partnerships
YGAM named as ICE London charity partner
YGAM, the award winning charity whose social purpose is to inform, educate and safeguard young people against gaming and gambling harms has been named as the official charity partner of ICE London 2023. The partnership will also see YGAM become the charity partner at the black tie iGB Affiliate London Awards taking place on Thursday February 9th at The Troxy, London’s iconic art deco venue.
Confirming the partnership, Stuart Hunter, Managing Director, Clarion Gaming stated: “We are delighted to welcome YGAM as our official charity partner. YGAM is a progressive organisation which is well-known to and highly respected by many of the ICE London exhibitors and stakeholders.
“In all of the many conversations that we have with the industry safer gambling is at the top of their agenda and we are delighted to be able to use the power of the ICE brand and the platform provided by ICE London to promote safer gambling and raise awareness of the outstanding work undertaken on a daily basis by the team at YGAM.”
He added: “Our commitment to safer gambling is probably best known as a result of the award winning Consumer Protection Zone (CPZ) which we introduced to the ICE show floor in 2018. Each year the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands an increase on the 14 present at the 2022 edition of ICE.
“The CPZ was recognised by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. YGAM is one of the charities that we gift space to on the CPZ and will also receive high profile branding on the CPZ theatre and on other high footfall areas of the ICE show floor.”
Ian Shanahan, Director of Business Development and Fundraising at YGAM added: “We are pleased to be working closely with Clarion Gaming again this year. ICE London is the biggest event of its kind, so its profile provides our charity with a valuable platform to raise awareness of the important work that we do to help prevent gaming and gambling harms.
“We’re looking forward to joining colleagues from across the third sector in the Consumer Protection Zone in its prominent location. YGAM will be launching our ambitious new strategy and refreshed brand in 2023 so we’re looking to showcase this at ICE ahead of an exciting year for the charity!”
The charity partnership will also see YGAM confirmed as an ICE Ambassador, receive branding around the show, be part of the official exhibition opening, attend as guests at the Casino Awards and the WRA reception and have fundraising visibility via POS leaflets and QR codes including in the ICE Show Daily newspaper.
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TaDa Gaming has announced a new partnership with full service B2B iGaming technology provider, iGP.
The new deal will enable more players in multiple European facing markets to access TaDa’s award-winning casino content, including latest release 3 Lightning Blitz, part of its “triple pots” Triluck slots series.
With a portfolio comprising 230+ titles across genres, four new releases added monthly and an award-winning suite of gamification tools, TaDa’s brand is well-known for its innovative approach, especially through its unique, multiplayer fish-shooting games.
Founded in 2016 and headquartered in Malta, iGP has built a reputation for turnkey platform solutions, game aggregation and enterprise lottery. It recently introduced VIBE (Value Incentive Bonus Engine), its all-in-one-place loyalty and retention tool.
iGP is purely a B2B provider ensuring full alignment with operator partners. GLI-19 certified, the platform is built on modern architecture designed to enable a clear focus on delivering operator control and growth, fast market entry, scalable infrastructure and real-time data intelligence across markets.
Ray Lee, Director of Business Development at TaDa Gaming, said: “TaDa’s successful growth has come through strategic partnerships with a wide network of proven operators alongside our expertly localised and immersive content. Choosing the right partner fit is critical and we are delighted to have found that in iGP. We look forward to working together.”
Jovana Popovic Canaki, CEO of iGP, said: “iGP’s evolution in iGaming continues and through partnerships like this, we can expand the offer to match industry and operator needs. TaDa’s individual style and proven performance more than align with those demands and we are happy to be onboard with them.”
The post TaDa Gaming Announces New Partnership with iGP appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Kwiff has appointed RavenTrack as its primary affiliate tracking provider, as the sports betting operator looks to strengthen oversight and reporting across its affiliate channel.
The companies said the partnership will see Kwiff integrate RavenTrack’s platform-as-a-service tracking technology to support “greater transparency, accuracy, and efficiency” for its affiliate programme.
Kate Scowen, sales and growth manager at RavenTrack, said: “From our very first conversation, it was clear that Kwiff were looking for more than just a tracking platform, they needed a partner who could genuinely match their ambition and long-term strategic vision. We’re truly grateful that Kwiff chose RavenTrack in what was a highly competitive process, and I’m personally proud to have helped bring the partnership together.”
Jack Milner, campaign manager at Kwiff, added: “RavenTrack came highly recommended and with a strong track record within the iGaming sphere. We have enjoyed a fantastic start, working with their brilliant and incredibly helpful team and I look forward to a long and fruitful partnership together.”
Kwiff said the move supports its ongoing expansion across the UK and international markets, and that RavenTrack will provide infrastructure to manage affiliate data and optimise ROI for the channel.
The post Kwiff appoints RavenTrack as primary affiliate tracking provider appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
FIFA World Cup 2026
Seminole Hard Rock Casino Named Official Miami World Cup 2026 Host City Supporter
The FIFA World Cup 2026 Miami Host Committee announced a landmark collaboration naming Seminole Hard Rock Casino as an Official Miami World Cup 2026 Host City Supporter, strengthening Miami’s platform as a global destination for sport, culture, and world-class entertainment.
“The FIFA World Cup 2026 unites the world together through sport, and the team at Seminole Hard Rock Casino could not be prouder to welcome fans to Florida as an Official Miami World Cup 2026 Host City Supporter. With our destination minutes from the local excitement at Miami Stadium, we are uniquely positioned to extend the fandom beyond the pitch and make the experience extraordinary for those traveling to South Florida for the tournament,” said Jim Allen, Chairman of Hard Rock International and CEO of Seminole Gaming, and member of the Miami Host Committee Board of Directors.
As an Official Miami World Cup 2026 Host City Supporter, Seminole Hard Rock Casino will host a pop-up experience at the FIFA Fan Festival Miami at Bayfront Park from June 13 to July 5, 2026, where fans can engage with the brand, sign up for the Unity Rewards program, and enjoy surprise promotions and live entertainment.
Seminole Hard Rock Casino Hollywood will host themed events and fan programming, extending tournament excitement beyond the stadium, and will support the Miami Host Committee’s Mobility Plan through an expanded shuttle network to Miami Stadium.
“Seminole Hard Rock Casino has always been about bringing people together through the power of music, entertainment, and unforgettable experiences. As soccer fans gather in Florida for the FIFA World Cup 2026, we are thrilled to be part of the celebration and to create memorable fan experiences in Miami that capture the energy and global spirit of this historic event,” said Keith Sheldon, President of Entertainment & Brand Management for Hard Rock International and Seminole Gaming.
“Hosting the FIFA World Cup 2026 is about more than matches, it is about creating a complete destination experience for fans. Seminole Hard Rock Casino’s leadership in hospitality, live entertainment, and gaming will play an important role in energizing the region and extending the celebration throughout South Florida, helping us deliver an unforgettable experience for fans from around the world,” said Rodney Barreto, Chairman of the FIFA World Cup 2026 Miami Host Committee.
The post Seminole Hard Rock Casino Named Official Miami World Cup 2026 Host City Supporter appeared first on Americas iGaming & Sports Betting News.
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