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European Gaming Congress 2024

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Steve Aoki to Join DraftKings as Brand Ambassador for DraftKings Marketplace

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DraftKings Inc. and Steve Aoki announced that the two-time Grammy-nominated DJ and producer has agreed to become an official brand ambassador of DraftKings Marketplace. Aoki will support DraftKings’ Web3 efforts, with an emphasis on the Reignmakers franchise, an NFT-based fantasy sports series where players will be able to build a collection of NFT player cards with which they can draft a lineup for use in fantasy sports-style games. Aoki will collaborate on and promote digital collectibles that are exclusive to DraftKings Marketplace. These digital collectibles are intended to represent Aoki’s interests and focus on the intersection of sports, entertainment and culture. The first collection, the Aoki 2022 All-Star Access Pass, is slated to drop on Wednesday, September 14, and customers who purchase the collection will receive special access to private Reignmakers Football contests during the 2022 professional football season.

“Steve Aoki is globally recognized for his contributions to the music industry and more recently, for his involvement with digital collectibles. I am excited to welcome him to the DraftKings family,” said Matt Kalish, DraftKings co-founder and president, DraftKings North America. “Having him on board will provide us with a refreshing perspective for future, community-driven projects, and I look forward to bringing new experiences to our customers and to Steve’s fans.”

As part of the strategic relationship, DraftKings and Aoki will collaborate to develop NFT collections that feature DraftKings-specific utility. Additionally, DraftKings Marketplace customers who purchase Aoki’s collections will be eligible for special prizes, including VIP events hosted by DraftKings and tickets to Aoki’s future shows.

“I am excited to be working with DraftKings to build out the next generation of fantasy sports,” said Aoki. “Through Reignmakers Football, DraftKings customers can have ownership of their rosters in an innovative way that Web3 can provide.”

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European Gaming Congress 2024 (Warsaw, Poland)

The Aoki 2022 All-Star Access Pass will give collectors access to private Reignmakers Football contests, where they can compete head-to-head with other community members for rare prizes. Contests are expected to begin starting in week two of the professional football season and run throughout the 2022 season. Winners will be eligible for prizes that include exclusive in-person experiences with Steve Aoki, rewards and cash payouts. The final week’s contest is expected to include an Aoki Poker Night experience and additional cash payouts.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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