Latest News
LuckyDays lifts its CRM to the next level with Symplify
Symplify, the Stockholm-based market leader in CRM and AI cloud solutions, has joined forces with the LuckyDays brand – part of the L7 Entertainment Group, to help drive their CRM operations to the next level.
As the LuckyDays brand continues to expand into new territories across the globe, Symplify will play an integral role in supporting and enabling the delivery of a bespoke iGaming experience for their diverse audience of players.
LuckyDays’ main priority is to provide best in market customer service and now, via a frictionless integration with Symplify, they will be able to optimise their CRM strategies to do that.
Symplify’s single CRM Ecosystem will provide razor-sharp real time integration across multiple channels of communication. Helping LuckyDays to build meaningful relationships with their customers and deploy multichannel engagement strategies at scale.
The intelligent Campaign and Journey builder, developed by Symplify, will ensure LuckyDays is able to maximise player engagement while keeping them safe. Player protection is a core foundation of the business and the features now accessible via the Symplify solution will actively enhance the capability of monitoring and identifying problem gamblers. They will also be able to take advantage of the innovative AI solution that optimises marketing spend and harnesses customer sentiment, boosting overall lifetime player value.
Symplify CEO Robert Kimber said: “L7 Entertainment’s brand LuckyDays has been growing rapidly with recent product launches in Sweden and Ontario. We are excited to be able to support this expansion with our CRM expertise, ensuring LuckyDays players are getting the most value from their customer experiences”.
LuckyDays spokesperson added: “Since the recent market launches, we have made a continued effort to maximise and tailor our service to meet new customer expectations. With Symplify now onside, we’re looking forward to higher quality engagement with our audience, giving them precisely what they want in real time!”
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Admiralbet.bg
CT Interactive goes live on Admiralbet.bg
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CT Interactive is thrilled to announce a new partnership with Admiralbet.bg, a well-established global operator with decades of experience and presence across multiple European markets, including Germany, Croatia, Montenegro, Romania, Bosnia and Herzegovina, and Serbia. Following its official launch in Bulgaria in October 2025, Admiralbet.bg will offer Bulgarian players access to CT Interactive’s full portfolio.
The partnership will bring a wide range of high-quality and popular titles to players, including Lucky Clover, Win Storm, 40 Treasures, King of Clovers, and Chilli Fruits, known for their engaging gameplay, dynamic features, and well-designed math models.
“This strategic collaboration with Admiralbet.bg reinforces our commitment to the Bulgarian market and our mission to deliver top-quality gaming content to local players,” said Todor Botsev, Business Development Manager EMEA & Asia at CT Interactive.
“With over 250 premium titles integrated on Admiralbet.bg, we are taking another key step toward building a sustainable and high-quality iGaming experience in Bulgaria,” added Martin Ivanov, Chief Operating Officer at CT Interactive.
“We are extremely excited about our collaboration with CT Interactive. This partnership allows us to offer our users a wide range of high-performing games and strengthens our position as a market leader,” commented Miroslav Mladenov, Chief Operating Officer at Admiralbet.bg.
Through this partnership, CT Interactive and Admiralbet.bg aim to elevate the digital entertainment experience and contribute to the continued growth of Bulgaria’s regulated iGaming sector by providing players with diverse and premium gaming offerings.
The post CT Interactive goes live on Admiralbet.bg appeared first on European Gaming Industry News.
Advantech
Advantech Introduces DPX-S460: Empowering Gaming with AMD’s 8000 Series APU
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Advantech has released DPX-S460, the newest member of its S-series gaming platform family. Powered by AMD’s Ryzen Embedded 8000 Series APUs, the DPX-S460 combines cutting-edge Zen 4 architecture, RDNA3 graphics and integrated AI acceleration, making it a game-changer in regulated gaming markets.
“The DPX-S460 exemplifies our dedication to leveraging advanced technologies to create powerful and flexible gaming solutions. With AMD’s 8000 Series chipset, we’re delivering a platform that meets the most demanding requirements of the gaming industry,” said Craig Stapleton, Product Director for Advantech.
The DPX-S460 brings advanced capabilities to gaming OEMs, including:
• Graphics Excellence: Radeon RDNA3 graphics cores supporting four independent 4K monitors
• AI Acceleration: Integrated XDNA neural processing unit for edge AI applications
• Versatile Power Options: Compatible with both 12V DC single input and ATX power supplies
• Backward Compatibility: Designed to integrate seamlessly with 10 generations of previous S-series products
• Optimized for the Gaming Industry.
The DPX-S460 delivers a high-performance, scalable platform tailored for regulated gaming markets. Its backward compatibility ensures a robust return on investment for existing customers, while its forward-looking design supports next-generation gaming experiences.
The post Advantech Introduces DPX-S460: Empowering Gaming with AMD’s 8000 Series APU appeared first on European Gaming Industry News.
AB Svenska Spel
Spelinspektionen Launches Supervision of AB Svenska Spel’s Gaming Venues
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The Swedish Gambling Authority has launched supervision of AB Svenska Spel’s gaming venues. The supervision covers turnover and the placement of slot machines.
This is the latest step in Spelinspektionen’s push to keep Sweden’s gambling sector in check and make sure companies meet the standards laid out in the Swedish Gambling Act.
When the review is complete, Spelinspektionen will publish the results.
The post Spelinspektionen Launches Supervision of AB Svenska Spel’s Gaming Venues appeared first on European Gaming Industry News.
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