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Gambling.com Group Reports 2021 Financial Results

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on

 

Gambling.com Group Limited, a leading provider of digital marketing services for the global online gambling industry, today announced its operating and financial results for the year and the fourth quarter ended December 31, 2021.

2021 Financial Highlights

  • North American revenue grew 89% to $7.5 million compared to $4.0 million for the prior year
  • Revenue of $42.3 million grew 51% compared to $28.0 million for the prior year
  • Net income of $12.5 million, or $0.37 per diluted share, compared to a net income of $15.2 million, or $0.49 per diluted share, for the prior year
  • Adjusted EBITDA of $18.4 million increased 26% compared to $14.6 million for the prior year, representing an Adjusted EBITDA margin of 43%1
  • Free cash flow of $8.4 million decreased 22% compared to $10.8 million for the prior year1

Fourth Quarter 2021 Financial Highlights

  • North American revenue grew 56% to $2.2 million compared to $1.4 million in the same period for the prior year
  • Revenue of $10.3 million remained consistent to $10.3 million in the same period for the prior year
  • Net income of $0.9 million, or $0.02 per diluted share, compared to a net income of $8.5 million, or $0.35 per diluted share, in the same period for the prior year
  • Adjusted EBITDA of $2.3 million decreased 63% compared to $6.1 million in the same period for the prior year, representing an Adjusted EBITDA margin of 22%1
  • Free cash flow of $(1.8 million) compared to $3.5 million for the prior year1

Business Highlights

  • Completed successful public listing of ordinary shares on the Nasdaq Global Market in July 2021 under the ticker symbol “GAMB”
  • Named the 2021 EGR Affiliate of the Year and 2021 SBC North America Casino Affiliate of the Year
  • Delivered 117,000 new depositing customers in 2021 compared to 104,000 in 2020
  • Launched several new U.S.- facing websites during 2021 and acquired an incredibly strong portfolio of U.S. specific domain names
  • Announced the acquisition of RotoWire.com – a leader in U.S online fantasy sports – in December 2021 to leverage RotoWire’s high-quality traffic and drive substantial incremental sports betting affiliate revenue in the U.S., the acquisition was completed on January 1, 2022
  • Announced media partnership with McClatchy in January 2022 to monetize the McClatchy portfolio of digital media assets through sports betting in 29 markets across 14 states
  • Successfully entered the New York and Louisiana markets in January 2022
  • Announced acquisition of BonusFinder.com in February 2022 to better position the Group for the upcoming market launch in Ontario and further strengthening the Group’s North American presence

“We grew our revenue in 2021 by 51% compared to the prior year, delivered an EBITDA margin of 43% and generated over $8 million of free cash flow as many other industry players struggled to find a path to sustainable profitability,” said Charles Gillespie, Chief Executive Officer and Co-founder of Gambling.com Group. “As we look towards 2022, we are encouraged by the strongest start to a year we have seen in our 15-year history. Helped by launches in New York and Louisiana, January was our best-single month performance ever – even before consolidating financial results from our recent acquisitions. Just in January, we have seen the total addressable market in North America expand by leaps and bounds and there is a clear path to additional state launches this year, along with the impending launch of Ontario next month. As B2C operators in the U.S. seek a path to sustainable profitability and evaluate their marketing spend going forward, we believe that the affiliate model is ideally positioned to provide operators with more effective, higher ROI investments where they can clearly attribute the source, profitability and lifetime value of a referred player. We view this shift as greatly benefitting the value of our performance marketing revenue model, and we are confident that these tailwinds support what we expect to be another year of record performance for the Group.”

2022 Outlook

Based on currently available information, the Group estimates that, for the full year 2022:

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  • Total revenue will be in the range of $71 million and $76 million; and
  • Adjusted EBITDA will be in the range $22 million and $27 million1

Elias Mark, Chief Financial Officer of Gambling.com Group, added, “Our expectation for another year of record revenue and Adjusted EBITDA is supported primarily by our premier domain portfolio and our growing presence in the U.S. achieved through continuous investments in U.S-facing assets. Organic growth in North America is complemented by our recent acquisitions of RotoWire.com and BonusFinder.com as well as our initiatives to further our leadership in the more established markets that we currently serve. As we have stated, our Adjusted EBITDA margin may deviate from target in the short-term as we strategically invest to strengthen our U.S. footprint, which is reflected in our 2022 outlook. Nonetheless, our profitability metrics remain among the very best in the industry, and our free cash flow generation more than covers our organic growth initiatives and the acquisition of domain names and other assets. We entered 2022 on strong financial footing and are off to the best start to a year in the Company history led by strong growth in North America. We grew total revenue profitably by 51% in 2021 and we look forward to accelerate that rate of profitable growth in 2022.”

2021 – 2023 Financial Targets

Total Revenue Growth

> Average 40%

Adjusted EBITDA Margin1

> Average 40%

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Leverage2

< Net Debt to Adjusted EBITDA 2.5x3

1 Adjusted figures represent non-IFRS information. See “Non-IFRS Financial Measures” and the tables at the end of this release for an explanation of the adjustments and reconciliations to the comparable IFRS numbers.

2 Leverage is defined as Net Debt as a proportion of Adjusted EBITDA.

3 Net Debt is defined as Borrowings less Cash and Cash Equivalents.

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2021 vs. 2020 Financial Highlights

YEAR ENDED
DECEMBER 31,

CHANGE

2021

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2020

$

%

(in thousands USD, except for
share and per share data)

CONSOLIDATED STATEMENTS OF
COMPREHENSIVE (LOSS) INCOME DATA

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Revenue

42,323

27,980

14,343

51

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%

Operating expenses

(30,931

)

(16,849

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)

(14,082

)

84

%

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Operating profit

11,392

11,131

261

2

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%

Income before tax

12,164

10,752

1,412

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13

%

Net income for the period attributable to the
equity holders

12,453

15,151

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(2,698

)

(18

)%

Net income per share attributable to ordinary
shareholders, basic

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0.40

0.55

(0.15

)

(27

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)%

Net income per share attributable to ordinary
shareholders, diluted

0.37

0.49

(0.12

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)

(24

)%

YEAR ENDED
DECEMBER 31,

CHANGE

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2021

2020

$

%

(in thousands USD, except Adjusted EBITDA Margin, unaudited)

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NON-IFRS FINANCIAL MEASURES

Adjusted EBITDA

18,356

14,608

3,748

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26

%

Adjusted EBITDA Margin

43

%

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52

%

n/m

n/m

Free Cash Flow

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European Gaming Congress 2024 (Warsaw, Poland)

8,423

10,804

(2,381

)

(22

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European Gaming Congress 2024 (Warsaw, Poland)

)%

n/m = not meaningful

YEAR ENDED
DECEMBER 31,

CHANGE

2021

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European Gaming Congress 2024 (Warsaw, Poland)

2020

Amount

%

(in thousands, unaudited)

OTHER SUPPLEMENTAL DATA

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New Depositing Customers (1)

117

104

13

13

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%

  1. We define New Depositing Customers, or NDCs, as unique referral of a player from our system to one of our customers that satisfied an agreed metric (typically making a deposit above a minimum threshold) with the customer, thereby triggering the right to a commission for us.

Revenue

Total revenue increased 51% to $42.3 million for the year ended December 31, 2021 compared to $28.0 million for the prior year. On a constant currency basis, revenue increased $13.4 million, or 46%. Revenue growth was organic. The increase was driven by both growth in NDCs and improved monetization of NDCs that we attribute to a combination of technology improvements and changes in product and market mix. NDCs increased 13% to 117,000 compared to 104,000 in the prior year.

Our revenue disaggregated by market is as follows:

YEAR ENDED
DECEMBER 31,

CHANGE

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2021

2020

$

%

(in thousands USD)

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U.K. and Ireland

21,391

16,189

5,202

32

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%

Other Europe

10,800

5,252

5,548

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106

%

North America

7,484

3,959

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3,525

89

%

Rest of the world

2,648

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2,580

68

3

%

Total revenues

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42,323

27,980

14,343

51

%

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Revenue increases were primarily driven by growth in revenue from the U.K. and Ireland, Other Europe, and North America.

Our revenue disaggregated by monetization is as follows:

YEAR ENDED
DECEMBER 31,

CHANGE

2021

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2020

$

%

(in thousands USD)

Hybrid commission

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European Gaming Congress 2024 (Warsaw, Poland)

15,616

14,738

878

6

%

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Revenue share commission

3,596

3,308

288

9

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%

CPA commission

18,591

9,047

9,544

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European Gaming Congress 2024 (Warsaw, Poland)

105

%

Other revenue

4,520

887

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European Gaming Congress 2024 (Warsaw, Poland)

3,633

410

%

Total revenues

42,323

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27,980

14,343

51

%

Revenue increases were driven primarily by additional Cost Per Acquisition, or CPA, commission and Other revenue. The increase in Other revenue was driven by bonuses related to achieving certain operator NDC performance targets and fixed fees.

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Our revenue disaggregated by product type from which it is derived is as follows:

YEAR ENDED
DECEMBER 31,

CHANGE

2021

2020

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$

%

(in thousands USD)

Casino

35,632

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European Gaming Congress 2024 (Warsaw, Poland)

24,135

11,497

48

%

Sports

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European Gaming Congress 2024 (Warsaw, Poland)

6,188

3,210

2,978

93

%

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Other

503

635

(132

)

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European Gaming Congress 2024 (Warsaw, Poland)

(21

)%

Total revenues

42,323

27,980

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European Gaming Congress 2024 (Warsaw, Poland)

14,343

51

%

Revenue increases were driven by growth in revenue from casino and sports products.

Operating Expenses

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YEAR ENDED
DECEMBER 31,

CHANGE

2021

2020

$

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%

(in thousands USD)

Sales and marketing expenses

14,067

8,103

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5,964

74

%

Technology expenses

3,947

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2,503

1,444

58

%

General and administrative expenses

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13,014

5,956

7,058

119

%

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Movements in credit losses allowance and write offs

(97

)

287

(384

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)

(134

)%

Total operating expenses

30,931

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16,849

14,082

84

%

Total operating expenses increased by $14.1 million to $30.9 million compared to $16.8 million in the prior year. On a constant currency basis, operating expenses increased by $13.5 million, or 77%. The increase was driven primarily by increased headcount across Sales and Marketing, Technology, and General and Administrative functions as we invest in the Company’s organic growth initiatives as well as increased administrative expenses associated with operating as a public company.

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Sales and Marketing expenses totaled $14.1 million compared to $8.1 million in the prior year. The increase was driven primarily by increased wages and salary expenses associated with increased headcount.

Technology expenses totaled $4.0 million compared to $2.5 million in the prior year. The increase was driven primarily by increased wages and salary expenses associated with increased headcount partially offset by capitalized development costs.

General and Administrative expenses totaled $13.0 million compared to $6.0 million in the prior year. The increase was driven primarily by increased wages and salary expenses associated with increased headcount, professional services, and insurance expenses.

Earnings

Adjusted EBITDA increased by 26% to $18.4 million compared to $14.6 million in the prior year representing an Adjusted EBITDA margin of 43%. The increase was driven primarily by increased revenue partly offset by increased operating expenses.

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Operating profit remained relatively constant at $11.4 million compared to $11.1 million in 2020. Operating profit in 2021 was affected by non-recurring costs related to the public offering and future acquisitions by $2.6 million, and share based payments costs by $ 2.0 million ($0.7 million and $0.4 million, respectively, in 2020).

Net income totaled $12.5 million, or $0.37 per diluted share, compared to net income of $15.2 million, or $0.49 per diluted share, in the prior year. Net income in 2020 was positively affected by the recognition of deferred tax assets of $5.4 million and gain from bonds’ redemption of $1.4 million ($1.8 million and zero, respectively, in 2021).

Free Cash-flow

Total cash generated from operations of $14.0 million increased 28% compared to $10.9 million in the prior year. The increase was driven primarily by increased adjusted EBITDA. Free cash flow totaled $8.4 million compared to $10.8 million in the prior year. The decline was the result of increased cash flow generated from operations offset by increased capital expenditures consisting primarily of the acquisition of domain names and capitalized development costs.

Balance Sheet

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AS OF
DECEMBER 31,

CHANGE

2021

2020

$

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%

(in thousands, USD)

CONSOLIDATED STATEMENTS OF FINANCIAL
POSITION DATA

Cash and cash equivalents

51,047

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8,225

42,822

521

%

Working capital (2)

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46,714

10,059

36,655

364

%

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Total assets

91,025

45,383

45,642

101

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%

Total borrowings

5,944

5,960

(16

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)

(0

)%

Total liabilities

11,116

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11,171

(55

)

(0

)%

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Total equity

79,909

34,212

45,697

134

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%

  1. Working capital is defined as total current assets minus total current liabilities.

n/m = not meaningful

Cash balances as of December 31, 2021 totaled $51.0 million, an increase of $42.8 million compared to $8.2 million as of December 31, 2020. Working capital as of December 31, 2021 totaled $46.7 million, an increase of $36.6 million compared to $10.1 million as of December 31, 2020.

Total assets as of December 31, 2021 were $91.0 million compared to $45.4 million as of December 31, 2020. Total borrowings, including accrued interest, remained constant at $5.9 million as of December 31, 2021 and 2020. Total liabilities decreased slightly as of December 31, 2021 to $11.1 million compared to $11.2 million as of December 31, 2020.

Total equity as of December 31, 2021 was $79.9 million compared to $34.2 million as of December 31, 2020.

The increases in working capital, total assets, and total equity were driven primarily by the net proceeds received from the IPO and operating profit and net income generated by the Company.

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Fourth Quarter 2021 vs. Fourth Quarter 2020 Financial Highlights

THREE MONTHS ENDED
DECEMBER 31,

CHANGE

2021

2020

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$

%

(in thousands USD, except for
share and per share data,
unaudited)

CONSOLIDATED STATEMENTS OF
COMPREHENSIVE (LOSS) INCOME DATA

Revenue

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10,291

10,267

24

0

%

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Operating expenses

(9,668

)

(5,897

)

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(3,771

)

64

%

Operating profit

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623

4,370

(3,747

)

(86

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)%

Income before tax

1,311

3,489

(2,178

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)

(62

)%

Net income for the period attributable to the
equity holders

867

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8,541

(7,674

)

(90

)%

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Net income per share attributable to ordinary
shareholders, basic

0.03

0.39

(0.36

)

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European Gaming Congress 2024 (Warsaw, Poland)

(92

)%

Net income per share attributable to ordinary
shareholders, diluted

0.02

0.35

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European Gaming Congress 2024 (Warsaw, Poland)

(0.33

)

(94

)%

THREE MONTHS ENDED
DECEMBER 31,

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CHANGE

2021

2020

$

%

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European Gaming Congress 2024 (Warsaw, Poland)

(in thousands USD,
unaudited)

NON-IFRS FINANCIAL MEASURES

Adjusted EBITDA

2,272

6,115

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(3,843

)

(63

)%

Adjusted EBITDA Margin

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22

%

60

%

n/m

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European Gaming Congress 2024 (Warsaw, Poland)

(38

)%

Free Cash Flow

(1,811

)

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3,533

(5,344

)

(151

)%

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n/m = not meaningful

THREE MONTHS ENDED
DECEMBER 31,

CHANGE

2021

2020

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Amount

%

(in thousands, unaudited)

OTHER SUPPLEMENTAL DATA

New Depositing Customers (1)

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28

35

(7

)

(20

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)%

  1. We define New Depositing Customers, or NDCs, as unique referral of a player from our system to one of our customers that satisfied an agreed metric (typically making a deposit above a minimum threshold) with the customer, thereby triggering the right to a commission for us.

Revenue

Total revenue in the fourth quarter remained relatively constant at $10.3 million. On a constant currency basis, revenue remained relatively constant. NDCs decreased 20% to 28,000 compared to 35,000 in the prior year. We attribute the improved monetization of NDCs to a combination of technology improvements and changes in product and market mix.

Our revenue disaggregated by market is as follows:

THREE MONTHS ENDED
DECEMBER 31,

CHANGE

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2021

2020

$

%

(in thousands USD, unaudited)

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U.K. and Ireland

5,226

5,780

(554

)

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(10

)%

Other Europe

2,260

2,299

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(39

)

(2

)%

North America

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2,154

1,383

771

56

%

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Rest of the world

651

805

(154

)

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(19

)%

Total revenues

10,291

10,267

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European Gaming Congress 2024 (Warsaw, Poland)

24

0

%

Changes in revenue were driven by strong organic growth in our North American markets, offset by a decline in the U.K. and Ireland and, to a lesser extent, Other Europe and Rest of the world. U.K. and Ireland revenue was negatively affected by higher than usual volatility in organic search traffic. In the comparable period, U.K. and Ireland revenue was positively affected by increased demand coinciding with restrictive Covid-19 measures. Other Europe was negatively affected by regulatory changes in Germany implemented in July 2021 partly offset by growth in revenue from other European markets.

Our revenue disaggregated by monetization is as follows:

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THREE MONTHS ENDED
DECEMBER 31,

CHANGE

2021

2020

$

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%

(in thousands USD, unaudited)

Hybrid commission

2,935

5,557

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

(2,622

)

(47

)%

Revenue share commission

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744

1,004

(260

)

(26

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European Gaming Congress 2024 (Warsaw, Poland)

)%

CPA commission

5,202

3,271

1,931

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European Gaming Congress 2024 (Warsaw, Poland)

59

%

Other revenue

1,410

435

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European Gaming Congress 2024 (Warsaw, Poland)

975

224

%

Total revenues

10,291

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European Gaming Congress 2024 (Warsaw, Poland)

10,267

24

0

%

Revenue from CPA commission and Other revenue increased whereas revenue from hybrid and revenue share commission decreased. The changes in monetization were primarily a result of changes in market mix with a higher proportion of revenue from the U.S compared to the previous year. The increase in Other revenue was driven primarily by bonuses related to achieving certain operator NDC performance targets and fixed fees.

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Our revenue disaggregated by product type from which it is derived is as follows:

THREE MONTHS ENDED
DECEMBER 31,

CHANGE

2021

2020

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$

%

(in thousands USD, unaudited)

Casino

8,466

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8,846

(380

)

(4

)%

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Sports

1,769

1,160

609

53

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%

Other

56

261

(205

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

)

(79

)%

Total revenues

10,291

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European Gaming Congress 2024 (Warsaw, Poland)

10,267

24

0

%

Revenue increases were driven by growth in revenue from sports products offset by a decrease in casino and other revenue.

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Operating Expenses

THREE MONTHS ENDED
DECEMBER 31,

CHANGE

2021

2020

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$

%

(in thousands USD, unaudited)

Sales and marketing expenses

4,632

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European Gaming Congress 2024 (Warsaw, Poland)

2,442

2,190

90

%

Technology expenses

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1,190

798

392

49

%

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General and administrative expenses

3,877

2,609

1,268

49

Advertisement
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%

Movements in credit losses allowance and write offs

(31

)

48

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

(79

)

(165

)%

Total operating expenses

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9,668

5,897

3,771

64

%

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Total operating expenses increased by $3.8 million to $9.7 million compared to $5.9 million in the prior year. On a constant currency basis, operating expenses increased by $3.6 million, or 58%. The increase was driven primarily by headcount across Sales and Marketing, Technology, and General and Administrative functions as we invest in the Company’s organic growth initiatives as well as increased administrative expenses associated with operating as a public company.

Sales and Marketing expenses totaled $4.6 million compared to $2.4 million in the prior year. The increase was driven primarily by increased wages and salary expenses associated with increased headcount.

Technology expenses totaled $1.2 million compared to $0.8 million in the prior year. The increase was driven primarily by increased wages and salary expenses associated with increased headcount partially offset by capitalized development costs.

General and Administrative expenses totaled $3.9 million compared to $2.6 million in the prior year. The increase was driven primarily by increased wages and salary expenses associated with increased headcount, professional services, and insurance expenses.

Earnings

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Adjusted EBITDA decreased by 63% to $2.3 million compared to $6.1 million in the prior year representing an Adjusted EBITDA margin of 22%. The decrease was driven by increased operating expenses.

Operating profit in the fourth quarter decreased 86% to $0.6 million compared to $4.4 million in 2020. The decrease was driven primarily by a decrease in Adjusted EBITDA and an increase in share-based payments expense.

Net income in the fourth quarter totaled $0.9 million, or $0.02 per diluted share, compared to net income of $8.5 million, or $0.35 per diluted share, in the prior year. Net income in the forth quarter 2021 was positively affected by a USD/Euro foreign currency exchange gain of $1.1 million (zero in 2020). While net income in the fourth quarter of 2020 was positively affected by the recognition of deferred tax assets of $5.4 million (deferred tax asset reduction of $0.2 million in 2021).

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AGCO

AGCO Removes Cap on Seller Commission for Charitable Lottery Products

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The Alcohol and Gaming Commission of Ontario (AGCO) has updated several lottery policies to remove the cap on seller commission for Paper Raffles and Media Bingo, along with removing the prohibition on Catch the Ace paper lotteries, to align with other charitable lottery products.

Licensed charities may now negotiate commissions directly with sellers and determine commissions, provided they are reasonable and tied to the cost of service provided by the seller.

These updates further the AGCO’s commitment to adopt an outcomes-based regulatory approach and reduce burden for the charitable gaming sector. Local charitable organizations will have greater flexibility to make decisions that best serve their fundraising objectives.

Important Reminders

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• Charities must still receive approval for other expenses incurred under their licence and retain receipts for seller commission paid.

• Licensing authorities will not require documentation to be submitted as part of the application process, however, charities are still subject to audit to determine compliance.

• Charities are reminded of their legal requirement to meet their obligations under the Criminal Code and with respect to conducting and managing a charitable gaming scheme.

• As with all licensed charitable lottery events, charities must take the necessary steps to ensure that they are conducting and managing the lottery event within Ontario.

For charitable gaming-related inquiries, email an AGCO Eligibility Officer at [email protected] or call AGCO Customer Service at 1-800-522-2876, Monday to Friday from 8:30 a.m. to 5 p.m.

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Alon Segev

Segev LLP Celebrates 10 Years of Business-Focused Legal Innovation

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Leading business, technology, finance, and gaming law firm, Segev LLP, is proud to announce its 10th anniversary. Over the past decade, Segev has evolved from a bold idea into a multi-jurisdictional firm serving clients across Canada, the U.S., and beyond.

Built for innovation-driven industries, the firm is widely recognized for its work with companies at the forefront of gaming, crypto, technology, and emerging sectors. “Our 10-year anniversary is a defining moment,” said Founding Partner, Ron Segev. “It’s a testament to the strength of our team and our culture of teamwork, self-improvement, and growthall of which is directed at scoring wins for our great clients.”

As industries like fintech, crypto, iGaming, and AI have matured, so has the firm, often in parallel with its clients. “We’ve all grown together with our clients from one success to the next, whether it be helping clients complete financings or helping them close business,” said Managing Partner Alon Segev. “I look forward to continued growth for us and our clients in the next 10 years!”

The firm’s client-first approach has consistently earned recognition from top legal ranking guides. Segev LLP is ranked by Chambers and Partners as a “Leading Firm” and “Band-1” in Canada for Gaming Law and are also recommended by The Legal 500 and Lexology. These rankings reflect the team’s ability to deliver strategic, high-quality legal solutions that align with their clients’ business goals.

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Recognized for their unique ability to exceed expectations and deliver out-of-the-box solutions, Segev LLP’s clients have affirmed: “The firm demonstrates its capability not only to understand complex matters, but also to offer solutions that are practical, pragmatic, and value-adding.”

“Segev possesses outstanding resources and maintains global partnerships, enabling it to deliver precise and informed responses to any queries related to the iGaming industry.”

“Epic service, very good, I won the case!”

“Great service, friendly atmosphere, and support.”

Several Segev team members also reflected on the milestone: “There was a moment early in my time here when I realized I wasn’t just being brought in to help; I was expected to contribute, take initiative, and run with big ideas. That stuck with me,” said Negin Alavi.

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“Together with our clients, [Segev] has experienced remarkable growth over the past decade. I’m honored to have contributed to this journey and to celebrate these shared successes,” said David McHugh.

Segev has cultivated a thriving law practice on the principle that challenges are to be embraced as opportunities. The approach has enabled us to grow as lawyers, but more importantly, it has enabled us to ensure the success of our clients,” said Mark Balestra.

“Since joining through Segev’s Ontario expansion, I’ve had the chance to work alongside some of the sharpest and most collaborative lawyers in the gaming space,” added Manav Bhargava. “As a full-service firm and industry leader, Segev stands out for its ability to support innovative businesses with practical, forward-thinking legal advice.”

Segev LLP will commemorate the anniversary with a series of internal and external initiatives throughout the remainder of the year.

The post Segev LLP Celebrates 10 Years of Business-Focused Legal Innovation appeared first on Gaming and Gambling Industry in the Americas.

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INCENTIVE GAMES SECURES ONTARIO GAMING LICENSE

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Incentive Games, a leading B2B games provider, is proud to announce that it has been awarded an Ontario Gaming License by the Alcohol and Gaming Commission of Ontario (AGCO), effective today. This achievement enables the company to offer its portfolio of real-money games to licensed operators and players across the province.

The license underscores the Incentive Games’ commitment to meeting the highest standards of compliance, security, and operational excellence. The rigorous application process demands robust security protocols and comprehensive responsible gaming measures and affirms the company’s readiness to enter one of Canada’s most dynamic iGaming markets.

The North American market is a strategic focus for Incentive Games, and this milestone follows closely on the heels of the company receiving its Provisional Michigan gaming licence from the Michigan Gaming Control Board earlier this month.

Incentive Games will distribute its real-money gaming content in Ontario through Incentive Studios, the company’s dedicated Real-Money Gaming division, ensuring a focused and tailored approach to the market.

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“Ontario represents a huge opportunity for us, and securing this license is a proud moment for the whole team,” said John Gordon, Chief Executive Officer at Incentive Games. “It reinforces our dedication to meeting the highest standards while delivering compelling real-money content. We’re looking forward to building strong relationships in the region and continuing our momentum across regulated markets worldwide.”

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