Latest News
BETSSON TRIUMPHS AT SWEDISH GAMBLING AWARDS 2022
																								
												
												
											
Betsson is proud to announce that it has won the new Customer Satisfaction – Marketing award at the Swedish Gambling Awards which were livestreamed on Wednesday afternoon by the trade organisations, SPER and BOS.
These awards recognise the good initiatives, organisations and leaders that have contributed to increased responsibility and sustainable development within the gambling industry. Although the industry creates entertainment and joy for many people in Sweden, it has some challenges that it needs to address. One of the things that usually attracts a lot of criticism is the amount and aggressive gambling advertising.
Therefore, for the first time ever, the Swedish Gambling Awards have introduced a new category: Customer Satisfaction – Marketing. Betsson won this category thanks to their “Fimpen’s Resa” (Fimpens Journey) web series which has truly captured the hearts of sport enthusiasts in Sweden.
When choosing Betsson as the winner, the jury said, “The jury says: In a world where marketing often equals commercials and short sighted conversion which risks to further increase the ad overload, Betsson choses to create quality content where the average viewer watches for an impressive 17 minutes in a row. This is obviously a long term initiative, the show is now on its fourth year, and it adds value both to the customers and to Betsson. It creates an emotional connection with Betsson, which goes beyond fast wins and bonuses. The jury is impressed and “hockey clubbed” Betsson as the winners.”
Commenting about the win, Robin Olenius, PR Manager at Betsson said, “We’re really happy to win this highly competitive award. We believe that what we created with Fimpens Resa truly stands out as a best practice of how a betting operator can add value by communicating without screaming. In an industry which often is criticised for aggressive advertising, we focused on quality content that appeals and creates engagement among hockey supporters around the country and we are therefore honoured to be recognised in this way at the Swedish Gambling Awards.”
Fimpens Resa is now in its fourth season and has garnered more than 7 million views on YouTube and a record high engagement on social media. For this season, Fimpens Resa moved away from the top leagues and is instead focusing on the lower divisions of hockey. Read ‘Betsson and “Fimpen” focus on the grassroots of hockey in new initiative‘ for more info about the fourth season.
Powered by WPeMatico
Latest News
MiFinity Strengthens Global KYC with Veriff’s Automated Proof of Address Integration
														Reading Time: 2 minutes
MiFinity, the award-winning global eWallet provider, has announced the integration of Veriff’s new automated Proof of Address (POA) solution, enhancing its Know Your Customer (KYC) process with cutting-edge fraud prevention and compliance technology.
This latest development builds on MiFinity’s successful two-year partnership with Veriff for Proof of Identity (POI) checks. By integrating automated POA, MiFinity will soon deliver a streamlined, highly effective KYC experience that combines POI and POA verification in real time. For customers, this means faster onboarding, instant account-level upgrades upon completion, and a frictionless journey. For merchants, it strengthens MiFinity’s ability to support genuine customers globally while mitigating fraud risks across the value chain.
The Veriff solution uses AI and machine learning to verify documents, detect manipulation, and identify fraudulent activity in real-time. This ensures only legitimate customers gain access, while reducing manual intervention for MiFinity’s KYC team. The outcome is a faster, more secure, and scalable onboarding process that protects merchants, boosts compliance, and supports long-term growth.
Paul Kavanagh, CEO of MiFinity, commented: “Our partnership with Veriff has always been about raising the bar on compliance, fraud protection and customer experience. With this new Proof of Address solution, we were proud to be involved early in the product development process, helping shape a service that works for our markets and our users. By adopting it from day one, we’ve not only streamlined customer onboarding but also strengthened the safeguards that protect our merchant partners. It’s a win-win; customers get verified quickly and easily, and merchants can be confident that MiFinity is committed to fraud prevention, compliance, and delivering trusted financial services worldwide.”
The integration also reinforces MiFinity’s position as a forward-thinking payments company committed to implementing best-in-class technologies. By reducing friction for legitimate users while blocking bad actors, MiFinity ensures higher customer satisfaction, greater trust in its platform, and added value for its network of over 1,200 global merchant brands.
Through this collaboration, MiFinity and Veriff are setting new standards for digital onboarding in fintech – where security, speed, and compliance work hand in hand to drive growth across sectors such as eCommerce, travel, Forex, and beyond.
The post MiFinity Strengthens Global KYC with Veriff’s Automated Proof of Address Integration appeared first on European Gaming Industry News.
James Jelliffe Head of Slots at Stakelogic
Stakelogic summons Soul Slayer – a duel between slayer and demon
														Reading Time: 2 minutes
Enter the Demon World this Halloween with Stakelogic’s newest blockbuster slot
Stakelogic is closing out spooky season in style with Soul Slayer, a gripping slot experience where every spin becomes a battle for survival. Set in a world consumed by demonic forces, Soul Slayer challenges players to embrace their inner warrior and strike back with precision, fury, and Wild-filled rewards.
At Soul Slayer’s core is the unique Rumble Reels
 mechanic, where opposing champions clash directly on the reels. Characters engage in real-time battles, interacting with symbols and gathering rewards as the fight unfolds.
In the base game, the Slayer acts as a special Wild symbol that appears only on reel 1. When it lands alongside Demons, it triggers the Wild Slayer Feature, transforming matching Demon symbols into Wilds or Multiplier Wilds worth up to x5. Meanwhile, the Incursion Feature can open up to 20 portals mid-spin, flooding the reels with high-value Demon symbols. When the Slayer appears, the two features collide for devastating win potential.
When four or more Scatters appear, players are transported to the Combat Free Spins Feature, a three-tiered gauntlet where each victory brings them closer to the final showdown. Defeat waves of Demons to unlock Boss fights against the Minotaur, Cerberus, and the fearsome Dragon Lord. Each duel heightens the intensity, rewarding accuracy and perseverance.
During Combat Free Spins, Special Symbols introduce tactical depth: Attack symbols pull Coins or Coin Multipliers from their row before striking their Demon opponent, while Heal symbols offer reprieve when the battle turns fierce.
For players eager to face the Demon World head-on, the Buy Bonus feature allows instant access to the Combat Free Spins round for 100x the base bet, while Super Stake
 can be activated to double the chance of triggering Free Spins.
James Jelliffe, Head of Slots at Stakelogic, said: “Soul Slayer is our most ambitious fantasy release to date, capturing the feeling of taking on impossible odds and turning them in your favour. Every feature is designed to make the player feel powerful: from slaying Demons mid-spin to facing down monstrous Bosses in Combat Free Spins. It’s about surviving the onslaught, mastering the mechanics, and ultimately walking away victorious.”
The post Stakelogic summons Soul Slayer – a duel between slayer and demon appeared first on European Gaming Industry News.
Conferences in Europe
RedCore invests in promising projects: find out more at SIGMA Rome
														Reading Time: < 1 minute
The international business group RedCore invites SIGMA Rome participants to meet their investment team, who will also be present at the conference stand.
RedCore specialists will be delighted to meet and discuss potential partnerships with representatives of promising projects from November 3 to 6. RedCore invites anyone interested in investing in a business group that combines technology products and services for digital markets to visit booth 1045.
“SIGMA Rome is the perfect place to meet teams that are changing the future of technology. We are looking for projects in the areas of iGaming, MarTech, FinTech, Web3, AI/ML, and technology analytics,” comments Ihor Denysov, COO Investments at RedCore. – We offer more than just financing; we provide projects with comprehensive expert support, operational resources, and integration into the infrastructure of an international business group. Our goal is not just to invest funds, but to become a catalyst for growth for ambitious projects.”
RedCore`s investment division focuses on projects that have already moved from the MVP stage with market testing to readiness to scale and grow their business. The business group collaborates with teams and technologies that have a working MVP and demonstrate growth potential, offering not only capital but also a full range of support to accelerate growth.
You can submit your project for consideration by the team via the link: Pitch your project to the RedCore team. Discuss the details at SIGMA Rome 2025 from November 3 to 6 at the booth 1045.
The post RedCore invests in promising projects: find out more at SIGMA Rome appeared first on European Gaming Industry News.
- 
																	
										
																			Latest News4 days agoBoomerang Partners has announced a gift auction at their booth during the upcoming SiGMA Europe 2025 in Rome
 - 
																	
										
																			Australia6 days agoVGCCC: Footy Legends Team Up to Champion Limit Setting
 - 
																	
										
																			Ivelina Balova Product Owner at Sneaky Slots6 days agoSneaky Slots reveals a bunch of freaks in its second release, Freak Show Revelation
 - 
																	
										
																			Africa6 days agoSouth Africa’s Top Gamers Crowned at 2025 MTN SHIFT Gaming Grand Finals at Canal Walk
 - 
																	
										
																			Asia4 days agoNagaWorld Achieves Exceptional Great Place To Work Certification with Near-Perfect 95% Trust Index Score
 - 
																	
										
																			BGaming6 days agoLand Colourful Cluster Wins in BGaming’s Merge Up™ 2
 - 
																	
										
																			Affiliate Industry4 days agoMelBet Partners to Bring UFC Champion Kamaru Usman to SiGMA Central Europe
 - 
																	
										
																			Latest News7 days agoFairspin Receives Nomination for “Best Crypto Casino 2025”
 



