Canada
Legal Sports Betting Reaches New Heights: Signals Lean Times Ahead for Illegal Bookies
Tens of millions of Americans now have the choice to bet legally with state-approved and regulated sportsbooks this NFL season.
In what can only be a sign of dismal days to come for the illegal market, data compiled by GeoComply Solutions Inc. reveals that in just one year, legal online sports betting volumes have more than doubled from last year.
The combination of new sports betting states and American consumers migrating to legal sportsbooks has resulted in the highest four day stretch of geolocation transactions ever recorded by GeoComply (whose compliance services are used to support nearly 100% of the US online sports betting market).
“Preparing for this NFL season has been a process that began before the end of last season, and we expected high volumes, but what we have seen has surprised us nonetheless,” said Lindsay Slader, Managing Director of Gaming for GeoComply. “The level of demand across new markets, such as Arizona, indicates that consumers have long waited for the option to legally place a sports bet.”
“The data tells a remarkable story about the growth of the industry in a short period of time. This success is a credit to all our clients and state regulators, who have worked tirelessly to prepare for the start of the new NFL season.”
According to the data collected and analyzed by GeoComply, there were 58.2 million geolocation transactions across 18 states and the District of Columbia, from Thursday, September 9th through 7 PM ET on Sunday, September 12th. This represents a 126% increase from the same period of the 2020 NFL season when GeoComply processed 25.8 million transactions.
The data also reveals that the states with the highest volume of transactions were:
- New Jersey
- Pennsylvania
- Michigan
- Arizona
- Illinois
Arizona, which launched on the first day of the NFL season, has seen more than 6.1 million geolocation transactions from more than 271,000 newly-created accounts since Thursday, when the state-regulated sportsbooks first went live.
“Arizona is showing that there is pent up demand for sports betting in the western part of the U.S. The state has catapulted near the top as the 4th largest state for transactions, in just its first weekend. We haven’t seen anything quite like it,” Slader added.
“I am immensely proud of the GeoComply team who has put in thousands of hours to ensure a seamless and most importantly, safe start to the NFL season. Whether it’s confirming location, verifying identities or detecting and thwarting possible fraud, our geolocation compliance and security solutions are committed to support the regulated online gaming environment,” Slader concluded.
GeoComply plans to release its data periodically throughout the 2021/2022 sports calendar to help inform insight and discussions about the U.S. sports betting industry.
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Canada
Playson expands North American reach with Mohegan Digital partnership
Playson, the skilled digital entertainment provider, has entered a partnership agreement with Mohegan Digital to enhance its presence in the Ontario market, where it functions as PlayFallsview.com online casino.
The deal will allow Playson’s collection to be accessible to local players, with the expected launch in early Q2 2026. The collaboration enhances the supplier’s presence in North America by partnering with one of the area’s most well-known and thriving tribal gaming operators, Mohegan.
Play Fallsview is the digital hub for the stunning Fallsview Casino Resort in Niagara Falls, Ontario, CA, managed by Mohegan.
Participants on Play Fallsview will gain entry to a range of Playson’s successful titles, such as Coin Strike: Hold and Win, Diamonds Power XXL: Hold and Win, and 4 Pots Riches: Hold and Win. All of Playson’s games offer engaging mechanics, distinctive visuals, and established player retention.
Launching through Light & Wonder’s platform guarantees a smooth deployment and dependable content delivery to the regulated market.
Conor Jenner, Senior Sales Manager at Playson, said: “Fallsview is an iconic entertainment destination and a fantastic partner for us as we continue to grow our presence in Ontario.
“Launching through our long-term partners Light & Wonder allows us to deliver our most engaging titles efficiently and at scale. We’re excited to bring our popular content to Fallsview’s players and build a strong relationship together.”
Rich Roberts, President of Mohegan Digital, said: “Playson’s portfolio provides popular and in-demand additions to offerings on Play Fallsview.
“Through this collaboration, we look forward to impressive production value with gameplay that is sure to resonate with players. Playson is a premier supplier with experience in regulated markets that aligns seamlessly with our approach to digital growth in Ontario.”
The post Playson expands North American reach with Mohegan Digital partnership appeared first on Americas iGaming & Sports Betting News.
Canada
CasinoCanada announces partnership with FortuneJack casino
CasinoCanada.com has established a partnership with FortuneJack crypto casino to support brand visibility and drive traffic to the platform across non-regulated Canadian markets.
CasinoCanada will create and publish informational content highlighting FortuneJack’s features and gaming portfolio. The content will be integrated into CasinoCanada’s review and comparison sections to expand coverage and improve user navigation.
CasinoCanada is an online casino guide focused on the Canadian market, operated by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, stated: “Our objective is to provide users with structured information about FortuneJack’s platform and support consistent traffic development. With crypto casinos rapidly growing in popularity and becoming an increasingly important segment of the iGaming industry, we see strong potential in this direction and aim to help users navigate it with clarity and confidence.”
Established in 2012, FortuneJack is an online cryptocurrency casino platform offering over 3,500 games, including more than 2,700 slot titles. The platform features providers such as Pragmatic Play, Yggdrasil, Betsoft Gaming, Red Tiger, GameArt, and PG Soft.
FortuneJack’s live casino section includes up to 135 games, along with betting options across 50 sports. FortuneJack is operated by PlayWave SRL, registered and licensed under Anjouan laws.
Sally Betanishvili, Brand Manager at FortuneJack commented: “At FortuneJack, Since 2014 our priority is staying at the forefront of the iGaming evolution by offering a premier crypto-gaming experience. Partnering with CasinoCanada allows us to bring our extensive portfolio of over 6000+ games to a wider Canadian audience that values transparency and variety. We are excited to work with a partner that shares our commitment to helping players navigate the exciting world of crypto casinos with confidence.”
The partnership will focus on ongoing content development, increased platform visibility, and user acquisition initiatives across CasinoCanada’s media channels.
The post CasinoCanada announces partnership with FortuneJack casino appeared first on Americas iGaming & Sports Betting News.
affiliate marketing
CasinoCanada partners with FortuneJack to expand crypto casino coverage
CasinoCanada.com has partnered with FortuneJack crypto casino to increase FortuneJack’s visibility and drive traffic via CasinoCanada’s content channels in non-regulated Canadian markets.
Under the deal, CasinoCanada will create and publish informational content focused on FortuneJack’s features and gaming portfolio. The material will be integrated into CasinoCanada’s review and comparison sections, which the company said is intended to expand coverage and improve user navigation.
CasinoCanada is an online casino guide focused on the Canadian market and operated by SEOBROTHERS. Eugene Ravdin, Head of PR at SEOBROTHERS, said: “Our objective is to provide users with structured information about FortuneJack’s platform and support consistent traffic development. With crypto casinos rapidly growing in popularity and becoming an increasingly important segment of the iGaming industry, we see strong potential in this direction and aim to help users navigate it with clarity and confidence.”
FortuneJack, established in 2012, said it offers over 3,500 games, including more than 2,700 slots, from providers including Pragmatic Play, Yggdrasil, Betsoft Gaming, Red Tiger, GameArt, and PG Soft. The operator also lists up to 135 live casino games and betting across 50 sports. FortuneJack is operated by PlayWave SRL and is registered and licensed under Anjouan laws.
Sally Betanishvili, Brand Manager at FortuneJack, said: “At FortuneJack, Since 2014 our priority is staying at the forefront of the iGaming evolution by offering a premier crypto-gaming experience. Partnering with CasinoCanada allows us to bring our extensive portfolio of over 6000+ games to a wider Canadian audience that values transparency and variety. We are excited to work with a partner that shares our commitment to helping players navigate the exciting world of crypto casinos with confidence.” The companies said the partnership will focus on ongoing content development, increased platform visibility, and user acquisition initiatives across CasinoCanada’s media channels.
The post CasinoCanada partners with FortuneJack to expand crypto casino coverage appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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