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SOFTSWISS: Calling Industry Leaders to Join Ukraine Support Initiative

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SOFTSWISS has suspended all marketing activities to provide financial support to organizations that are helping Ukrainian citizens. Thereby, the company has canceled its participation in the most significant industry exhibition, ICE London, which will take place in April. 

SOFTSWISS shares democratic values and stands in solidarity with Ukraine in its struggle for freedom against the invaders.

In collaboration with reputable iGaming companies, SOFTSWISS has organized funds to support Ukraine. The company calls on its partners and clients to join the project and make a contribution. iGaming representatives are currently offering assistance with the following: delivery of humanitarian aid to hotspots, civilian evacuation, support to refugees who have already crossed the border, and informational support. 

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“We believe in the victory of good over evil. We are sure that all our partners are in solidarity with us and will also follow our example. The iGaming industry can’t stay detached from the situation. We are calling industry leaders to join our initiative to support Ukraine! highlighted Ivan Montik, Founder of SOFTSWISS. 

The company’s team, which is now over 1,000 employees strong, includes people of different nationalities, including Ukrainians. In light of the recent tragic events, SOFTSWISS has done its best to ensure their safety. 

“Let’s condemn the war, but not judge the people who have been forced into it!

At the same time, being an international company with a presence in Belarus, among other countries, SOFTSWISS stresses that all attempts of discrimination based on origin and nationality are unacceptable

It is crucial now to differentiate between the official position of countries and actions of their politicians and the attitude of people towards these actions. 

Belarus has also been fighting for independence and political freedom for many years, and the last two have been especially hard. We faced a lack of actual support from other countries who were speaking but not acting in 2020. The entire Belarusian IT industry made huge efforts to support people and democracy, and any attempts of discriminating against companies and people from this country by blocking access to international events, services, and others are unjustified. It will bring nothing but further tension and conflict. 

From the 20th of February, Belarus is de facto occupied by Russian troops which entered the country for a planned 10-day training maneuver and never left the territory. There is not much that people can do in this situation, but they still support the Ukrainian people and deserve the right to be heard in Europe and worldwide. 

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Numerous Russians are now fighting against the aggressor alongside their Ukrainian colleagues and don’t deserve to be subject to discrimination. There are nearly 6,2 million Russians living in the EU today, and many of them already fear becoming deemed fascists.

The best we can do now in our industry is to facilitate peaceful collaboration between companies of different origins and ensure that people of different nationalities can still communicate and work together. Excluding people from the iGaming community and banning them from participating in industry life because of their passports is a way of promoting hatred between nations, the thing that we’ve been trying to overcome for many decades. 

Let’s condemn the war, but not judge the people who have been forced into it! further noted Ivan Montik, Founder of SOFTSWISS.

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Conferences

Win Systems will showcase its latest innovations at G2E Las Vegas 2025

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Win Systems will once again be present at Global Gaming Expo (G2E) Las Vegas 2025, one of the most important events in the industry worldwide. The expo will take place from October 7 to 9 at The Venetian Expo and Win Systems will welcome all its clients at booth #2050.

During the event, the company will showcase multiple innovations across its different business lines, specially developed and adapted to the needs of each market. Within the Systems division, Win Systems will present innovations designed for both casinos and the route market, as well as an important new development in its Electronic Payment Solutions Business Unit.

In addition, the company will unveil new models of roulette, slots, and games that promise to impress operators and players alike, consolidating its position as a leader in innovation and entertainment experiences.

“G2E Las Vegas is the ideal stage to showcase our latest innovations and the result of months of work and development. This year we arrive with proposals designed to meet the challenges and opportunities of each market, always maintaining our mission to continue driving the future of Gaming,” said Eric Benchimol, CEO of Win Systems.

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Win Systems invites all industry professionals to visit its booth to experience its latest launches firsthand and see how its comprehensive solutions continue to set trends in the sector.

For more information about Win Systems and its cutting-edge gaming solutions, visit winsysgroup.com

 

The post Win Systems will showcase its latest innovations at G2E Las Vegas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Compliance Updates

SOFTSWISS Releases Gambling Regulation Directory for iGaming Operators

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SOFTSWISS, a global tech provider with over 15 years of iGaming expertise, introduces its Gambling Regulation Directory, a new website section designed to help operators navigate the complex landscape of gambling laws worldwide.

The Gambling Regulation Directory provides a structured overview of the legal status of gambling across multiple countries, both land-based and online. With an interactive regulation table and map (coming soon), operators will gain a clear picture of where gambling is permitted, restricted, or prohibited, and evaluate the opportunities, risks, and compliance requirements for entering or expanding into specific markets.

The country profiles also highlight which activities are allowed or prohibited, outline available information on taxation, fees, and licensing terms, and outline key licence details such as duration and permitted activities. In addition, each profile indicates whether SOFTSWISS products are certified or aligned with local regulations, showing operators where SOFTSWISS solutions are ready for use, and underlining our experience and readiness to support them in these markets.

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Practical Value for Industry Stakeholders

  • Strategic Planning: A trusted reference point for evaluating opportunities and supporting informed decision-making.
  • Efficiency: Centralised, up-to-date regulatory information saves time on research.
  • Expert Oversight: SOFTSWISS specialists monitor developments to ensure the Directory reflects the latest licensing and legislative changes.

“At SOFTSWISS, we provide a trusted foundation for launching and growing iGaming brands. With the introduction of the Gambling Regulation Directory, we stay true to our goal of offering advanced solutions and empowering operators with the knowledge and insights they need to grow responsibly and sustainably in highly regulated markets. Building on this commitment, our certified software meets the requirements of multiple national regulators, enabling operators to confidently enter new markets with full compliance,” added Olga Resiga, Chief Business Development Officer at SOFTSWISS.

The iGaming Regulation Directory is an evolving resource. Not all country profiles are available yet, but the SOFTSWISS team is committed to updating the Directory regularly with new jurisdictions and the latest regulatory changes.

At SBC Lisbon 2025, Stand B160, visitors will have the opportunity to explore the new Gambling Regulation Directory and exchange views on industry trends with the SOFTSWISS Team.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Platform and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

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BETBY TO PRESENT MAJOR AI LABS ENHANCEMENTS AT SBC SUMMIT LISBON

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BETBY, a premium provider of innovative sportsbook solutions, will unveil a major update to its AI-powered sportsbook suite of tools, AI Labs, at the upcoming SBC Summit Lisbon 2025. The upgrade delivers enhancements across Betting Tips, Personalization, and Entertainment Feed, marking another step in BETBY’s mission to transform the sports betting experience through advanced AI.

The first major enhancement is to Betting Tips, BETBY’s tool that provides data-driven insights to help users make more informed decisions. Already covering multiple sports and esports in 25 languages, the feature now scales to 40,000 events per month, the widest coverage in the industry. Most importantly, BETBY is launching live betting tips, an industry-first that reacts to in-game data and updates recommendations in real time. This ensures players receive advice that reflects the actual match conditions, not outdated pre-match assumptions. Moreover, BETBY also shifted focus from traditional markets such as 1×2 to combined markets like “1×2 & Total”, which deliver both higher margins and stronger interaction when complemented with tips.

The second key update is the launch of the enhanced Personalization engine. Designed to tailor the betting journey to each player, the new model introduces real-time personalization that adapts instantly to bets as they are placed. By combining individual preferences with hourly, daily, and weekly trends, the system empowers operators with precise retention tools while giving players more relevant and engaging experiences.

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The third enhancement is an evolution of the Entertainment Feed, BETBY’s AI-based feed for non-sporting events such as movies, series, games, TV shows, and breaking news. The feed has expanded beyond generating markets to actively monitor live developments, ensuring odds remain relevant and settlements are automated. Currently used as an alerting system for traders, this update paves the way for fully automated entertainment markets.

Additionally, BETBY’s AI-powered Risk Management system continues to demonstrate market-leading performance, now identifying the top 15% of high-risk players with 99.99% accuracy. This achievement highlights BETBY’s unique combination of speed, precision, and robust analytics in ensuring a secure and profitable operator ecosystem.

“With these upgrades, AI Labs enters an entirely new phase,” said Danil Emelyanov, Head of BETBY’s AI Labs. “We are not only increasing coverage and efficiency but also pioneering features such as live betting tips and automated entertainment markets. These innovations empower operators to engage players in ways no other supplier in the industry can match.”

The upgraded AI Labs features will be officially presented at SBC Summit Lisbon 2025, where BETBY will showcase how its AI-driven approach continues to set new benchmarks for personalization, engagement, and operator success. Attendees are invited to visit BETBY at stand C110 to experience first-hand the supplier’s comprehensive sportsbook solution and its latest innovations.

To find out more about BETBY, visit: https://betby.com/

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The post BETBY TO PRESENT MAJOR AI LABS ENHANCEMENTS AT SBC SUMMIT LISBON appeared first on European Gaming Industry News.

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