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MaxBet sees strong results from SIS Competitive Gaming launch

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Deal covers Serbia-based operator’s Balkan territories

SIS (Sports Information Services), the leading multi-channel supplier of 24/7 live betting services, has experienced a successful launch with MaxBet after delivering its esports betting product SIS Competitive Gaming to the Serbia-based operator.

MaxBet is now live with the end-to-end solution built specifically for sportsbooks, with the esports betting product already providing significant margin returns for the operator. MaxBet’s customers in the Balkans are able to watch and bet on frequent, quick-fire live head-to-head competitions between skilled gamers. This is made up of NBA2K21 games that take place all day Monday to Sunday in 5-minute quarters.

Customers have access to live streamed pictures, commentary, on-screen graphics with betting triggers, data plus an extensive range of esports markets and prices for approximately 40,000 live events a year, and previously, SIS has twice doubled the output of content available through the product since its initial launch with bet365 following strong customer demand.

With integrity at the heart of the SIS Competitive Gaming offer, every match is monitored by a dedicated integrity referee, trained by the Esports Integrity Commission (ESIC), ensuring that bettors receive a high-quality betting experience. Strict player due diligence procedures are in place to keep competitions fair and transparent, while all players take part remotely to meet new health and safety measures.

Anze Gantar, Digital Sales Manager at SISsaid: “We’re very pleased with how SIS Competitive Gaming has delivered such strong engagement and margin returns for MaxBet in its opening few months of operations.

“The product has proven to be a valuable addition for sportsbooks, and the success to date is testament once more to the quality and integrity that has been built into SIS Competitive Gaming from inception.”

Darko Zivanov, Group CEO at MaxBetsaid: “Launching with SIS has proven to be a great success. Our customer base across the Balkans has thoroughly enjoyed the exciting esports experience and live betting opportunities available through SIS Competitive Gaming.

“We are very confident that they will continue to enjoy the esports betting experience, helping us to further boost engagement and drive profitable revenues in the process.”

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Amusnet

Amusnet Wins Two Prestigious Awards at BEGE Awards 2025

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Amusnet has announced that it has won two prestigious awards at BEGE Awards 2025: Online Game of the Year for Live Bulgarian Roulette and Slot Machine of the Year for the Type S 55J premium slot cabinet.

This year’s ceremony highlighted the impactful products and achievements in the gaming sector, and Amusnet’s standout wins reflect the strength of both its live casino portfolio and its land-based offering.

Live Bulgarian Roulette took home Online Game of the Year Award, recognied for its authentic experience, seamless streaming and the unique touch of Bulgarian identity that resonates strongly with players at home and abroad. Its combination of real-time interaction and premium execution continues to position it as a favourite among operators and audiences.

“For us, it is a special recognition. This product reflects the spirit of our Live Casino studio – authenticity, attention to detail, and a deep understanding of what players value. The award is a testament to the team’s dedication to delivering a reliable, engaging, and truly memorable live experience,” said Marin Dimitrov, Head of Live Casino.

The Slot Machine of the Year award for the Type S J55 highlights Amusnet’s ongoing development of its premium slot cabinet series, first launched in 2024 and now featured in casinos across Europe. This latest model stands out for its J-Curved 55-inch 4K main monitor, sleek design and exceptional gameplay, powered by Amusebox and the next-generation Jackpot Cards Plus feature.

Borislav Marinov, Head of Business Development, Land-Based commented: “The Slot Machine of the Year award for the Type S 55J is an important recognition for our land-based journey. This cabinet represents our vision for combining premium design, strong hardware performance, and engaging content in one seamless experience. This award encourages us to continue expanding and refining our land-based portfolio.”

The post Amusnet Wins Two Prestigious Awards at BEGE Awards 2025 appeared first on European Gaming Industry News.

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Balkans

CT Interactive Wins Online Provider of the Year Award at BEGE Awards 2025

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CT Interactive has announced that it has won the Online Provider of the Year Award at BEGE Awards 2025. This recognition highlights the company’s ongoing commitment to quality, innovation and excellence in the online gaming sector.

“Winning the Online Provider of the Year award is a tremendous honor and a testament to the dedication our team demonstrates every day. This achievement reflects our continuous efforts to develop advanced solutions, create premium content, and deliver wining products for our partners. We are extremely proud of this recognition and will continue pushing boundaries to help shape the future of the industry,” said Martin Ivanov, Chief Operating Officer at CT Interactive.

The post CT Interactive Wins Online Provider of the Year Award at BEGE Awards 2025 appeared first on European Gaming Industry News.

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Balkan Gaming and Entertainment Expo

BEGE Announces Dates for 2026 Edition: 25–26 November

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The Balkan Gaming and Entertainment Expo (BEGE) is excited to announce the official dates for its 2026 edition: 25–26 November 2026. Following another remarkable year, BEGE is already preparing an even bigger and more innovative event that will bring together industry leaders, innovators, and enthusiasts from across the region.

BEGE 2025 was an outstanding success,” said Nino Berezhiani, Marketing Manager of BEGE. “The energy, innovation, and connections we saw over two days were truly inspiring. From the engaging conferences to the vibrant exhibition halls and the unforgettable BEGE Awards Night, it was incredible to witness our community come together to share knowledge, celebrate achievements, and drive the industry forward. We can’t wait to welcome everyone back for BEGE 2026 – it’s going to be even bigger and bolder!”

BEGE 2026 promises two days filled with cutting-edge insights, networking opportunities, and top-tier conferences, continuing the tradition of delivering an unmatched platform for collaboration and growth in the gaming industry.

Organizers encourage participants, sponsors, and partners to save the dates and stay tuned for announcements regarding conference programs, speakers, and special highlights for the next edition.

The post BEGE Announces Dates for 2026 Edition: 25–26 November appeared first on European Gaming Industry News.

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