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Rdentify launch NEW solution championing consumer welfare and protecting the vulnerable Mobinc sign up to bring the pioneering solution to their customers
Innovative software and technology pioneers, Rdentify bring to market a brand NEW technology, designed to detect vulnerability sentiment and allow for more responsible gambling.
Following a year of isolation, loneliness and heightened screen time for many, online gambling and casino searches hit an all-time high during the pandemic, hence the growing reliance and demand for a software that can help safeguard the vulnerable.
With an intrinsic desire to champion consumer welfare, Rdentify propelled their way onto the scene by bringing about a solution which utilises natural language processing to identify the signs of vulnerable customers in real time during live chat and email correspondence.
In essence this enables gambling firms to safeguard potential customers that are vulnerable and immediately protect them, as well as the reputation of their firm.
Daniel Brookes, CEO and Founder of Rdentify commented: “Having worked within the E-gaming and technology sectors for several years, I spotted a gap in the market, whereby businesses could deploy improved technology compliance and safeguarding systems to protect their business. Therefore Rdentify was born out of the need to shield vulnerable consumers.”
In fact, The Gambling Commission started to make marked changes within the industry in 2018, stating, “Overall the companies can do a lot more to demonstrate they care about consumers and want to treat them right and keep them safe.” Rdentify champions this sentiment, acting as an additional safeguard for consumers and a way for businesses to treat their customers well. The Gambling Commission added, “We want to use our powers to hopefully drive a culture where operators’ compliance is set right from the start and which innovates to protect consumers, plus drive profits.”
Daniel added: “Rdentify can make a huge difference to the lives of many customers. After all, we’ve all experienced difficult times, particularly during the last year, therefore we’d hope that businesses selling us products such as online gambling have ways to monitor vulnerability, so we don’t make catastrophic mistakes.
“It’s been a technological breakthrough and milestone to get to where we are today. It’s also testament to the speed we have gained new clients as to just how much our software can assist businesses and protect their customers.”
Gambling firms’ importance on consumer welfare is often called into question and has been widely reported. All too often the signs of vulnerability are missed for numerous reasons and therefore are diluted. For businesses this can lead to regulatory issues, reputational damage and potentially fake claims.
Turnkey gaming solutions provider, Mobinc have partnered with Rdentify to avoid just that. They have already integrated the technology bringing about advanced customer risk analysis software, protection to players and avoidance of financial penalties.
Sergei Belikov, Compliance Director at Mobile Incorporated said: “Mobinc.com is looking to redefine the online casino experience by investing heavily in a technology first approach, and Rdentify’s innovative solution perfectly complements this strategy. We are very excited about this new partnership with Rdentify, as we work together to help protect our customers’.
The additional customer oversight that the new Rdentify technology delivers, helps ensure that we’re better managing our Customers’ and quickly identifying those that might be showing signs of risk. Rdentify integrated seamlessly with our existing live chat and CRM set up, informing us in real time of any potential customer risk which is detected using an easy-to-understand RAG scoring status.”
Rdentify understands that vulnerable players often go undetected, which can lead to severe consequences for both the customer and the operator. Their goal is aligned with that of the Gambling Commission, which is to continue to minimise this and protect the most vulnerable.
Daniel said: “This is revolutionary within the industry and we are continually adding new risk identification factors, as we strive for a safer gambling environment for consumers.”
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Spinmatic updates Plata o Plomo with Hold&Win bonus overhaul
Spinmatic has announced Plata o Plomo Hold&Win, a new iteration of its Plata o Plomo slot built around a revised Hold&Win bonus feature.
The company said it has changed how bonus-stage winnings are determined compared with the original game’s “random rewarding system.” In the updated version, Spinmatic said “guesswork” has been removed and that “every player now operates within a clearly defined multiplier framework.”
Spinmatic is also adding what it calls a “Super Win” incentive to the bonus journey. The company said that by reaching the end of the 3rd stage, “players are now guaranteed a significant payout.”
Mechanically, Spinmatic said the title follows its earlier Hold&Win integration in Frank Pantera, but scales the feature with a larger coin respin grid. While Frank Pantera used a 3×5 grid, Plata o Plomo Hold&Win uses an expanded 4×5 grid (20 slots), which Spinmatic said is designed to increase coin-landing opportunities and align the bonus feature visually with the base game reel structure.
Spinmatic did not disclose launch markets, operator partners, certification status, RTP/volatility data, or performance metrics for the updated title.
The post Spinmatic updates Plata o Plomo with Hold&Win bonus overhaul appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
bet365
bet365 Launches in Michigan, Bringing its Global Betting Experience to a Competitive Market
bet365, a leading global online sportsbook and casino, announced its official launch in Michigan, marking its entry into its 17th U.S. state and continuing its rapid North American expansion. The launch also comes as bet365 is named as an Official Sports Betting Partner of the Detroit Tigers.
Michigan customers will have access to bet365’s globally recognized platform, featuring competitive odds, early lines, and industry-leading in-play betting and its signature Early Payout offer, a fan-favorite feature that allows customers to receive winnings early when their team takes a decisive lead. The platform also includes a fully integrated casino experience, with features such as the free daily Prize Matcher, which allows customers to play daily for prizes worth up to $5000 weekly.
To celebrate the launch, bet365 is offering new customers a “Bet $10, Get $365” promotion for their sportsbook and a “get 1000 free spins and up to $1000 deposit match” for casino, giving players immediate value and a compelling reason to try the platform.
“We’re excited to bring bet365 to Michigan and introduce a better way to bet. This is a mature market with knowledgeable fans, and we’re confident our product stands apart. Features like our Early Payout offer, combined with our in-play experience and integrated casino, give players more ways to engage and more reasons to choose bet365,” said Trip Stoddard, Head of Business Development at bet365.
As part of its commitment to the state, bet365 is also focused on embedding itself within Michigan’s iconic sports and entertainment landscape. The company announced its partnerships with the Detroit Tigers, Detroit Red Wings, and 313 Presents as part of its launch and goal of creating meaningful connections with fans and enhancing how they engage with their favorite experiences. As part of the partnership, bet365 will be integrated throughout Comerica Park via a range of high-visibility placements, appear during game broadcasts through virtual signage, activate across Tigers radio and digital channels, and alongside fan-focused initiatives such as ticketing and merchandise programs throughout the season. In addition, bet365 will serve as a presenting partner of the Detroit SportsNet’s Tigers coverage.
The Michigan launch also reflects bet365’s broader U.S. strategy to expand into all legal markets and establish itself as a true national competitor. By bringing a refined product built on learnings from prior state launches, bet365 is positioned to compete with established operators while offering a differentiated experience.
As part of its launch, bet365 will continue to roll out its “Winning Is Everything” brand campaign across Michigan, reinforcing its commitment to players who are serious about their play and expect more from their sportsbook. Sports fans across Michigan will be able to access a full range of betting options across major leagues, including the NFL, NBA, MLB, NHL, and more.
The post bet365 Launches in Michigan, Bringing its Global Betting Experience to a Competitive Market appeared first on Americas iGaming & Sports Betting News.
José Javier Martí COO of Zitro Digital
Zitro Digital Enters into a New Partnership with Solbet
Zitro Digital, the online arm of global gaming supplier Zitro, continues to accelerate its expansion across Latin America with the launch of a new partnership with Solbet, one of Paraguay’s leading online operators. The deal represents a significant step in Zitro Digital’s drive to bring its content to new audiences throughout the region.
Solbet players now have access to Zitro Digital’s full portfolio — an extensive range of slots and Video Bingo titles built on the company’s land-based success, complemented by exclusive digital-first content. With this agreement, Zitro Digital adds another strong operator partnership to its growing operator base, reinforcing its commitment to delivering high-quality, trusted content to players in regulated markets worldwide.
“For Solbet, it is essential to continue expanding our gaming portfolio with content from globally recognized providers such as Zitro Digital. This partnership allows us to offer our players a high-quality gaming experience, aligned with market trends and their preferences,” said Rodrigo Iturralde, CEO of Solbet Paraguay.
“Partnering with an established operator like Solbet is a fantastic way to introduce our portfolio to players in what is a key market for us. We are committed to supporting our partners with content that players already know and trust, and we look forward to seeing our titles perform on Solbet’s platform,” said José Javier Martí, COO at Zitro Digital.
The post Zitro Digital Enters into a New Partnership with Solbet appeared first on Americas iGaming & Sports Betting News.
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