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WagerWire Launches Media Network

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WagerWire, a first-of-its-kind marketplace for active sports bets, announced that it has formally launched it’s media division in tandem with a new Community Page on its website, which will be home to unique insights, viewpoints and written commentaries created by members of its rapidly growing community. The site will also host proprietary tools like its “Bet Value Calculator,” which instantly calculates the fair market value of any bet.

The mantra of WagerWire’s Community is to create content “for fans, by fans.” Through a platform built on mutual support between creators, @WagerWire attracted a talented and rapidly expanding base of micro-influencers bringing tens of millions of impressions per month to the brand’s platform. The company’s newly launched Community Page hosts video, audio and written content covering game previews and recaps, hot storylines in sports, wild betting action, and fan pontifications.

WagerWire’s live Twitter Spaces shows have a fresh spontaneous quality, with Hall of Fame athletes regularly making surprise pop-ins, such as recent guests Lavar Arrington, Cardale Jones, Ed Latimore, and more. During these audio shows, community members interview athletes and other notable personalities in the sports industry about their careers, and discuss insights and stats, while swapping sports takes and betting picks. WagerWire’s current slate includes “Executive Football Talk” hosted by former NY Jets General Manager Mike Tannenbaum and legendary sports executive David Meltzer, multiple NBA, NHL and MLB shows, as well as the “Mental Health Zone” and “Queen’s Round Table.”

The company is also rolling out their Bet Value Calculator tool engineered with their proprietary technology to show users the real market value of their bet, and allowing them to compare these values to the cash out offer from their sportsbook. WagerWire logs this data to chart the pulse of the landscape. They have found users regularly reporting cash out offers in the 50% range of market value, which they feel further demonstrates the need for a free and open marketplace. WagerWire is also leveraging its in-house data team to supercharge content generation by finding narratives within the numbers, turning each bet into a story.

The WagerWire community has quickly grown to over 20,000 active participants and become one of the most engaged communities on social media. So far in 2023 their Twitter has garnered 8.5M impressions and 2,100 daily profile visits. Their TikTok videos have captured 500k views and 75k likes in the first two weeks of March alone.

“The new movement in social media is all about community,” said WagerWire’s content manager Nick Davis, known as @spoonofzeke on Twitter. “Recent years have isolated sports fans and bettors and sent them to the internet in search of something. What we have found is that users are looking for mutual engagement. We have put a significant amount of time into the community letting them know that we see them, we want to know more about them and we want to elevate their content.”

The network is headed up by WagerWire’s Co-Founder and Chief Experience Officer (CXO) Travis Geiger. Prior to co-founding WagerWire, Geiger graduated from the UCLA film school and spent more than a decade in Hollywood TV and film production.

“The current sports betting media landscape is uninspiring for sports fans and bettors. The status quo is basically a stale sea of so-called experts telling people what to do. WagerWire is disrupting this monotony by injecting some democracy,” Geiger said. “People want to be invited to be a part of something. They want to engage and to be engaged with. They crave an interactive and honest way to connect with the brands with whom they choose to spend their time and money.”

Geiger sees a unique opportunity for the company to educate and empower the millions of people who will begin their gambling journey over the next few years as the tidal wave of legalization continues.

“When it comes to educating bettors, sportsbooks have an inherent conflict of interest in the eyes of the public — because they’ve built their empires on losses,” Geiger said. “WagerWire is different. We are proud to have been embraced by sports fans and bettors of all experience levels. We are excited to platform the explosive creativity of our grassroots community across all mediums including our app and newly launched site.”

WagerWire first came onto the scene when announcing its seed round in July 2022 from the likes of Miami Marlins co-owner Roger Ehrenberg (IA Sports Ventures and Eberg Capital), Betr & Simplebet founder Joey Levy, and NBA All-Star Richard Jefferson, among others.

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Brooke Hilton Head of Casino at PointsBet Canada

Ezugi and PointsBet join forces to bring expanded live gaming to Ontario

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Ezugi is excited to unveil a new collaboration with PointsBet, a leading iGaming operator in Canada.

As a division of Evolution since 2018, Ezugi keeps enhancing its foothold in the live gaming sector. This partnership will see Ezugi’s localized and unique live-dealer games incorporated into PointsBet’s online casino in Ontario through Evolution’s One Stop Shop (OSS) platform.

Established in Australia in 2015 and later branching into North America, PointsBet has quickly emerged as one of Ontario’s most rapidly expanding iGaming companies. Known for its cutting-edge sportsbook and growing casino offerings, PointsBet is committed to delivering an outstanding player experience, prioritizing Responsible Gaming to create a safe and secure space for every user.

Through this partnership, PointsBet Ontario customers will access Ezugi’s innovative live casino offerings, which include popular games like Canada Blackjack, EZ Baccarat, and Ultimate Roulette. These titles effortlessly integrate reliable, real-time live gaming with engaging digital elements that greatly attract North American players.

Brooke Hilton, Head of Casino at PointsBet Canada, said: “We’re excited to partner with Ezugi to bring their innovative live-dealer games to our Ontario players. This integration via Evolution’s platform enhances our casino offerings with dynamic, localised titles like Canada Blackjack and Ultimate Roulette, ensuring a premium, responsible gaming experience that aligns with our commitment to player safety and enjoyment.”

James Smith, Commercial Strategy Manager at Ezugi, said: “We are thrilled to team up with PointsBet in Ontario. We recognise Ontario as a key growth region and this partnership with a top tier operator marks an important step in our mission to bring Ezugi’s unique & exciting live casino content to the forefront for players in North America.”

The post Ezugi and PointsBet join forces to bring expanded live gaming to Ontario appeared first on Americas iGaming & Sports Betting News.

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Fennica Gaming Expands its Partnership with Loto-Québec by Launching eInstant Games

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Building on the momentum of its successful market entry, Fennica Gaming announced the expansion of its partnership with Loto-Québec by launching also its portfolio of eInstant games. This second phase follows the recent successful launch of Fennica Gaming’s online casino games, making its full suite of innovative online games available to players on Loto-Québec’s digital platform, the only legal online gaming offer in the province of Québec.

The launch of the eInstant portfolio completes the initial offering, delivering a diverse and engaging gaming experience designed with Fennica Gaming’s signature player-first approach. The move solidifies Fennica Gaming’s commitment to the Canadian market and its strategy of building long-term, sustainable partnerships with regulated lotteries and operators.

“Launching our casino games was the first step; following it up swiftly with our eInstants is about delivering on our promise. Our partnership with Loto-Québec is built on shared values of responsibility and providing engaging, high-quality entertainment. This isn’t just a content drop; it’s a commitment to our partner’s long-term success and to bringing fresh, reliable gaming experiences to the players in Québec,” said Joni Hovi, SVP of Customers and Marketing at Fennica Gaming.

“Our eInstants are designed with a Nordic innovativeness; they are intuitive, visually engaging, and extremely entertaining – built for sustainable fun. We’ve added the best of mobile gaming expertise, seasoned it with a high-quality, player-centric experience. We are confident that this creative energy offers a distinct flavour that will stand out and connect with players in Québec,” said Kirsi Lagus, SVP of Portfolio and Product Development.

The post Fennica Gaming Expands its Partnership with Loto-Québec by Launching eInstant Games appeared first on Americas iGaming & Sports Betting News.

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CGA Announces Leadership Evolution and 2026 Board of Directors

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Amanda Brewer becomes Senior Vice President of Policy & Communications and Brandon Aboultaif becomes Vice President of Western Canada; Salim Adatia (GLI) and Mike Maodus (Blake, Cassels & Graydon LLP) join the CGA Board as Scott Vanderwel (PointsBet Canada) is appointed Chair.

Amanda Brewer has joined the Canadian Gaming Association (CGA) as Senior Vice President of Policy and Communications, and Brandon Aboultaif has assumed the position of Vice President for Western Canada.

Amanda has served as a consultant to the Association for over 15 years, playing a pivotal role in achieving numerous CGA milestones. “I am confident she will apply her enthusiasm and expertise to this new position, which more precisely aligns with her ongoing contributions on behalf of our members,” said Paul Burns, President and CEO, CGA. Amanda remains actively engaged in AML and advertising bill initiatives in Ottawa, along with the Alberta consultation process, where the Association is collaborating with the Government of Alberta and AGLC to prepare the province for its iGaming market launch.

Brandon is the former Press Secretary to Dale Nally, Minister of Service Alberta and Red Tape Reduction and will be a great addition to the CGA. “With the Alberta market soon opening, it has been an important goal to expand our presence into the western part of the country,” added Mr. Burns. His key responsibilities include advancing industry research and education initiatives, supporting member engagement across Western Canada, and fostering collaboration on responsible gaming, innovation, and market development initiatives that strengthen Canada’s gaming ecosystem.

In addition, Salim Adatia, Managing Director, Canada for Gaming Laboratories International, LLC, and Mike Maodus, Partner, Blake, Cassels & Graydon LLP, have joined the CGA’s Board of Directors, and Scott Vanderwel, CEO for PointsBet Canada, becomes the Association’s new Chair.

The full 2026 board is as follows:

  • Salim Adatia, Gaming Laboratories International, LLC
  • Bruce Caughill, Rush Street Interactive
  • Peter Czegeldy, Aird & Berlis LLP
  • Neil Erlick, Nuvei
  • Kurt Gissane, Aristocrat
  • Charmaine Hogan, Playtech
  • Dale Hooper, FanDuel
  • Chuck Keeling, Great Canadian Entertainment
  • Mike Maodus, Blake, Cassels & Graydon LLP
  • Terry McInally, Gateway Entertainment
  • Niaz Nejad, Non-Member Director
  • Derek Ramm, Kinectify
  • Lindsay Slader, GeoComply
  • Richard Taylor, Niagara Casinos
  • Shane Thompson, Konami
  • Scott Vanderwel, PointsBet Canada (Chair)
  • Scott Woodgate, BetMGM

We are also pleased to welcome three past chairs as Emeritus members of the board:

  • Ilkim Hincer, IC360
  • Carrie Kormos, CK Consulting Inc
  • Bob Parente, Light & Wonder

“Amanda and Brandon have joined the CGA as full-time members to oversee several important national campaigns,” stated Scott Vanderwel, Chair of the Board. “We are also pleased to welcome Salim and Mike to the Board. The Board has worked closely with Paul over recent years to advance the Association’s leadership and board structure. We have full confidence in Amanda and Brandon as they step into these key roles, as well as in the valuable contributions that Salim and Mike are expected to bring as we prepare for an active 2026 workload.”

Mr. Burns stated that the newly announced executive and Board appointments will strengthen CGA’s position and support its expansion into Western Canada. “Amanda brings extensive CGA experience, while Brandon contributes knowledge of government policy at both federal and provincial levels. Coupled with our enhanced Board, I am confident they will help drive CGA’s objectives and ongoing growth.”

Source: canadiangaming.ca

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