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Casino777.nl research: The Voice, Big Brother – The Dutch TV shows that became an international success

Why you love Dutch TV and you don’t even know it!
Casino777.nl has researched the Dutch TV programs that became an international success. Do The Voice, Big Brother or Deal or No Deal ring any bells? These TV shows and many more have all originated from the same place: The Netherlands. Even though the US and the UK tend to steal the headlines when it comes to popular TV content, the Netherlands has long been a hotbed of creative talent.
Table 1: The most successful Dutch TV exports
# | TV Show | # countries aired in |
1 | The Voice | 64 |
2 | Big Brother | 57 |
3 | Deal or No Deal | 13 |
4 | Fear Factor | 26 |
5 | The Bus | 5 |
6 | Dating in the Dark | 4 |
Figure 1: Countries where Dutch TV Exports have been aired
The Voice – First shown in The Netherlands in 2010, the singing show is now available in 64 countries. In fact it has been running for 22 seasons in the US, 12 in Ukraine, and 11 in France.
Big Brother – Since 1999, the show has been watched by more than 600 million viewers across 57 countries, including the US, the UK, India, Australia and Brazil. In the UK alone, Big Brother accounted for 23% of Channel 4’s £664 million revenue in 2007.
Deal or No Deal – From its original name Miljoenenjacht (Hunt/Chase for Millions), the UK version has become the most popular worldwide in 2022 with 13 seasons on Channel 4. The US, Australia and Bulgaria have also aired the show for over a decade (11 years).
Fear Factor – Joe Rogan’s version of the TV show may be seen as the most popular one yet, however, more seasons have aired in India: nine compared to seven in the US . The fear-inducing game show has been exported to 26 countries since its launch in 2001.
The Bus – One of the less talked about shows in the list, yet the luxury bus show has been spinned off in several European countries (Spain, Belgium, Luxembourg, Estonia) and South America (Brazil).
Dating in the Dark – This rather atypical concept that features contestants trying to find love in a pitch black environment has had international exposure across four continents, namely Europe (UK), North America (US), South America (Brazil) and Oceania (Australia).
What are the longest running shows?
German participants of Big Brother 5 and 6 were getting pretty cosy and enjoyed a stay in TV’s most famous house for one year. Audiences and cast alike were also captivated in the Philippines with three of their seasons being almost a year long.
Country | Season | Start Date | End Date | Duration (days) |
Germany | Big Brother Germany 5 | 02/03/2004 | 01/03/2005 | 365 |
Germany | Big Brother Germany 6 | 01/03/2005 | 26/02/2006 | 363 |
Philippines | Pinoy Big Brother 8 | 10/11/2018 | 04/08/2019 | 268 |
Philippines | Pinoy Big Brother: Lucky 7 | 11/07/2016 | 05/03/2017 | 235 |
Philippines | Pinoy Big Brother: Kumunity Season 10 | 16/10/2021 | 29/05/2022 | 226 |
Germany | Big Brother Germany 10 | 11/01/2010 | 09/08/2010 | 211 |
But this trend is not consistent across all countries where some seasons were abruptly cut short, like Spain’s Big Brother spin-off’s Sálvame Okupa which lasted precisely one working week.
Country | Season | Start Date | End Date | Duration (days) |
Spain | Sálvame Okupa | 12/04/2019 | 15/04/2019 | 4 |
Hungary | Big Brother Hungary VIP 3 | 19/01/2003 | 23/01/2003 | 5 |
India | Bigg Boss Kannada: Mini Season | 14/08/2021 | 05/09/2021 | 6 |
Hungary | Big Brother Hungary VIP 1 | 05/01/2003 | 10/01/2003 | 6 |
Hungary | Big Brother Hungary VIP 2 | 12/01/2003 | 17/01/2003 | 6 |
Sweden | Big Brother Stjärnveckan | 20/01/2002 | 25/01/2002 | 6 |
Fun facts you never knew about Dutch TV exports
It is well known that reality TV shows don’t come without their controversies. Entertaining millions of viewers around the world often requires a lot of on screen drama, yet there is also a lot going on behind the scenes that the producers cannot necessarily control. Here are some unbelievable facts about Endemol’s biggest shows:
- A French group called Activists Against Trash TV protested Big Brother by clashing with security guards and throwing eggs and tomatoes at the house.
- Contestants who took part in the US version of Fear Factor had to sign a contract that, among other things, prevented them from running for public office for 12 months after the show.
- Contestant Lucas Koka Penteado exited the Big Brother house following a kiss between him and openly gay contestant Gilberto Nogueira. When Penteado was confronted by his housemates, he told them he was bisexual, but few seemed to believe him and instead accused him of strategic play that harmed the plight of the LGBTQIA+ community.
- In January 2005, a paralegal from Ohio sued NBC for $2.5 million because of the effect watching an episode of Fear Factor had on him. He stated that he watched the episode where contestants had to puree rats in a blender and then eat them and he was so disgusted by it that his blood pressure rose to the point that he became dizzy and vomited. He was then so disoriented that he ran into a doorway and injured himself.
- According to leaked docs, producers on the Voice can allegedly ignore contestants completely. They can also reportedly switch up the rules whenever they want, or eliminate contestants on a whim — even if those contestants happen to be “winning” in the eyes of the public.
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Midnite named betting and casino partner of World Snooker Championship

World Snooker Tour is delighted to announce Midnite as the new official UK betting and casino partner of the Halo World Championship.
Snooker’s greatest event, the Halo World Championship, will run from April 19th to May 5th at the Crucible in Sheffield.
Kyren Wilson will be defending the title in a field of 32 of the world’s best players, all dreaming of lifting the famous trophy which was first contested in 1927.
The Crucible, famous across the globe as the home of the event since 1977, will be packed through the 17 days as fans flock to see the all-time greats competing for a top prize of £500,000.
A global audience of 500 million will watch the event live on BBC, TNT Sports, Eurosport, CCTV5, WST Play and many other platforms worldwide.
Midnite is one of the UK’s fastest-growing betting companies thanks to its player-first experiences and a next-generation app that brings fans closer to the games they love.
Midnite is promising to delight snooker fans by delivering a series of memorable moments throughout the 2025 World Championship, including giving away three pairs of Century Club tickets for the final session.
Midnite’s sportsbook was launched in 2018 by Nick Wright and Daniel Qu, who previously created daily fantasy sports platform Dribble in partnership with Sky Bet.
Midnite co-founder Nick Wright said: “We are dedicated to bringing fans closer to the game they love. It doesn’t get any more intimate than the fan experience at the Crucible for the World Snooker Championship, where the sport’s most unforgettable moments are created.
“Our partnership will be more than just a logo in the background. We are looking forward to unveiling a series of fan-first activities throughout the tournament and making sure Midnite is in the middle of more magical memories.”
Peter Wright, Chief Commercial Officer of WST, said: “We are thrilled to join forces with Midnite for the first time on our biggest tournament. They are an ambitious brand, committed to the user experience and to bringing fans together to enhance interaction using technology which pushes boundaries. Most importantly, they place the highest priority on having fun in a responsible way on their platforms.
“They are excited to join our journey as a sport because, through the World Championship, we can offer massive exposure for Midnite’s brand on a global scale. We look forward to working with their team across the 17 days. There have been so many great moments at the Crucible, my own favourite is the last frame of the 2023 final when Luca Brecel won the title as it was incredible to see such a flamboyant young player bring the crowd to its feet with his style of snooker.”
Snooker stars’ memorable moments
Naming their favourite Crucible moments, leading stars said:
Kyren Wilson: “It has to be winning the title last year. I remember stretching for the final red and knowing that if I potted it I was World Champion. I looked up to my family and my son Finley was clenching his fist saying ‘come on!’ In the celebration afterwards I cuddled my kids and Finley shouted ‘Dad, you’ve done it, you’re World Champion!’”
Mark Selby: “Making my debut at the Crucible in 2005. I had never even been there to watch, so when I qualified for the first time it was an amazing feeling. Then I was drawn against John Higgins, so that was extra special, to walk out for the first time and to play against a legend like John.”
Neil Robertson: “In terms of a single moment, it has to be my 147 in 2022. As a kid I grew up watching the videos of Cliff Thorburn, Jimmy White, Stephen Hendry and Ronnie O’Sullivan making 147s at the Crucible. It was something I always wanted to do, and when it happened my mum was in the crowd as well which made it something I will never forget.”
The post Midnite named betting and casino partner of World Snooker Championship appeared first on European Gaming Industry News.
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Veteran Marketer Charles Kaplan Takes on CMO Role at Stats Perform

Stats Perform, the sports industry’s leading provider of AI technology, live data and insights, announced that tech marketing veteran Charles Kaplan has been appointed as Chief Marketing Officer (CMO), effective April 21, 2025. In this role, Mr. Kaplan will lead the Company’s marketing capabilities, in addition to its Opta data insights and editorial services. He will also manage Stats Perform’s sports news teams and the Opta Content Agency, which provides data-led features, compelling storytelling and creative campaign support to help sports organizations, brands and media outlets engage fans and grow their audiences.
Mr. Kaplan brings nearly 25 years of marketing, product management, and revenue growth expertise to Stats Perform, with a strong track record of driving business expansion and market leadership on a global scale. He most recently served as Chief Product and Marketing Officer at Wynshop, where he helped launch the company on a path to becoming the leading provider of digital commerce and fulfillment solutions for local store-based retailers. Previously, Mr. Kaplan held leadership roles at Mi9 Retail, including Chief Revenue Officer and Chief Marketing Officer, where he directed go-to-market strategy, revenue generation, and business growth. Earlier in his career, he gained extensive experience in international marketing, business development and product management through leadership roles at MicroStrategy, Lexmark Enterprise Software, and Brainware. Mr. Kaplan received a Bachelor of Arts in Psychology from Vanderbilt University and an MBA from the University of Virginia’s Darden School of Business.
Carl Mergele, Chief Executive Officer, said, “A dynamic company like Stats Perform requires equally dynamic and forward-looking thinking with its marketing, and Charles is the ideal fit to lead our marketing function. His unique skillset makes him a valuable overall addition to the Stats Perform management team as we continue to execute on our growth strategy and revolutionize the way sports are viewed. Coming off our most successful year yet, we are excited to benefit from Charles’ leadership and marketing prowess and build on the momentum generated in the first quarter of 2025.”
“I am thrilled to be joining the Stats Perform team at such a critical time in the company’s history,” said Mr. Kaplan. “I have long admired Stats Perform for its unmatched depth and breadth of data, AI, sports research, news and video content capabilities that have effectively shaped – and transformed – the sports technology and data industry. I look forward to working closely with the executive team as we meet the rapidly growing demand for in-depth sports insights and data-driven content, delivering comprehensive and real-time AI-powered solutions and performance analytics to enhance understanding, prediction, and fan engagement in sports.”
The post Veteran Marketer Charles Kaplan Takes on CMO Role at Stats Perform appeared first on European Gaming Industry News.
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Spinomenal unveils Queen of Rome slot

Leading iGaming content provider Spinomenal has crowned a strong few weeks with the launch of its new title Queen of Rome – part of the Mythology series.
Queen of Rome unfolds surrounded by ancient Roman ruins and the 5×4 reels are set within two towering, weathered columns. A resplendent queen represents the Wild symbol and the other top symbols are made up from a golden helmet, roman shield, ornate vase and silver harp.
In the main game, the queen counts for any symbol except free spins and bonus symbols. Landing five Wild symbols on a winning line pays x2,000 the bet.
Queen of Rome has two grand features, a Bonus game and Free Spins. Three or more Scattered Free Spins symbols will trigger the free spins feature. Before Free Spins begin, players can either accept the current total or select the gamble button for a bid to earn more – players can win up to 50 free spins. During free spins, one to three stacked Wilds will be located on random reels for each spin, and magnify the chances of winning
The bonus game begins only when three or more Scattered Bonus Symbols appear on screen. Players start with three spins and the mission is finding as many crowns as possible to increase the multiplier metre which will pay out once the spins are finished. Each sector of the multiplier metre is filled by five winning symbols and there is an opportunity to bag an extra spin by finding the +1 symbol.
To add to the anticipation, the Bonus Game can feature Synced Reels and Expanding Reels, adding an extra layer of excitement for players.
Spinomenal CO-CEO, Omer Henya commented: “Queen of Rome succeeds in enhancing our beloved Mythology series thanks to its gameplay and rewarding mechanics. This certainly is a jewel in the crown of our superb portfolio.”
The post Spinomenal unveils Queen of Rome slot appeared first on European Gaming Industry News.
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