Latest News

ClearStake launches affordability solution for gambling, promising to change the way the industry thinks about consumer protection

Published

4 years ago

March 23, 2022

Reading Time: 2 minutes

ClearStake today announced the general availability of its affordability solution, which makes it incredibly easy for customers to share financial data with gambling operators, and as a result enables those operators to comply with emerging affordability requirements without compromising either customer experience or revenues.

Backed by investors with a proven track record and extensive experience in the gambling sector, ClearStake wants to change the way gambling operators think about affordability checks. Specifically, the ClearStake approach removes the pain associated with these checks, and thus enables operators to meet responsible gambling commitments whilst avoiding the customer churn associated with conventional approaches.

“With regulatory red-tape increasing within many industries, affordability checks are fast becoming the new normal”, said Martin Burt, CEO of ClearStake. “However, manual checks cost time and money to perform and can lead to frustration amongst customers which can lead them to churn. ClearStake makes it incredibly simple for operators to conduct these checks, and just as easy for their customers to engage. We genuinely believe our approach is game-changing”.

ClearStake, allows customers to share their financial data via Open Banking, or sharing conventional statements via a fast, easy UI that maximises customer opt-in.

Once uploaded, ClearStake analyses all relevant data, calculates customer income and outgoings to establish affordability, and flags risk indicators such as high gambling spend, significant debt repayments, benefits, or any other unusual transactions. The product then recommends a decision, and each case is stored so that every affordability decision is easily evidenced.

Among other investors, ClearStake is backed by Oli Slipper and Adam Perrin, previously early investors in Open Banking insurance unicorn Marshmallow. Both feel that ClearStake has the potential to follow suit.

Speaking of his investment, Adam Perrin said “ClearStake has a strong founding team and very exciting tech. Their vision and passion is solving a very real challenge that exists across multiple verticals and geographies. While the governmental and regulatory pressure within the gambling industry makes it an obvious starting point for ClearStake, we envision moving into multiple sectors as we continue to refine and develop the service.”

Martin Burt of ClearStake added “increased regulatory requirements are a welcome protection for gambling customers but they do create a time-consuming administrative headache for firms who are doing their best to comply. We’re looking to lessen the burden on them while also increasing protection for all customers, leading to a more seamless service for both customer and provider.”

Latest News

Vegangster Powers Reels Points, the New Coin-Based Loyalty System on Reels.io

Published

14 minutes ago

April 30, 2026

Wladimir P.

Reels.io has added Reels Points, a new loyalty layer powered by Vegangster. Players earn coins by playing casino games or placing bets. Coins can be tracked in the player profile and redeemed in the Vegangster-powered Lootbox Shop.

Two bigger steps are next. The first is on-platform: coins will soon be spendable across a selection of games as in-play credit, opening up a second use case beyond the Lootbox Shop. The second is on-chain. Reels.io is heading toward a $REELS Token Generation Event, at which point accumulated Reels Points will convert into Reels Tokens, a publicly traded cryptocurrency.

That turns the loyalty layer into a stake in the brand itself, and gives players a real choice along the way: spend coins now on lootboxes and in-game perks, or stack them for the token conversion later.

The system is 100% Vegangster-developed and currently available only on Reels.io. It will roll out to select partners first, then be offered to all Vegangster clients, with the crypto layer as an optional component depending on each operator’s market.

Michael Oziransky, Chief Product Officer at Vegangster, commented: “Reels.io is the kind of brand that pushes a system to its limits, which is exactly why we wanted them as the first deployment. They are running the points layer and the Lootbox Shop now, with in-game spending and a token conversion already mapped out. What works for them sets the bar for the version we roll out across the rest of our network.”

The Reels.io launch is the first deployment of what Vegangster sees as a long-term loyalty product. With the points layer live, the Lootbox Shop active, and a clear path toward in-game spending and token conversion, the system is built to grow with the brands running it.

About Reels.io

Reels.io is an online casino and sportsbook offering a wide library of slots, table games, live dealer content, and sports and esports markets, along with regular rewards and promotions for active players.

About Vegangster

Vegangster provides a full iGaming platform built for speed, scale, and operator control. Its turnkey, white-label, and sweepstakes solutions bring casino and sportsbook content, payments, CRM, compliance, and social features together in one mobile-first system. With Vegangster, operators can launch quickly and grow with confidence.

The post Vegangster Powers Reels Points, the New Coin-Based Loyalty System on Reels.io appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

N1 SEO Traffic Cup: final results coming soon

Published

14 minutes ago

April 30, 2026

Wladimir P.

n1-seo-traffic-cup:-final-results-coming-soon

N1 SEO Traffic Cup — the first tournament in the N1 Traffic Cups series is coming to an end, with April 30 as the final day of the promo. Over the 2 months, around 300 teams joined the promo, driving SEO traffic to N1 Partners’ casino and betting brands.

Participants competed not only on volume, but also on efficiency, strategic thinking, and scaling. The more brands a partner drove traffic to, the higher their coefficient for score calculation was. The final results depend entirely on each team’s own performance — that makes the tournament fair and engaging.

The winners will be announced by May 10. In this article, you’ll find out which brands delivered the strongest results in the N1 SEO Traffic Cup, along with key trends in working with this traffic source.

N1 SEO Traffic Cup: Wrap-Up

The N1 Partners expert team answered the hottest questions about the tournament wrap-up — insights that can be valuable for partners who keep running SEO traffic to N1 brands.

1. Which brands showed the best performance during the tournament?

Several brands clearly stood out:

HollyWin
Slot Mafia
Lucky Hunter
RollXO
Slot Lounge

2. What do the tournament results say about the current state of SEO traffic in iGaming?

The key takeaway: SEO remains one of the core channels in iGaming. However, it’s evolving and adapting in response to Google updates. This is no longer about writing articles and getting traffic — it’s about systematic unit economics management.

An interesting point — the tournament mechanics focused not on volume, but on efficiency (FTD + coefficients). This clearly shows that iGaming SEO is shifting from mass traffic to controlled performance.

It’s also worth noting that the rule “There are no fixed winners — KPI execution matters more than leaderboard position” gave every participant a real shot at top prizes, while competitors’ results served as additional motivation for growth.

3. What key trends did you observe among top participants?

Several major trends stood out:

Multi-brand strategy = a must-have
Top performers don’t rely on a single offer — they build strategies around a portfolio of brands. This proves that SEO is moving closer to media buying.
Aggregators, comparison pages, and multi-intent pages are effective
Among the top-performing approaches: offerwall pages, cross-brand strategies, and parasite SEO.

Stay tuned for updates on the N1 SEO Traffic Cup from N1 Partners to find out who landed in the prize tiers and what rewards the top teams received — final results will be announced separately by May 10.

And this isn’t the end — a new tournament from the N1 Traffic Cups series will start very soon. Follow the announcements not to miss your chance and jump back into the competition, sharpen your skills, as well as compete for even bigger prizes.

N1 Partners is: