partnerships
YGAM named as ICE London charity partner
YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9th at The Troxy, London’s iconic art deco venue.
Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.
“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”
He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.
“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”
Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.
“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”
The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.
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Jennifer Buttigieg Head of Commercial & Partnerships - Aggregation at Relax Gaming
3 Oaks Gaming set to broaden its global presence following Relax Gaming aggregation deal
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New collaboration sees 3 Oaks Gaming’s premium slot portfolio made available via Relax Gaming’s award-winning aggregation platform
3 Oaks Gaming, an established creator of iGaming content, has extended its footprint across key regulated markets through a new deal with Relax Gaming, one of the industry’s leading iGaming aggregators and providers of unique content.
Through the collaboration, 3 Oaks Gaming’s acclaimed portfolio of slot games, including player favourites such as Sun of Egypt 5, Super Hot Teapots and Lucky Penny 2, will be integrated into Relax Gaming’s extensive distribution platform, enabling operators across Relax’s global network to access a broad range of premium 3 Oaks titles.
The deal marks an important step in 3 Oaks Gaming’s strategy as it continues to strengthen its international presence, ensuring it can meet the growing demand for premium, feature-rich content across regulated markets.
Known for its innovation and commitment to quality, 3 Oaks Gaming’s dynamic portfolio aligns seamlessly with Relax Gaming’s focus on delivering best-in-class content to operators worldwide.
Krasimir Pankovski, Head of Sales at 3 Oaks Gaming, said: “Partnering with Relax Gaming represents a key milestone for 3 Oaks Gaming as we continue to expand our global footprint.
“Integrating our portfolio into Relax’s aggregation platform allows us to reach new audiences and deliver our high-quality games to a wider range of operators across regulated markets.”
Jennifer Buttigieg, Head of Commercial & Partnerships – Aggregation at Relax Gaming, added: “We are proud to partner with 3 Oaks Gaming and offer their impressive portfolio to our operator network. Interest for their content has been off the charts.
“Their reputation for delivering feature rich, player-driven content makes them a strong addition to our growing library, and we are confident their content will support operators in driving player engagement.”
The post 3 Oaks Gaming set to broaden its global presence following Relax Gaming aggregation deal appeared first on European Gaming Industry News.
Big Game Fishing Christmas Catch
Reflex Gaming reels in festive fun with the launch of Big Game Fishing Christmas Catch
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The post Reflex Gaming reels in festive fun with the launch of Big Game Fishing Christmas Catch appeared first on European Gaming Industry News.
Adam Pentecost Director of Customer Success at Gaming Corps
Gaming Corps inks strategic UK deal with MrQ
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Gaming Corps – a publicly-listed game development company based in Sweden, has announced a new partnership with UKGC-licensed operator MrQ, marking another confident step in growing its UK presence.
Since launching in 2018, MrQ has built a reputation for doing things on its own terms. The operator already boasts a lobby of over 1,000 games, curated with a focus on fun over fuss, and is one of the few online casinos to offer no wagering requirements. It’s a setup that has resonated strongly with UK players and makes MrQ an ideal home for Gaming Corps’ vibrant, personality-driven portfolio.
Through the partnership, MrQ players will gain access to a wide range of Gaming Corps titles, including high-tempo favourites such as 3 Pigs of Olympus Bonus Pot, Fishing Pro: Reel Collect, 3 Pots of Potions and Wild Woof. More releases are already lined up, including upcoming titles built around the studio’s crowd-pleasing mechanics.
These dynamic titles are already resonating with players in multiple regulated markets, and the new collaboration will ensure UK audiences can enjoy the same mix of bold visuals, quick-hit gameplay cycles and rewarding bonus features.
Adam Pentecost, Director of Customer Success at Gaming Corps, said: “We’ve been focused on growing our footprint in the UK for some time, so partnering with MrQ is a fantastic step forward. Their approach to casino entertainment is refreshing and player-first, which makes them a great match for our content. We’re thrilled to see our titles land on their platform and to continue building momentum in the UK together.”
Daniel Pascoe, Senior Casino Manager at MrQ, added: “Gaming Corps is producing some of the most distinctive content in the market right now. Adding their games broadens our selection and gives players more great options to enjoy. We’re very pleased to welcome them into the MrQ fold.”
The post Gaming Corps inks strategic UK deal with MrQ appeared first on European Gaming Industry News.
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