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Ever-growing Red Rake Gaming moves to new office

Published

4 years ago

May 3, 2022

Reading Time: 2 minutes

The innovative casino games provider, Red Rake Gaming, has taken another major step to accelerate its growth, recently moving to a new office in Valencia, a city where it can continue to realise its potential.

The company has capitalised on the shift towards remote working in 2020 and 2021 brought about by the COVID-19 pandemic, moving to a new location and creating a new office adapted to its current situation and personnel, and in order to best encourage communication and collaboration between its teams. Despite external factors over the past few years, Red Rake Gaming has still been on a constant pursuit for new talent. Creating this new space has therefore been a top priority for the company.

Its facilities span across a large area, where graphic designers, animators, developers, and systems and marketing staff come together in shared spaces, all with the common objective to develop the best games for operators and to excel in everything they do.

Red Rake Gaming places great emphasis on employee comfort in the workplace. Its new office features brightly coloured, windowed meeting rooms shielded from external noise, where every new idea or game is born, and where our teams develop; private office booths, where workers can hold phone conversations away from others; a large kitchen area equipped with a neon Pac-Man machine, transporting employees back to the times of retro gaming and creating the ideal environment for great company celebrations; fully equipped server rooms; and large windows, which bring in the customary Valencian sun and breathe life into the office.

A large wall paying homage to everyone at the company also highlights its journey, from its inauguration to now.

With more than 15 years’ experience in the sector, Red Rake Gaming continues to flourish, offering unique player-focused content that stands out from the competition.

“We are delighted to continue welcoming new employees on board and creating new offices. Now physically present in both Valencia and Malta, we believe that it’s important for us to maintain our local visibility, in order to continue serving our clients and play a greater role in markets in the process. Talent acquisition is the key to our success, and we believe it’s absolutely essential to create facilities in which our staff feel comfortable, in order to develop this talent and help it reach its full potential,” Carlos Fernández, Managing Director of Red Rake Gaming.

Alona Shevtsova

Sends CEO Alona Shevtsova moderates Global Gaming Expansion panel in Riyadh

Published

59 minutes ago

June 25, 2026

Wladimir P.

sends-ceo-alona-shevtsova-moderates-global-gaming-expansion-panel-in-riyadh

Alona Shevtsova, CEO of Sends, will moderate a panel at The Blockchain show on 29^th June, bringing together experts from entertainment, location-based gaming, and content localisation to examine what it takes to build sustainable gaming ecosystems across emerging markets.

The panel, titled “Global Gaming Expansion: Lessons from Untapped Markets,” will structure its discussion across four themes: the growth dynamics reshaping emerging gaming markets; the role of localisation in creating experiences that genuinely connect with new audiences; the infrastructure and communities needed to build gaming ecosystems beyond the game itself; and the lessons and opportunities that will define successful expansion in the years ahead.

Alona Shevtsova plans to frame the discussion around the central challenge for companies looking to expand globally: entering a new market requires far more than bringing an existing product to a new audience. Understanding local cultures, building communities, adapting experiences, and creating ecosystems that allow gaming to grow sustainably are all as important as the product itself.

Alona Shevtsova, CEO of Sends, said:

“The future growth of gaming will come not only from new technologies, but from understanding people — their cultures, communities, and the experiences they want to be part of. Successful expansion will belong to those who can combine global ambition with local understanding.”

The first segment will examine why regions including the Middle East, Africa, and South Asia are becoming increasingly significant for developers, operators, and investors — driven by young audiences, accelerating digital adoption, and new entertainment models creating substantial growth potential. Panellists will explore how consumer preferences differ across markets and what trends among younger audiences are shaping the future of gaming and entertainment.

The third segment will broaden the lens beyond the game itself, exploring the role of location-based entertainment, gaming centres, esports, and experiential destinations in attracting new audiences and building long-term communities. Panellists plan to address how entertainment ecosystems — spanning physical venues, events, and community infrastructure — accelerate gaming adoption in markets where the category is still establishing itself.

Earlier this month, Alona Shevtsova was shortlisted for the 2026 Great British Entrepreneur Awards in the Established Business of the Year category. Her team is also preparing for the Fintech Connect conference in London later this year. Sends will be a leading sponsor of this event.

*Sends is a trade name of SMARTFLOW PAYMENTS LIMITED, registered in England and Wales (Company No.11070048). For more information, visit sends.co .

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