Compliance Updates

PRIZE DEBT: CALLS TO REVIEW GAMBLING REGULATIONS AS CONSUMERS RACK UP MILLIONS ON CREDIT CARDS

Published

5 years ago

November 24, 2021

Reading Time: 3 minutes

^·Consumers spent £117m on credit cards entering prize draws and competitions, which are not currently regulated by the Government, in a bid to win dream prizes⁽¹⁾

^·Promise of a charitable donation makes nearly half of participants more likely to enter

· Jumbo Interactive calls on the UK Government to regulate the growing prize draw and competition market and for a clampdown on credit cards use

The UK Government is being urged to review current gambling regulations, as new research reveals consumers are racking up millions on credit cards entering popular prize draws and competitions.

The research from Jumbo Interactive found consumers spent £117m on credit cards entering prize draws and competitions in the last year, which due to a loophole, are not currently regulated in the same way as lotteries and raffles.

The study found nearly one in 10 people who entered ‘big ticket’ prize draws, offering the chance to win multi-million pound houses or luxury cars, or prize competitions, have ended up in debt as a result^.

Using credit cards to gamble was banned in April 2020, but a loophole in regulation means there are currently no restrictions on commercial prize draw or prize competition companies. For prize draws, this is because they offer “free” entry methods, where it’s possible to play by post for the cost of a postage stamp. Yet, despite this ‘free to enter’ route, an estimated £860m was spent on entries into prize draws in the last year^[iii].

Prize draws and competitions that promise a donation to charity also makes 45% of participants more likely to enter, yet over half of players (57%) admit to not checking how much actually goes to good causes.

Jumbo Interactive is now calling for greater regulation of the growing prize draw and competition market, highlighting significant consumer protection concerns over credit card debt, as well as a lack of transparency around prizes and charity donations from entry fees.

It is also urging consumers to check the T&Cs as there is little enforcement of minimum donation percentage for prize draws and competitions. This compares to regulated society lotteries, which give a minimum of 20% of gross ticket sales and often over 50% to good causes.

Nigel Atkinson, UK General Manager, Jumbo Interactive comments: “A huge amount is being spent on credit cards on prize draws, pushing people into debt – despite the free entry option being the reason they are exempt from oversight. With so much money changing hands, the government needs to look at the proper regulation of prize draws and competitions to better protect consumers.

“For many, the fact that some of the cost of entering prize draws and competitions goes to charity is a big part of why they enter. But it remains easy for companies to bury information in the terms and conditions about how much actually goes to charity. Society lotteries on the other hand have minimum donation rates and help raise funds for a wide range of important causes, large and small. Public trust is crucial for society lotteries to operate successfully, and increased regulation of the prize draw and competition market will offer that consistency and transparency.”

Tony Vick, Chair of The Lotteries Council, adds: “The Lotteries Council is increasingly concerned about the use of prize draws operated by commercial gambling companies which are marketing themselves in a similar way to charity lotteries. Lotteries face a series of legislative hurdles that restrict our ability to grow and raise funds for good causes while prize draws face no limits on how many tickets they can sell, what prizes they can offer, and choose whether and how much to give to any charity. We hope the Government looks at this to ensure a fairer playing field.”

Falling foul of scams has also been an issue for 15% of entrants, including paying money for postage on a prize that never arrives, paying a significant amount of money on phone calls or texts to enter a competition without it being clear that it would cost that much, or winning a prize that turned out to be of less value than advertised.

Notably, 72% of those who enter lotteries, draws or competitions think prize competitions and prize draws should be regulated in the same way as gambling.

AGCO

ThrillTech secures AGCO supplier licence for Ontario launch

Published

16 hours ago

July 15, 2026

Wladimir P.

thrilltech-secures-agco-supplier-licence-for-ontario-launch

ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.

The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.

Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.

ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.

The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

AGCO

ThrillTech wins AGCO supplier licence to enter Ontario market

Published

16 hours ago

July 15, 2026

GamingAmericas.com

thrilltech-wins-agco-supplier-licence-to-enter-ontario-market

ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.

Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”

The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.

ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.

The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.

Baltics

EGBA Files Complaint Against Fintech Walletto Over Illegal Gambling Payments

Published

20 hours ago

July 15, 2026

Wladimir P.

egba-files-complaint-against-fintech-walletto-over-illegal-gambling-payments

The European Gaming and Betting Association (EGBA) has filed a formal complaint with the Bank of Lithuania against Walletto, a Lithuania-based payment service provider, over the alleged processing of payments linked to illegal online gambling operators. The complaint follows an EGBA investigation into illegal gambling websites and apps targeting European consumers. The complaint cites test transactions during the investigation that found evidence suggesting Walletto’s services were used in connection with deposits on a number of these platforms.

While the complaint concerns one provider, it points to a wider problem across the payments chain. Illegal gambling operators cannot operate at scale without access to payments – they depend on the same mainstream payment methods and card networks consumers use every day. As long as illegal operators can accept deposits and process transactions, they will continue to function outside legally compliant licensing regimes in the EU, evade regulatory controls, and expose consumers to harm.

Illegal platforms offer none of the safeguards required of regulated operators. Consumers using them do not benefit from basic protections – there is no robust identity verification, no safer gambling tools, no anti-money laundering controls and no guarantee their winnings will be paid. With no effective identity checks, minors and self-excluded players can access these sites unimpeded.

A problem across the payments chain

Illegal operators exploit weaknesses across the payments chain – among payment service providers, acquirers, and card networks – to keep reaching European consumers. Tackling this problem requires a more coordinated approach across policymakers, gambling and financial regulators, payment service providers, acquirers and card schemes. Card schemes in particular are uniquely placed to act: they are the rule-setters for the networks through which payments to illegal platforms flow and have access to transaction-level data that other stakeholders cannot see.

The principle is simple: payment providers should not process transactions for illegal gambling operators. EGBA is calling for stronger action to make that a reality. Financial regulators should fully and consistently enforce existing rules – such as the EU’s Payment Services Directive and anti-money laundering laws – against payment providers. Card schemes should also take the necessary steps to prevent payment providers from using their networks to process illegal gambling transactions.

Maarten Haijer, Secretary General of EGBA, said: “Payment providers should not be allowed to process transactions for illegal gambling operators. Illegal operators flourish by exploiting legitimate financial channels and the mainstream payment networks that consumers rely on every day. Our aim is simple: to leave them no room to manoeuvre, and to cut off the payment channels they use to reach European consumers. Card schemes also have a crucial role to play in combatting illegal transactions: they are better placed than anyone, as they set the rules for these payment networks and see transaction flows no one else can.”

The post EGBA Files Complaint Against Fintech Walletto Over Illegal Gambling Payments appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.