eSports
RECORD DEAL FOR TENZ AND PRODIGY AGENCY – 40 000 MICE SOLD OUT IN A FEW HOURS – FINALMOUSE TENZ MOUSE ($7 599 600 total gross value)
Prodigy Agency, a leading esports representation agency, has revealed that the limited launch of the mouse of its player Tyson “TenZ” Ngo, a Valorant superstar from North America, with Finalmouse, sold out in just a few hours on Sunday, 17 July 2022.
A total of 40 000 mice were sold at a unit price of $189.99, representing a total gross value of $7 599 600. This is by far the biggest sale for an active esports player ever and TenZ will receive a share of the revenue generated.
Profit from the release will not be disclosed.
Prodigy Agency, founded and directed by Jérôme Coupez, with over 30 employees, represent more than 200 players around the world including some of the biggest stars in esports like Mathieu “ZywOo” Herbaut and Jonathan “EliGE” Jablonowski on CS:GO, Adil “ScreaM” Benrlitom and Tyson “TenZ” Ngo on Valorant, Alexandre “Kaydop” Courant on Rocket League, and Kacper “Inspired” Słoma on League of Legends.
Since joining Prodigy Agency in January 2021, TenZ has grown from less than a million followers to close to 8 million, with a massive reach and engagement on all platforms, including a peak at 113 373 viewers on Twitch, becoming a true esports icon.
He has also been one of the very best players in the world on Valorant, winning several international competitions with his current team Sentinels.
In addition to Finalmouse, he is also currently the ambassador of premium brands such as XTRFY , Secretlab and Aim Lab.
“We’ve been working for more than a year on creating this opportunity and bringing it to the finish line.
From the negotiations of a ground-breaking contract for TenZ with his team to anticipate this potential move, to exploring all the possibilities with peripheral companies, including Finalmouse, to this very final day of the drop!
When I first started to think about this idea, I really did envision it to be something similar to the Michael Jordan x Nike original deal – with the goal of creating something unique for esports players and paving the way for the future by proving that esports players can actually sell products… and a lot!
On top of being one of the best players in the world on his game, Tyson is perhaps the current biggest active esports pro player in the world, and he is truly becoming an icon for a whole generation.
It was a no-brainer to collaborate with Finalmouse on creating the first TenZ’ mouse as he was already playing with their products and they were the perfect match in terms of quality and image.
I couldn’t be prouder of Tyson and our team at Prodigy Agency and this is only the beginning of millions of possibilities for our players.” – Jérôme Coupez, Founder & CEO – Prodigy Agency
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Counter-Strike 2 (CS2)
LEON.BET partners with 9INE to become their Exclusive Online Betting House
We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.
As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.
Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.
“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.
“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”
eSports
LEON.BET partners with 9INE to become their Exclusive Online Betting House
We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.
As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.
Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.
“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.
“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”
The post LEON.BET partners with 9INE to become their Exclusive Online Betting House appeared first on European Gaming Industry News.
Baltics
BETBY TO POWER ESTONIAN BRAND WINNERZ WITH SPORTSBOOK SOLUTION INCLUDING PROPRIETARY ESPORTS FEED SOLUTION
Betby, a leading provider of sportsbook solutions, has announced a long-term partnership with the Winnerz brand. The partnership entails the provision of Betby’s cutting-edge sportsbook solution and its proprietary esports feed solution to the Estonian online casino brand.
The inclusion of the Betby Games esports feed solution comes on the heels of Betby Games receiving approval earlier this year from the Malta Gaming Authority (MGA), which allows the sports betting supplier to provide its esports odds feed comprising of pre-match and live odds, round-the-clock content coverage, statistics hub, and resulting, either as part of the Betby Sportsbook solution or as a separate esports data feed to all operators holding an MGA license and other licensed operators in jurisdictions which accept MGA license.
Players on Winnerz’s casino platform now have access to an enriched sportsbook content portfolio featuring over 210,000 monthly events covering as many as 125 sports. The Betby Games esports feed solution will further boost the content offering with a broader and more engaging esports content, including 11 Betby Games e-simulator titles. This includes Betby Games’ renowned customized leagues, enabling operators to offer customizable esoccer football tournaments which are fully tailored to any brand’s identity.
Chris Nikolopoulos, Betby’s Chief Commercial Officer said: “I am very pleased to have agreed a broad collaboration with the Winnerz brand, as together we seek to grow the brand’s local marketshare. By continuing to deliver our extremely strong esport vertical to noteworthy brands, we stay true to our growth strategy, and bring incredible betting experiences to the operator’s customers.”
Kevin Liivamägi, Winnerz’s Head of Sportsbook, said: “I’m thrilled to provide our players with a premium sportsbook solution featuring one of the most extensive content portfolios in the industry. Their extensive range of content is truly impressive, and we’re confident that Betby’s comprehensive sportsbook solution and products are in line with our mission to provide our players with a fully immersive and well-rounded betting experience.”
The post BETBY TO POWER ESTONIAN BRAND WINNERZ WITH SPORTSBOOK SOLUTION INCLUDING PROPRIETARY ESPORTS FEED SOLUTION appeared first on European Gaming Industry News.
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