Latest News
Ibex.Ai to offer free trial of its CRM tools

Success with current partners proves AI-powered functionality outperforms standard systems
Artificial Intelligence expert Ibex.ai is to offer its next generation CRM services to iGaming operators on a free trial requiring no integration to prove they outperform existing tools.
The innovative supplier’s ‘self-driving’ system has fundamentally changed the way retention works by introducing far higher levels of automisation and personalisation to player-focused campaigns.
Following initial success with brands including Casimba, Grand Ivy Casinos, Dream Vegas and many more, operators are now being offered the chance to run it for three months alongside their current supplier.
Thanks to deep learning algorithms built especially for iGaming, Ibex judges each individual player rather than segmenting them. Most current systems look into the performance of single campaigns without including comparable levels of detail, before making automated decisions.
Alternatively, Ibex’s personalisation method increases profitability, as artificial intelligence targets players at the most opportune moment, making a profit and loss calculation for each individual customer.
The optimised and automated communication and campaigns result in an increase in the retention rate of players and slash affiliate, bonus, payment and communication costs for the operator.
And Thomas Aigner, Head of Business Development at Ibex.Ai is confident the tools will allow brands even with small teams to scale quickly, as well as increasing profits and marketing effectiveness.
He added: “The development of new technologies gives brands the opportunity to revolutionise how they handle their optimisation strategies- and Ibex.ai is at the cutting edge of this innovation.
“Our ‘self-driving system makes decisions based on a full player P&L and we are confident that we can offer the highest possible level of personalisation and automation in the industry.
“We are excited about delivering this powerful product to more operators in order to recreate the successes we have already seen through our partners.
Ibex.AI aims to assist companies by automating the process, freeing up time for CRM teams to work more creatively on brand management. The system also helps start-ups without the budget for their own CRM team, as well as brands looking to enter new markets, with machine learning now proving an invaluable asset to retention teams.
Ibex.Ai will be represented at next month’s iGB Live! event in Amsterdam, where they look forward to providing potential operator partners with demonstrable results.
Powered by WPeMatico
Clarion gaming
‘The voice of Spain’s gaming community will be at the very heart of ICE Barcelona 2026’ states Clarion Gaming’s Ewa Bakun

Reading Time: 2 minutes
ICE Barcelona has demonstrated its commitment to the Spanish industry following a highly successful engagement program at the Expo Congreso de Juego Luis Escribano in Torremolinos.
Recognised for being one of the most established and respected gatherings in the Spanish gaming calendar, the event provided a powerful platform for the ICE team to connect with industry leaders, regional representatives, and national stakeholders, as momentum builds towards the second edition of ICE Barcelona taking place January 2026.
The ICE Barcelona delegation engaged with more than a dozen of Spain’s most influential trade associations, including Asociación de Operadores de Juego de la Comunidad de Madrid, Asociación de Operadores de Asturias, Asaebin Andalucía, Ageo Galicia, Andemar Comunidad Valenciana, Anesar, Aemexa Extremadura, Club de Convergentes, CEJUEGO, Femara and Aspromares to share the exciting development plans for January’s event.
Reviewing the programme of meetings Ewa Bakun, Director of Industry Insight and Engagement at Clarion Gaming said: “Our aim in Torremolinos was clear: to listen, to connect, and to demonstrate our commitment to the Spanish industry. The conversations that we had were without exception forward-looking and constructive focussing on how we can work hand in hand with associations to shape and deliver a Spain-focused agenda at ICE 2026.”
She added: “Topics ranged from regional market opportunities to association-led content creation, as well as new ways to maximise knowledge sharing, showcase innovation, and elevate Spain’s presence on the global gaming stage.”
“A central pillar of our discussions was the La Plaza —a dedicated hub on the ICE show floor. More than simply a meeting point, La Plaza will host an industry-led programme co-curated with the Spanish associations, featuring bespoke content sessions, networking events, and collaborative initiatives that put the voice of Spain’s gaming community at the very heart of ICE Barcelona.
“We warmly invite all associations, including those we could not meet in person at the Expo Congreso, to join us on the journey to Barcelona and play a central role in shaping ICE 2026. The response from delegates to both the debut of ICE Barcelona in 2025 and the 2026 roadmap was overwhelmingly positive.
“Attendees expressed strong enthusiasm for the opportunity to showcase Spain’s strength and dynamism on a global stage, while also embracing the chance to contribute to the broader strategic conversations impacting the future of the industry.”
The post ‘The voice of Spain’s gaming community will be at the very heart of ICE Barcelona 2026’ states Clarion Gaming’s Ewa Bakun appeared first on European Gaming Industry News.
Compliance Updates
Former Playtech Director of Internal Audit & Risk Joins eGaming Integrity

Reading Time: 2 minutes
eGaming Integrity is delighted to announce the appointment of Robert Penfold as Head of Internal Audit, further strengthening the firm’s ability to support Isle of Man licence holders in responding to increasing regulatory scrutiny and upholding the island’s reputation for integrity.
Robert brings with him more than two decades of high-level experience in governance, risk, audit, and compliance across global gaming and financial services organisations. Most notably, Robert spent over eight years as Director of Internal Audit & Risk at Playtech plc, the world’s largest online gaming software and services supplier listed on the London Stock Exchange. In this role, he was a member of Playtech’s Audit, Risk and Governance Committees, overseeing global audit programmes and supporting the business in meeting complex regulatory requirements across multiple jurisdictions.
Robert has also held senior positions at bwin.party digital entertainment plc, where he led global risk management across regulated markets including Spain, Denmark, Italy, Belgium, France, and Gibraltar. More recently, he was engaged as Governance, Risk & Compliance Manager at the Isle of Man Government’s Attorney General Chambers, where he implemented new risk frameworks and data governance processes across multiple divisions.
Emma Shilling, Director at eGaming Integrity, commented: “This is a landmark appointment for us. Robert’s depth of experience, particularly his years at the helm of audit and risk at Playtech, represents a real step change for eGaming Integrity and our clients. His appointment evidences our commitment to providing heavyweight, board-level expertise to Isle of Man licence holders at a time when regulatory scrutiny has never been higher.”
Robert Penfold added: “I’m thrilled to be joining eGaming Integrity at such a pivotal time for the sector. I’ve spent much of my career working to ensure organisations not only meet regulatory requirements but build strong, resilient frameworks that protect their businesses and customers. I look forward to working with Emma and the team to help our clients strengthen their compliance and governance cultures.”
Robert’s appointment adds further depth to eGaming Integrity’s team of industry experts and former regulators, reinforcing its position as the Isle of Man’s leading provider of mock audits, remediation, and internal audit services for the island’s eGaming licence holders.
The post Former Playtech Director of Internal Audit & Risk Joins eGaming Integrity appeared first on European Gaming Industry News.
Anastasia Rimskaya Chief Account Officer at Aviatrix
Aviatrix live with Wildz following Wildz Group integration

Reading Time: < 1 minute
Innovative crash game Aviatrix has integrated with leading operator Wildz Group, in a partnership that sees it launch with flagship casino Wildz and a selection of other, high-performing brands.
The launch is made possible via a Relax Gaming integration, giving Wildz Group players access to Aviatrix’s award-winning gameplay. In addition to Wildz, the title is now available at Spinz, Caxino, Tuplaus, Chipz and Wheelz.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Wildz Group has built an outstanding reputation for delivering player-first entertainment, and we’re delighted that Aviatrix is joining that journey. We’re certain Aviatrix’s unique take on the crash genre will engage the full Wildz Group network, and we’d like to thank Relax Gaming for a swift and seamless integration.”
Jani Koskinen, Chief Marketing Officer at Wildz Group, said: “We’re always looking to add content that brings something new to our players, and Aviatrix fits the bill perfectly. Its blend of innovation and engagement is a great match for our casinos, and we’re excited to roll it out across our portfolio following a successful launch at Wildz.”
Since its debut a little over two years ago, Aviatrix has rapidly grown in popularity, thanks to a relentless focus on innovation and a commitment to keeping gameplay exciting for an expanding global audience.
The post Aviatrix live with Wildz following Wildz Group integration appeared first on European Gaming Industry News.
-
Australia7 days ago
NICC extends The Star manager’s term for six months
-
155.io7 days ago
155.io rolls out new chaos-fuelled game Survivor
-
Affiliate Industry7 days ago
Raketech Announces Divestment of Casumba Assets
-
Games of the Future 20257 days ago
The Countdown is On: Less Than 3 Months to Go Until The Games of The Future 2025 Kicks Off in Abu Dhabi
-
Online7 days ago
Online Casinos USA 2025: Lucky Creek Voted Best in US
-
Canada4 days ago
Ezugi partners with PokerStars to further extend live casino game choice for players
-
Amusnet4 days ago
Investing in the Future: Amusnet Modernises Facilities at the Technical University of Sofia
-
Aquisitions/Mergers4 days ago
NextBet Launches as Acquisition Vehicle (AV) to Consolidate Mid-Market Operators; Announces Flagship Acquisition and Growth Strategy