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YGAM named as ICE London charity partner

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YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9th at The Troxy, London’s iconic art deco venue.

Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.

“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”

He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.

“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”

Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.

“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”

The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.

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BLAST

BLAST Names Polymarket Official Prediction Partner for BLAST Premier and BLAST Slam in 2026

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Competitive entertainment company BLAST has announced a new partnership with Polymarket, the world’s largest prediction market, naming the platform its ‘Official Prediction Partner’ throughout 2026. The collaboration will span BLAST’s Counter-Strike and Dota 2 tournament properties, BLAST Premier and BLAST Slam, bringing prediction-driven engagement to fans across multiple global tournaments.

Polymarket will be integrated across seven of BLAST’s global Counter-Strike 2 and Dota 2 events, beginning this week at BLAST Slam VI in Malta. Both Dota and Counter-Strike events will also feature bespoke content pieces used in broadcast as well as desk segments highlighting the platform’s integration into BLAST’s events.

Polymarket will receive prominent visibility across live broadcasts, arena events and digital content, as BLAST continues to expand how fans engage with top-tier competitive entertainment. Polymarket branding will be featured consistently across BLAST’s broadcasts via digital integrations and physical prints.

Beyond broadcast, the partnership extends into live arena events, where Polymarket will be incorporated into the on-site fan experience through features such as the Polymarket Fancam as well as the ability to host creators and streamers within the arena via dedicated event streaming booths.

Alexander Lewin, SVP of Commercial Revenue at BLAST said: “Esports is evolving rapidly into a more interactive, data-driven entertainment experience, and we are delighted to team up with Polymarket to bring exciting new engagement opportunities to our fans all around the world. Together, we’re creating something that feels native to esports culture: fast, live, and deeply connected to the action. This partnership is about enhancing how fans experience competition, whether they’re watching online or inside an arena. We’re proud to join Polymarket’s industry-leading group of partners, alongside the NHL, UFC and the MLS among others, reflecting the growing global recognition of BLAST’s events.”

Matthew Modabber, CMO of Polymarket, said:  “Esports has long been dominated by traditional sportsbooks, but prediction markets open the door to a more transparent and community-driven way for fans to engage with competition. Partnering with BLAST brings that experience to a global audience and helps make prediction markets a natural part of how people watch, debate, and follow competitive gaming. We see this as the beginning of a new chapter for fan participation in esports.”

The BLAST Premier 2026 calendar includes taking Counter-Strike to global destinations, including Rotterdam, Fort Worth and Hong Kong, alongside the continuation of the BLAST Slam circuit. BLAST’s next event is the BLAST Slam VI in Malta (3rd-15th February), with 12 of Dota’s best teams battling at the largest fixed studio in Malta.

The post BLAST Names Polymarket Official Prediction Partner for BLAST Premier and BLAST Slam in 2026 appeared first on Americas iGaming & Sports Betting News.

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Gamblers Connect

NeverEnding Partners with Gamblers Connect to Expand Services

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Gamblers Connect, the acclaimed iGaming media and affiliate platform, is excited to reveal a new strategic partnership with NeverEnding Tech, the “anti-bureaucracy” iGaming content creator that is quickly transforming the video slots industry.

This collaboration unites two entities dedicated to transparency, quick execution, and a mutual goal of advancing the industry through genuine relationships and top-quality content. In an industry frequently hindered by excessive bureaucracy and repetitive communication, NeverEnding has swiftly positioned itself as a nimble alternative—providing rapid decision-making, focused strategy, and performance-oriented results that appeal to current operators.

Gamblers Connect focuses on allies that provide true advantages and a distinct unique selling proposition. NeverEnding’s philosophy of “Games, Growth, and No Excuses” closely matches the company’s mission: providing dependable, high-quality industry insights without any unnecessary details.

This partnership focuses on incorporating NeverEnding’s dynamic portfolio, featuring popular titles such as Ultimate Hot Coins: Hold & Win and Coin Blast Extra, into the Gamblers Connect ecosystem, providing its community with direct access to today’s most effective and captivating slots.

Gjorgje Ristikj, Founder of Gamblers Connect, said: “As we integrate NeverEnding into our platform, players and operators alike can expect a streamlined flow of information regarding their latest releases and technical innovations. NeverEnding’s unique “B2B Backed by B2C Power” model ensures that our partnership isn’t just about visibility; it’s about generating real traction for the games that matter. Together, we are setting a new standard for how content providers and media hubs collaborate: with speed, transparency, and a relentless focus on the future of gaming.”

Ihor Zarechnyi, representing the leadership at NeverEnding, highlighted the importance of this synergy: “Gamblers Connect brings together the people who actually move this industry forward. For NeverEnding, this collaboration is about being present where real conversations happen, exchanging experience, and building partnerships that go beyond logos and announcements.”

The post NeverEnding Partners with Gamblers Connect to Expand Services appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Alexander Lewin SVP of Commercial Revenue at BLAST

Polymarket Joins BLAST as Official Prediction Partner for BLAST Premier and BLAST Slam 2026

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  • Polymarket to activate across seven BLAST events across both Slam and Premier ecosystems
  • Partnership introduces integrated prediction formats and new fan engagement experiences

Competitive entertainment firm BLAST has revealed a new alliance with Polymarket, the globe’s largest prediction market, designating the platform as its ‘Official Prediction Partner’ through 2026. The partnership will encompass BLAST’s Counter-Strike and Dota 2 tournament events, BLAST Premier and BLAST Slam, enhancing prediction-based interaction for fans during various international tournaments.

Polymarket will be featured in seven of BLAST’s worldwide Counter-Strike 2 and Dota 2 events, starting this week at BLAST Slam VI in Malta. Dota and Counter-Strike events will include custom content pieces utilized in broadcasts and desk segments showcasing the platform’s involvement in BLAST’s events.

Polymarket will gain significant exposure through live broadcasts, arena events, and digital media as BLAST enhances fan interaction with premier competitive entertainment. Polymarket’s branding will be prominently displayed throughout BLAST’s broadcasts through digital integrations and physical advertisements.

In addition to broadcasting, the collaboration expands to live arena events, with Polymarket integrated into the in-person fan experience through elements like the Polymarket Fancam and the opportunity to accommodate creators and streamers in the arena using designated event streaming booths.

Alexander Lewin, SVP of Commercial Revenue at BLAST said: “Esports is evolving rapidly into a more interactive, data-driven entertainment experience, and we are delighted to team up with Polymarket to bring exciting new engagement opportunities to our fans all around the world. Together, we’re creating something that feels native to esports culture: fast, live, and deeply connected to the action. This partnership is about enhancing how fans experience competition, whether they’re watching online or inside an arena. We’re proud to join Polymarket’s industry-leading group of partners, alongside the NHL, UFC and the MLS among others, reflecting the growing global recognition of BLAST’s events.”

Matthew Modabber, CMO of Polymarket, said: “Esports has long been dominated by traditional sportsbooks, but prediction markets open the door to a more transparent and community-driven way for fans to engage with competition. Partnering with BLAST brings that experience to a global audience and helps make prediction markets a natural part of how people watch, debate, and follow competitive gaming. We see this as the beginning of a new chapter for fan participation in esports.”

The post Polymarket Joins BLAST as Official Prediction Partner for BLAST Premier and BLAST Slam 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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