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European Gaming Congress 2024

AXES.ai

HIVESTACK AND AXES SIGN STRATEGIC DOOH PARTNERSHIP

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AXES.ai (“AXES” or the “Company”) is pleased to announce it has concluded a global strategic alliance with Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company.

This partnership will enable AXES to connect the Hivestack supply side platform (SSP) to the AXES omnichannel demand side platform (DSP) to broadcast premium, programmatic DOOH cross-channel media campaigns on a global scale to the more than 25,000 AXES DOOH screens as well as push content to the mobile applications in the AXES APP Store.

“We are very excited about the value-add to our clients,” stated Earle G. Hall, President & CEO of AXES.ai. “Hivestack has built a cutting-edge supply side platform that offers tremendous real- time value, content, data, and statistics. The Hivestack content rich platform will definitely be a tremendous added value to our clients and their customer journeys.”

“AXES is a global technology leader in the land-based casino segment,” stated Bruno Guerrero, COO of Hivestack. “Their cloud-based platform offers many revenue generating opportunities, and we are excited to penetrate this new market segment with AXES. The Hivestack expertise, technology and data will fuel this partnership so that AXES can create extraordinary value for its clients, and we are proud to have created this exciting partnership.”

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Aristocrat Technologies

IGSA Creates Cyber Resiliency Committee

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The International Gaming Standards Committee (IGSA) announced the creation of a Cyber Resiliency Committee (CRC) supported by Aristocrat Technologies, Light & Wonder and AXES.ai to create standards for cyber risk management, cybersecurity governance and framework control standards for casino operators and their ecosystem.

“It is very inspiring to see IGSA Platinum and Gold members come together rapidly to address the alarming rate of increase of cybersecurity issues in our industry,” stated Earle G. Hall, Chairman of IGSA and CEO of AXES.ai. “Our members are clear that cybersecurity has to be a top priority for all gaming suppliers in our industry to protect operators and our industry at large. A sincere thank you to Aristocrat Technologies and Light & Wonder for stepping up to lead this initiative to improve our industry.”

“IGSA is being called to lead a concerted effort to create cyber standards to protect our industry and that is exactly what we will do thanks to the incredible leadership within our Platinum and Gold members,” stated Peter DeRaedt, President of IGSA. “This committee will solicit experts within our membership to create ready-to-use standards to improve cyber resilience. We are grateful that our Chairman, Earle G. Hall, has volunteered to act as interim chair, to lead this committee that we anticipate will offer much needed guidance and support to our industry.”

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AXES

AXES Releases Kiosk Integration and Reporting App

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AXES.ai has released its kiosk integration and its reporting app for the land-based global market.

The Kiosk Integration Kit allows any manufacturer of a kiosk to integrate seamlessly and in real-time to the AXES Fintech Platform. The kiosk is recognized in the AXES Cloud as a fintech device and connects to all the cash in, cash out, balance transfer, and other options that any TiTo or Smart Card Cashless environment would require. The Kiosk Integration Kit is integrated with the AXES Point of Sale as well as the mobile app to ensure that players have 100% flexibility on how, where and when to transfer funds from any one of the devices on the AXES Fintech Platform. AXES has developed a specialized reporting module to ensure kiosks can be monitored and tracked separately, while ensuring they are integrated in all reporting as another fintech device on the network.

“As our clients integrate kiosks from manufacturers all over the World, it is our duty to support them to ensure that their cashless strategy is optimal and profitable. We are on the cusp of automation in the land-based gaming segment, and kiosks are an important step that is accelerating. We are proud to support our clients with this new addition to our applications’ platform to ensure they can integrate kiosks into their strategy easily and rapidly,” Earle G. Hall, President and CEO of AXES.ai, said.

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AXES.ai

CUTTING-EDGE CASHLESS AT G2E LAS VEGAS

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AXES.ai announces that it will be showcasing its cutting edge cashless suite of products at Booth 2844 at G2E held in Las Vegas from October 11-13, 2022.

Creating online accounts, linking bank accounts, real-time funds transfers to and from machines as well as real-time cash-outs are just but a few of the features that AXES.ai is showcasing at the G2E trade show. Other cashless products include the KashME cashier desk that integrates cash, smart card, TiTo, kiosk, mobile app, and marketing all into one seamless solution. AXES is showcasing the KIK Module that integrates into all kiosks on the market to ensure a complete cashless strategy. Finally, AXES will be spotlighting the Butler APP. This app focuses on customer loyalty, engagement, and the management of all in-casino and out-of-casino cashless transactions. Butler also manages responsible gaming, anti-money laundering, and KYC functionality required by specific jurisdictions.

“We are so excited to have our first major booth at G2E and showcase the future of technology for the land-based gaming industry,” stated Earle G. Hall, President & CEO of AXES.ai. “Cashless is coming, and we are at the forefront of all the pieces of the puzzle. Our ten-year experience in closed loop cashless has been the foundation to embrace online transactions, kiosks and to ensure mobile apps are much more than a simple money transportation system.”

Watch and Win ! Book a Demo by writing to g2edemo@AXES .ai and the AXES team will prepare a VIP, personalized experience for you to see the cutting-edge products that make up the AXES cashless suite. Limited demo slots are available, so sign up now to reserve your spot. Book, and watch a product demo with us during the show, and you are automatically entered to win one of our daily iPhone 14 and Mac Computer Giveaway Drawings!

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