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Recognising excellence in game development: Nominations open for CasinoBeats Game Developer Awards

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SBC is excited to announce that nominations for the Game Creation and Game People categories of the prestigious Game Developer Awards, returning to Malta for their third edition in May, are now open. The nomination period will last until 24 February.

The awards ceremony, which is part of the CasinoBeats Summit conference and exhibition, will take place at the InterContinental Hotel on 25 May. The lavish event that recognises and celebrates the creative and innovative game development teams behind the industry’s most successful titles will be attended by 400 guests.

The CasinoBeats Game Developer Awards will feature 19 categories that honour the top game studios, individual casino games, streamers and game elements as well as innovation and the people who have contributed to the success of the best casino titles of the year. The categories are divided into five main groups:

  • Game Performance (Slot of the Year, Slot to Watch, Slot Debut, Slot Legacy Title, Slot Collaboration of the Year)
  • Game Creation (Game Mechanic of the Year, Game Feature of the Year, Game Licensed Content, Game Retro-style, Game Design & Art Direction, Game Music/Soundtrack)
  • Game Marketing (Streamer of the Year, Innovation in Marketing)
  • Game People (Product Manager, Game Designer, Game Composer).

SBC has also once again teamed up with SlotCatalog, a casino game ranking and insights platform, to create three data-driven categories for the CasinoBeats Game Developer Awards 2023.

These categories include Outperforming Game Studio of the Year, which will be presented to the three game studios (small, medium, large) whose slot rank has increased the most compared to their position a year ago; Game Studio of the Year, which will be given to three game studios with the highest slot rank over the last 12 months; and Rookie of the Year, which will be awarded to the new game studio that went from having no distribution last year to achieving the biggest impact over the past year

Rasmus Sojmark, CEO & Founder of the event organiser SBC, said: “The CasinoBeats Game Developer Awards are a truly special occasion in my eyes. This ceremony is an opportunity to honour the often overlooked elements of game development, such as the best soundtrack, innovative game mechanics, unexpected success, and the individuals who made it all happen. It’s an event that recognises and celebrates the creativity, fun, and entertainment that make our industry a great place to work.”

The shortlists for the Game Performance and Game Marketing categories of the CasinoBeats Game Developer Awards will be selected by SBC’s independent panel of judges, and the winners will be chosen through audience live voting at the CasinoBeats Summit conference and trade show.

The Game Creation and Game People categories will be open for nominations from 12 January to 24 February and the winners will be decided by the independent panel of judges. The Game People category is a new addition to the CasinoBeats Game Developer Awards that aims to recognise and celebrate individuals who have actively contributed to the success of a top casino product.

The SlotCatalog categories, which are purely data-driven, will not require nominations or go through a judging process.

Last year’s winners of the CasinoBeats Game Developer Awards included companies such as Blueprint Gaming, Habanero, Peter & Sons, Playtech, Pragmatic Play, Relax Gaming and Stakelogic.

This year’s ceremony at the luxurious InterContinental Hotel will feature a welcome drinks reception and a lavish three-course dinner with complimentary beer, wine, and spirits. Tables and individual tickets are available to purchase here.

The shortlists will be announced on 21 March. Nominate here.

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Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License

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Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.

The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.

Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”

The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.

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Play’n GO games now live with Ivy Casino in the UK

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Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino 

Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK. 

Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others. 

Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market. 

The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards. 

Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally. 

Magnus Olsson, Chief Commercial Officer of Play’n GO, said:

“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.” 

Mark Good, representing Ivy Casino, said:

“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.” 

Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO. 

In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company. 

The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.

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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

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Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

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