Latest News
ATLAS-IAC partners with RPM Gaming to unveil its next generation “no-risk” sportsbook at iGB LIVE!
Innovative partnership heralds exciting proposition for operators looking to add sports betting to their product suite
ATLAS-IAC, a leading Lisbon-based sportsbook and PAM software developer recently relocated from Kiev, has partnered with RPM Gaming, the rising star of digital and retail betting, in order to launch a highly automated “no-risk” sportsbook ahead of this week’s key igaming summit in Amsterdam, iGB Live! (5-8 July).
RPM Gaming has added sales, account management and operations expertise to ATLAS-IAC’s exciting technology business to bring to market the very latest advances in AI technology, in-house CRM tools and automated trading.
Furthermore, should any operator seek to mitigate the downside by integrating the new cutting-edge sportsbook, this dedicated and innovative partnership will now underwrite all the trading risk for running its services as a statement in the ability of its underlying sports betting platform to deliver in any market.
This step-change sportsbook can now be integrated as an iFrame on a no-risk structure, and runs off ATLAS-IAC’s unique pricing models – allowing customers to enjoy sophisticated and reactive in-play odds up to the last second of a game, with competitive pricing on all sports. This partnership arrives in perfect time for this summer’s sporting extravaganza, alongside a benchmark football World Cup to follow later this year.
Powered by live data and machine-learning AI tools, ATLAS-IAC’s automated software now enables smaller operator teams to focus on marketing decisions and eliminate the manual labour required to run most legacy systems. To which end, the ATLAS-IAC sportsbook provides flexible and modular solutions to support each customer’s bespoke operational strategy.
This sports betting solution is also paired with a proprietary player account management (PAM) platform, which is integrated with the sector’s finest suppliers across casino games content, virtual sports, free-to-play games and flexible payment-processing options, affiliate systems and responsible KYC databases. It also harnesses proprietary BI and CRM tools which mitigate customer abandonment at a time of tightening and coalescing international regulation.
ATLAS-IAC’s state-of-the-art tech and agile tools help overcome local regulatory challenges with a light physical deployment backed up by centralised control systems, delivered in conjunction with RPM Gaming.
RPM Gaming Director, Richard Thorp, said: “We’re thrilled to have teamed up with the genuine geniuses behind ATLAS-IAC, and we look forward to a long and fruitful future together, partnering with a host of new operator and casino collaborations around our leading sportsbook technology.
“ATLAS-IAC and RPM now provide brands with everything needed to run a responsible sports betting and gaming business, complete with full reporting, social responsibility tools, bonusing tools, segmentation, payments and data analytics. And with “no-risk” trading available for any would-be partners uncertain about taking the leap, our unique underwriting seal of approval sets us apart from the competition in terms of trading capability and commitment to making all our partnerships work.
“iGB Live! has always been one of my favourite summits in one of my favourite cities. Amsterdam’s convivial backdrop seems the perfect place to take the wraps off the best kept secret in sports betting: ATLAS-IAC. I’m already impressed with the quality, quantity and diversity of the delegates on site, so I can’t wait to catch up with old and new friends alike.”
Sergei Efimenko, CEO of ATLAS-IAC, added: “We’re thrilled to have joined forces with the seasoned professionals at RPM Gaming, whose leadership team boasts decades of sports betting experience at the forefront of the industry.
“ATLAS-IAC will use iGB Live! to showcase its entire portfolio of innovative betting products and trading tools, all of which have all been developed in line with our mission statement to advance the industry’s move towards true automation.
“Witnessing the demand of the market, and the way operations are currently run, we strongly believe that the future is in automation of all the operational processes: trading, risk management, antifraud and CRM. You don’t need rows of staff to run a strong and successful business. Instead you need flexible, fully scalable software with maximum automation that will enable our elite, skilled team to set up and control all your processes. We believe the greatest risk to any betting business is to stay with a non-performing technology, and most operators will soon come to see this clearly.
“The ATLAS-IAC and RPM Gaming team will be on stand L70 throughout the week.”
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Latest News
SOFTSWISS Game Aggregator: Largest Content Hub Certified in Brazil
The SOFTSWISS Game Aggregator, the largest content hub in the iGaming industry, has secured Brazilian certification, becoming one of the first in the market to achieve this milestone.
Regulatory rules for iGaming come into effect in Brazil on 1 January 2025. According to them, platforms, aggregators, sportsbooks, and providers must undergo certification. Companies aiming to provide their services in Brazil in 2025 and beyond have been preparing for this transition throughout the year.
The SOFTSWISS team announces that its Game Aggregator is the first to fully comply with regulations, completing all necessary preparations and receiving the certificate to ensure smooth and efficient operations for its clients.
SOFTSWISS has also obtained certification for integration with the world’s largest game providers – Pragmatic Play, Evolution, and Playtech. These providers offer a diverse range of games tailored to suit the preferences of Brazilian players, from immersive live dealer experiences to engaging slots and table games, ensuring entertainment for every type of player.
According to recent Kantar research conducted in November 2024, the overall satisfaction index for the SOFTSWISS Game Aggregator is 8.1 out of 10. Remarkably, half of the respondents rated the product a 10 or 9. Customer support service satisfaction scored even higher, at 8.4 out of 10.
The Game Aggregator also boasts a key advantage: consistent 99.999% uptime, which is crucial for the iGaming business.
Ivan Montik, Founder of SOFTSWISS, notes: “According to our information, the SOFTSWISS Game Aggregator is the first aggregator fully prepared, both technically and legally, to work in Brazil when the new regulations take effect. This is a significant achievement that the team has worked on diligently and systematically. Our work doesn’t stop here – we are actively adding new providers to help our clients expand their presence in this promising Brazilian market, which is no longer ‘the sleeping giant’. It has awakened, and SOFTSWISS is at the forefront of this exciting transformation.”
To support this high level of performance, earlier this year SOFTSWISS appointed Rubens Barrichello, the Brazilian Formula 1 legend, as a Non-Executive Director, demonstrating its strong commitment to the local market. To ensure efficient operations and promptly address ongoing matters, SOFTSWISS also has a dedicated team of local business development managers in Brazil.
SOFTSWISS team will be available to discuss partnership in Brazil and other markets at the first major iGaming event of 2025 – ICE Barcelona, taking place on 20–22 January, at stand 2G42.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Game Aggregator: Largest Content Hub Certified in Brazil appeared first on European Gaming Industry News.
Latest News
Digitain has promoted Group Chief Strategy Officer to CEO of Relum
Digitain, the leading provider of sportsbook and casino platform solutions, announced today that Edmond Ghulyan, the Group Chief Strategy Officer, has been promoted to CEO of Relum, the casino engine solution provider that is part of the Digitain Group of Companies.
Edmond has held several key leadership positions within the Digitain Group over the past seven years, including Chief of Centrivo Products and Group Chief Strategy Officer. He brings extensive experience in the iGaming industry, along with expertise in digital strategy, product innovation, operations, and market-product fit strategies. His comprehensive understanding of both B2B and B2C iGaming supply chains will be invaluable in further scaling Relum’s product offerings, including casino aggregation services and market expansion.
Digitain’s Group Founder, Mr. Vardges Vardanyan, commented on the promotion: “I am delighted to have Edmond lead the Relum team. With his extensive experience in product and commercial development at Digitain over the years, Edmond will support and facilitate comprehensive solutions as Relum expands its services to B2C partner operators in high-growth markets.”
Edmond Ghulyan, CEO of Relum, expressed his enthusiasm for the new role: “I am truly excited to have played my part of Digitain’s growth journey, and now Relum, a company that has consistently expanded its business solutions within the global regulated iGaming supply chain. The company’s customer-centric approach and commitment to its people in delivering complex solutions for today’s multi-jurisdictional regulated operators have always impressed me. I eagerly look forward to scaling the Relum business with new and existing partners and leading the product and sales team in the coming months.”
The post Digitain has promoted Group Chief Strategy Officer to CEO of Relum appeared first on European Gaming Industry News.
Argentina
ZITRO CELEBRATES THE LAUNCH OF ITS FIRST WAP IN ARGENTINA AT THE HIPÓDROMO DE PALERMO
Zitro, a leading global gaming company, has announced the successful launch of its first Wide Area Progressive (WAP) in Argentina, with over 45 slot cabinets initially installed in five gaming halls located at the Hipódromo de Palermo. The product selected for this project is the successful game “Mighty Hammer Ultimate” on Zitro’s premium cabinet, “Altius Glare.”
This system represents the first WAP in South America. A shared jackpot called “Mega Pozo Mighty Hammer” starts at 50 million Pesos and grows progressively, making it the largest accumulated prize in the region. The official inauguration was held on December 19th during the exclusive “Noche de Palermo” event, including a live performance by the renowned Argentinian band Los Totora.
Company Directors commented: “We are very pleased to introduce Argentina’s first WAP at the Hipódromo de Palermo. This project – for which we partnered with Zitro – reiterates Casino Club’s commitment to innovation, always under the premise of offering our customers an entertainment experience that exceeds all their expectations.”
For her part, Alejandra Burato, Regional Director of Zitro for LatAm, commented: “The launch of our first WAP in Argentina is a very important milestone for Zitro, as it confirms our company as a supplier of machines for WAPs. Attending the inauguration event and seeing firsthand how our products connect with players has been a pleasure, providing a unique and different entertainment experience in the region. Additionally, I want to highlight the excellent marketing surrounding the launch, contributing to its success. Finally, I would like to thank Casino Club for their trust and collaboration, which has allowed us to present this innovative proposal in such a renowned and emblematic place as the Hipódromo de Palermo.”
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