EveryMatrix Press Releases
EveryMatrix inks U.S. payments agreement with Nuvei
B2B iGaming provider EveryMatrix enters a new partnership Nuvei, a leading global payment platform providing fast and instant deposits and withdrawals to support players in the U.S. iGaming market.
iGaming technology supplier EveryMatrix has today announced its strategic partnership with Nuvei (TSX: NVEI and NVEI.U), the global payment technology partner of thriving brands. The agreement will enable EveryMatrix to continue its expansion across the U.S. iGaming market, offering its customers the ability to create a compliant, secure, and seamless payment experience. Together the two companies will bring decades of industry expertise and a track record of innovation to the rapidly growing American iGaming market.
As a reliable and innovative payment technology provider, Nuvei is a publicly-traded company that caters to multiple industries and selected iGaming operators globally. Nuvei’s platform enables iGaming operators to accept a wide range of cards and alternative payment methods, and to make fast and instant payouts via numerous methods including instant and real-time payments (RTP®), digital wallets, ACH, Mastercard Send, Diners Club and more.
The partnership will support EveryMatrix as the company looks to provide iGaming operators with the necessary technology to create a smooth and frictionless payment experience. Through Nuvei’s technology, players will be able to make fast and instant deposits as well withdrawals in compliance with local regulations. In addition, Nuvei also offers transaction optimization features to achieve higher acceptance, ensuring that valid transactions go through seamlessly.
EveryMatrix continues to grow its global presence and Nuvei has the strong industry expertise needed, including licensing in regulated U.S. states to support EveryMatrix on its journey.
Erik Nyman, President Americas at EveryMatrix, said: “We are delighted to be a B2B Platform Provider of choice for Nuvei given their product strength and capabilities across multiple other industries. Smart payment methods are a critical component in gaming platform technology and in the extension player experience. The deal with Nuvei will further strengthen EveryMatrix position as the most comprehensive technology partner in the U.S.”
“We are excited to partner with EveryMatrix, to enable our mutual growth into the American iGaming market,” said Philip Fayer, Nuvei’s Chair and CEO. “Higher acceptance rates and a seamless checkout experience, combined with instant payouts are a core focus for operators that are looking to remain competitive. This partnership further solidifies our position in the iGaming space and we look forward to continuing the journey.”
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Marc Burroughes has been appointed Chief Commercial Officer (CCO) of EveryMatrix’s Casino division, driven by CasinoEngine, the group’s flagship integration platform powering global tier-1 operators to record growth.
Burroughes has spent close to two decades in the iGaming industry including senior roles at IGT, Light & Wonder and OpenBet with extensive commercial experience setting strategies and managing tier-1 customers in integrating content from leading game studios, platforms and aggregation solutions.
Reporting to casino business unit CEO Stian Enger, he will be responsible for commercial strategy across EveryMatrix’s CasinoEngine business unit that generated €2.8 billion in Gross Gaming Revenue (GGR) for customers in 2024, processing more than 73 billion game rounds.
His new CCO role involves a multitude of responsibilities including defining and setting the commercial strategy for CasinoEngine; delivering the forthcoming EngageSuite ecosystem to existing and new clients; working closely with the SlotMatrix and EveryMatrix Games teams to help customers move to a full platform solution and more.
Ebbe Groes, Group CEO and Co-Founder, EveryMatrix, said: “Marc has a strong track record working in senior positions for some of the industry’s major providers and delivering premium casino solutions for tier-1 brands.
“As we continue to grow at pace, and as our casino business unit goes from strength-to-strength, we’re looking to accelerate this even further in the months and years ahead under Marc’s commercial leadership.”
Marc Burroughes, CCO, Casino, EveryMatrix, said: “When the opportunity came to join EveryMatrix on their journey to rapid growth there was only one answer I could give.
“The group’s casino division is among the best I’ve seen in my 17 years in the industry and it still has room to significantly grow. I want to maximise all the opportunities we’ve identified and I’m confident we can achieve some big targets.”
The post Marc Burroughes appointed Chief Commercial Officer Casino at EveryMatrix appeared first on European Gaming Industry News.
OddsMatrix, EveryMatrix’s sportsbook and odds feed business, has further enhanced its premium sports content offering by partnering with micro-markets provider Kero Gaming.
The collaboration will see OddsMatrix integrate Kero’s suite of traditional and contextual football led micro markets into its sportsbook and feed coverage, with basketball, baseball, and American football to follow later this year.
These rapid micro-markets will broaden OddsMatrix’s coverage of 170,000+ monthly live betting events and 650+ bet types across its ‘always-on’ sportsbook.
Kero content will supplement OddsMatrix’s existing multi-sport Fast Markets product offering sportsbook and odds feed customers real-time, instant betting options across a variety of individual game moments.
By blending its proprietary Fast Markets with Kero’s micro-betting output, OddsMatrix will further empower its growing, global tier-1 client base with a differentiated and dynamic live betting offering.
Tor Skeie, CEO, OddsMatrix, said: “Integrating with Kero Gaming adds another layer to our comprehensive premium sportsbook and feed coverage.
“Kero have been fundamental figures in the growth of micro-betting and we are thrilled to integrate their content into our ‘always-on’ sportsbook.
“We’re passionate about empowering our loyal customers with technology, tools and content that enable them to differentiate, and this partnership will help support that goal.”
Tomash Devenishek, CEO, Kero Gaming, said: “Collaborating with EveryMatrix is a natural fit for Kero, as both companies share a commitment to delivering best-in-class solutions for operators and bettors alike.
“This partnership enables us to integrate our cutting-edge micro-betting technology with EveryMatrix’s powerful platform, creating new opportunities for engagement and excitement.”
The post OddsMatrix grows micro-market coverage with Kero Gaming integration appeared first on European Gaming Industry News.
EveryMatrix Press Releases
OddsMatrix provides LeoVegas Group with sportsbook odds feed to enhance global offering
Tier-1 operator LeoVegas Group will integrate OddsMatrix’s proven odds feed to support its transition to a proprietary sportsbook platform.
OddsMatrix, EveryMatrix’s sportsbook platform and odds feed business, will supply LeoVegas Group with deep, global coverage across multiple territories, sports, markets and events.
OddsMatrix odds feed will be customised for LeoVegas Group’s specific requirements enabling it to benchmark its odds against competitors and pressure test its models.
The partnership will result in LeoVegas Group receiving enriched market odds enabling optimised pricing, increased uptime and its customers with an enhanced user experience.
The well-known tier-1 operator, that celebrates 13 years in the industry in 2025, selected OddsMatrix as an odds feed provider as it transitions to its recently acquired new sports platform.
Erik Nyman, President, EveryMatrix Americas, said: “We’re delighted to be partnering with such a household name as LeoVegas Group, particularly at such an important moment for the brand as it expands its operations across the world and transitions to a new proprietary sportsbook.
“Our odds feed has consistently proven to be a valuable addition for tier-1 operators, and we’re committed to doing exactly that with LeoVegas.”
The post OddsMatrix provides LeoVegas Group with sportsbook odds feed to enhance global offering appeared first on European Gaming Industry News.
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