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Gambling with Lives launches pioneering gambling education programme ​

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Gambling with Lives has created a ground-breaking new youth education programme.

The programme, which is aimed at preventing gambling harm in young people, will be piloted at schools in Essex, Manchester, and Northern Ireland before being rolled out across the country.

Created by experts on gambling harm, academics, teachers, award-winning filmmakers, and people with lived experience of gambling harm, the programme aims to influence the way gambling awareness education is delivered to young people and address the lack of information and help currently available – something that leads to lives being lost each year.

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“What makes this programme unique is that it includes the role of addictive products and predatory marketing in causing harm,” says James Grimes, Head of Education at Gambling with Lives. “We can protect the young by giving them information that is unbiased and evidence based – raising awareness of how addiction occurs is better than just waiting for it to develop. But education is not enough – we need real change to regulation and enforcement to protect the public.”

It is based on solid published research about education and awareness raising across other products like drugs, tobacco and alcohol and covers basics about gambling including understanding odds, risk and the “house edge”. But, crucially, it also focuses on how addictive products work and the methods and impact of industry marketing, which sets it apart from programmes delivered by industry-funded charities.

Research shows there are an estimated 250–650 gambling-related suicides in the UK each year[1], and that people with gambling disorder are up to 15 times more like to take their lives than members of the general population[2]. There is evidence that 1.2 million UK adults and 55,000 children have been addicted to gambling.

The programme will be launched at an event in London on Monday 13th September. This will include a screening of a short film dramatization that is a key part of the education programme highlighting the risk of harm from different gambling products and industry practices, including insight from professionals and those with lived experience of gambling harm. The screening will be followed by a Q&A session hosted by actor and presenter Alexis Conran with a panel including:

  • Lord Foster (Chair of the Peers for Gambling Reform)

  • Anna van der Gaag (Chair of the Advisory Board for Safer Gambling)

  • Liz Ritchie (Chair of Gambling with Lives)

  • Steve Watts (Founder and CEO of GamFam)

The event will be attended by campaigners, health professionals, parliamentarians, members of the charity and bereaved family members who have lost loved ones to gambling-related suicide.

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Gambling with Lives calls for the better regulation of gambling products and gambling to be treated as a public health issue

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Blow Up the Reels With Big Wins & Super Bonuses in Stakelogic’s Cherry Bomber

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Strap in for explosive wins and unique bonuses in Stakelogic’s colourful and creative new slot, Cherry Bomber

Grab your swim shorts and make sure you’ve applied your sun cream because we’re heading down to a vibrant tropical island for some explosive action in Stakleogic’s latest adventurous slot, Cherry Bomber.

Players are invited to spin the reels on a sunlit beach and are joined by a selection of colourful fruit characters, each of which brings their own little bit of charm to the island. However, mischief is afoot, with slingshots randomly appearing on the beach to cause chaos on the reels and help players land wins of up to 10,000x their stake.

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This playful adventure unfolds over a traditional five-reel set-up, with each reel displaying five symbols. There are 20 active paylines on every spin, with wins secured when players land three or more matching symbols across one.

The Slingshot feature, the game’s stand-out mechanic, can trigger on any base game spin. Slingshots have eight levels and will fire Wild Multipliers onto the game grid. The higher the level, the bigger the Multipliers.

It’s not just the Slingshots players should look out for. Landing three or more of the Bonus Symbols will trigger the Free Spins round, with a maximum of 20 spins being rewarded. The game also ups the ante with the Super Free Spins bonus, triggered when you land three Bonus symbols, including a Super Bonus symbol on reel five.

During these spins, Slingshots can fire up to three Wilds at a time, with a maximum of 15 Wilds able to appear on the reels.

As a Stakelogic slot, players can activate the Super Stake feature. This allows them to wager 1.5x their bet for an increased chance of triggering the bonuses. Alternatively, they can buy their way into the Free Spins and Super Free Spins round for 75x and 200x their stake, respectively.

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Like all Stakelogic titles, Cherry Bomber offers players a robust math model, having an RTP of 96.01% and being highly volatile.

James Jelliffe, Head of Slots at Stakelogic, said: “At Stakelogic, we wanted to make the most explosive start to 2025 possible. Cherry Bomber, with its unique Slingshot feature and charming, colourful theme, has allowed us to do just that. We wanted to set a precedent for the kind of innovative products we want to create in 2025, and Cherry Bomber embodies that vision perfectly. We can’t wait to see how players react.”

The post Blow Up the Reels With Big Wins & Super Bonuses in Stakelogic’s Cherry Bomber appeared first on European Gaming Industry News.

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Betsson Group Wins 3 Awards at the European iGaming Awards

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Betsson Group has won 3 awards at the European iGaming Awards held in Barcelona on the 21 January 2025. This was the first edition of these awards and Betsson took home:

• Most Innovative Operator

Awarded to the operator displaying a culture of innovation and continual improvement.

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• Best Sustainability Innovation (Operator)

This award recognises an operator that has made sustainability an integral part of its business, contributing significantly to the environment.

• Best Online Casino Operator

This award celebrates exceptional performance and an outstanding offering from an Online Casino Operator.

This marked a successful week at the ICE Barcelona 2025 Conference following multiple wins at the International Gaming Awards and the Global Gaming Awards EMEA 2025.

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Britbet and UK Tote Extend Partnership

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Britbet Racing LLP, a partnership of 55 British racecourses, has announced an extended commitment from its racecourse partners for the continued delivery of their oncourse pool betting service.

A key element to this commitment from racecourses comes from Britbet renewing a long-term partnership with the UK Tote Group that will deliver liquidity from the majority of its racecourse partners, including all Jockey Club racecourses and the large independent tracks, to the pools hosted by the Tote on racing taking place at these racecourses.

The renewed partnership will continue to provide a united approach to growing pool betting in the UK, with racecourses controlling the delivery of an oncourse service and the Tote providing the recognised brand and the off-course services, combining to create a single pool hosted by the Tote.

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The agreement between Britbet and the Tote will go live in November 2025 and will be in place until at least the end of October 2030, subject to a range of performance measures being met. The new partnership builds on the existing agreement which has been in place since October 2018. Over this time there has been significant growth and innovation in pool betting, with the launch of a dedicated Tote website and App, combined with more competitive pricing, including the introduction of Tote Guarantee in 2020 which ensures the Tote will always exceed or match the Industry Starting Price on Win bets.

Britbet commenced operating the pool betting service oncourse in July 2018. Oncourse turnover exceeded £72m in 2024, a 26% increase to that achieved in 2018. It has delivered this through a continued investment in its staff and the technology used to take the bets from racegoers. The key Tote Guarantee offering provides value back to customers, whilst oncourse specific innovations such as Lucky Pick wallets and Multiples, have all helped to drive increased customer engagement.

Under the operation of the UK Tote Group, the overall UK/Irish pool (the two pools were combined via an agreement with Horse Racing Ireland in April 2020) has increased by over 50% with 100,000 online active customers enjoying an ever-improving customer experience at tote.co.uk/ie. Through the existing deal the UK Tote Group has returned over £40 million to Britbet over the last five years, while investing over £100 million in the business to support the future growth of pool betting.

The post Britbet and UK Tote Extend Partnership appeared first on European Gaming Industry News.

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