partnerships
YGAM named as ICE London charity partner
YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9th at The Troxy, London’s iconic art deco venue.
Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.
“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”
He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.
“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”
Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.
“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”
The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.
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CT Interactive
CT Interactive Expands in Romania with New Game Launch on Maxbet.ro
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CT Interactive is further expanding its presence in the regulated Romanian market through the launch of new gaming content on Maxbet.ro. This collaboration introduces a selection of top-performing titles designed to boost player engagement and enhance the overall gaming experience across the region.
As part of the collaboration, Maxbet.ro will feature two exclusive titles available only to its players — Kyoto Magic and Fruits & Sweets Buy Bonus.
Martin Ivanov, Chief Operating Officer at CT Interactive, said: “Our collaboration with Maxbet.ro reflects our commitment to developing high-quality content that meets the demands of the modern Romanian player. Titles like Fruits & Sweets Buy Bonus and Kyoto Magic showcase the best of our portfolio – dynamic gameplay, strategic depth, attractive bonus features and excellent math models.”
“We are confident that our exclusive titles will enhance the gaming experience for Maxbet’s players, offering them a richer, more immersive, and engaging journey,” added Bogdan Smeu, Regional Manager for Romania at CT Interactive.
In addition to the exclusive titles, Maxbet.ro will now feature a selection of CT Interactive’s most popular games, including 20 Mega Star, Lucky Clover 10, The Shining Globe, Zet Fruits and Doctor Winstein Buy Bonus.
The launch of this new content underscores CT Interactive’s commitment to the Romanian market, delivering premium gaming experiences that enhance player engagement and contribute to the long-term success of its partners.
The post CT Interactive Expands in Romania with New Game Launch on Maxbet.ro appeared first on European Gaming Industry News.
Latest News
Stanleybet Group and Net4Media Announce Strategic Partnership
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Stanleybet Group, one of Europe’s premier operators in the gaming and betting sector, and Net4Media, an international specialist in streaming technologies, content delivery and digital signage, announced the launch of a strategic partnership. This collaboration integrates Net4Media’s advanced streaming services to significantly enhance Stanleybet’s virtual platforms in Europe.
The partnership core objective, delivering a more engaging and seamless entertainment experience for Stanleybet users, is the real aim of the strategic move. Net4Media has deployed its robust streaming and digital content distribution infrastructure, which is currently operational across five continents, supporting over 5000 retail locations and 50,000 screens. This cutting-edge infrastructure ensures high-quality streaming of virtual products, providing Stanleybet with a highly stable, reliable, secure and scalable platform.
Nicola Allinson, IT Director at Stanleybet, said: “We are enthusiastic about commencing this partnership with Net4Media. We firmly believe that technological innovation and service quality are key differentiators in our industry. Thanks to Net4Media, we are now able to offer users a superior and innovative virtual experience, consolidating our market leadership through virtual products that apply advanced principles of Mathematics, Physics, and Artificial Intelligence.”
Liviu Popovici, Partner & COO at Net4Media, said: “We share Stanleybet’s vision for a gaming experience that is increasingly digitised, omnichannel, and integrated. We are providing our powerful streaming platform to support Stanleybet in the growth and evolution of its virtual products, ensuring optimal performance, scalability, and customisation across their network.”
The partnership between Stanleybet Group and Net4Media marks a significant milestone in the gaming sector’s digitalisation and innovation journey. The integration of latest-generation streaming technologies with Stanleybet’s virtual platforms will guarantee a more fluid, interactive and immersive user experience.
Through this collaboration, both companies reinforce their leading positions in their respective markets, combining shared expertise and a commitment to future-oriented solutions.
The post Stanleybet Group and Net4Media Announce Strategic Partnership appeared first on European Gaming Industry News.
Cryptocurrency
REEVO Announces Partnership with Deuces
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REEVO has announced a new partnership with Deuces, the leading crypto rewards platform offering Slots, Live Casino and Sportsbook experiences. This collaboration marks another exciting step in REEVO’s global growth strategy, expanding its reach into the fast-evolving world of crypto gaming and digital entertainment.
Through this partnership, REEVO’s portfolio of innovative and high-performing games will now be available on Deuces, giving players access to a wide selection of REEVO’s most engaging and top-quality titles. The collaboration combines Deuces cutting-edge blockchain technology and player reward system with REEVO’s proven expertise in content creation and aggregation.
Together, REEVO and Deuces will redefine the player experience, delivering speed, variety and excitement through a seamless, tech-driven ecosystem that rewards engagement like never before.
Karl Grech, Head of Business Development at REEVO, said: “Partnering with Deuces represents an exciting step into the crypto gaming space for REEVO. We’re joining forces with a brand that shares our forward-thinking approach to technology, entertainment, and player satisfaction. This collaboration is about creating new possibilities, connecting innovation with opportunity, and ensuring our games reach new audiences in dynamic and rewarding ways.”
Lucas Lima, Chief Marketing Officer at Deuces, said: “We are delighted to join forces with REEVO, bringing together our shared vision for innovation and player entertainment. This partnership will drive new levels of engagement, speed of delivery, and market reach for both organisations.”
The post REEVO Announces Partnership with Deuces appeared first on European Gaming Industry News.
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