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PRAGMATIC PLAY’S SLOTS AND LIVE CASINO PORTFOLIO GOES LIVE WITH BETPOINT

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Pragmatic Play, a leading content provider to the iGaming industry, has partnered with Betpoint s.r.l., in a deal that will expand its distribution of Slots and Live Casino games in the Italian regulated market. 

Betpoint’s customers will now be able to enjoy award-winning Slots from Pragmatic Play, including major hits like Gates of Olympus™ and more recent titles such as Candy Stars™, Muertos Multiplier Megaways™, and Firebird Spirit™. 

Pragmatic Play will also supply its Live Casino titles to the operator. These include traditional games like Blackjack and Roulette, in addition to more pioneering titles such as Boom City™ with its elevated features, and Sweet Bonanza CandyLand™ with its popular slot-inspired mechanics. 

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The simultaneous delivery of two leading verticals from Pragmatic Play further strengthen its position in the Italian market, while Betpoint is the latest operator to benefit from the provider’s high-quality multi-vertical offering. 

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “We’re delighted to be taking our popular Slots and Live Casino range live with Betpoint in Italy – a key strategic market for Pragmatic Play. Bringing quality, choice and premium entertainment to Betpoint players, we’re looking forward to a long and prosperous partnership with one of the country’s top operators.” 

Giuseppe Simone, Director of Betpoint, said: “Betpoint continues its path of selective enrichment of its offer. We are not interested in indiscriminately increasing the number of our slots but, on the contrary, we aim for a quality offer that represents the best standard on the market, so we are happy to have added Pragmatic games to our public games offering.” 

Pragmatic Play currently produces up to seven new Slots a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.   

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Checkd Dev and OpenBet Partner to Launch Advanced Trending BetBuilder Automated Betting Solution

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Checkd Dev, the leading iGaming technology specialist and part of the award-winning Checkd Group, has entered into a landmark three-year partnership with OpenBet, a leading provider of betting and gaming technology, content, and services. Together, they will deliver a next-generation Automated Betting Solution (ABS), known as ‘Trending BetBuilder,’ designed to enhance the pre-canned BetBuilder experience.

This strategic collaboration represents a significant milestone for Checkd Dev as it brings its proprietary ABS technology to the BetBuilder vertical for the first time, further expanding the product’s versatility and market impact.

Originally launched in 2023 to optimise the user experience of incorporating key statistics into the accumulator bet journey and increasing bet placement conversion for operators, Checkd Dev’s ABS has now evolved to serve the growing demand for automated, pre-canned bet builder content.

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Trending BetBuilder integrates seamlessly with OpenBet’s market-leading pricing and BetBuilder capabilities, powered by SportCast, giving operators a powerful, scalable tool to curate engaging betting opportunities.

The partnership allows OpenBet’s global network of operators to benefit from: Dynamic, stats-driven pre-canned widgets for front-end user engagement, a fully automated back-end system for bet creation, management, and localisation, and a multi-territory ready interface that supports global scalability through a centralised, intuitive admin control panel.

This single integration delivers two key outcomes for operators: significantly increased pre-canned bet builder conversion rates and major operational efficiencies—saving trading teams valuable hours daily.

OpenBet’s BetBuilder, powered by SportCast, has revolutionised the sports betting landscape. This innovative product pioneered player stats and same-game betting, offering a premium and highly personalised experience. Today, it provides unparalleled entertainment to the world’s leading sportsbooks.

Commenting on the partnership, Andrew Grimshaw, Commercial Director at Checkd Dev, said: “This is an exciting step forward for Checkd Dev. Working alongside OpenBet’s SportCast, one of the most respected names in our industry, we’re thrilled to introduce a powerful, automated solution to their extensive global client base.

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“Our accumulator product has already proven its value with Tier 1 operators in the UK market. With this expanded ABS now tailored for pre-canned bet builders, we’re confident OpenBet clients will experience both uplift in conversion and operational time savings in what is a high-margin, high-volume betting category.”

Jason Ayton, SVP Business Development & Strategy at OpenBet, said: “Through our BetBuilder product, powered by SportCast, we provide customers with highly engaging, personal digital experiences that immerse them in the excitement of live sport.

“Trending BetBuilder takes the product to the next level for our partners. It offers an automated solution that gives operators around the world a pre-canned content solution that is highly scalable and adaptable to local markets. We believe it will have a major positive impact on the market as it rolls out with our global partner base.”

The post Checkd Dev and OpenBet Partner to Launch Advanced Trending BetBuilder Automated Betting Solution appeared first on European Gaming Industry News.

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Zimpler Live With Swish As First Payment Institution Ever

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For the first time, businesses can now offer Swish without signing their own bank agreements. Zimpler’s new direct connection simplifies and speeds up onboarding across industries.

Zimpler, a leading Swedish company in Pay-by-bank solutions, today launches Swish Handel (Swish Commerce) and Swish Utbetalningar (Swish Payouts) for its partners. The company becomes the first non-bank operator ever to integrate directly with Getswish, the company behind Sweden’s most widely used payment method. For the first time ever, Swish can now be offered directly through a payment institution, without applying through a bank.

“This is a turning point for the Swedish payments market. By opening Swish beyond the banks, we are not just simplifying payments, we are reshaping how businesses can access one of the most trusted payment methods in Europe”, says Johan Strand, CEO of Zimpler.

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“This is also an important step in the stability of the Swedish financial ecosystem, which has recently seen recurring disturbances and downtime. Through our focus on the Swedish market and our long experience of payment infrastructure, we can improve the customer journey with a more stable and reliable payment experience.” Strand adds.

Until now, access to Swish has required a direct banking relationship, a costly and time-consuming process that excluded many companies, especially in regulated industries and for international businesses. With Zimpler’s direct participation, businesses of all sizes can now access Swish faster, at lower cost, and with greater stability.

Swish also highlights the significance of the step:
“Swish has always been about speed, security, and ease of use. By opening up to Zimpler, we can now reach more companies and industries than before. This is an important step to meet the growing demand for flexible and secure payments,” says Urban Höglund, CEO of Getswish.

Market impact

  • Increased stability: As more providers can offer Swish, dependence on individual banks decreases and the resilience of the financial ecosystem increases
  • Focus drives quality: Unlike banks, specialized providers can focus entirely on the service, delivering higher service levels for both end customers and businesses
  • Lower costs and faster onboarding: Businesses can now avoid lengthy onboarding processes
  • Access to Sweden’s largest payment network: 8.7 million Swedes and 300,000 companies use Swish
  • Wider application: International and regulated businesses can now offer Swish to their Swedish customers
  • Future expansion: Zimpler may also act as a Swish provider for other payment service providers, potentially reshaping the competitive landscape

The launch also signals a broader shift in Sweden’s financial ecosystem. With account-to-account (A2A) payments growing rapidly across Europe, Swish’s opening to new types of operators could accelerate competition with card networks and change the role of banks in the payment ecosystem.

The post Zimpler Live With Swish As First Payment Institution Ever appeared first on European Gaming Industry News.

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WinSpirit expands LuckyStreak partnership with addition of branded Live Baccarat

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Latest integration follows WinSpirit’s successful launch of LuckyStreak’s live Blackjack

LuckyStreak, the Riga-based live games provider, has deepened its collaboration with progressive online casino operator WinSpirit by delivering bespoke, branded Live Baccarat powered by the provider’s advanced SmartStudio greenscreen technology.

The new branded baccarat game builds on the April 2025 launch of WinSpirit’s live Blackjack, which saw a significant uplift in both player engagement and session volumes. With LuckyStreak’s SmartStudio, WinSpirit can create a fully immersive live casino environment that reflects the brand’s unique identity – including customised backgrounds, colours, table layouts and real-time brand assets.

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SmartStudio offers operators a high-spec production setup, delivering full HD low-latency streams, studio-grade multi-camera switching, chroma keying, dynamic layering of video and image content, and razor-sharp visual fidelity. The result is a distinctive and entertaining experience aligned with operator branding goals and player expectations.

The technology is flexible, fast, and cost-effective, meaning operators such as Winspirit can create fully customised, branded live casino environments without needing physical set builds. They can plan seasonal or topical designs, support for major promotions, and move quickly when opportunities arise, choosing different backgrounds, themes, and branding elements – even switching between them dynamically.

The result is a deeply immersive and visually distinct baccarat game that perfectly aligns with WinSpirit’s brand identity. Through LuckyStreak, WinSpirit has strengthened its ability to provide innovative, high-quality and deeply personalised player experiences. This launch reinforces LuckyStreak’s commitment to delivering versatile and custom solutions for operators looking for more tailored and brand-led experiences across their live casino offering.

Ido Kamiel, COO at LuckyStreak, said: “Extending our partnership with WinSpirit to include a fully branded version of our leading live Baccarat game demonstrates the power of our SmartStudio customisation to engage players and deliver a world-class experience.

“It is also testament to the flexibility and ease with which we can transform our partners’ game settings, enabling them to offer a truly tailored and enjoyable playing environment. We truly appreciate WinSpirit’s trust in LuckyStreak and SmartStudio’s full capabilities, and we’re delighted with the execution.”

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Oleksandr Kotsenko, Business Development Lead at WinSpirit, said: “We’re very impressed by LuckyStreak’s SmartStudio and how it puts the power to build unique, stimulating gaming experiences for our players into our hands. Loyalty is king, and their enjoyment and satisfaction is at the heart of our strategy to build long-lasting relationships with customers by thrilling and satisfying them at these key moments of truth.

“At WinSpirit, we strive to get better every day, and partnerships like this play a key role in elevating the player experience and strengthening our position as a progressive, customer-focused brand. Speaking as an operator, this solution’s flexibility and quick turnaround opens up a world of opportunity for us, as well as a new dimension in marketing.”

The post WinSpirit expands LuckyStreak partnership with addition of branded Live Baccarat appeared first on European Gaming Industry News.

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