partnerships

YGAM named as ICE London charity partner

Published

3 years ago

January 4, 2023

Reading Time: 2 minutes

YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9^th at The Troxy, London’s iconic art deco venue.

Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.

“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”

He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.

“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”

Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.

“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”

The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.

Greece

SYNOT Games Announces New Partnership with Superbet

Published

8 hours ago

June 19, 2026

Wladimir P.

synot-games-announces-new-partnership-with-superbet

In a move that further reinforces its footprint across regulated European markets, SYNOT Games has announced a new partnership with Superbet, a prominent platform in Greece. The collaboration certified SYNOT titles, including some of the studio’s latest and most innovative releases, to the casino’s rapidly growing grid.

Players on Superbet can now enjoy great slots such as Respin Joker 81, Aztec Jaguar and Toro Wilds Reel. These additions expand Superbet’s offering with a spectrum of engaging mechanics, artistic design and mobile-first performance, ensuring the highest-quality entertainment for Greek audiences.

The agreement is part of SYNOT Games’ strategic initiative to solidify its presence exclusively in licensed, regulated markets by providing certified content through partnerships with established, trusted regional operators.

Martina Krajčí, Chief Commercial Officer at SYNOT Games, said: “We are excited to bring our portfolio to Greek players through this strategic alliance with Superbet. Greece represents a market with great potential and an audience that appreciates quality, variety, and innovation. Superbet’s agility and commitment to delivering premium entertainment make them an ideal partner for our continued Mediterranean expansion.”

Superbet, known for its user-centric approach and cutting-edge platform, views the addition of SYNOT Games content as a key enhancement to its offering and a testament to its mission of hosting best-in-class gaming experiences.

Stathis Leontaritis, Casino Lead at Superbet, said: “Our partnership with SYNOT Games further strengthens our commitment to delivering a diverse and engaging gaming portfolio to Greek customers. With its proven track record across Central and Eastern Europe, unique game mechanics, and strong land-based heritage, Synot brings a distinctive content offering that complements our existing Superbet portfolio and supports our goal of providing a premium online entertainment experience to players in Greece.”

This collaboration not only empowers Superbet to differentiate its portfolio further but also underscores SYNOT Games’ long-term commitment to regulated growth, responsible gaming, and working exclusively with trusted local operators – a model increasingly valued by players and regulators.

The post SYNOT Games Announces New Partnership with Superbet appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Boris Čorni

Meridianbet Goes Live with Fast Track

Published

8 hours ago

June 19, 2026

Wladimir P.

Meridianbet, the international sports betting and gaming operator and subsidiary of Golden Matrix Group, has selected Fast Track as its customer engagement platform, with rollout to follow across its operations in Europe, Africa and South America.

Founded in 2001 and headquartered in Malta, Meridianbet operates an omni-channel business across retail, desktop online and mobile, licensed and operating in 18 jurisdictions across Europe, Africa and South America. The agreement is the next step in Meridianbet’s player engagement strategy, as the operator continues to scale its multi-market presence and deepen the experience it delivers across its brands.

For iGaming operators, the practical change is significant. Building a CRM strategy has historically required a user to run the analysis, navigate the platform, configure triggers, segment players, draft communications and set up logic for multi-channel engagement. Agentic workflows let a user describe the goal in plain language and have the platform deliver the work end to end. What once required hours of manual interaction and team coordination now happens in a single conversation.

“We needed a platform built for the realities of our business – multiple jurisdictions, multiple channels, and the regulatory frameworks that come with each market. Fast Track understands that operating environment in a way very few others do, and the platform gives us the foundation to operate consistently across all of it. We are excited about what this partnership will let us build for our players,” said Boris Čorni, Director of Tech at Meridianbet.

Fast Track will give Meridianbet’s team a single real-time customer model across its brands, alongside Fast Track AI – the platform’s natural-language and agentic-workflow capabilities, which let operators interact with the platform conversationally and delegate end-to-end CRM tasks to AI agents.

“Running an operation across 18 regulated jurisdictions is genuinely hard, and Meridianbet has built that at a scale very few in our industry can match. That is exactly the kind of environment Fast Track was built for, and we are looking forward to the work ahead together,” said Simon Lidzén, Co-Founder and CEO of Fast Track.

The post Meridianbet Goes Live with Fast Track appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

BurraPay

Byte Federal Announces Successful Launch of Custom-Built Integration Supporting BurraPay’s Historic Entry into America’s Regulated Gaming Market

Published

8 hours ago

June 19, 2026

GamingAmericas.com

byte-federal-announces-successful-launch-of-custom-built-integration-supporting-burrapay’s-historic-entry-into-america’s-regulated-gaming-market

Byte Federal Inc. announced the integration of its payment and exchange services with BurraPay, the first cryptocurrency payments processor to operate inside Nevada’s regulated gaming market. Byte Federal is enabling BurraPay’s secure, compliant cryptocurrency transactions within licensed casino and sportsbook environments – a barrier that, until now, has kept digital assets entirely out of the regulated U.S. gaming ecosystem.

BurraPay announced its U.S. debut last week with its first client, Circa Resort & Casino in downtown Las Vegas, home of The World’s Largest Sportsbook. On June 4, the platform processed the first legal cryptocurrency-funded sports wager in Nevada history.

“The Nevada Gaming Control Board’s willingness to engage with compliant crypto infrastructure reflects the forward-thinking regulatory leadership that has kept Nevada at the forefront of the global gaming industry for decades. Nevada has set a blueprint. Our focus now is to continue working directly with regulators in other jurisdictions to replicate that – giving them full visibility into our compliance framework and the proven infrastructure we’ve deployed with Byte Federal, so they can move forward with confidence,” said Luke Millanta, CTO and Co-Founder of BurraPay.

Players wishing to fund their wagering activity using cryptocurrency, including Bitcoin, Ethereum and Litecoin, can now do so by visiting the sportsbook at Circa Las Vegas.

28% of U.S. adults own cryptocurrency and nearly half of all global crypto holders use digital assets for gambling. Yet billions in wagering volume has been flowing offshore to unregulated operators – outside the consumer protections, outside the tax base, outside the rules. BurraPay built the compliance-first platform to bring that activity onshore. Byte Federal provides the purpose-built exchange layer to make it run.

“This is what we’ve been building toward since 2016: digital assets that aren’t just held, but used. A patron walking into a Las Vegas sportsbook and funding a wager with Bitcoin, fully compliant, fully legal – that’s the promise of this technology meeting physical reality. We’re proud our infrastructure is part of the stack,” said Paul Tarantino, CEO of Byte Federal.

Byte Federal will continue working alongside BurraPay as it signs new operators, expands into additional jurisdictions on a state-by-state basis, and scales to meet growing demand – with BurraPay now approved in five key gaming states across the US.

“Earlier this month, a patron walked into a Las Vegas casino and funded a sports wager with Bitcoin. That has never happened before. That’s what a compliance-first platform makes possible. Byte Federal’s exchange solution is key to making this work, and as BurraPay expands into every state in the country, they’ll be right there with us,” said Millanta.

And the opportunity doesn’t stop with gaming: Byte Federal is already in talks with other industries about facilitating custom builds tailored to their unique needs.

The post Byte Federal Announces Successful Launch of Custom-Built Integration Supporting BurraPay’s Historic Entry into America’s Regulated Gaming Market appeared first on Americas iGaming & Sports Betting News.