Daily Fantasy Sports
Checkd Media nets Sam Allardyce to promote new FanTeam fantasy game
Fast-growing iGaming business Checkd Media has recruited Sam Allardyce to help promote daily fantasy sports (DFS) platform FanTeam’s £100,000 Second Chance Season Game.
Former England manager ‘Big Sam’, who has made a career out of restoring order at troubled clubs, is the face of the campaign’s branded content. It highlights the fantasy Premier League tournament covering the remainder of the 2021-22 season, offering players a renewed shot at success.
The content created by Checkd Media includes a range of influencers from high-profile fantasy football social accounts, who are seen posing the biggest questions on the transfer window and the current state of play in the Premier League to Big Sam.
The first part of the campaign runs up to the start of the Second Chance Season Game on January 14th, utilising on-screen branding and mentions within the content to promote FanTeam’s unique game and the chance it presents to save players’ fantasy football seasons.
Will Tyrrell, Head of Marketing at Checkd Media, said: “The Second Chance Season Game from FanTeam is a fantastic chance for football fans to chalk off what has been for many a tricky first half of the fantasy football season and start again.
“There are few more recognisable managerial experts than Sam Allardyce, so it’s great to have him involved in giving fantasy managers a few pointers on players and teams they should be targeting to have the best chance of landing the top prize. We have already seen strong results from the campaign so far, which further builds on our past successes in delivering excellent KPIs for our partners.”
Fransisco Reinhard, Head of Marketing at FanTeam, said: “Our Second Chance Season Game provides an opportunity to shine for those fantasy managers who didn’t manage to hit the ground running from the start of the season. With that in mind, there was nobody better placed than seasoned top-flight trouble-shooter Sam Allardyce to offer his insights to players at this stage.
“Checkd Media is renowned in the industry for its engaging, entertaining content and this eye-catching campaign is one that is yielding great results.”
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Atlas World Sports
Atlas World Sports Launches its New DFS Product, AtlasDFS
Atlas World Sports, the sports betting platform that aggregates odds and data from more than 20 sportsbooks into a single app, has launched AtlasDFS, its new daily fantasy sports product.
Atlas World Sports has built its reputation as the Expedia of sports betting — a single app where users can compare odds, bonus offers, and bet types across regulated sportsbooks such as DraftKings, FanDuel, Caesars, BetMGM, and Hard Rock Bet. AtlasDFS adds a full daily fantasy experience to that ecosystem, giving users one place to research, compare, and compete.
AtlasDFS is live now with the NBA and will expand to the PGA Tour and NHL in Q2, MLB in July, and the NFL this fall. The site uses a Pick’em format in which users select More or Less on stat projections for two to six players per entry. The platform grew out of a strategic acquisition in October 2024 and has since been rebuilt and integrated into the broader Atlas ecosystem alongside live scores, stats, expert analysis, and predictive AI.
“Our goal is to build a next-generation fantasy sports experience that blends everything fans love about daily fantasy with the real-time power of sports betting insights,” said Kevin Koeppel, Director of Product at Atlas World Sports.
Koeppel, who previously founded the DFS product No House Advantage, which later transitioned to Betr, was brought on to head Atlas World Sports’ expanding fantasy division.
“Adding AtlasDFS completes the picture for our users. Whether you’re shopping for the best line, tracking live stats, or building a daily fantasy lineup, you can do all of it with Atlas. That’s what we’ve been working toward,” said Robert Kraft, CEO and Co-Founder of Atlas World Sports.
AtlasDFS is accessible through the Atlas World Sports app and at AtlasDFS.com.
The post Atlas World Sports Launches its New DFS Product, AtlasDFS appeared first on Americas iGaming & Sports Betting News.
Compliance Updates
Dabble Continues to Expand U.S. Footprint with Launch in Arizona
Dabble announced that its platform has officially entered and is now live in the state of Arizona. This further expands Dabble’s regulated U.S. market presence and makes its Daily Fantasy Sports (DFS) offering available to users in one of the country’s most active gaming jurisdictions.
With over 3.4 million Dabblers and $300M+ paid out, Dabble’s community-driven DFS gaming experience shows no signs of slowing down. The app has seen almost 9 million installs and over 102 million entries placed. The social aspect of the app is evident, with 13.6 million messages sent across the Dabble community, where 78% of players follow at least one other player and 42% of all picks are made by players copying or tailing other players’ picks.
The Arizona launch represents a strategic milestone for Dabble as it continues to grow its footprint across legalized gaming markets in the US. Users in Arizona can now access Dabble’s platform in compliance with applicable state regulations.
Dabble continues its impressive growth in the U.S. market, and the launch aligns with the company’s broader expansion strategy as it targets regulated markets and builds long-term scale across the U.S. gaming landscape. Arizona marks the 30th U.S. state in which Dabble is available.
“Arizona is exactly the kind of market built for Dabble – passionate sports fans, high engagement, and a community that loves to play together. This launch reflects our continued commitment to expanding the Dabble community responsibly while delivering an engaging product experience,” said Tom Rundle, CEO at Dabble.
The post Dabble Continues to Expand U.S. Footprint with Launch in Arizona appeared first on Americas iGaming & Sports Betting News.
Adam Wexler
Allwyn Completes Acquisition of Majority Stake in PrizePicks
Allwyn International AG, the lottery-led gaming entertainment company, and PrizePicks, the leading daily fantasy sports operator in North America, announced the completion of Allwyn’s previously disclosed agreement to acquire a 62.3% stake in PrizePicks. The closing consideration for the stake is $1533 million, subject to customary post-closing adjustments and excluding performance-based earnouts. PrizePicks had no outstanding loans or borrowings at closing.
PrizePicks brings highly complementary capabilities in fast-growing, opportunity-rich markets. Crucially, the business shares Allwyn’s conviction in both the power of technology and the importance of commitments to responsible play and community impact. PrizePicks is a strong addition to Allwyn’s expanding portfolio in casual entertainment, in line with its vision to become the world’s leading global gaming entertainment company.
Since the initial transaction announcement on 22 September 2025, PrizePicks has continued to execute its growth strategy successfully. This includes the launch of its regulated prediction markets offering in November, extending PrizePicks’ footprint to nearly every U.S. state. As a sports entertainment operator registered as a Futures Commission Merchant by the National Futures Association, PrizePicks is well positioned to scale responsibly.
Within the PrizePicks app, two new offerings have been added: Team Picks, which allows customers to make predictions on team-based outcomes rather than individual player performance, and is currently live in 30 states and the District of Columbia (D.C.); and, Culture Picks, which lets customers predict outcomes on trending cultural and entertainment events, and is currently live in 48 states and D.C. PrizePicks has also partnered with both Kalshi and Polymarket, reinforcing its growth potential in the emerging prediction markets space. This innovation expands PrizePicks’ customer experience, creating new engagement opportunities within the gaming entertainment space. With Allwyn’s global reach and operational expertise, PrizePicks is well positioned to sustain growth and deepen user engagement.
PrizePicks continues to build on its strong momentum through a growing customer base, disciplined execution, and a differentiated product offering. Its scalable technology platform and unique approach to engagement make PrizePicks a highly attractive long-term partner for Allwyn. Together, the companies will leverage their combined strengths to accelerate product innovation. The partnership establishes a strong foundation for long term growth while preserving the culture, leadership continuity, and agility that have defined PrizePicks’ success.
Robert Chvatal, Chief Executive Officer of Allwyn, said: “We are excited to support and participate in the next phase of PrizePicks’ growth. This investment advances Allwyn’s strategy to build a diversified global entertainment platform and significantly strengthens our presence in the United States. I look forward to working closely with Mike and the talented PrizePicks team to deliver even more compelling experiences for fans around the world.”
Mike Ybarra, Chief Executive Officer of PrizePicks, said: “Today marks a defining moment for PrizePicks. Allwyn’s global scale, operational expertise, and long-term approach make them an ideal partner as we continue to grow and evolve. Together, we will build on our strong momentum and deliver innovative products that deepen engagement with our growing community of players.”
Adam Wexler, Founder and PrizePicks Board Member, said: “From the beginning, we built PrizePicks by putting our community first and focusing on delivering an industry-leading member experience. As we looked ahead to the next phase of PrizePicks’ growth, it became clear that Allwyn shares our customer-first philosophy and our vision for the future of entertainment. I could not be more excited to collaborate with the Allwyn leadership team as PrizePicks continues to innovate in the world of sports and culture predictions.”
The post Allwyn Completes Acquisition of Majority Stake in PrizePicks appeared first on Americas iGaming & Sports Betting News.
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