partnerships

YGAM named as ICE London charity partner

Published

3 years ago

January 4, 2023

Reading Time: 2 minutes

YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9^th at The Troxy, London’s iconic art deco venue.

Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.

“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”

He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.

“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”

Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.

“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”

The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.

Affiliate Succes

Tiki Taka Play Partners with NetRefer for its Affiliate Marketing Platform

Published

7 hours ago

March 10, 2026

Wladimir P.

tiki-taka-play-partners-with-netrefer-for-its-affiliate-marketing-platform

Spanish online casino operator Tiki Taka Play has partnered with NetRefer, the industry-leading AI-powered affiliate marketing platform, to manage and optimise its affiliate programme as the brand expands in Spain’s regulated online gaming market.

Launched in early 2025, Tiki Taka Play represents a major step in the digital strategy of Grupo Tiki Taka Games, a national operator with over 50 years of experience in land-based gaming. Originally a family-run gaming machine business, the group has grown into a recognised name in Spain’s leisure and entertainment sector, with operations spanning gaming halls, betting venues, and amusement activities.

With Tiki Taka Play, the group brings its expertise online, offering a structured, reliable, and engaging gaming environment focused on accessibility, trust, and long-term player retention. The platform’s catalogue includes a broad selection of slots, classic table games like blackjack and roulette, and immersive live casino experiences, catering to a wide range of player preferences while maintaining consistent quality.

Operating under Spain’s regulated framework, Tiki Taka Play holds licences from the Dirección General de Ordenación del Juego (DGOJ), placing compliance, transparency, and responsible gaming at the core of its operations.

Affiliate marketing is a key pillar of Tiki Taka Play’s growth strategy. By partnering with NetRefer, the operator gains access to a data-driven platform that offers performance clarity, reliable tracking, and efficient partner management. Through NetRefer’s API integration, Tiki Taka Play can manage affiliate data in real time, maintaining operational efficiency and accuracy across its programme.

NetRefer also provides advanced support tools, including BI Analytics for customisable reporting and CoPilot AI for intelligent, data-driven performance insights.

Reflecting on the decision, Marc De Rueda Colomés, COO of Tiki Taka Play, said:
“When preparing the launch of Tiki Taka Play, we consulted our affiliates on trusted platforms. NetRefer consistently stood out for its balance of service and value. Their reporting and analytics tools are already proving invaluable, and the professionalism of their team has reinforced our confidence in the partnership.”

Greice Bezerra, Regional Acquisitions Specialist at NetRefer, added:
“Tiki Taka Play’s collaboration with NetRefer marks an exciting step in Grupo Tiki Taka Games’ digital evolution. We are proud to provide technology and integrations that give transparency, operational confidence, and performance insights, supporting a scalable and successful affiliate programme in Spain’s competitive market.”

As Tiki Taka Play continues to grow in Spain’s regulated sector, the NetRefer partnership provides the foundation to strengthen its affiliate network, enhance reporting and analytics, and drive sustainable digital growth.

The post Tiki Taka Play Partners with NetRefer for its Affiliate Marketing Platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Gaming Corps

Gaming Corps Slots Arrive at Lottomart

Published

8 hours ago

March 10, 2026

Wladimir P.

Lottomart has broadened its games portfolio with the addition of titles from Gaming Corps, bringing players a vibrant mix of bold themes, inventive mechanics, and personality-driven slot experiences.

Gaming Corps has carved out a unique identity in the iGaming industry by approaching game design from a fresh perspective. Drawing inspiration from pop culture, storytelling, and contemporary entertainment, the studio delivers slots that are energetic, engaging, and built to capture attention from the first spin.

Lottomart players will soon enjoy standout Gaming Corps titles such as 3 Pigs of Olympus Bonus Pot, 3 Pigs of the Caribbean, and 3 Pots of Potion Bonus Pot. Adventure-driven releases like Fins of Fortune and the action-packed Anubis vs Horus: Twin Titans further enrich the offering, each featuring vibrant visuals and entertaining bonus mechanics that keep gameplay dynamic and immersive.

The partnership reinforces Lottomart’s commitment to expanding its slots catalogue with studios that deliver fresh, innovative, and engaging experiences for players.

Chris Ruddock, Commercial Director at Lottomart, said: “Gaming Corps adds a creative spark to our slots portfolio. Their games are distinctive, entertaining, and a perfect fit for our players, and we’re thrilled to bring their content to Lottomart.”

Graham Greensmith, CCO at Gaming Corps, added: “Partnering with the fantastic team at Lottomart has been a key goal for us, and we’re delighted to see it come to fruition. Our games are designed to resonate with Lottomart’s player base, and this partnership supports our rapid UK expansion. With even more innovative and diverse content planned for 2026, we’re excited about the opportunities ahead.”

The post Gaming Corps Slots Arrive at Lottomart appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Africa

Hollywoodbets to deploy ClearStake’s ID by Bank for improved player verification

Published

8 hours ago

March 10, 2026

Wladimir P.

hollywoodbets-to-deploy-clearstake’s-id-by-bank-for-improved-player-verification

Hollywoodbets has agreed to integrate ClearStake’s ID by Bank solution as the operator looks to streamline and enhance its customer due diligence (CDD) processes.

Through the partnership, Hollywoodbets customers in the United Kingdom will soon be able to verify their identity within seconds using their banking app, removing the need to manually upload identity documents.

ClearStake’s technology is also proven to significantly reduce the operational workload associated with CDD checks.

Tyla Labuschagne, Compliance Manager at Hollywoodbets, said: “Customer due diligence is a critical part of operating responsibly. By integrating ClearStake’s ID by Bank solution, we can make identity verification faster and more intuitive for customers, while significantly reducing the manual workload for our teams. This allows us to improve compliance outcomes, streamline operations and remove friction at key moments in the player journey.”

Martin Burt, CEO of ClearStake, added: “One of the biggest challenges operators face is completing customer due diligence efficiently without creating unnecessary friction for customers or operational teams. By enabling customers to verify their identity securely through their banking app via ID by Bank, operators like Hollywoodbets can complete CDD checks in seconds, reduce reliance on manual document reviews and strengthen compliance outcomes.”

The post Hollywoodbets to deploy ClearStake’s ID by Bank for improved player verification appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.