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Livespins unveil Michael Pedersen as Chief Commercial Officer
Innovative social gaming platform appoint former Flutter and NetEnt employee to add significant commercial leadership experience to key role
Up-and-coming provider of socially-charged casino games, Livespins, has announced that it will be significantly bolstering its ranks with the appointment of Michael Pedersen, who will take the reins as the brand’s Chief Commercial Officer this month.
Michael arrives at Livespins with over 14 years’ experience in the online gambling industry, having previously enjoyed successful spells at Flutter and NetEnt, where his commercial leadership skills were a major driving factor in the ongoing growth and development of both brands on a global stage.
With an MBA from the University of Leicester and executive programs at Stanford under his belt, Michael will now turn his attention to managing all aspects of Livespins’ commercial strategy, including sales, account management and marketing. He will also be a key figurehead for the brand at conferences, media events and forums as it looks to expand its operations going into 2022.
Having launched at the iGamingNext: Valletta conference earlier this year, Livespins
The proprietary platform allows multiple players to view their favourite streamer and bet behind their play, effectively creating a group bet and a shared betting experience on the same spin. Each player is free to choose the bet amount and number of spins they prefer. Adding a further degree of user engagement is the ability to chat with the group and add reactions as the streamer spin the reels and the anticipation builds.
Michael Pedersen, Chief Commercial Officer at Livespins said: “Livespins is undoubtedly one of the most exciting and innovative brands in the online gambling industry and I’m delighted to be given the opportunity to add my commercial leadership experience to what is already a highly-skilled team.
“I’ve been an early believer in creating social casino experiences and the Livespins
Robin Reed, Co-founder at Livespins said: LiveSpins was founded with a vision to socially charge the iGaming space. As we are moving to web 3.0 – we need the industry to follow suit if we are to stay relevant and increase the appeal of our product. Since delivering his master thesis on Social Media a decade ago, Michael has worked both on the supplier and operator side and has both the passion, experience and network needed to make LiveSpins valuable to users, game studios, streamers and operators alike. We are extremely pleased to see Michael join us”
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iGP, the full-service iGaming platform and aggregator provider, has added BGaming to its expanding content aggregator, iGaming Deck, in a move that further supports its commitment to scalable, player-focused content delivery.
The partnership brings BGaming’s creative portfolio of over 200 games to iGaming Deck’s rapidly growing content suite, which now offers operators access to more than 10,000 titles from 100+ providers via a single API integration.
Known for its engaging game mechanics, crypto-friendly features, and bold design style, BGaming’s catalogue includes slots, crash, casual games, and more, enhancing the depth and diversity of iGaming Deck’s already comprehensive offering.
The partnership reflects iGP’s continued investment in delivering value to operators through smart aggregation, as it scales iGaming Deck with quality content and tools that support sustainable growth across markets, such as iGP’s fortune wheel builder, Twist of Luck, and jackpot offering designed to help operators drive deeper player interaction and elevate campaigns.
Jovana Popovic Canaki, CEO at iGP, said: “We are building iGaming Deck to be the most efficient and impactful aggregator solution in the market, and BGaming is a fantastic fit for that vision. Their crypto expertise, proven performance, and distinctive game style align perfectly with the demands of forward-thinking operators.”
Olga Levshina, Chief Commercial Officer at BGaming, said: “Joining the iGaming Deck platform is a great opportunity for BGaming to expand our reach and bring our games to a wider network of operators. iGP’s integration model is fast and reliable, and we’re confident this partnership will deliver strong results for both teams.”
The post iGP expands iGaming Deck portfolio with BGaming integration appeared first on European Gaming Industry News.
REEVO is thrilled to announce a new partnership with Spinomenal, one of the industry’s most innovative content providers, known for their visually stunning and feature-rich HTML5 video slots.
With a portfolio of over 300 cutting-edge games and a global footprint backed by licenses in Malta, Romania, Greece, the UK, New Jersey, and more, Spinomenal’s unique Universe Concept and commitment to player engagement make them a perfect fit for REEVO’s dynamic aggregation platform.
This collaboration will see Spinomenal’s high-performing titles integrated seamlessly into REEVO’s ever-growing ecosystem, enabling REEVO partners to access world-class content that drives player acquisition and retention across key regulated markets.
Daniel Cuc, Head of Account Management at REEVO, commented: “Partnering with Spinomenal is a testament to our drive to continuously bring the best-in-class content to our partners. Their immersive gameplay, innovative features, and global recognition make them an ideal addition to the REEVO aggregation platform. We’re excited to offer our clients even more value through this collaboration, as we continue scaling our reach and impact across regulated markets.”
Yossi Shayovits, Head of Business Development at Spinomenal added: “Partnering with REEVO adds further momentum to Spinomenal’s strategic expansion globally, with the Belgian market forming a major element.”
This partnership reinforces REEVO’s mission to become the go-to aggregator for premium iGaming content, delivering speed, scalability, and standout experiences to operators and players alike.
Stay tuned as REEVO continues to onboard the industry’s most exciting studios—fueling our collective growth, one partnership at a time.
The post REEVO Aggregator Grows Stronger as Spinomenal Joins In appeared first on European Gaming Industry News.
Zitro continues to raise the bar in slot performance, with its CONCEPT cabinet debuting as the #1-ranking cabinet among US emerging suppliers in the July 2025 Eilers-Fantini Cabinet Performance Report.
This milestone underscores Zitro’s growing presence in the North American market and reflects strong operator demand for innovative form factors paired with high-performing content.
Further building on this momentum, Zitro’s latest title, Legendary Sword, has joined the Top Indexing NEW Games – Core, Video ranking, highlighting the company’s strength in delivering compelling game experiences that resonate with players.
“Our consistent focus on innovation and quality is what drives Zitro forward,” said Johnny Ortiz, Founder of Zitro. “This is a proud moment for us and every team member behind the CONCEPT cabinet. We’ve always believed our products could stand alongside the industry’s best — and seeing CONCEPT debut at #1 confirms that operators and players believe it too. And this is just the beginning of what we have in store for the market.”
The post ZITRO’S CONCEPT CABINET MAKES #1 DEBUT IN US EILERS-FANTINI REPORT appeared first on Gaming and Gambling Industry in the Americas.
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