eSports
Esports Europe reaches 40 member countries

19 new nations joined the European Esports Federation (EEF – Esports Europe) bringing the total number of national members to 40; EEF Congress elects new leadership to further develop Esports in Europe
The European Esports Federation (EEF) now represents 41 European countries after 18 new countries joined the institution, making EEF the largest community-driven non-profit Esports movement in Europe and the largest continental Esports Federation in the world.
New Leadership Elected as Esports Europe’s 2022 Agenda Unfolds
The new leadership of EEF will solidify the vision of the institution in several areas but mostly at a grassroots level, kickstarting several educational projects and community outreach programs, as well as the establishment of internal institutions to activate those programs. Establishing the European Esports Championship as the main national team’s competition in Europe is also one of the biggest challenges and goals of EEF.
The EEF General Meeting was hosted by the Israeli Esports Association in the city of Eilat, Israel.
Mr. Ido Brosh, President of the Israeli Esports Association, was elected President of the European Esports Federation. Mr. Brosh (26) has years of experience in the Esports industry from a community and tournament organization perspective and had also served as a Board Member of the International Esports Federation (IESF).
“Esports Europe had seen a rocky start following the COVID-19 challenges we had to face since inception. Our current task is to restructure and rebuild the organization to fulfill our original purpose and vision: to further strengthen the growth of Esports in Europe, as well as Europe in the Esports World, and to provide the best possible services to the Esports communities and players from most professional to the amateur levels, and create a platform for pan-industrial collaboration models between publishers, professional clubs, amateur teams, small and large, tournament organizers, players, and governmental institutions,” said Ido Brosh.
Tiago Fernandes, current President of the Portuguese Esports Federation, was elected Vice President by the new Board of EEF, following his election as a Board Member. Fernandes has extensive experience in the gaming and tech space working with brands, players, clubs, and tournament organizers.
According to Tiago Fernandes, “the development of grassroots in Europe and closing the widening gap between it and the pro level will be one of the main focuses of the EEF. For that goal we will have to work closely with the publishers, government entities, and, especially, with the community – players, managers, organizations, and tournament organizers.”
The General Meeting had also elected Mr. Karol Cagan (Slovakia), Mr. Boban Totovski (North Macedonia), Mr. Ramil Aliyev (Azerbaijan), Mr. Giulio Cecilenny (Italy), and Mr. Ivan Danishevsky (Ukraine) to serve as members of the Board, while Mr. Konstantine Surkont (Russia, Chairman of the Advisory Committee), Mr. Eduard Anokhin (Ukraine), Mr. Chris Jonasson (Sweden), Mr. Jacopo Lerussi (Italy), and Mr. Balázs Bíró (Hungary) make up the EEF’s Advisory Committee, which serves to ensure all EEF institutions are working in full transparency and are compliant with all relevant laws and regulations.
A Unified Vision for European Esports
The European Esports Federation, commonly referred to as “Esports Europe”, was established by prominent national Esports movements in Europe, following two years of discussions and preparations.
The organization was first established in 2020 in Brussels, Belgium, in an inaugural meeting taking place in the European Parliament in Brussels, and hosted by the Belgian Esports Federation.
Esports Europe aims to present a unifying vision for Esports in Europe to unite and align all key stakeholders of Esports with specific attention to the underlying values of the European communities: transparency, fair play, sportsmanship, human values, and inclusiveness.
Notably, Esports Europe membership includes prominent Esports tournament organizers such as ESL and ESFORCE, alongside national Esports associations and federations in the European Neighbourhood, some of which are recognized by their local sporting authorities as to the official Esports body that administers Esports in their respective country.
Esports Europe represents the interest of European Esports communities in the institutions of the International Esports Federation (IESF).
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Compliance Updates
BETBY JOINS ESIC AS OFFICIAL TIER 1 ANTI-CORRUPTION PARTNER

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The Esports Integrity Commission (ESIC) is pleased to welcome BETBY as its newest Tier 1 Anti-Corruption Partner. As a sportsbook solutions provider operating across global markets, BETBY’s collaboration with ESIC demonstrates a commitment to mitigating integrity risks within the esports ecosystem.
ESIC’s Anti-Corruption Supporter program brings together betting operators and key industry stakeholders who contribute directly to the detection, analysis, and investigation of suspicious betting activity. Supporters play a vital role in safeguarding esports from threats such as match manipulation, betting fraud, and related integrity breaches by providing data and operational cooperation in ESIC’s monitoring and enforcement framework.
As part of its Tier 1 Anti-Corruption Partner role, BETBY will share critical insights with ESIC, enhancing the Commission’s capacity to identify and address potential risks in real time. BETBY’s cooperation strengthens ESIC’s ability to protect the integrity of competitions and reinforces BETBY’s alignment with global standards of transparency and accountability in esports betting operations.
By joining ESIC’s Anti-Corruption Supporter program, BETBY becomes part of a global network of operators and stakeholders working with ESIC to uphold fairness, credibility, and trust within the esports ecosystem. This collaboration highlights the shared industry responsibility to establish sustainable standards of integrity and ensure long-term confidence in the growth of esports and esports betting.
Stephen Hanna, CEO of ESIC, commented: “BETBY’s recognition as a Tier 1 Anti-Corruption Partner reflects a shared commitment to strengthening the integrity framework of the global esports ecosystem. ESIC’s Anti-Corruption Supporter program relies on the proactive cooperation of stakeholders like BETBY, whose data and operational insights contribute directly to our ability to identify and mitigate integrity threats. This cooperation is another important step towards ensuring that esports competitions remain fair, credible, and sustainable for all participants and stakeholders.”
Leonid Pertsovskiy, CEO at BETBY added: “Integrity has always been at the heart of BETBY’s values and vision. Esports is one of the fastest-growing sectors in our industry, and with that growth comes a responsibility to ensure it develops on a foundation of fairness, trust, and transparency. By joining forces with ESIC, we are not only supporting higher standards of governance in esports, but also reaffirming our dedication to creating a sustainable and ethical competitive environment. At BETBY, we believe that innovation and excellence can only thrive when they are built on integrity, and this partnership reflects our long-term commitment to the future of esports.”
The post BETBY JOINS ESIC AS OFFICIAL TIER 1 ANTI-CORRUPTION PARTNER appeared first on European Gaming Industry News.
BETER
BETER Teams Up with FIRST

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In-demand fast-betting content provider brings its esports and sports products to a Tier-1 sportsbook supplier
BETER, the award-winning provider of fast-betting content and data for esports and sports, has entered into a strategic partnership with FIRST – Best in Sports, a Tier-1 sportsbook supplier.
Through this collaboration, FIRST will integrate fan-favorite ESportsBattle tournaments, initially taking eFootball and eBasketball, as well as world-renowned Setka Cup table tennis tournaments.
BETER delivers 24/7 live streaming, real-time data, and hyper-accurate odds for approximately 700,000 fast-paced events each year, offering up to 50 markets per event with an average operator margin of 7.5%+.
Its esports portfolio includes ESportsBattle tournaments, featuring eFootball, eBasketball, eHockey, and the recently launched eTennis. Its sports portfolio features the Setka Cup table tennis series, BSKT Cup basketball league, GTR Cup tennis tournaments, Padel tennis, as well as coverage of official cricket tournaments and leagues worldwide.
BETER ensures the highest standards of fairness and transparency across its content offerings, backed by collaborations with ESIC and IBIA.
FIRST – Best in Sports delivers a fully managed, high-performance sportsbook engineered for speed, scale and precision. With sportsbook specialization at its core, FIRST helps operators in LatAm, Europe and Africa compete at the highest level from day one, combining sharp pricing and risk, deep trading expertise, regional insight, and rapid rollout to accelerate performance.
Both companies were recognized among the best at the recent SBC Awards ceremony, with BETER receiving the Silver Award in the Live Betting Product category, while FIRST was named Sportsbook Supplier of the Year.
Gal Ehrlich, CEO of BETER, said: “The partnership between BETER and FIRST brings together two pioneering providers committed to delivering next-generation betting experiences.
“FIRST has launched our collaboration by integrating a suite of our most popular products—EsportsBattle for esports and Setka Cup for sports—both proven to engage players and deliver the fast-betting thrills they seek.
“This is a great partnership, and our teams are looking forward to a fruitful collaboration.”
Tom Light, CEO of FIRST, added: “BETER’s fast-betting portfolio fits exactly what FIRST was built for: a high-performance sportsbook crafted by specialists.
“Together, we give operators a direct route to Tier-1 competitiveness, faster time-to-market, higher player engagement, and the confidence to go head-to-head with the biggest brands across LatAm, Europe and Africa from day one.”
The post BETER Teams Up with FIRST appeared first on European Gaming Industry News.
Aquisitions/Mergers
GRID Acquires Bayes Esports Assets

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GRID, a game data and technology platform, has acquired the intellectual property assets of Bayes Esports following the company’s liquidation proceedings and will integrate the technology into its GRID Bet division.
The acquisition integrates strategic technology components developed by Bayes over nearly a decade, including live data trading solutions, prediction models, and fan engagement tools, into the GRID Data Platform. These technologies will now be powered exclusively by official esports data available only on GRID, accelerating product development and driving innovation across GRID’s entire portfolio, with a particular focus on GRID Bet, the company’s comprehensive solution for regulated esports betting.
“The acquisition of Bayes assets further accelerates GRIDs capabilities to create value for rights holders in esports and shape the next phase of esports betting in particular,” said Moritz Maurer, Founder & CEO of GRID.
The post GRID Acquires Bayes Esports Assets appeared first on European Gaming Industry News.
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