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Amusnet with record-breaking participation at ICE London 2023

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The iGaming provider exceeded expectations at the biggest-ever edition of the global expo.

Amusnet’s participation at the biggest-ever ICE London edition was beyond any previous record. The tremendous 600 m2 double-deck booth with a spacious bar area and 10 luxurious meeting halls was the largest in scale so far. It showcased the most iconic titles such as 20 Golden Coins, Hot Deco, Cocktail Rush, Drops of Water, Diamond Plus, and together with the latest releases – Aztec Forest, and 40 Bulky Fruits offered top-class entertainment and features’ trail to more than 40 000 expo attendees.

The colossal innovative kinetic light installation fascinated guests with a unique color motion performance and organically turned Amusnet stand into a gathering spot for social networking. To add a positive incentive and memorize the moments at the spectacular stand a promotional photo activation was executed under the name “Ice to meet you”, giving all visitors the chance to win luxurious expo gifts.

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Unprecedented Amusnet transferred the Live Casino thrill right on the spot with its first-ever roulette, specially developed for the international expo. ICE Roulette, featuring the signature Jackpot Cards bonus integration, enabled visitors to bet directly from the stand and observe the game. The pioneering product drew a lot of interest as it showed the process “behind the scenes” while delivering the real live casino experience.

The company announced its business news in numerous productive meetings with partners: portfolio update, market expansion, Live Casino new titles, and the development of a Land-Based Casino vertical.

As part of the company’s strategy to deliver a full spectrum of gaming entertainment Amusnet started the development of its first slot cabinet line. This marks another significant step forward in the company’s growth plan. In line with the most innovative technologies and gameplay trends, the new vertical official release is planned for 2024 Q1.

The reason behind Amusnet’s beyond-compare performance was the team of more than 180 team members from various divisions within the company who brought their creativity and energy to London in order to both deliver and gain premium industry experience.

“ICE London was not only a great chance to showcase the company’s products and solutions to an international audience, but also an opportunity to meet forward-thinking professionals and really be part of a business community that sets the future of the global iGaming industry.” Ivo Georgiev, CEO of Amusnet.

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ICE London is the leading global gaming and gambling event that services the entire industry. The 2023 edition was the largest on record, with more than 40 000 attendees and 650+ exhibitors, occupying 553,975 sq. ft. of net space. The event was held over three days on 7-9 February 2023 at the ExCeL London and brought together solution providers and gaming professionals across all key verticals.

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2025 PUBG MOBILE WORLD CUP FINALISTS LOCKED IN AS 16 TEAMS MAKE THE CUT

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The prestigious 2025 PUBG MOBILE World Cup (PMWC) is shifting into high-gear as the pivotal Survival Stage has concluded after two days of high-stakes plays and fierce competition which saw Horaa Esports take pole position. In total, eight elite teams have emerged victorious, earning a spot to compete in the 2025 PMWC Grand Finals, where they’ll be reunited with the eight teams that came out on top during the Group Stage last weekend. Only one team will take home the lion’s share of the $3 million prize pool, and the crown position as the 2025 PMWC Champion, as part of the Esports World Cup in Riyadh.

Over the course of three action-packed days, the Survival Stage delivered intense battles in 12 adrenaline-fueled matches, as 16 teams fought for the final eight coveted slots in the Grand Finals. Early momentum was set by Fire Flux Esports on day one, consistently securing top finishes, while POWR Esports made a strong impact on day two with aggressive plays and smart rotations. Throughout the stage, teams such as Regnum Carya and eArena demonstrated their resilience and adaptability, skillfully navigating high-pressure situations to place in the Top 3 for four of their matches. The MEA region also proved itself a powerhouse, with both Team Falcons and POWR Esports advancing to the Grand Finals. Surprisingly, last year’s reigning champions, Alpha7 Esports, were eliminated in this Survival Stage, ending their run in the tournament after a series of hard-fought matches, guaranteeing a new team will take the throne.

Showcasing their strategic brilliance, Horaa Esports earned an impressive 108 points, marking them as the top dogs of the Survival Stage. Along with seven other finalists from this stage, they have secured their spot in the Grand Finals.

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The 16 top-performing teams to compete in the Grand Finals from tomorrow include:

  1. Horaa Esports
  2. Fire Flux Esports
  3. POWR Esports
  4. Regnum Carya
  5. eArena
  6. NS RedForce
  7. Team Falcons
  8. Yangon Galacticos
  9. Alter Ego Ares
  10. 4Thrives Esports
  11. DRX
  12. Weibo Gaming
  13. Alpha Gaming
  14. Team Secret
  15. TT Global
  16. IDA Esports

This Grand Finals will also feature a brand new theme song Smash!, a hype beat that will play once the SMASH ruleset is active and a team is just one Winner Winner Chicken Dinner away from overall victory. With the placements confirmed and schedule locked in, the 2025 PMWC Grand Finals weekend is set to be an exceptional display of top PUBG MOBILE Esports talent. As the second edition of the PUBG MOBILE World Cup (PMWC), and part of the Esports World Cup, these dedicated teams will be doubling down on their competitive edge, leaving everything on the battleground as they fight for the crown, and the lion’s share of the $3 million prize pool.

The post 2025 PUBG MOBILE WORLD CUP FINALISTS LOCKED IN AS 16 TEAMS MAKE THE CUT appeared first on European Gaming Industry News.

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FBMDS launches Secrets of Scarabs – An Egyptian-themed slot from the Titan Series

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FBMDS just launched Secrets of Scarabs, the first title in its brand-new Titan Series – a premium slot collection created to deliver engaging gameplay, flexible configurations, and high-quality performance across platforms.

Inspired by the opulence and mystery of Ancient Egypt, Secrets of Scarabs invites players to explore a world of golden treasures, mystical artefacts, and potential wins. With dazzling jewel-toned visuals, elegant sound design, and fast-paced mechanics, this 6×5 video slot offers a refined gaming experience tailored for today’s slot players.

Designed with operators in mind, Secrets of Scarabs combines market-relevant features with innovative tools that enhance both user engagement and operational versatility.

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• 6×5 reel layout with Tumble Spin mechanic (unlimited cascades)
• Free Spins with increasing multipliers up to 500x
• Max win: 5000x | RTP: 96.55%
• Buy Bonus and Ante Bet to intensify play
• Integrated Tournament Tool and Game History Tracker
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Whether players are captivated by the game’s Egyptian-themed ambiance or the excitement of continuous tumbles and multiplier growth, Secrets of Scarabs delivers on both visual immersion and gameplay satisfaction.
As the first release in the Titan Series, this title sets the stage for a new generation of FBMDS slots — combining bold themes, innovative features, and seamless performance to serve operators in diverse and emerging markets.

Following the success of the latest game releases, FBMDS is now expanding into premium experiences with the Titan Series, FBMDS continues to deliver high-performance, modular gaming content tailored to the needs of operators and the evolving preferences of players worldwide.

The post FBMDS launches Secrets of Scarabs – An Egyptian-themed slot from the Titan Series appeared first on European Gaming Industry News.

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Clarion Gaming build ICE senior team with appointment of experienced events specialist Margaret Dunn

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In a move to help consolidate ICE Barcelona’s status as the most important business event in global gaming Clarion has confirmed the appointment of Margaret Dunn as Portfolio Director. 

Margaret joins the ICE leadership team from Easyfairs, where she spent 10-years most recently as Portfolio Director responsible for the Energy and Logistics Division. During her decade at Easyfairs she was responsible for a diversified portfolio which included a range of international exhibitions, magazines, award ceremonies and digital products.

Announcing the appointment Clarion Gaming Managing Director Stuart Hunter said: “I am delighted to welcome Margaret to head-up a talented team which succeeded in delivering the show’s relocation from London to Barcelona resulting in January’s biggest ever gathering of gambling industry professionals in history.

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“The leadership and experience that Margaret brings having worked at a senior level in a number of dynamic and technology-driven sectors will help the ICE brand to achieve what are ambitious growth targets and meet the needs of our global customers who travelled to ICE Barcelona from no fewer than 186 nations.”

Looking ahead to the latest chapter in her career Margaret commented: “When you bring so many influential industry professionals, operators and regulators together in one place, it provides a unique opportunity to effect change and I’m really excited to be working on a world class event that impacts so many businesses throughout the world.”

She continued: “A key objective for the 2026 edition is to attract even more cutting-edge technology providers to ICE to share how their innovations are reshaping the gaming experience.”

“There were over 300 regulators at ICE 2025 and I can’t wait to work with the team to grow those numbers even further and in the process help the sector to play a role in how the future of gambling policy is shaped. Other priorities include championing the progressive DEIB programme at ICE 2026 alongside the hugely successful award-winning Sustainable Gambling Zone”

The post Clarion Gaming build ICE senior team with appointment of experienced events specialist Margaret Dunn appeared first on European Gaming Industry News.

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