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Ever-growing Red Rake Gaming moves to new office
The innovative casino games provider, Red Rake Gaming, has taken another major step to accelerate its growth, recently moving to a new office in Valencia, a city where it can continue to realise its potential.
The company has capitalised on the shift towards remote working in 2020 and 2021 brought about by the COVID-19 pandemic, moving to a new location and creating a new office adapted to its current situation and personnel, and in order to best encourage communication and collaboration between its teams. Despite external factors over the past few years, Red Rake Gaming has still been on a constant pursuit for new talent. Creating this new space has therefore been a top priority for the company.
Its facilities span across a large area, where graphic designers, animators, developers, and systems and marketing staff come together in shared spaces, all with the common objective to develop the best games for operators and to excel in everything they do.
Red Rake Gaming places great emphasis on employee comfort in the workplace. Its new office features brightly coloured, windowed meeting rooms shielded from external noise, where every new idea or game is born, and where our teams develop; private office booths, where workers can hold phone conversations away from others; a large kitchen area equipped with a neon Pac-Man machine, transporting employees back to the times of retro gaming and creating the ideal environment for great company celebrations; fully equipped server rooms; and large windows, which bring in the customary Valencian sun and breathe life into the office.
A large wall paying homage to everyone at the company also highlights its journey, from its inauguration to now.
With more than 15 years’ experience in the sector, Red Rake Gaming continues to flourish, offering unique player-focused content that stands out from the competition.
“We are delighted to continue welcoming new employees on board and creating new offices. Now physically present in both Valencia and Malta, we believe that it’s important for us to maintain our local visibility, in order to continue serving our clients and play a greater role in markets in the process. Talent acquisition is the key to our success, and we believe it’s absolutely essential to create facilities in which our staff feel comfortable, in order to develop this talent and help it reach its full potential,” Carlos Fernández, Managing Director of Red Rake Gaming.
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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
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