eSports
Israeli startup raises $2m to develop the next-gen academy platform for Esports teams
Edge Gaming is looking to revolutionize the competitive gaming world, with a new system that analyses and trains players to become professional gamers
Israeli startup Edge Gaming has just announced its pre-seed round, raising $2m to develop an Academy platform for Esports clubs and gamers. Leading the round are AnD Ventures and Stardom Ventures, two early stage Israeli VCs focusing on consumer & media. Prior to raising the round, The company has been part of the IDCX Studio accelerator program.
The Edge academy platform will enable Esports clubs to invite their large global fanbase into a virtual hub of plentiful competitive gaming experiences. Coupled with other content creation and community activities – the academy hub will enable players to develop and enhance themselves in the best way as professional gamers. Players will be able to join a unique “path to pro” program, train and develop their skills at the level required from professional Esports players, earn rewards, climb the leaderboards and create exciting gaming content with their peers. For Esports clubs, the academy is looking to open a whole new dimension for harnessing their powerful brand power and influence, allowing them to build a pivotal new scalable revenue channel, driven by memberships, special items and other gaming monetization channels that Edge is developing.
The platform’s core technology relies on a novel gaming skills engine, which was developed by renowned sports performance experts, neuroscientists, Esports coaches and AI engineers. The engine analyzes the player’s reactions, thought process and playing style, and then creates specific exercise patterns aimed at developing the player’s cognitive and gaming skills.
The company was founded by brothers Asaf Gazit (CEO) and Omri Gazit (COO). Both were previously officers in the Israeli special forces, gaining extensive experience in training cognitive skills for elite performance scenarios. With Edge, they’ve set out to combine their knowledge with their other big passion: competitive gaming.
“In our military service, we prepared soldiers for some of the most complicated situations a person can endure. We found that despite the obvious differences, training scenarios for soldiers and for professional Esports players are actually quite comparable,” said CEO Asaf Gazit.
“In Esports, players are required to process a great deal of information in a matter of seconds. The engine we are developing, which is a first of its kind in the market, is designed to answer that need, and others, through a 4 stage flow. First it deeply analyzes the players’ ability to process information and react, followed by mapping the results using our science-backed cognitive skills models. Next, the engine shows the player where and how they need to improve, with easy-to-grasp visuals and animations, instead of overwhelming statistics. Finally, it automatically builds for each player a set of personalized exercises and a training program. This level of end-to-end training experience is what aspiring players and Esports clubs have been deliberately looking for” Gazit added.
Roy Geva Glasberg, Managing Partner at AnD Ventures: “The Esports space is already generating billions in revenue, and is growing at a double-digit rate year over year. Our investment in Edge was driven by our conviction in the founders and their vision to bring an exciting new experience to the market of 100s of millions of gamers. The Edge Academy and its underlying technology hold a tremendous opportunity to unlock substantial value & growth for the 3 key stakeholders of the industry: the gamers, the Esports organizations and the game publishers.”
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Partnership to drive EWC’s expansion in China, leveraging Tencent E-sports’ networks and expertise to connect Chinese esports with EWC’s global ecosystem
The Esports World Cup Foundation (EWCF) announced a partnership with Tencent, making Tencent E-sports the EWCF’s strategic partner in China to drive the expansion of the Esports World Cup’s presence in the region. This partnership marks a significant milestone in the EWCF’s purpose to unite global esports fans under one competitive umbrella and underscores its commitment to integrating the world’s most important and rapidly growing esports market into the Esports World Cup platform. The agreement was formalized at the Empower Esports Worldwide Series – The Esports Operation and Technology Session in Shenzhen, China.
The collaboration will establish a dedicated Development Team to enhance EWC’s visibility, engagement, and industry collaboration in China, while leveraging EWC’s and Tencent E-sports’ networks and expertise to connect Chinese esports with EWC’s global ecosystem. Tencent E-sports will provide marketing expertise, strategic consulting, and operational support to deliver diverse content and experiences.
“The Esports World Cup has created a global stage for competitive gaming, demonstrating its influence not only in China but across the world,” said Mars Hou, Vice President of Tencent Games and General Manager of Tencent E-sports. “Through this partnership, we are committed to elevating EWC’s presence in China and integrating our esports industry with the world’s largest competitive gaming event. We look forward to deepening our collaboration with EWCF to push esports forward on a global scale.”
“The Esports World Cup’s purpose is to create a global platform for esports and gaming fans worldwide, and investing in key growth markets for esports is a core pillar of our mission,” said Thamer Al Shuaibi, Chief of Staff at the Esports World Cup Foundation. “China plays a critical role in this vision, and Tencent’s leadership in gaming and esports positions it as an essential partner. By combining our expertise, we will continue to strengthen esports as an industry, providing new opportunities for Chinese players and Clubs, and bringing the best of the Esports World Cup to Chinese fans.”
Esports World Cup 2025 will once again unite gaming and esports communities in Riyadh, Saudi Arabia, for a global competition that will crown the next Esports World Cup Champion. The tournament’s unique cross-game format will reward Clubs and players competing for a life-changing prize pool in a mix of platforms and genres, bringing together esports’ best players, Clubs and games under one banner in the largest-ever celebration of esports.
The post Esports World Cup Foundation Announces Strategic Partnership with Tencent appeared first on European Gaming Industry News.
The Esports Integrity Commission (ESIC) implemented its comprehensive anti-doping testing program at IEM Katowice 2025, organised by ESL FACEIT Group (EFG). Conducted at EFG’s request, this initiative reinforced the commitment of both organisations to maintaining the highest standards of competitive integrity in esports.
ESIC’s anti-doping procedures, carried out in accordance with the ESIC Anti-Doping Code, ensured that all participating competitors at IEM Katowice adhered to globally recognised best practices. The programme featured advanced testing protocols, thorough monitoring and rigorous enforcement measures, all designed to uphold fair competition.
“At ESIC, our mission is to protect the integrity of the esports ecosystem. By deploying our anti-doping testing at IEM Katowice 2025, we reaffirmed our dedication to supporting event organizers like EFG in hosting competitions where athletes compete responsibly and ethically,” Stephen Hanna, Chief Executive Officer of ESIC, said.
Over the past few years, ESIC has administered more than 700 anti-doping tests at major esports events, including those hosted by EFG. This extensive experience further cements ESIC’s reputation for providing industry-leading services that prioritise player welfare, competitive fairness and a culture of transparency.
“Protecting integrity is paramount for esports, which is why EFG and ESIC are constantly working together to ensure fair competition. ESIC have proven themselves to have the experience, as well as an advanced system that provides the credibility and peace of mind needed at one of our biggest and most prestigious events, IEM Katowice,” Carsten Kramer, Director of Tournament Management at EFG, said.
The post ESIC Implemented its Anti-doping Testing Programme at IEM Katowice 2025 appeared first on European Gaming Industry News.
New partnership will see Kambi’s Esports division deliver its full suite of esports products, including odds via Kambi’s Odds Feed+ API, to Kindred’s in-house sportsbook
Abios, a leading esports data and odds provider and part of Kambi Group, is pleased to announce a multi-year partnership with Kindred Group, one of the world’s leading online betting and gaming operators, to provide its full range of best-in-class esports betting solutions.
Abios will supply its complete esports package, including odds, data, widgets and always-on content, to Kindred’s Unibet and 32Red brands, providing the operator’s in-house sportsbook with unrivalled esports betting experiences.
Leveraging Kambi’s Odds Feed+ API, Abios will deliver its high-uptime odds feed which includes comprehensive esoccer and ebasketball coverage, as well as leading esports titles such as Counter-Strike 2, League of Legends, Dota 2 and VALORANT. Utilising automated modelling, Abios’ low latency odds feed utilises official tournament data to power leading features such as bet builder and player props.
The new agreement is in addition to the Esports odds service Abios currently provides to Kindred as part of Kambi’s Turnkey Sportsbook service.
Anton Janér, Managing Director and Co-founder of Abios, said: “We are delighted to strengthen our partnership with Unibet and the wider Kindred Group, a leader in the global sports betting and gaming market. This agreement showcases the value of Abios’ full esports odds packages and our ability to deliver innovative solutions that meet the evolving needs of operators and enables them to reach new audiences through the growth of esports.”
Ben Colley, Sportsbook Director of Kindred Group, added: “Esports continues to grow in popularity, and it’s essential that we offer our customers the best possible experience in this exciting category. Extending our partnership with Abios via Kambi’s Odds Feed+ API and leveraging their deep expertise and esports odds solutions ensures we remain at the forefront of esports betting, delivering unparalleled products and services to our players.”
The post Abios partners with Kindred Group to provide full esports betting solutions appeared first on European Gaming Industry News.
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