Latest News
Enteractive networking event takes CRM to new heights at ICE London 2022
Retention company also goes large with big screens for expo
Leading retention firm Enteractive has announced an industry networking event for ICE London attendees on Wednesday April 13th at the SkyGarden venue at the top of the Fenchurch Building in the City of London, also known as the Walkie Talkie.
With limited availability for what is expected to be an oversubscribed iGaming gathering during the long awaited return of ICE London, Enteractive will be giving out wristbands for the event from their stand (N6-144). Wednesday night at previous ICE London iterations have traditionally been the remit of Fire&Ice, but in 2022, the show-stopping extravaganza from Michael Caselli will be taking a break from festivities.
In addition to the SkyGarden event, Enteractive will also be hosting an exclusive roundtable event for C-level industry leaders in the coveted private dining rooms at AquaShard restaurant on the 31st floor of the tallest building in London, The Shard. With views across London from the Wembley Arch in the west to ICE London’s home at Excel in Victoria Docks in the east, the dinner conversation will undoubtedly be focused on elevating player retention to new heights in the global iGaming industry, and paving the way for long term industry success.
As well as going all in with entertainment events, Enteractive is making a big splash blazing their name across big screens for the show. Visitors to Enteractive’s stand will be able to see the live updates from the firm’s worldwide retention campaigns for operators – a 24hour time-zone hopping visualisation of their Reactivation agents connecting with players across the globe.
“We’re going to town with our marketing activity around this long-awaited ICE London show”, commented Enteractive founder and CEO Mikael Hansson. “Across London, we aim to put Enteractive at the centre of the conversation, helping iGaming operators to build better and more long-lasting retention strategies for their players in the global iGaming ecosystem.”
Enteractive is the industry leader in player reactivation, driving innovation through custom-made tech, powered by personal human interaction. As a partner to iGaming operators around the world, Enteractive increases retention and player loyalty through engagement with players in one-to-one conversations.
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Casino Malta
EvenBet Gaming and SBC set private poker tournament for SBC Summit Malta
Invite-only No Limit Hold’em event runs 30 April at Casino Malta, InterContinental Hotel, with prizes for SBC Summit attendees.
EvenBet Gaming will host an invite-only No Limit Hold’em poker tournament with SBC on 30 April, the final day of SBC Summit Malta. The event will take place at Casino Malta at the InterContinental Hotel and is restricted to conference delegates.
The companies are positioning the tournament as a networking format built around a “premium, fast-paced poker experience,” with professional hosting at the venue.
Prizes listed for the event include an iPad Air, Apple Watch 11, and AirPods Pro 3.
Dmitry Starostenkov, CEO at EvenBet Gaming, said: “This tournament is sure to be one of the highlights of SBC Summit Malta, combining the thrill of competition with the social and strategic elements that make poker such a powerful connector.
“Taking place in Casino Malta, the event is reserved exclusively for conference attendees, and we look forward to welcoming them to the table to create new connections while enjoying one of the industry’s most iconic card games.”
The post EvenBet Gaming and SBC set private poker tournament for SBC Summit Malta appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Just Slots
QTech Games adds Just Slots to its aggregation platform
Deal expands distribution for Just Slots titles via QTech’s operator network, with a focus on Africa and Latin America.
QTech Games has signed a new content partnership with slots studio Just Slots, adding the supplier’s catalogue to QTech’s aggregation platform for its operator clients.
The integration makes a range of Just Slots titles available via QTech, including Shogun Skylord, Rain and Ruin, Book of Abyss, and Shadow Pirates. The companies said the deal is aimed at extending distribution across emerging markets, particularly Africa and Latin America.
QTech Games CEO Philip Doftvik said: “We’re dedicated to rolling out more and more elite content and product innovation that drives revenue for our partners. So, this deal with Just Slots extends our impressive sequential pipeline into 2026 – and we’ve so much more to come this year! In today’s marketplace, only premium games of the highest standard separate you from the crowd. So, we look forward to sharing their wide spectrum of games with both leading and challenger operator brands in emerging markets worldwide.
“Just Slots’ stunning portfolio will assist any platform partner ensure a complete brand experience that players enjoy and return to, driving dwell-time and fresh revenue streams. Their games introduce compelling narrative twists to their features, appealing to the culturally varied proclivities of new players across a swathe of untapped territories.”
Nick Formosa, Head of Client Strategy at Just Slots, said: “This is a partnership we’re genuinely excited about. QTech has the reach, the operator relationships, and the on-the-ground expertise in markets where slot demand is growing fastest. Being part of their platform puts our content exactly where we want it to be, and we’re looking forward to seeing our games find new audiences across Asia, Africa, and Latin America.”
The post QTech Games adds Just Slots to its aggregation platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BettingStartups
Defy the Odds partners with BettingStartups to boost early-stage igaming support
The groups will collaborate on startup programming starting at SBC Summit Americas on June 9–11 in Fort Lauderdale.
Defy the Odds (DTO) and BettingStartups have announced a strategic partnership to support early-stage startups across igaming and sports betting. The first public collaboration is scheduled for SBC Summit Americas (June 9–11) in Fort Lauderdale, where both organisations said they will support startup-focused programming.
DTO, which advises early-stage founders in igaming, sports betting, sportstech and fintech, and BettingStartups, which focuses on the real money gaming early-stage ecosystem, said the partnership aims to improve access to community, collaboration and capital for founders.
The organisations said the combined effort is intended to increase visibility for emerging companies, improve connections across fragmented industry networks, and help founders become “investor-ready,” including support such as pitch preparation, financial modelling and introductions to investors active in the sector.
Kelly Kehn, Co-Founder of Defy the Odds said of the partnership, “Innovation doesn’t happen in a vacuum. It happens when founders connect, share ideas and push each other forward. That’s what community does. This partnership with BettingStartups is about bringing more startups together and making sure the wider industry pays attention to what they’re building. Because the future of our industry is being shaped by these founders.”
Jesse Learmonth, founder of BettingStartups, adds “We’ve always been about providing high-signal infrastructure for founders to scale. This partnership with DTO doubles down on that mission, linking our audience with a community that actually opens doors. Starting with the Startup Zone at SBC Americas, we’re giving founders a direct, affordable line to the operators and investors who define this industry.
Both organisations said additional joint initiatives are planned throughout 2026.
The post Defy the Odds partners with BettingStartups to boost early-stage igaming support appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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