Australia
SPORTSBET FINED AGAIN FOR ILLEGAL GAMBLING ADS

Just days after the race that stops a nation, Australia’s largest online wagering company Sportsbet has been convicted again of gambling advertising breaches following investigations by Liquor & Gaming NSW.
In Downing Centre Local Court on Friday 5 November, the company was fined $135,000.
Liquor & Gaming’s Compliance Director Marcel Savary said the message was not getting through to some wagering companies who continue to break NSW gambling advertising laws.
“So far this year Liquor & Gaming NSW have started more than double the number of prosecutions compared to last year with 119 different counts of breaching the provisions brought against 14 operators, up from 31 counts against seven operators in 2020,” Mr Savary said.
“Research by the NSW Office of Responsible Gambling in 2020 revealed the vast majority of the community is not happy with the current style of wagering advertising, with 81 per cent believing gambling advertising increases the risk of people developing a gambling problem.
“Participation in most forms of gambling in NSW is declining but online betting is increasing with 70 per cent of all sports betting and 37 per cent of race betting now carried out online.
“Liquor & Gaming NSW consistently expresses concerns to industry about gambling advertising and will continue to monitor compliance with these laws and take strong action for serious and blatant offending,” Mr Savary said.
The matters SportsBet was sentenced for include:
- From October 2020 to March 2021, Sportsbet account holders received prohibited gambling advertisement via emails from Sportsbet after withdrawing consent to receive direct marketing. Repeated attempts to unsubscribe were unsuccessful due to the confusing functionality of the unsubscribe option.
- Between 2 and 24 November 2020, a desktop audit of the Sportsbet.com.au social media accounts (Facebook, Instagram and Twitter) was carried out and prohibited gambling advertisements referring to Treasure Punt were identified.
Under the Betting and Racing Act 1998, it is an offence to publish a gambling advertisement that offers any inducement to take part, or take part frequently, in any gambling activity, including an inducement to open a betting account. It is also an offence to unlawfully provide gambling advertisements directly after the betting account holder has withdrawn consent to receive such advertisements. The maximum penalty for these offences is $110,000.
This is the second time Sportsbet has appeared in court this year for breaching the advertising restrictions. In Downing Centre Local Court on 15 March 2021 Sportsbet was fined $22,000 for wagering advertising breaches.
Government-led programs and campaigns, such as Betiquette and Reclaim the Game, aim to counteract gambling advertising and support those at risk of gambling harm.
Anyone in need of free and confidential gambling harm support can contact GambleAware on 1800 858 858 or visit gambleaware.nsw.gov.au
SportsBet has the right to appeal against the sentence imposed.
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Australia
WATERHOUSE VC SECURES OPTION IN MAINCARD, THE “SHOPIFY OF ONLINE BETTING”

Waterhouse VC, an investment fund specialising in the technology layer of the global gambling industry, has secured an option in Maincard, a “Shopify of Online Betting” platform targeting the launch of fully customisable licensed online betting sites in under 30 minutes.
Maincard targets the $1 trillion iGaming market by replacing months of development work, cumbersome licensing and complex integrations with a subscription-style workflow. Crypto-native founders, influencers and digital communities can spin up branded betting sites, monetise their audiences and retain full upside ownership from day one.
“iGaming still suffers from high startup costs and significant technical and regulatory friction,” said Tom Waterhouse, Chief Investment Officer of Waterhouse VC. “We’re seeing strong potential in platforms that can streamline development, similar to how Shopify revolutionised e-commerce. The sector is ripe for innovation that allows new entrants to focus on player acquisition and retention rather than backend development.”
“Waterhouse VC’s deep domain knowledge and network will accelerate our go-to-market,” said Valerii Makovetskii, Founder and CEO of Maincard. “We’ve developed strong technical foundations with our crypto-friendly payments gateway already powering third-party casinos. The next step is to make launching a betting site as easy as launching an online storefront.”
The investment aligns with Waterhouse VC’s approach of identifying promising B2B technology companies serving the wagering industry and negotiating options to acquire stakes in these businesses.
Maincard platform vision:
- Launch in <30 minutes — drag-and-drop, no code required
- End-to-end compliance — licensing, KYC/AML, fraud, payments, customer support and marketing handled by Maincard
- 15,000+ casino games & 1,000+ sportsbook markets out of the box
Maincard is currently raising USD $3M to scale its sales team and launch multiple brands from the waiting list by the end of Q3 2025.
The post WATERHOUSE VC SECURES OPTION IN MAINCARD, THE “SHOPIFY OF ONLINE BETTING” appeared first on European Gaming Industry News.
Australia
Martin Pakula Named Chair of Crown Melbourne

Crown Resorts has announced that The Hon. Martin Pakula will join the Board of Crown Melbourne, effective May 1, 2025, and will succeed Mr. Ian Silk, as Chair, from July 1, 2025.
As Chair, Mr. Silk has successfully led Crown Melbourne through a period of unprecedented remediation and transformation during the past two and a half years. Mr. Silk’s strong leadership through the organisation’s operational and cultural transformation, saw Crown Melbourne regain its licence from the Victorian Gambling and Casino Control Commission. To ensure a seamless transition Mr Silk will remain in his role until 1 July 2025.
As incoming Chair, Mr. Pakula brings a wealth of experience to the position, having previously served as Attorney-General, and Minister for Tourism, Sport, and Major Events in the Victorian government. He currently serves as Chair of the Australian Grand Prix Corporation.
Crown Resorts CEO, Mr. David Tsai, said: “Martin’s appointment comes at an exciting time as Crown continues to focus on innovation and growth. I look forward to Crown benefiting from Martin’s extensive industry and leadership experience. I would like to express my sincere thanks to Ian for his exceptional leadership and the pivotal role he played in overseeing Crown Melbourne’s extensive transformation.”
Mr. Silk said: “It has been an honour to serve as Chair. I am extremely proud of what we have achieved over the past two and a half years, and I want to thank everyone at Crown Melbourne for their dedication and hard work. I’m confident Crown Melbourne will continue to thrive with Martin’s leadership.”
Mr. Pakula said: “I am delighted to accept the role of Chair at Crown Melbourne and to play a role in its exciting future. Crown is an iconic business that is a critical part of Victoria’s economy, tourism and entertainment industry.”
The post Martin Pakula Named Chair of Crown Melbourne appeared first on European Gaming Industry News.
Australia
TheLotter Australia: Exciting Changes to the US Mega Millions

Big changes have arrived at the US Mega Millions lottery! From April 8, 2025, better jackpot odds, higher minimum prizes, an improved, built-in multiplier, and a modified Mega Number pool are available – making the game better than ever. To make these great changes possible, ticket prices increased from US$2 to US$5.
The revamped version of this lottery will feature a built-in Multiplier – 2x, 3x, 4x, 5x, or even 10x. The Multiplier will boost non-jackpot winnings based on the number drawn before the draw at no extra cost! As a result, the second-prize winnings could reach an incredible US$10 million. If the Multiplier concept sounds familiar, it’s because, before these changes, players had to pay extra to opt in for the Megaplier; however, the new Multiplier boosts winnings automatically! Moreover, the adaptation to the Mega Numbers pool will streamline the Mega Ball matrix and help form winning matches by reducing the amount of the total number from 25 to 24.
At TheLotter Australia, customers can purchase entries to US MegaLuck, where their selections are matched with an official lottery ticket in the corresponding US Mega Millions draw from licenced US Mega Millions retailers. Since US MegaLuck mirrors the original draw, the changes in April 2025 will apply to it as well.
“It’s exciting to see Mega Millions evolving with major changes that make this popular draw even more appealing to both new and seasoned players. I’m thrilled that customers in Australia can enjoy the revamped game seamlessly through TheLotter Australia’s website and app. And when they win, the customers receive their full prize amount, before taxes are deducted,” said Piers Morgan, Director at TheLotter Australia.
Australians passionate about American lotteries can also join the US MegaLuck draw easily and securely at TheLotter Australia. When a customer wins, TheLotter Australia notifies them promptly. Small prizes are deposited directly into the customers’ accounts, while TheLotter Australia assists with claiming larger prizes.
The post TheLotter Australia: Exciting Changes to the US Mega Millions appeared first on European Gaming Industry News.
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