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Why SiGMA CIS/Balkans: Your gateway into the future of iGaming

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Premiering for the first time in the Balkans between the 22nd and the 25th of this month, SiGMA is a global leader in everything iGaming. Growing exponentially since its original debut in 2014 in the iGaming nexus of Malta, the Summit has become an international hub for iGaming operators, affiliates, innovators, investors and entrepreneurs. This article will cover some of the main reasons why SiGMA is the expo the Balkans have been looking for.

Why SiGMA: Global network with a start-up’s heart

Growing from a local iGaming conference in 2014 to amassing 13,500 delegates, 800 sponsors and exhibitors as well as 400 speakers under one roof, SiGMA is ever-growing but remains ever entrepreneurial.

Geographically, the Summit now debuts on all four corners of the globe. From snowy Toronto to shining Dubai, the industry-leading expo has hosted all the big players in every part of the iGaming ecosystem. Beyond that, our network of industrial leaders, serial entrepreneurs, consummate investors and inspiring thought-leaders have led the charge on the future of the industry though our keynote speeches and panel discussions.

 

Why SiGMA: A hub of innovation and enterprise

Going above and beyond the present of the iGaming industry, SiGMA is well-known for being proactive and future-focused. The summit includes a healthy presence of Deep Tech operators, innovative technologists and visionary founders ready, willing and able to use the cutting edge of Blockchain, AI, Quantum Computing and more. From Quantum-empowered esports betting to crypto payment providers, SiGMA has everything you need to stay above the competition.

With SiGMA’s sister-summit, the AIBC Summit, debuting in parallel to SiGMA in the same venue, the Deep Tech potential is boundless. Focusing mainly on Blockchain and Artificial Intelligence but expanding to include IoT, Quantum Computing and several others, AIBC is a networking hub and thought-leadership platform for anyone seeking to get their foot into tomorrow’s technology.

Why SIGMA: A platform for start-ups

Present in both SiGMA and AIBC Summits, our Start-Up Pitches combine the best showmanship in the industry with the leading visionaries of the iGaming and Deep Tech ecosystems. Creating a competition wherein the best 100 start-up applicants in each industry challenge each other for the grand prize of up to $500,000 in equity investment and a portfolio of fringe benefits.

SiGMA is also partnered with the ever-innovative UK-based Venture Capital firm, Ikigai Ventures. Having a physical presence at every summit, the Ikigai lounge is the place to meet the best investors in the space.

Why SiGMA: World-class media exposure

With our reach being global, our media presence is equally international with a broad array of thought-leaders, C-Suite executives and visionaries leading the industry forward. From premier podcasts to a spot in the globally renowned SiGMA magazine, participating in the Summit is a quick-fire way to grow far beyond the Balkans.

 

Driven forward by our elite in-house media team for videographers, content specialists, documentary makers and reporters, SiGMA has mastered the art of giving our sponsors, exhibitors and pioneers their time in the limelight.

Why SiGMA: Network with the best in the business

As the saying goes, your network is your net-worth. To that end, SiGMA is a leading connector as well as the place to be seen. Join networking dinners and investor brunches with some of the leading minds in the industry, our delegates never leave a summit without striking new partnerships or making friends in high places. From respected regulators to serial entrepreneurs calling the Summit home, come and grow your network with us!

 

If you want to celebrate in style, our world-renowned Awards Night is the place to be. Letting the best and brightest get their chance in the limelight, the Awards Night is both a brilliant platform for our industry leaders as well as an incredible marketing opportunity for sponsors.

Interested now? Join us in Belgrade

Renowned for its beautiful scenery, delicious cuisine, rich culture, and penchant for parties, the Balkans have been sought after by both tasteful tourists and entrepreneurs with an eye on the growing iGaming ecosystem calling the region home. As the home to the global gaming community, the SiGMA Conference is known far and wide for its enlightening panels, inspiring speeches, ample opportunities to invest and network, and the ability to do it all while having the time of your life. Join us in Belgrade for the best the industry has to offer and for a window into the future of worldwide gambling. To learn more about sponsorship and speaking opportunities or to inquire about attending the event, please contact Sophie at sophie @sigma.world.

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Amusnet

Amusnet Donates a New RFID System to Sofia Library

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In the heart of Sofia, on Slaveykov Square, there is a place where generations have sought and found knowledge, inspiration and silence — the Sofia Library. For almost a century, it has been a magnetic centre for everyone eager to learn and explore.

On its 97th anniversary, the library took another step forward from tradition to the future. Its doors now open not only to the world of literature but also to the digital era, thanks to a new RFID system donated by the Bulgarian software company Amusnet.

The system, installed at the library’s main entrance, enhances security by preventing the unauthorised removal of valuable editions. Yet its importance goes far beyond that. It lays the foundation for the complete modernisation of the processes within this 97-year-old institution.

“The Sofia City Library is part of the cultural memory of our city. We are honored to contribute to its digital transformation so it can continue to inspire generations to come,” said representative of Amusnet.

Radio Frequency Identification (RFID) is a technology that enables contactless recognition and tracking of objects. In libraries, it is applied through microchip tags placed on each book. Unlike traditional barcodes, RFID can read and record information regardless of the tag’s position, surrounding environment or visibility. This allows for faster processing, automated sorting and inventory checks without the need to remove books from the shelves.

Readers can now easily borrow and return books independently, while librarians can focus on what matters most — the connection between people and knowledge.

Welcoming thousands of visitors each month, the Sofia Library continues to evolve. The introduction of RFID technology marks a new beginning which bridges tradition and innovation.

The post Amusnet Donates a New RFID System to Sofia Library appeared first on European Gaming Industry News.

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Alina Popa Chief Commercial Officer at ICONIC21

ICONIC21 Expands in Southeastern Europe Through Strategic Partnership with Soccerbet

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The new agreement spans Bosnia & Herzegovina, Montenegro, and Serbia, introducing ICONIC21’s premium live portfolio and exclusive branded tables for Soccerbet players.

ICONIC21, in-demand iGaming content supplier, has announced a new strategic partnership with Soccerbet, a leading operator across Bosnia & Herzegovina, Montenegro, and Serbia. The agreement expands ICONIC21’s presence in Southeastern Europe and enhances Soccerbet’s live casino offering with a lineup of engaging, high-performance titles tailored for these markets.

In Serbia, the partnership takes a bespoke approach, introducing dedicated Roulette and Gravity Roulette tables under the Soccerbet brand, as well as one dedicated Blackjack table. These custom developments complement ICONIC21’s network live games, giving Soccerbet players access to a full portfolio of premium live entertainment.

The collaboration reflects a shared vision for growth through innovation, localized design, and scalable technology. For ICONIC21, it highlights the company’s steady expansion across regulated markets, driven by partnerships that combine operational excellence with creative execution. For Soccerbet, it reinforces its commitment to offering players best-in-class live gaming experiences supported by trusted, forward-thinking suppliers.

Alina Popa, Chief Commercial Officer at ICONIC21, commented: “Soccerbet is a respected name in the region with a strong focus on delivering quality and authenticity to its players. Partnering with them allows us to showcase the flexibility of our product range and our ability to build branded environments that elevate the live experience. We look forward to seeing this partnership grow across all three markets.”

Marko Jovanovic- Head of Online Casino at Soccerbet, added: “Our collaboration with ICONIC21 represents an important step in elevating our live casino experience. Their ability to combine performance with personalized content fits perfectly with our vision for growth across Bosnia & Herzegovina, Montenegro, and Serbia. The addition of branded tables and custom live titles strengthens our position as a market leader in delivering premium entertainment to our players.”

The partnership marks a strong alignment between two forward-looking brands dedicated to delivering exceptional live gaming experiences across Southeast Europe.

The post ICONIC21 Expands in Southeastern Europe Through Strategic Partnership with Soccerbet appeared first on European Gaming Industry News.

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Balkan Entertainment and Gaming Exhibition

SYNOT Group Exbiting at BEGE in Sofia

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The SYNOT Group will once again participate in the prestigious Balkan Entertainment and Gaming Exhibition, which will be held on 26–27 November at the Inter Expo Centre in Sofia, Bulgaria. At booth 2.18, the company will showcase its extensive range of land-based and online products.

Discover the latest line of SYNOT cabinets, with key highlights including the modular ST2-32 and the brand-new ST3-27. A major attraction will also be the unique multigame progressive jackpot system SUPER LINK, presented in its slot version with an engaging set of eight linked titles. Visitors will also have the chance to explore the popular jackpot system MAGIC BALL LINK.

A broad range of game mixes will be on display as well. Among the most significant new releases are Firebird Gold and Firebird Platinum, which expand the successful Firebird product line. Both mixes deliver dozens of titles that combine classic games with popular linked or Hold&Respin titles. Another highlight is the brand-new Gamifire Prime mix, offering a diverse selection of captivating classic and Hold&Respin games.

Those interested in iGaming solutions should not miss SYNOT’s dedicated online section. SYNOT Games and SYNOT Interactive will present a complete range of products, including newest games releases, the latest PEAK tool as well as the SYNNET Casino Management System.

Participating in this important event provides SYNOT a valuable opportunity not only to introduce its latest innovations, but also to establish new partnerships and strengthen cooperation across both the land-based and online sectors.

The post SYNOT Group Exbiting at BEGE in Sofia appeared first on European Gaming Industry News.

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