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YGAM named as ICE London charity partner

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YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9th at The Troxy, London’s iconic art deco venue.

Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.

“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”

He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.

“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”

Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.

“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”

The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.

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QTech Games integrates Famous Games portfolio in new supplier deal

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QTech Games has signed a supplier partnership with Famous Games, integrating the studio’s catalogue of more than 100 game releases into its aggregation platform for customers operating in emerging markets.

QTech said the initial rollout includes titles such as The Stretchables, Big Rig Convoy, Flamin Hot 7’s, and Soccer Star Frenzy.

QTech Games CEO, Philip Doftvik, said: “Famous Games’ titles are renowned for their high quality, diverse themes, and engaging features that will give our customers a breadth of fresh experiences to explore. Accordingly, this partnership strengthens our commitment to delivering the very best in digital entertainment.

“We are thrilled to welcome Famous Games to our aggregation platform where they sit proudly alongside the best providers in igaming. We’re confident that their rich and varied selection of hits will resoundingly connect with new players. While their pipeline of regular releases, frequent updates and sharp ideas keep Famous in the vanguard of gaming innovation.”

Gabino Stergides, Director at Famous Games, added: “At Famous Games, we prioritise collaborating with some of the biggest and most commercially aware businesses, and QTech Games has ensured that we sustain excellent company on both fronts. They share our passion for innovation and agility, and do all they can to make things work for the client in the integration process.

“This deal organically broadens our international footprint, unlocking untapped jurisdictions for diversified growth from Latin America to Africa, continents where we hold high hopes for expansion. Consequently, collaborating with QTech represents a fantastic opportunity to strengthen our product distribution across emerging territories and introduce our fantastic games to a range of top-tier partners.”

The post QTech Games integrates Famous Games portfolio in new supplier deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Blueprint Gaming and bet365 roll out exclusive open account free spins offer

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The promotion features four Blueprint slots, including Fishin’ Frenzy: Lure Em’ In, and targets eligible bet365 sign-ups.

Blueprint Gaming has launched an exclusive open account offer with bet365, giving eligible customers access to free spins on four Blueprint slot titles as part of a sign-up promotion.

The offer includes Fishin’ Frenzy: Lure Em’ In, Fishin’ Frenzy: Big Catch Gold Spins, Triple Action Cash Strike and King Kong Splash. The companies said the promotion is the latest activation in their long-running partnership.

Blueprint said Fishin’ Frenzy remains one of its top-performing franchises, with five titles currently in its top-ranked games. The supplier also said Fishin’ Frenzy: Lure Em’ In delivered a “record-breaking opening weekend” after launching in April 2026.

Jo Purvis, Director of Marketing, PR and Events at Blueprint Gaming™, said: “Our partnership with bet365 has gone from strength to strength over a number of years, and this latest open account offer is another fantastic example of how closely we continue to collaborate.

“Each of the selected games has proven to be a standout performer within our portfolio, whether through strong player retention, consistent revenue generation or long-term brand recognition. We are thrilled to see bet365 spotlight these titles as part of a major promotional campaign and look forward to seeing how players respond.”

Paul Cumbo, bet365 Head of Gaming – UK and Europe, added: “Blueprint Gaming’s portfolio continues to resonate strongly with our players, and we are delighted to bring together a selection of some of its most recognisable and high-performing games as part of this exciting open account offer.

“The promotion reflects the strength of our longstanding relationship and our shared focus on delivering engaging entertainment experiences to players.”

The post Blueprint Gaming and bet365 roll out exclusive open account free spins offer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Alex Malchenko Head of Sales at Evoplay

Evoplay enters Spain with Casino777.es distribution deal

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Supplier launches its slots and Penalty Shoot-out titles on the Spanish-facing operator, expanding its regulated Europe presence.

Evoplay has entered the Spanish market after signing a content partnership with Casino777.es, which will add the supplier’s games to its local platform.

Under the agreement, Casino777.es will integrate Evoplay’s portfolio, including the Penalty Shoot-out game franchise and Hot Triple Sevens. The companies said the titles will be available to Spanish players for the first time via the operator.

Alex Malchenko, Head of Sales at Evoplay, said: “Spain has been firmly on our radar for some time as it’s an established market defined by high standards, strong player awareness, and a real appetite for premium content.

“We’re bringing games that are designed to stand out through fast-paced mechanics and strong visual identities. Casino777.es gives us the perfect stage to introduce that experience to Spanish players and we are looking forward to the collaboration.”

Alexander Stoeckl, Market Lead for 777.es, added: “Our focus is always on delivering content that feels fresh and engaging for our players, and Evoplay’s portfolio does exactly that.

“Their games will bring a different energy to our platform and we’re thrilled to be the first operator to introduce their high-performing offering in Spain.”

The post Evoplay enters Spain with Casino777.es distribution deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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