Connect with us
European Gaming Congress 2024

Latest News

Euro 2020 from a betting perspective

Published

on

Reading Time: 3 minutes

 

Just before Finland’s debut in the European football championship, Spiffbet, together with Metric Gaming launched a sportsbook on the Finnish flagship casino SuperNopea and Swedish TurboVegas. The timing couldn’t have been better. Metric Gaming CEO Jim Supple and Spiffbet’s Maria Boelius discuss the summer of 2021 from a sports betting perspective.

This summer was unique in the sense that two major events postponed from 2020 due to the global pandemic finally took place. It was the opportunity that Maria Boelius, Head of Casino Operations at Spiffbet, had been waiting for and she and her team reached out to Metric Gaming to launch a sportsbook on Spiffbet’s casinos SuperNopea and TurboVegas.  We were excited to be able to launch a sportsbook so quickly with Metric Gaming’s multi-tenant platform. Technically it was easy for us to set it up and the performance has been flawless.

SuperNopea, launched just days ahead of the European Championships, and joined fellow Spiffbet casino, TurboVegas, on the Metric Gaming Sportsbook platform. The more established brand, TurboVegas accounted for 69% of the group’s tournament turnover. Both brands operated with similar trading strategies primarily aimed at acquisition. Metric’s efficient pricing allowed margin to be kept aggressively low on the three key pre-match football markets: Match Winner, Total Goals, and Both Teams to Score. This ensured that SuperNopea and Turbo Vegas were offering top price in a very competitive marketplace. The result of this aggressive pricing strategy was that two-thirds of new players had their first bets on these promoted markets, and subsequently half of those then migrated to higher-margin products for future bets.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Jim Supple, CEO of Metric Gaming, is very satisfied with the launch and the initial results: “Metric Gaming is delighted to have Spiffbet as a client. The summer of 2021 was remarkable from a sports perspective with both the Euro and the Olympics. All of our clients have seen a surge in betting revenues, and Spiffbet is no exception.”

Despite the relatively early exit of both Finland & Sweden, acquisition numbers remained strong throughout, with both brands recording significantly higher daily actives as the tournament progressed.

One of Metric Gaming’s key strengths is market availability. They target 97%+ uptime for live football. On average SuperNopea and TurboVegas were live, with a full set of markets, within 9 seconds of a goal being scored. This compares to up to 50 seconds by key rival Sportsbooks. With 149 goals scored across the tournament, it is vital markets are made available quickly and capture the high margin post-goal wagers.

Metric’s drive for market uptime paired with their in-play personalization engine remove blockers for all players and are key reasons Spiffbet enjoys high retention rates across their customer base. Customers are simply not given a reason to bet elsewhere.

Then there is the matter of launching a sportsbook just days before a tournament. Maria Boelius shares her view on the timing of the launch “In hindsight, we should have launched the sportsbook much earlier so that we would have had sufficient time to ramp up marketing properly. All the other more traditional sports betting sites had a lead over us. Despite the lack of time, our sportsbook got a lot of attention, and I am convinced that we made the right decision to launch before the Euro“.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Jim shares Maria’s view on the timing and adds “Metric provides the tools for betting, but we also need to work closely with the operators to ensure that the player gets the best experience possible. Importantly this is not just about the Euros, we see this as a long-term partnership.”

Traditional offline casinos as well as the local betting offices are opening up again after the pandemic. Jim Supple gives his thoughts on how the post-covid normalization will affect business and projections for the future: “We were doing great business before the pandemic, and we will continue to do so. We at Metric are seeing that the traditional casino operators, in order to compete in an increasingly competitive market, are adding a sportsbook to their casino games and slots. In addition, our market is growing year after year and new territories are opening up. We have a very positive outlook”.

Maria Boelius adds with a smile “I guess we are following the trend that Jim describes as we move from 100% casino to also providing a sportsbook. Currently, we are offering sports betting on three of our brands and we are looking into the possibilities of adding a sportsbook to some of our other casino brands. In general, we share Metrics positive outlook. We have just recruited a senior sportsbook manager to spearhead our expansion in the betting space.”

Powered by WPeMatico

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading
Advertisement

Latest News

GamCare releases Annual Report following record breaking year of support on the National Gambling Helpline

Published

on

gamcare-releases-annual-report-following-record-breaking-year-of-support-on-the-national-gambling-helpline
Reading Time: 2 minutes

GamCare’s National Gambling Helpline received a record 55,228 calls and online chats from people experiencing gambling harm in 2023-24 – a 25% increase from the previous year – according to the charity’s Annual Report.

In a year marked by uncertainty over the future shape and structure of the gambling harms treatment sector following the previous government’s white paper on gambling reform, the charity continued to prioritise those at-risk of, or currently experiencing, gambling harm.

Of all calls and online chats that were responded to on GamCare’s Helpline in 2023/24, 41,070 (74%) were classed as supportive interventions. This includes supporting people with initial guidance and advice as well as delivering a seamless entry point into structured treatment services, with individuals completing treatment reporting a significant reduction in gambling-related distress and financial harm.

In March 2024, the Office for Health Improvement and Disparities published an assessment of the gambling treatment system, highlighting that 57% of individuals engaging in treatment were referred by the National Gambling Helpline. This underscores the Helpline’s critical role in connecting people to the support they need. Over 9,100 free treatment sessions were delivered in the year to April 2024, with an average of just 2.1 days’ wait from point of referral.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

GamCare’s targeted programmes aimed at young people, women, and the criminal justice system provided training on how to spot the signs of harms and where to signpost into support for 10,344 professionals, and education for 53,324 young people, children and parents. The Women’s Programme, in partnership with organisations such as Refuge, trained 3,813 professionals to recognise and address gambling-related harm among women.

Margot Daly, Executive Chair of GamCare’s Board, says: “Throughout a challenging year and with heightened demand for our services, GamCare’s staff have got on with the job of preventing harm where possible and treating harm where necessary. While we expect important changes in the gambling harms landscape, we have been determined not to let this uncertainty affect our relentless focus on the people who really matter – those at-risk of or currently experiencing gambling harms.

“I would like to thank and pay tribute to our frontline staff who provide 24/7 support for all those at risk or in distress. I also want to thank GamCare’s senior executive team who have steered GamCare through a period of sustained change, and to my fellow trustees for their guidance, unwavering support and the time each has dedicated to ensuring that the charity stays on course and on mission.

“As we look ahead to how the future of the gambling harms sector is shaped, we are committed to working proactively with the NHS and other partners and commissioners to ensure that people are continually able to receive the right support at the right time.”

The post GamCare releases Annual Report following record breaking year of support on the National Gambling Helpline appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Latest News

Kambi Group plc repurchase of shares during 18 December – 23 December 2024

Published

on

kambi-group-plc-repurchase-of-shares-during-18-december-–-23-december-2024
Reading Time: 2 minutes

Kambi Group plc (“Kambi”) has during the period 18 December to 23 December 2024 (the “Buyback Period”) repurchased a total of 40,000 ordinary B shares (ISIN: MT0000780107) as part of the share buyback programme, within the mandate approved at the Extraordinary General Meeting on 20 June 2024 (the “Programme”).

The objective of the Programme is to achieve added value for Kambi´s shareholders and to give the Board increased flexibility with Kambi´s capital structure by reducing the capital. The Programme is being carried out in accordance with the Maltese Companies Act, EU Market Abuse Regulation No 596/2014 (“MAR”) and other applicable rules.

During the Buyback Period, Kambi repurchased a total of 40,000 ordinary B shares at a volume-weighted average price of 99.13 SEK. From the beginning of the Programme, which started on 6 November, until and including 23 December 2024, Kambi has repurchased a total of 344,000 ordinary B shares at a volume-weighted average price of 104.94 SEK per share.

During the Buyback Period, Kambi has repurchased shares as follows:

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Date Aggregated daily
volume (number of
ordinary B shares)
Weighted average
share price
per day (SEK)
Total daily
transaction
value (SEK)
18 December 2024 10,000 100.00 999,967
19 December 2024 10,000 99.39 993,929
20 December 2024 10,000 98.86 988,588
23 December 2024 10,000 98.26 982,562

All acquisitions have been carried out on Nasdaq First North Growth Market in Stockholm by Carnegie Investment Bank AB on behalf of Kambi. Following the acquisitions and as of 23 December 2024, Kambi’s holding of its own shares amounted to 344,000 and the total number of issued shares in Kambi is 29,903,619 ordinary B shares. Under the Programme Kambi is authorised to repurchase a maximum of 3,127,830 ordinary B shares, up to a maximum amount of €12.0 million.

A full breakdown of all transactions carried out during the Buyback Period is attached to this announcement.

Information on the Programme is available on Kambi’s website, https://www.kambi.com/investors/share-information/

The post Kambi Group plc repurchase of shares during 18 December – 23 December 2024 appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

CEO of Expanse Studios

Expanse Studios (GMGI) Enters the U.S. Sweepstakes Market

Published

on

expanse-studios-(gmgi)-enters-the-us.-sweepstakes-market

North American Expansion Kicks Off Through Strategic Partnership with Moozi

Golden Matrix Group’s game development division, Expanse Studios, has officially entered the U.S. sweepstakes market, marking a significant milestone in its North American growth strategy. This move is powered by a strategic content partnership with Moozi, one of the most dynamic sweepstakes social casino platforms in the region.

With Moozi now featuring over 50 of Expanse Studios’ top-performing games—including immersive slots, crash games, and table games—this partnership positions GMGI to capture a share of the $5.6 billion U.S. sweepstakes market, projected to more than double to $11 billion by 2025 (Eilers).

Damjan Stamenkovic, CEO of Expanse Studios, commented:

“This partnership signifies our formal entry into the U.S. market, showcasing the innovation and player-first experiences that define Expanse Studios. Collaborating with Moozi enables us to deliver advanced gaming content to a growing audience in North America, a key region for our global growth.”

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

James Anderson, Moozi’s CCO, added:

“Expanse Studios has set a high bar for engaging and innovative gaming experiences. Their addition to our platform elevates Moozi’s offerings and strengthens our mission to lead the U.S. sweepstakes social casino space.”

This launch underscores Expanse Studios’ commitment to innovation and its long-term growth trajectory in regulated markets. By entering the North American sweepstakes market, Expanse Studios takes a bold step in expanding its footprint while delivering cutting-edge gaming experiences.

 

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania