eSports
PandaScore publishes “North Star” esports betting whitepaper
“How to build a successful esports betting product” tells operators everything they need to know about the esports betting opportunity and how to capture the sector’s biggest emerging market
PandaScore, the leading esports data and odds provider, has published a comprehensive whitepaper that provides operators with everything they need to know about capturing betting’s greatest emerging market.
Titled “How to build a successful esports betting product”, the whitepaper walks operators through the critical components of esports betting, starting with the opportunity the vertical presents before going into integrations, risk management, data, player engagement, safe gaming and compliance.
The whitepaper includes input from the PandaScore team as well as specialist contributors including:
- Brett Abarbanel, Director of Research at the International Gaming Institute
- Julien Boinet, Business Development Director at Sporting Solutions
- Eirik Kristiansen, CEO of Pixel.bet
- Steven Salz, CEO and Co-founder of Rivalry
Rather than focus on a specific component, PandaScore has created the whitepaper to serve as a “North Star” for any business looking to invest in esports betting.
Anyone from any part of the business can take the whitepaper to their team, management and c-level personnel and use it to educate and inform on the esports opportunity and to also take action while the vertical is still at a low-cost, high-growth phase.
The primary audience for the whitepaper is betting operators and in particular larger organisations but it has been written to ensure that it offers value to every kind of betting outfit from fantasy leagues to dedicated esportsbook and distribution platforms.
Flavien Guillocheau CEO at PandaScore, said: “There’s been tremendous growth of esports betting, particularly since the pandemic. But oftentimes it’s still treated like a black box, or organisations interested in esports betting are relying on years-old research or personal connections to guide them. Esports doesn’t have to be a step into the dark.
“We have created this whitepaper to act as a blueprint for esports betting now and for the next few years while the vertical continues to scale at pace. It will help operators understand the world of esports, and what they must do in order to leverage the huge potential on the table.
“Information has been provided by the PandaScore team but also an incredible line-up of specialists who have been kind enough to share their unrivalled experience of and insight into this fascinating sector. This really does make it a must-read document for anyone considering making a play in esports betting.”
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eSports
SOFTSWISS Sportsbook Doubles Esports Turnover in Q3 2024
1 November 2024 – Esports has experienced explosive growth in Q3 2024, doubling turnover compared to the previous quarter. The average bet on cybersports increased by 17.6% quarter-on-quarter. SOFTSWISS, a global tech expert with over 15 years of experience providing innovative iGaming solutions, shares the SOFTSWISS Sportsbook Q3 2024 report.
The top five sports by Gross Gaming Revenue (GGR) remain consistent: Football, Tennis, Basketball, Table Tennis, and eFootball. For the second consecutive quarter, eFootball has outperformed Counter-Strike 2, indicating a shifting interest within the esports sector. Nevertheless, football continues to dominate, contributing nearly half of the total GGR.
The average live bet grew by 10% quarter-on-quarter, a positive development for operators as live bets hold 78.6% of turnover. The SOFTSWISS Sportsbook team is actively enhancing the live betting experience, aiming to capitalise on this trend and provide operators with even greater revenue opportunities.
The average bet grew by 9.7% quarter-on-quarter in Q3 2024, and the number of bets increased by 18.7%. GGR saw a modest growth of 1.5% quarter-on-quarter.
Despite the large number of projects launched for the UEFA Euro 2024, month-on-month statistics show that with the right promotional strategies, projects continue to operate successfully even after such massive events.
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, adds: “Aligning a launch with a major sporting event can be a successful strategy, but football is not the only sport that can be leveraged in this way. The growth of cybersports presents new opportunities; for specialised projects targeting specific audiences, esports events can also serve as an effective starting point.
We continuously focus on product growth and development, enhancing features and user experience to drive further engagement and profitability for our partners.”
The SOFTSWISS Sportsbook is expanding its global presence. The product team is on track to secure certification in Brazil, conducted by an authorised testing laboratory. Furthermore, for the South African market, the SOFTSWISS Sportsbook has recently integrated a Horse Racing Module. This addition offers operators new business opportunities by covering over 2,400 international and local races monthly. The solution engages players with race cards, silks, and multiple bet types while providing operators unique skins and configurations to align with various brand identities.
The SOFTSWISS team is working on The iGaming Trends Report 2025, which offers a deep dive into key industry developments based on over 50,000 media headlines and insights from industry experts. Covering areas like regulation, marketing, technology, and business growth, this report provides a data-driven perspective on the trends shaping the upcoming year. The SOFTSWISS team shares the possibility of joining the waiting list.
All SOFTSWISS products will be showcased at the final major industry event, SiGMA Europe, at stand 2145.
The post SOFTSWISS Sportsbook Doubles Esports Turnover in Q3 2024 appeared first on European Gaming Industry News.
eSports
BLAST Announces Landmark Expanded Partnership as Blacklyte Becomes Global Chair & Desk Partner Across Five Esports Titles in 2025
Esport entertainment company BLAST has announced an expanded Global Partnership with Blacklyte for 2025. The landmark partnership marks a significant milestone in esports history, being the first of its kind to encompass five leading esports titles.
As a Global Chair & Desk Partner, Blacklyte will play a pivotal role in supporting the world’s best esports players by providing custom-made esports desks and chairs for the competitive landscape across these five popular esports titles: Rainbow Six Esports (Tom Clancy’s Rainbow Six Siege), BLAST Premier (Counter-Strike), BLAST Slam (Dota), RLCS (Rocket League Championship Series), and FNCS (Fortnite Championship Series).
This partnership not only showcases Blacklyte’s commitment to the esports community but also emphasises its dedication to elevating the industry by providing players with the best equipment possible to compete at the elite level.
Last month, BLAST announced Blacklyte as the first commercial partner for Fortnite Competitive for the FNCS Global Championship 2024 in Fort Worth, Texas, United States.
The expansion of the partnership means Blacklyte will cover all esports titles BLAST operates in 2025. The partnership will focus on delivering unique and immersive experiences for fans and players alike. Alongside Blacklyte’s products being used by streamers and players across more than ten arena events and many more studio events in 2025. Blacklyte will also be integrated physically into these events and within broadcasts.
Blacklyte produces desks that set a new standard for quality and durability. These state-of-the-art desks are designed to withstand everything. They will be showcased at the BLAST Premier World Final in Singapore for the first time.
Alexander Lewin, SVP of Commercial Revenue for BLAST, said: “We are proud to expand our partnership with Blacklyte to encompass all five of our esports titles heading into 2025. This marks a landmark moment for BLAST. We work across a number of leading esports ecosystems, which gives us the ability to leverage these different communities and tournaments. This partnership is testament to harnessing that network to create best-in-class partnerships.”
Alexander Liu, CEO at Blacklyte, said: “We are excited to enter into this unprecedented partnership with BLAST, which will enable us to reach a broader audience and create a lasting impact across multiple titles. This collaboration signifies a new era for esports, where we can unify diverse gaming communities under one strategic initiative, providing equipment to help esports players compete at the top level.”
The post BLAST Announces Landmark Expanded Partnership as Blacklyte Becomes Global Chair & Desk Partner Across Five Esports Titles in 2025 appeared first on European Gaming Industry News.
Asia
GG.BET is inviting BLAST Premier: World Final attendees to the GG.BOOTH to take part in some fun activities
From October 30 to November 3, the BLAST Premier: World Final 2024 will be held at the Resorts World Convention Centre on Sentosa island in Singapore. GG.BET, the tournament’s exclusive betting partner, is inviting the arena’s attendees over to the GG.BOOTH during the playoff to bag some unique merch and join in some fun activities, including autograph sessions with the teams. GG.BET also has a special 200% deposit bonus and a freebet lined up for its users.
The World Final is the concluding stage of the 2024 Counter-Strike 2 tournament season in the world-famous BLAST Premier series. In the final, the strongest 8 teams will butt heads, with 6 advancing to the playoff and battling it out in a LAN tournament for a $1,000,000 prize pool.
GG.BET have created a special area so that fans can have an even more amazing experience at the playoffs, from November 1-3. Here, you’ll be able to take photos to remember the event by and create posters to support your favorite team. Don’t forget to grab some merch so you stand out from the crowd. You’ll find the GG.BOOTH on the left as you enter the Resorts World Convention Centre via the main entrance.
There’ll be activities going on at this spot with a host and GG.BET brand ambassadors, as well as autograph sessions with the teams. More details about the activities will be posted on the GG.BET pages on Х and Instagram. Make sure to follow so you don’t miss a thing!
GG.BET is also offering its users a special bonus for BLAST Premier: World Final 2024: a 200% deposit bonus and a $50 freebet.
How to use your bonus on GG.BET:
- Register on the GG.BET website or log in to an existing account.
- Activate this offer in the Bonuses section.
- Make a deposit of at least $20 to get a bonus of up to 200% and a freebet.
This offer is available from 00:00 (UTC+0) on 30 October 2024 to 23:59 (UTC+0) on 03 November 2024.
In 2024, BLAST Premier and international betting brand GG.BET entered into an exclusive one-year partnership. For the entire tournament season, GG.BET has been organizing exciting online and offline activities for Counter-Strike 2 fans, as well as creating exclusive content featuring the players.
The post GG.BET is inviting BLAST Premier: World Final attendees to the GG.BOOTH to take part in some fun activities appeared first on European Gaming Industry News.
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