Latest News

Award-winning sports gaming technologists Low6 announce launch of new B2B white-label gamification platform

Published

4 years ago

June 22, 2022

Reading Time: 2 minutes

Unrivaled free-to-play formats that power sports leagues like PGA TOUR and UFC, NFL teams Cincinnati Bengals and Jacksonville Jaguars and the NBA’s Detroit Pistons now offered as B2B platform

Fantasy gaming success story UltimateFan made available to operators and media owners for integration

Operator deals with U.S. and Australian powerhouses to be revealed later this year, joining big European names like TOTO and Jacks as early adopters

Low6, the leading gamification innovator, is best known for trailblazing fan-first experiential gaming for clubs, franchises and leagues across the globe. Today, the multi-award winning company has announced that they are offering the same free-to-play gamification technology to the sports, sports betting and gaming industries as a full turnkey B2B solution. European Operators TOTO and Jacks are already onboarded onto the Low6 platform, with major operators in both North American and Asia Pacific markets to be revealed later this year.

Low6’s suite of iGaming products has been developed in conjunction with some of the biggest names in sports, gaming, media and mobile technology, including the PGA TOUR, UFC, Uber Eats and PointsBet. The free-to-play platform powers a range of products for these partners to engage with sports fans, and then acquire and retain those fans as customers.

Battle-tested by fans across the globe, the Low6 technology platform and highly engaging games are now available as a white-label proposition to the betting and gaming industry, sports media companies, professional leagues and teams. These products include award-winning playable formats for Fantasy, Picks, Trivia and Bracket games, as well as powerful player management tools accessible from a simple customer dashboard.

The highly innovative platform, based on a unique community-first approach to sports gamification, encourages extended dwell times on the site and has proven effectiveness to partners who seek low customer acquisition costs. Integral to the platform’s capabilities are the data collection tools it provides. Customers gain the opportunity to collect strong 1st party data to help them better understand who their user base is – something that is becoming ever more central to business success.

“With the Low6 gamification platform we’re on a mission to ensure that our partners know the millions of social media fans they engage with – their name, email, address, phone and favorite player, and have actionable data to convert and retain their followers. At Low6 we have a simple saying – 1st party data is a party you don’t want to miss, and that’s what we look to deliver for our partners” says Jamie Mitchell, Low6 CEO and Co-Founder.

The latest addition, the introduction of NFTs to the UltimateFan format, provides another value proposition to users, and a big step forward for fan-first experiential gamification.

betting technology

GG.BET adds ‘Popular Bets’ ready-made combo slips

Published

3 hours ago

April 15, 2026

Wladimir P.

gg.bet-adds-‘popular-bets’-ready-made-combo-slips

GG.BET has launched Popular Bets, a new platform feature that lets users place bets on ready-made combo selections in a few clicks.

The operator said the “Popular” section on the homepage highlights pre-built combinations based on popular matches and the latest markets. Once a user selects a combo, the full set of selections is automatically added to the bet slip.

According to GG.BET, the combos are generated using “enhanced recommendation algorithms” and built from markets that are popular among gg.bet users. The company said the goal is to reduce the time customers spend building selections and make the betting flow “easier and more accessible” for both experienced and newer bettors.

The update follows other recent product changes on the platform, including the launch of Bet Builder, which GG.BET said allows users to combine multiple markets within one match across both sports and esports.

The post GG.BET adds ‘Popular Bets’ ready-made combo slips appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

22Bet Partners

22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season

Published

3 hours ago

April 15, 2026

Wladimir P.

22bet-partners-introduces-the-winner’s-league-—-an-affiliate-competition-built-for-football-season

As the football world prepares for its biggest stage, 22Bet Partners is warming up with a competition of its own.

In anticipation of the upcoming World Cup, the affiliate program has announced “The Winner’s League”, a limited-time campaign designed to reward new partners who bring winning traffic during the most exciting period of the football calendar.

Being a brand deeply rooted in the global sports scene, 22Bet has long aligned its identity with the energy, competition, and global passion surrounding football. The new campaign reflects that same spirit — turning affiliate performance into a league of its own.

Running from April 15 to June 15, The Winner’s League invites new affiliates to step onto the field, compete for performance-based rewards, and secure boosted revenue share conditions ahead of the football season’s peak traffic period.

For traffic owners focused on Tier-1, Tier-2 markets, the campaign offers a straightforward challenge: bring players, reach milestones, and climb the reward ladder.

How The Winner’s League Works

The promotion is available exclusively to new partners who register and meet the campaign requirements during the promotional period.

To participate, affiliates must:

Register in the 22Bet Partners affiliate program
Drive traffic from eligible Tier-1, Tier-2 regions
(For detailed GEO information, partners are encouraged to contact their affiliate managers.)
Generate verified First Time Deposits (FTDs) during the campaign period

Only traffic that complies with the program’s official rules and conditions will be considered eligible.

Bonus Levels & Rewards

The Winner’s League operates with a clear milestone structure. As partners increase their performance, their rewards grow accordingly.

20 FTDs

5% RevShare boost for 1 month

50 FTDs

10% RevShare boost for 2 months

100 FTDs

5% RevShare boost for 3 months
Exclusive Secret Football Box

The Secret Football Box will be awarded to the first 10 partners who reach the 100 FTD milestone.

Additional Campaign Rules

Bonuses are credited after FTD confirmation.
Each partner receives only the highest reward tier achieved.
The promotion applies to the following brands within the program:
- 22Bet
- Betlabel
All traffic must comply with the official affiliate program rules outlined in the Terms & Conditions

Playing the Long Game

For affiliates who treat performance marketing like a competitive sport, the timing of the campaign is no coincidence.

Major football tournaments historically bring some of the highest engagement levels in sports betting, and 22Bet Partners is positioning its affiliate network to capture that momentum early.

With The Winner’s League, the message is simple: the football season is approaching, the audience is warming up, and the field is open for new players.

For affiliates ready to compete, the league has already begun.

The post 22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

22Bet Partners

22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season

Published

3 hours ago

April 15, 2026

GamingAmericas.com

As the football world prepares for its biggest stage, 22Bet Partners is warming up with a competition of its own.

For traffic owners focused on Tier-1, Tier-2 markets, the campaign offers a straightforward challenge: bring players, reach milestones, and climb the reward ladder.

How The Winner’s League Works

The promotion is available exclusively to new partners who register and meet the campaign requirements during the promotional period.

To participate, affiliates must:

Register in the 22Bet Partners affiliate program
Drive traffic from eligible Tier-1, Tier-2 regions
(For detailed GEO information, partners are encouraged to contact their affiliate managers.)
Generate verified First Time Deposits (FTDs) during the campaign period

Only traffic that complies with the program’s official rules and conditions will be considered eligible.

Bonus Levels & Rewards

The Winner’s League operates with a clear milestone structure. As partners increase their performance, their rewards grow accordingly.

20 FTDs

5% RevShare boost for 1 month

50 FTDs

10% RevShare boost for 2 months

100 FTDs

5% RevShare boost for 3 months
Exclusive Secret Football Box

The Secret Football Box will be awarded to the first 10 partners who reach the 100 FTD milestone.

Additional Campaign Rules

Bonuses are credited after FTD confirmation.
Each partner receives only the highest reward tier achieved.
The promotion applies to the following brands within the program:
- 22Bet
- Betlabel
All traffic must comply with the official affiliate program rules outlined in the Terms & Conditions

Playing the Long Game

For affiliates who treat performance marketing like a competitive sport, the timing of the campaign is no coincidence.

Major football tournaments historically bring some of the highest engagement levels in sports betting, and 22Bet Partners is positioning its affiliate network to capture that momentum early.

With The Winner’s League, the message is simple: the football season is approaching, the audience is warming up, and the field is open for new players.

For affiliates ready to compete, the league has already begun.

The post 22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season appeared first on Americas iGaming & Sports Betting News.