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EveryMatrix Press Releases

EveryMatrix releases Interim 2021 Financial Report

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B2B iGaming technology provider EveryMatrix has released its Interim Financial Report covering its performance in the first nine months of 2021 (Q1 to Q3).

During the reporting period, the Group has continued its strong top-line growth while winning several key new customers in regulated markets and further developing its comprehensive product portfolio.

STRONG FINANCIAL PERFORMANCE

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The newly released report shows gross profit (gross revenue less direct costs to e.g., game suppliers) at €12.6 million in Q3 2021, an increase of 46% compared to the same period last year. For the first nine months of 2021, gross profit increased by 35% YoY to €37.6 million.

EBIDTA also shows strong development and amounted to €4.4 million, an increase of 12% compared to the same period last year. For the first nine months of 2021, EBITDA increased by 77% YoY to €14.8 million.

Ebbe Groes, Group CEO of EveryMatrixsays: “The strong financial performance this quarter confirms our ability to deliver on the growth strategy we have set out. In the Casino segment, we saw a significant impact of the regulatory changes in Germany, where EveryMatrix is particularly strong. But the diversity of our client base as well as our well-balanced product portfolio means that this nine-month period is still strongly up on the year before.” 

US MARKET EXPANSION

In Q3 2021, EveryMatrix continued to expand its presence in the new US market through multi-state casino content agreements with Resorts Digital Gaming and Kindred Group. EveryMatrix has also increased its payments capabilities by entering partnerships with PXP Financial and Nuvei.

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“Our expansion plan for the highly attractive US market is progressing very well. We now have an office, an experienced team, a pipeline that is delivering sales, and we continue to advance with the licensing process.” continues Ebbe Groes.

ONGOING PRODUCT ENHANCEMENT AND NEW KEY SIGNINGS

The Group has continued to launch several new product initiatives, amongst them a significant upgrade to its OddsMatrix Sports Betting Data Solution, allowing clients to fully control and define their own odds and payout levels.

To further support its customers, the company has launched Managed Services. This new division provides 360° marketing and operational support, enabling operators to capitalise on opportunities, improve their brand performance and win market share.

In the third quarter, the Group completed the restructuring of its Platform division, leading to reduced operating costs and increased effectiveness.

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On the commercial side, a major milestone was reached when a new Tier-1 client in the regulated Greek market, winmasters, was migrated to EveryMatrix’s full product suite: Casino, Sports, and Platform.

“We continue to expand footprint by attracting Tier-1 clients through our compelling product offering consisting of highly scalable and modular software platforms and solutions. A key part of our growth strategy is to have a well-balanced portfolio comprising our three business segments, Casino, Sports, and Platform. This mix enables us to have a healthy split of revenues. The importance of this strategy is clearly demonstrated by this quarter’s results”, concludes Ebbe Groes.

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EveryMatrix Press Releases

EveryMatrix introduces EngageSuite for cross-vertical loyalty and gamification

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EveryMatrix has launched EngageSuite – a unified loyalty and gamification ecosystem driving player engagement across verticals.

EngageSuite is an all-in-one loyalty and gamification solution designed to revolutionise how operators engage, reward, and retain their players across verticals.

It empowers brands with a fully customisable toolkit to build hyper-personalised, immersive player journeys that significantly boost loyalty and drive long-term value.

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The new product series brings together a powerful combination of retention mechanics, including bonuses, levelling, spendable loyalty currency, tournaments, Challenges, mini-games, and jackpots, all functioning as part of a unified system.

Instead of relying on isolated features, EngageSuite allows operators to combine its components to create an interconnected experience tailored to each brand and player base.

This ecosystem both enhances a player’s journey and offers operators unparalleled flexibility in how they engage their audience.

Operators can manage everything through a single, intuitive back-office, with full control over each component. On the front-end, customisable widgets ensure a branded player experience. Integration is seamless, with a single point to connect to CRMs, marketing, and automation platforms. AI-driven personalisation and churn prevention in real-time.

All EngageSuite products are live with clients, showing significant uplift. This includes Challenges boosting game rounds by 15%; Unique Active Players across included games up 20%; JackpotEngine boosting average bet amounts by 5.4%; number of rounds per session up 8.9%, and session length rising 3.8%.

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LoyaltyEngine has seen rapid adoption rates since launch in September 2024, now live across 16 brands and rising.

Stian Enger Pettersen, CEO Casino, EveryMatrix, said: “EngageSuite is more than a gamification toolkit. It’s a transformative engagement solution with strong synergies across all its components.

“Each component is powerful on its own, but they truly shine when used together. Operators set the framework, and players personalise their journey with the benefits they value most.”

The post EveryMatrix introduces EngageSuite for cross-vertical loyalty and gamification appeared first on European Gaming Industry News.

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EveryMatrix Press Releases

EveryMatrix goes ‘back to where it all began’ with new London office opening

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EveryMatrix has opened a new central London office, 17 years after it was founded in the UK capital. 

Located in the heart of the city on the 25th floor of the newly opened 258,000 sq ft HYLO building in Old Street, London, the premium office space is home to various EveryMatrix teams, including several members of its OddsMatrix sports platform division.

The HYLO has been described as one of London’s most exciting new buildings, boasting a high rise tower and large, efficient podium floors plus roof gardens and new public spaces all within the popular Shoreditch area.

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Team members include UK-based ex FSB Technology employees who have successfully integrated into EveryMatrix, following its acquisition last year. Many of the team have been responsible for delivering the Group’s new horse racing product.

Built from the ground up in just six months, the EveryMatrix racing product is fully managed by the expert, award-winning former-FSB trading team in London. The solution offers a wide range of global content, round the clock streaming, multiple derivative markets, granular price management and dynamic cross-product bonusing.

Designed to appeal to core racing markets such as the UK & Ireland and South Africa, customers also benefit from integration into EveryMatrix platform technology, offering increased scale, next generation user experience, enhanced bonusing and increased automation.

The new EveryMatrix London office is the third new global location to be opened this year with Chang Mai in Thailand and Cebu in the Philippines welcoming teams in March. This takes the total number of global EveryMatrix offices to 15 employing more than 1,400 staff.

The EveryMatrix workforce has increased by 40% since last March when the company announced its 1,000th employee while simultaneously cutting the ribbon on a state-of-the-art, sustainably developed and built office for more than 500 staff in Bucharest.

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Ebbe Groes, Group CEO and Co-Founder, EveryMatrix, said: “We’re back where it all began when Stian [Hornsletten] and I co-founded the business in 2008. This new opening brings back so many fond memories and I’m personally delighted to see the business come back full circle. 

“The space is magnificent and one of the best I’ve ever seen offering our teams here superb working conditions, multiple benefits and the ideal central London location.

“Our growth is showing no bounds and this new UK location highlights just how ambitious we are to continue growing and working with premium, tier-1 customers who we can now host in one of Europe’s best cities.”

The post EveryMatrix goes ‘back to where it all began’ with new London office opening appeared first on European Gaming Industry News.

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EveryMatrix Press Releases

Marc Burroughes appointed Chief Commercial Officer Casino at EveryMatrix

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Marc Burroughes has been appointed Chief Commercial Officer (CCO) of EveryMatrix’s Casino division, driven by CasinoEngine, the group’s flagship integration platform powering global tier-1 operators to record growth.

Burroughes has spent close to two decades in the iGaming industry including senior roles at IGT, Light & Wonder and OpenBet with extensive commercial experience setting strategies and managing tier-1 customers in integrating content from leading game studios, platforms and aggregation solutions.

Reporting to casino business unit CEO Stian Enger, he will be responsible for commercial strategy across EveryMatrix’s CasinoEngine business unit that generated €2.8 billion in Gross Gaming Revenue (GGR) for customers in 2024, processing more than 73 billion game rounds.

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His new CCO role involves a multitude of responsibilities including defining and setting the commercial strategy for CasinoEngine; delivering the forthcoming EngageSuite ecosystem to existing and new clients; working closely with the SlotMatrix and EveryMatrix Games teams to help customers move to a full platform solution and more.

Ebbe Groes, Group CEO and Co-Founder, EveryMatrix, said: Marc has a strong track record working in senior positions for some of the industry’s major providers and delivering premium casino solutions for tier-1 brands.

“As we continue to grow at pace, and as our casino business unit goes from strength-to-strength, we’re looking to accelerate this even further in the months and years ahead under Marc’s commercial leadership.”

Marc Burroughes, CCO, Casino, EveryMatrix, said: “When the opportunity came to join EveryMatrix on their journey to rapid growth there was only one answer I could give.

“The group’s casino division is among the best I’ve seen in my 17 years in the industry and it still has room to significantly grow. I want to maximise all the opportunities we’ve identified and I’m confident we can achieve some big targets.”

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The post Marc Burroughes appointed Chief Commercial Officer Casino at EveryMatrix appeared first on European Gaming Industry News.

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