Aspire Global’s Pariplay Ltd, the leading aggregator and content provider, has further established its plans for the US and Canada with the appointment of Matthew Kelemen as Business Development Director for North America.

Based out of Connecticut, Kelemen brings more than 23 years of iGaming experience to the provider, holding senior roles at companies including Boss Media, RealTime Gaming and Peak Interactive. He will be the supplier’s first US-based employee as it looks to make major inroads into the continent.

Kelemen will be tasked with furthering Pariplay’s presence in North America, with the supplier holding licences in New Jersey, West Virginia and Michigan, as well as collaborating with NeoPollard Interactive in Alberta, Canada.

The region is a major focal point for Pariplay, as its presence continues to grow across regulated jurisdictions. The supplier has made no secret of the fact that its long-term goal is to become a leading content supplier in North America, expanding the reach of its Fusion platform.

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Adrian Bailey, Managing Director at Pariplay, said: “We’ve made great strides in the United States and Canada in the past year, and we’re delighted to strengthen our footprint there by welcoming Matthew to the team.

“As an experienced executive in our targeted markets, he brings a wealth of competence and it will prove invaluable as we continue our growth trajectory.

Matthew Kelemen, Business Development Director for North America at Pariplay, said: “The direction Pariplay is travelling is clear and extremely exciting, and I’m thrilled to join the team.

“We’re already making waves in the US and Canada and I look forward to adding value to the company and bringing my expertise to the wider team as we expand.”

Aspire Global’s Pariplay Ltd, the leading aggregator and content provider, has taken another major step in its US expansion with the awarding of its provisional Michigan license.

The Provisional Internet Gaming Supplier License will see Pariplay’s premium aggregation offering available throughout the Great Lake State, with the provider already announcing its intention to go live with a number of major operators in the region.

It marks the continuation of Pariplay’s impressive US growth, having recently partnered with BetMGM across multiple states, as well as being awarded its West Virginia license in Q3 2021, after making its US debut in New Jersey 12 months ago.

Pariplay’s Fusion product is the most flexible aggregation platform in the market and features leading titles and localised content from 70+ vendors, as well as high-performing engagement tools.

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Adrian Bailey, Managing Director at Pariplay, said: “We are very pleased to be granted our Michigan license in what is an important moment for Pariplay.

“We’ve made a concerted effort to grow our reach in the US both through signing new partners and gaining new licenses, and this approach continues to generate success for us. It is an exciting time at Pariplay and we can’t wait to get started in Michigan.”

Aspire Global’s Pariplay Ltd, the leading aggregator and content provider, has appointed Jorge Morales as its Director of Business Development for LatAm & Caribbean as it focuses on growing its reach in the region.

Morales will oversee the company’s expansion strategy across local regulated markets including Mexico, Colombia, Argentina and Peru, while also closely monitoring developments in emerging countries such as Brazil and Chile.

Morales has more than 15 years of industry experience and joins Pariplay from Continent 8 Technologies where he was a Sales Director. He previously served stints at Microgaming, Playtech and Bally Technologies, with a focus on business development across LatAm and the Caribbean.

Pariplay has quickly established a presence in Latin America, having signed deals with operators and suppliers in Colombia, Peru, Ecuador and Mexico. The supplier’s content is performing strongly in the region and is resonating well with local players, and through the appointment of Morales it will further boost its local reach.

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Pariplay recently announced a number of high-profile appointments to its expanding senior team to further drive the company’s ambitious expansions strategy.

Jorge Morales, Director of Business Development for LatAm & Caribbean at Pariplay, said: “I’m thrilled to take up this new opportunity with Pariplay and I have my goal set on making us the must-have aggregator in the region.

“Pariplay is still a fairly new player in LatAm but the market offers great potential. I look forward to supporting local partners with a premium solution that will help further their business and reach with the help of our technologically advanced Fusion platform.”

Adrian Bailey, Managing Director at Pariplay, said: “Jorge has a true passion for the industry with strong relationships and local expertise that will help us further expand our footstep in the thrilling LatAm markets.

“He makes a great addition to our growing team, and we are excited to have him join us in our journey to be a leading supplier worldwide.”

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