partnerships
YGAM named as ICE London charity partner
YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9th at The Troxy, London’s iconic art deco venue.
Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.
“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”
He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.
“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”
Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.
“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”
The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.
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app launch Feb 2026
Vibra Solutions Powers Betxico Mobile App Launch in Mexico — Scalable iGaming Platform
Vibra Solutions, the LatAm-focused iGaming technology company, today announced the launch of Betxico’s new mobile app, strengthening Vibra’s presence in Mexico and accelerating Betxico’s rapid growth as one of the country’s fastest-expanding online betting and digital casino operators.
Built for scale and local market needs, the Betxico mobile app represents the latest milestone in a strategic partnership that prioritizes performance, regulatory compliance and user experience. The platform delivers robust support for high concurrent users and real-time transactions, making it well suited to Mexico’s dynamic mobile-first audience.
Fast, local, and scalable technology
Vibra Solutions and Betxico co-developed a scalable technical architecture designed to:
- Support large volumes of simultaneous users and real-time wagering activity
- Ensure low-latency, secure transactions across sportsbook and casino verticals
- Provide localized features and compliance-ready workflows for Mexico’s regulated market
- Enable rapid updates and continuous product innovation through an agile integration model
These technical strengths help Betxico quickly roll out competitive features while reducing time-to-market and operational friction for both mobile and web channels.
Partnership built on growth and trust
“Seeing Betxico establish itself in such a competitive market is extremely rewarding,” said Werter Luna, CEO of Vibra Solutions. “Their high standards and sustained trust have driven product evolution at every stage.”
Francisco Salazar, CCO of Betxico, added: “We’re proud of our progress in Mexico. Having Vibra Solutions as our technology partner was fundamental — allowing us to move forward with confidence and a strong focus on the user.”
Why this matters for Mexico and LatAm
The Betxico app launch underscores Vibra Solutions’ strategy to deliver regulated-market expertise across Latin America by combining localised product design with enterprise-grade platform engineering. For operators and partners, the app demonstrates how technology-led partnerships can accelerate growth while prioritizing player safety, compliance and seamless UX.
Operators, affiliates and players can expect ongoing feature rollouts and performance optimizations as Betxico scales its footprint in Mexico’s competitive iGaming market.
The post Vibra Solutions Powers Betxico Mobile App Launch in Mexico — Scalable iGaming Platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Vibra Solutions strengthens its presence in Mexico with Betxico’s new mobile app
Vibra Solutions, the iGaming technology company specialising in regulated LatAm markets, has announced the launch of Betxico’s new mobile application. Betxico is one of Mexico’s fastest growing online betting and digital casino operators.
The new app represents another step forward in the partnership between the two companies, which has evolved into a strategic collaboration model focused on growth, innovation, and high technological performance. Since the beginning of operations, Betxico has demonstrated a clear expansion strategy, alongside high technical standards, directly driving the continuous development of Vibra Solutions’ products.
This collaboration has resulted in a robust, scalable and local platform built to support a high volume of users and real-time transactions. The successful launch reinforces the potential of this alliance and highlights the positive impact of the partnership, demonstrating the strength and effectiveness of both companies within the highly competitive iGaming market.
“It is extremely rewarding to see the success Betxico has achieved and established itself in such a competitive market. Their high standards and the continued trust they have placed in us have helped us evolve at every stage,” said Werter Luna, CEO of Vibra Solutions.
“We are very proud of our progress in Mexico and the launch of our mobile app. Having Vibra Solutions as our technology partner was fundamental in allowing us to move forward with confidence and a strong focus on the user,” stated Francisco Salazar, CCO of Betxico.
The post Vibra Solutions strengthens its presence in Mexico with Betxico’s new mobile app appeared first on Americas iGaming & Sports Betting News.
Brazil
RubyPlay expands Brazilian presence through partnership with Esportes da Sorte
RubyPlay goes live with Esportes da Sorte, the flagship Esportes Gaming Brasil Group brand, to elevate player engagement across Brazil’s regulated market
RubyPlay, a studio-based content ecosystem, has strengthened its position in Brazil after partnering with leading online casino operator, Esportes da Sorte.
The launch features a selection of RubyPlay’s most popular titles, including Mad Hit® Diamonds and Mad Hit® Mr Coin. Content from Koala Games, RubyPlay’s market-focused studio with a strong focus on the Brazilian market, has also gone live with Esportes da Sorte, including Voltage Blitz® Rapid, 3 Big Barrels® Buffalo, and Voltage Blitz® Vortex.
The launch with the tier 1 operator forms part of RubyPlay’s wider expansion strategy in Brazil’s regulated market and is part of a broader go-live across the Esportes Gaming Brasil group, which includes additional launches with group brands LOTTU and OnaBet.
RubyPlay has established a strong track record of delivering high-performing, localised content tailored to Brazilian player preferences, driving engagement and delivering value for its partners.
By combining RubyPlay’s distinctive Latin American game design expertise with Esportes da Sorte’s strong market presence, the partnership is set to deliver a compelling entertainment experience to a broad audience of online players across Brazil’s rapidly growing market.
Dima Reiderman, CCO at RubyPlay, said: Brazil is a central part of our growth strategy, and working alongside an influential operator like Esportes da Sorte marks an important milestone in our growth strategy.
“Their firm regional presence, paired with our localised, high-performing content, creates a powerful proposition that we believe will resonate strongly with players.”
Hugo Baungartner, CBO at Esportes da Sorte, added: “We are committed to offering our players engaging, high-quality gaming experiences, and partnering with RubyPlay represents an important step forward in that journey.
RubyPlay’s strong focus on Brazil and its investment in truly localised content make them a highly valuable partner, giving us confidence in the long-term success of this collaboration and in our continued growth within the regulated market.”
The post RubyPlay expands Brazilian presence through partnership with Esportes da Sorte appeared first on Americas iGaming & Sports Betting News.
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