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Entain Opens New-Look Digital Shops across UK & Europe

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Retail to have a more contemporary, digital feel

Entain, the global sports betting and gaming entertainment operator, has embarked on a digitization initiative across its retail business, converting a core of shops in key locations across both the UK and Europe into contemporary, digital, spaces to enhance the omni-channel experience for customers.

The retail makeover will initially apply to Entain shops in the UK and Italy across the Ladbrokes, Coral and Eurobet brands.  In both countries, Entain has run successful trials of new, more contemporary store design and formats more closely aligned to customers’ online experience.

“Entain is a global online operator, but we are focused on delivering a great local experience for our customers.  This investment allows us to give a more immersive and joined up online omni-channel experience to our customers” said Rob Wood, CFO and Deputy Chief Executive of Entain.

“Since high streets re-opened, our retail customers have returned in large numbers which reflects the continued demand from customers for an engaging in-shop experience,” he added. This digital makeover of shops, together with ongoing investments into our industry leading tech platform and £100m of innovation investment over the next 3 years, are important drivers of our future growth.”

Since the re-opening of retail, Entain has opened 18 new digital hubs across the UK and plans to have a total of 30 new-style Ladbrokes and Coral shops open by the end of the year in cities including Leeds, Birmingham, London, Portsmouth, Sunderland, Wolverhampton, Newcastle, Dumfries and Leicester. The aim is for 200 UK digital stores by the end of 2024.

The move will provide a welcome boost to many high streets and town centres in both Italy and the UK. In the UK alone The British Retail Consortium recently noted that more than one in seven shops are now vacant (*), rising to one in five in particularly hard-hit parts of the country.

“Our shops are at the heart of local communities and employ around 13,000 people across the country,” said Andy Hicks, Entain Retail MD for the UK and Ireland. “We want to bring the experiences customers have with us online into our shops, also making them more digital and contemporary environments.  We want to offer local customers a place to socialize, enjoy sports, bet and play games in a relaxed and enjoyable way.”

Initially UK stores being converted into digital hubs contain the latest gaming machines, and interactive displays, giving customers a more engaging and dynamic experience as well as more choice of interactive sports and gaming content. In both Italy and the UK, the converted stores have digital window displays and additional interior screens which allow live events and new promotions to be shared with customers across retail locations.

In Italy, where Entain’s retail outlets operate under the Eurobet brand, the Group also plans to convert around 200 shops and plans to have the first 30 locations open by the end of this year. These include a number of “Eurobet Cafes”, which offer customers a new place to meet and socialize with friends.

“This is all about offering a different and more distinctive experience to new and existing customers, “said Andrea Faelli, Managing Director of Entain, Italy. “We want to move from simply offering betting shops to hosting spaces in town centres where people can come to have a good time, which may or may not include having a bet.”

All the initiatives are powered by Entain’s proprietary technology, which has the benefit of making the digital and retail experiences more similar for customers and being scalable internationally to other locations.

 

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GR8_TECH to showcase platform suite at iGB L!VE 2026 in London

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The supplier is also shortlisted for Best Affiliate Management Platform at the iGB Affiliate Awards 2026.

GR8_TECH will attend iGB L!VE 2026 at ExCeL London on 1–2 July, where it plans to meet operators, affiliates, and industry partners and showcase its product portfolio across sportsbook, casino, turnkey, aggregation, and affiliate operations.

The company said it will present technology aimed at operators looking to “scale with structure” and improve performance, positioning the event as a key point for commercial and platform decisions.

GR8_TECH’s London appearance also comes with an awards shortlist. The supplier’s affiliate management platform has been shortlisted for Best Affiliate Management Platform at the iGB Affiliate Awards 2026. The company said the platform focuses on visibility, flexible commission management, scalable tracking, and tools designed to support affiliate partnerships.

“iGB L!VE is where operators come to make serious decisions,” said Sergey Ghazaryan, CRO at GR8_TECH. “We are coming to London prepared, focused, and ready to help ambitious operators build the kind of setup that wins under pressure.”

The company invited attendees to meet its team during iGB L!VE 2026 in London.

The post GR8_TECH to showcase platform suite at iGB L!VE 2026 in London appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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From Manila to Miami: Groove Brings Its Global Momentum to SBC Summit Americas 2026

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Fresh from participating at SiGMA Asia, Groove is now setting its sights on the Americas. The award-winning platform and aggregator will touch down at SBC Summit Americas 2026, bringing a global strategy forged across three continents to the fast-growing markets of North and Latin America.

The event, running June 9–11 at the Broward County Convention Centre, will see Groove’s leadership team, including Co-Founder and CEO Yahale Meltzer and Business Development Director Giusy Campo, engage with operators, regulators, and affiliates from across the hemisphere. Their arrival in Fort Lauderdale is no mere conference stop. It is the next chapter in a year of deliberate, multi-continental expansion.

Groove enters Florida on the back of a transformative 2025. The company secured a license to operate in Brazil, established regulated activity in Argentina, and deepened its footprint across Europe, Africa, and Asia. Recent shortlistings validated a strategic pivot: from content provider to comprehensive growth engine. Now, the Americas beckon.

Giusy Campo, Business Development Director at Groove, who joined the company in 2025 to lead its charge into regulated markets, has been at the centre of this global push. She will be on the ground in Fort Lauderdale, continuing conversations that began at SiGMA Asia just days earlier: “When we move into a new region, we don’t arrive empty-handed,” said Campo. “We come with a platform built on structural resilience: predictive auto-scaling, atomic transactions, and a real-time compliance mesh that adapts to jurisdictional demands, not the other way around. Operators in the Americas face many of the same pressures as their counterparts in Asia: banking scrutiny, shifting regulations, and the need for flawless execution. Our ‘Unseen Architecture’ was built for exactly this moment.”

Campo will be meeting with operators seeking more than a game list. “They need a partner whose platform won’t introduce compliance or operational risk into their business,” she added. “That’s what we deliver. From Manila to Miami, the questions are the same. And we have the answers.”

Groove’s presence at SBC Summit Americas is the mirror image of its recent success at SiGMA Asia. In Manila, the company joined a high-stakes panel on regulatory resilience in the “Jurisdiction Jungle”. In Florida, the conversation shifts to the Americas, where the opportunities are vast, but the regulatory landscape is equally fragmented.

With over 15,000 games from more than 150 providers unified through a single API, Groove offers operators a powerful shortcut to market leadership.

SBC Summit Americas 2026 is expected to draw over 10,000 industry professionals and 400 exhibitors, covering regulation, product innovation, payment technology, cryptocurrency, AI, and cybersecurity. Groove will be positioned at the intersection of all of them, ready to show operators why the platform that just conquered Asia is now setting its sights on the Americas.

Yahale Meltzer, Co-Founder and CEO of Groove, framed the company’s back-to-back summit presence as a matter of strategic discipline: “We don’t do ‘one-off’ events. We build continuous relationships across the markets that matter,” said Meltzer. “Asia was about demonstrating structural resilience in the face of fragmentation. The Americas require the same rigour: a platform that can scale from a single operator in Argentina to a national lottery in Brazil without breaking compliance or trust. Our nomination in Manila wasn’t an endpoint. It was a signal. Now we take that signal to Fort Lauderdale, where the real work begins.”

Meltzer emphasised that Groove’s global footprint with offices in Israel, Georgia, and Malta, and a 24/7 multilingual support team, is the operational backbone of this expansion.

“When an operator in São Paulo has a question, they get an answer from someone who understands their market context, not just their technical issue,” he said. “That is the difference between a platform and a partner. We are here to be the latter, for the Americas and beyond.”

The post From Manila to Miami: Groove Brings Its Global Momentum to SBC Summit Americas 2026 appeared first on Americas iGaming & Sports Betting News.

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Score Queens launches with free-to-play World Cup predictor game Palace Picks

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Score Queens, a new female-first sports gaming community, has launched with Palace Picks, a free-to-play daily predictor game created for this summer’s World Cup.

Palace Picks runs throughout the tournament and asks players to answer five multiple-choice predictor questions plus one score prediction linked to that day’s matches. Players collect “Jewels” through participation, which the company says can be used to unlock raffle tickets for the headline prize.

The product has been developed in collaboration with Two-Up, a digital agency focused on sports, betting and gaming experiences. Score Queens said the partnership combines its brand positioning with Two-Up’s product, UX and digital delivery work.

The launch prize, sponsored by Vision4Sport, is a Monaco Grand Prix 2027 experience for one winner and a guest. The package includes Friday attendance with two grandstand passes, two superyacht party tickets in Port Hercule with food and drinks, and £1,500 towards flights and accommodation. Score Queens values the prize at over £5,000.

Kitty Miller, Founder of Score Queens, said: “Score Queens came from a very simple frustration. Women are already watching sport, talking about sport and being part of the big sporting moments, but so much of the betting and gaming world still feels like it wasn’t built with us in mind.

“Palace Picks is our first step in changing that. It is free to play, easy to join, and designed to bring more women into the sporting conversation through play, prediction, culture and community. We wanted to create something that feels fun, social and accessible, without dumbing anything down.”

The post Score Queens launches with free-to-play World Cup predictor game Palace Picks appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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