both companies to work together to further strengthen Gamanza’s Player Engagement Platform
Data-driven technology services provider Golden Whale has further added to its list of partners by entering a new project with ISO 27001 certified technology provider, Gamanza Group.
Backed by Stadtcasino Baden AG, one of the largest leisure and entertainment groups in Switzerland, Gamanza offers an innovative suite of iGaming products, including the world-class Player Account Management System (PAMS) that powered the first legal online casino in Switzerland.
Gamanza has more recently launched its unique Player Engagement Platform “Gamanza Engage”, which combines a highly customisable gamification system, with a cutting-edge real-time CRM and personalisation engine.
Utilising a combination of data processing, machine learning and real-time analytics, Golden Whale offers highly-specialised solutions that can help online casino businesses improve their player behaviour and classification, customer retention strategy, game optimisation and more.
Under the terms of the partnership, Golden Whale will assist Gamanza in analysing several key data points to gain greater understanding of areas where the product offering can be further strengthened.
Eberhard Dürrschmid, CEO at Golden Whale, said: “Gamanza is a very well-respected and renowned provider, and we are thrilled to have the opportunity to work with a company that is highly-experienced when it comes to understanding customer needs and ensuring performance is as strong as possible in all areas.
“We pride ourselves on creating innovative solutions to today’s market problems, and we look forward to working with Gamanza and working out where we can help the business continue to thrive.”
Marcel Tobler, Member of the Board of Directors at Gamanza Group, said: “We are excited to begin working with Golden Whale in our efforts to make sure we can provide to our clients the best possible understanding of their data in all parts of the business. This will allow us to continue to be an expert technology provider that understands the complexities, demands and specific requirements of the gaming industry. We expect this to be a very fruitful project for us and I am very pleased to be taking this positive step.”
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WinSpirit Casino Launches Gift Shop

WinSpirit Gift Shop is a thrilling virtual store where players can exchange in-game currency, called coins, for bonuses and real money.
The Gift Shop is already live on WinSpirit, featuring 170+ exclusive items available for purchase.
How it works
Players can start earning coins immediately after registration. With €50 equivalent wagered in bonus or real money, they will receive 1 coin. Additional coins can be obtained through quests and tournaments.
What can be bought in the Gift Shop
- Free Spins
- Real Money
- Cash Bonuses
- Sports Bonuses
- Combo Gifts
Each item has a fixed coin price. Once purchased, rewards appear in the Bonuses section of the player’s profile and need to be activated. Some items can be purchased multiple times.
The Gift Shop opens at the start of each month and closes at the end. All the unused coins expire at the end of each month. New gifts will also be added to the Gift Shop periodicaly, ensuring the experience remains fresh and exciting for players. At the same time a player will be able to again redempt previously claimed gifts, when a new shop opens.
“We’re thrilled to launch the Gift Shop — it’s a feature that gives players even more value from their gameplay. Our players already love the generous bonuses at WinSpirit — and with the Gift Shop, there’s even more to explore and enjoy. In just a few weeks of testing, over 15,000 players have already given it a try!” – says Oleksandr Kotsenko, Business Development Lead at WinSpirit Casino.
WinSpirit is a trusted online casino with a solid reputation across all major review platforms, including AskGamblers (8.9/10), Casino Guru (8.6/10), and Trustpilot (4.6/5). The platform features over 9,999 games, 24/7 customer support via live chat and email, various responsible gambling tools and exclusive promotions available on the website and social media.
The post WinSpirit Casino Launches Gift Shop appeared first on European Gaming Industry News.
Latest News
Midnite ramps up brand-building activity with Sky Media partnership

Deal follows World Snooker Championship sponsorship and debut TV advertisement
UK challenger sportsbook and casino Midnite is accelerating its brand-building efforts by entering a partnership with Sky Media.
The agreement will see Midnite promoted via Sky Sports Racing and Sky Sports News.
Midnite will have regular slots throughout each week on Sky Sports Racing, with updates presented by racing broadcaster Tom Lee to provide viewers with an update on markets, odds movers and insights. The first Midnite slot is due to go live on Sky Sports Racing today (April 10).
Midnite will also become a channel sponsor of Sky Sports News in the 11pm to 5am period, starting in May. This agreement will see Midnite’s idents at the start of each show and between commercial breaks during the broadcast.
Midnite, launched in 2018 by Nick Wright and Daniel Qu, has accelerated its “above the line” marketing activity in the past few weeks, launching its first TV advertising campaign and signing a deal to become a partner of the 2025 World Snooker Championships.
Co-founder Wright said: “We’re building a new breed of betting app, one that’s simpler, faster and unlocks more ways to play.
“Partnering with Sky Media is another major step forward in building the Midnite brand. Appearing regularly on Sky Sports Racing and becoming a channel sponsor on Sky Sports News puts us right in front of a passionate and engaged sports audience.
“This is all part of our mission to grow awareness and trust in Midnite through high-impact, premium channels. We’re just getting started and there’s plenty more to come.”
The post Midnite ramps up brand-building activity with Sky Media partnership appeared first on European Gaming Industry News.
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Kendoo strengthens Hold and Win portfolio with Pig Up

The post Kendoo strengthens Hold and Win portfolio with Pig Up appeared first on European Gaming Industry News.
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