Balkans
MaxBet sees strong results from SIS Competitive Gaming launch

Deal covers Serbia-based operator’s Balkan territories
SIS (Sports Information Services), the leading multi-channel supplier of 24/7 live betting services, has experienced a successful launch with MaxBet after delivering its esports betting product SIS Competitive Gaming to the Serbia-based operator.
MaxBet is now live with the end-to-end solution built specifically for sportsbooks, with the esports betting product already providing significant margin returns for the operator. MaxBet’s customers in the Balkans are able to watch and bet on frequent, quick-fire live head-to-head competitions between skilled gamers. This is made up of NBA2K21 games that take place all day Monday to Sunday in 5-minute quarters.
Customers have access to live streamed pictures, commentary, on-screen graphics with betting triggers, data plus an extensive range of esports markets and prices for approximately 40,000 live events a year, and previously, SIS has twice doubled the output of content available through the product since its initial launch with bet365 following strong customer demand.
With integrity at the heart of the SIS Competitive Gaming offer, every match is monitored by a dedicated integrity referee, trained by the Esports Integrity Commission (ESIC), ensuring that bettors receive a high-quality betting experience. Strict player due diligence procedures are in place to keep competitions fair and transparent, while all players take part remotely to meet new health and safety measures.
Anze Gantar, Digital Sales Manager at SIS, said: “We’re very pleased with how SIS Competitive Gaming has delivered such strong engagement and margin returns for MaxBet in its opening few months of operations.
“The product has proven to be a valuable addition for sportsbooks, and the success to date is testament once more to the quality and integrity that has been built into SIS Competitive Gaming from inception.”
Darko Zivanov, Group CEO at MaxBet, said: “Launching with SIS has proven to be a great success. Our customer base across the Balkans has thoroughly enjoyed the exciting esports experience and live betting opportunities available through SIS Competitive Gaming.
“We are very confident that they will continue to enjoy the esports betting experience, helping us to further boost engagement and drive profitable revenues in the process.”
Powered by WPeMatico
Balkans
SYNOT Group Showcased its Latest Products at Belgrade Future Gaming 2025

SYNOT Group once again took part in the prestigious Belgrade Future Gaming exhibition, held on May 27–28, 2025, in Belgrade, Serbia. At booth A3, featuring a brand-new casino-inspired design, SYNOT presented its latest technologies and gaming solutions, which were met with positive feedback from both visitors and business partners.
This year’s presentation built on the successful introduction of the company’s new visual booth concept at the ICE exhibition in Barcelona. Representatives from SYNOT W, SYNOT Games and SYNOT Interactive brought a comprehensive range of products and solutions to the Serbian capital.
SYNOT unveiled its newest product innovations and technological advancements, including a broad portfolio of the latest gaming cabinets and systems. The world premiere of the ST3-27 cabinet, which features 27-inch monitors, attracted significant interest when it was unveiled to the public for the first time in Belgrade.
Among other presented models was the modular ST2-32 cabinet, the first of its kind in the SYNOT portfolio. It was showcased in a configuration featuring an LED jackpot display and the Gamifire Prime gaming system, offering 36 games. Also on display were the brand-new Firebird Gold system, offering a mix of 42 classic and Hold and Respin games, and Firebird Platinum, featuring a combination of 36 classic and linked games.
Visitors could also see other proven models, including the UP2-32, UP1-27, and Eclipse FL-32. The presentation was further enriched by updated jackpot systems, such as the new version of SUPER LINK for slot machines with 8 linked games, presented in the UP2-32 cabinet with LED display; MAGIC BALL LINK in the Eclipse FL-32 setup; and the well-known Firebird Red, Blue and Explosive Games Premium+, which drew significant attention.
A key part of the SYNOT presentation was the SYNNET Casino Management System, introduced by experts from SYNOT Interactive. The company also showcased its complete portfolio of iGaming software solutions. Meanwhile, SYNOT Games highlighted its growing offer of over 200 online games, including the innovative retention tool PEAK, which enables operators to launch targeted promotional campaigns.
“Belgrade Future Gaming is traditionally an important event for us. It provides the opportunity to present our latest innovations, meet with partners, and explore new business opportunities. We were very pleased with the high attendance at our booth and the positive reactions to both our new products and booth design. Throughout the exhibition, we held numerous productive meetings that opened up further opportunities for collaboration. This strong interest from industry professionals confirms that BFG remains a key platform for strengthening the SYNOT brand and expanding our business in the region,” said Roland Andrýsek, Sales Director of SYNOT GROUP.
The post SYNOT Group Showcased its Latest Products at Belgrade Future Gaming 2025 appeared first on European Gaming Industry News.
Balkans
Merkur Showcased its Latest Product Portfolio at Belgrade Future Gaming

Merkur Group has showcased its latest product portfolio at the Belgrade Future Gaming 2025, held on May 27-28.
“Our confidence and optimism regarding the future of gaming in the Balkans remain strong. Our successful presence at the fair has reaffirmed this. Serbia is a market with great potential and continues to be one of our key markets. We look back on two successful days filled with substantive discussions, fresh ideas, and promising new contacts,” said Athanasios “Sakis” Isaakidis, Chief Executive International at Merkur Gaming.
As usual, Merkur Gaming arrived in the Serbian capital with a tailored portfolio to meet the specific preferences of customers and players in the country. Among other offerings, the company introduced its proven multi-game package, Merkur Prime, distinguished by a modern menu interface, an enhanced player experience and additional game titles. Also featured on the exhibition stand was the highly popular Game Ring platform by Reel Time Gaming, tailored for the Balkan market and showcasing the latest and most beloved RTG games on the Mod Ex cabinet.
Given the immense popularity of Linked Progressive Jackpot systems in the Balkans, Merkur Gaming presented Clash Link as another highlight at Belgrade Future Gaming. The system stands out with its unique jackpot mechanics and high frequency of diverse features, capturing the attention of numerous visitors at the Merkur booth. Equally impressive was Link Overdrive, featuring Hold ‘n Spin mechanic, enticing free spins with additional reels and the spectacular Big Reel feature, proving to be a major attraction for attendees.
Borivoje Rajšić, Sales Director at Merkur Gaming Serbia, said: “I am delighted with the overwhelming customer feedback on our exhibition portfolio. It demonstrates that our strategy for the Serbian market is spot on. We have a strong customer base and long-standing partnerships here, which gives us confidence for the future.”
The post Merkur Showcased its Latest Product Portfolio at Belgrade Future Gaming appeared first on European Gaming Industry News.
Balkans
Evoplay partners with Palms Bet to strengthen Bulgarian presence

Evoplay, the award-winning game development studio, has partnered with Bulgaria’s leading betting and casino brand Palms Bet, continuing its expansion across key regulated European markets.
As part of the collaboration, a selection of 32 Evoplay titles has gone live on Palms Bet’s online casino, including standout games such as Hot Volcano, Hot Rio Nights Bonus Buy, and Fruit Super Nova 40.
With over a decade of experience in the industry, Palms Bet has become one of Bulgaria’s leading gaming brands, with a strong focus on its dynamic online platform. While rooted in a network of land-based venues, the company has evolved into the country’s first publicly listed gaming operator and a digital frontrunner, consistently delivering innovative, player-focused experiences in the online space.
The partnership forms part of Evoplay’s ongoing strategy to grow its presence in regulated jurisdictions by aligning with trusted, high-performing operators who share its focus on quality, localisation, and long-term success.
Ihor Zarechnyi, Chief Commercial Officer at Evoplay, said: “We’re delighted to join forces with Palms Bet, a brand that embodies excellence in both land-based and online gaming.
“This launch marks a significant step in our regional strategy, and we’re confident our titles will bring added value to Palms Bet’s online casino and resonate with players in Bulgaria.”
“Evoplay’s reputation for creating innovative, high-quality content made this partnership an obvious choice for us,” said Matey Matev, Chief Operative Officer at Palms Bet. “Their imaginative game design and diverse portfolio align perfectly with our vision to provide top-tier entertainment and elevate the online experience for our players.”
The post Evoplay partners with Palms Bet to strengthen Bulgarian presence appeared first on European Gaming Industry News.
-
Africa6 days ago
Uganda: National Lotteries and Gaming Regulatory Board and Uganda Police- Rwizi Region Deepen Ties in Enforcing the Gaming Law
-
BMM Innovation Group6 days ago
BMM Innovation Group to Participate in Peru Gaming Show 2025
-
Conferences7 days ago
Win Systems will showcase its new range of Gold Club Colors electronic roulettes at PGS.
-
Latest News6 days ago
Light Up the Reels with Explosive Wins in Liberty & Freedom Hold and Win Extreme 10,000
-
Amusnet6 days ago
Amusnet Strengthens Commitment to Latin America at Peru Gaming Show
-
Darwin Filho6 days ago
Onabet marks its second anniversary with digital expansion and a sharpened focus on the casino segment
-
Balkans5 days ago
SYNOT Group Showcased its Latest Products at Belgrade Future Gaming 2025
-
Friday Fireworks5 days ago
Plaza Hotel & Casino to celebrate Fourth of July with a holiday edition of its free Welcome to the Weekend Friday Fireworks