Latest News
Superbet Group to acquire Belgium’s Napoleon Sports & Casino
Superbet, a pan European betting and gaming business, today has agreed to acquire Belgium’s Napoleon Sports & Casino, subject to closing. The acquisition will see the purchase of 100% shares of Napoleon Sports & Casino to augment Superbet Group’s recent growth and global ambitions. The acquisition offers a compelling strategic and financial rationale for Superbet as the company expands across Europe and beyond. Belgium’s iGaming industry represents a mature, fully regulated market with consistent growth, particularly in the online environment. The deal enables Superbet to diversify its CEE focus and accelerate online business development. Napoleon has a strong brand presence in Belgium that ranks among the country’s top three most-recognised. Its digital and omni-channel approach reflects the core DNA of Superbet’s mission and adds momentum to the long-term business objectives.
Superbet Group CEO Johnny Hartnett said: “Napoleon’s core market and brand positioning in Belgium represents the ideal acquisition opportunity to deliver on our global expansion plan. It also delivers on our growth strategy of bringing in additional revenues from regulated markets with a strong online profile. Additionally, we’re looking forward to welcoming a hugely experienced and talented team to the Superbet family, who we believe are exceptionally well placed to deliver on market share gains in Belgium and beyond.”
Napoleon Sports & Casino CEO Tim de Borle said: “We are very excited to be joining Superbet Group on a mission to offer the best sports and gaming entertainment to millions of users. The fact that Superbet and Napoleon are both data-driven and entrepreneurial companies focused on delivering innovative on- and offline entertainment for our players, makes me confident that this a perfect match. At Napoleon, we look forward to embarking on this next chapter of thrilling projects and international experience. Finally, I’d like to express our gratitude to Waterland for their support in the past 6 years.”
Napoleon Sports & Casino has been owned in the past 6 years by Waterland Private Equity Investments, a pan-European investment fund.
Regarding the transaction, Cedric Van Cauwenberghe Waterland’s Managing Partner said: “The fruitful collaboration with the Napoleon team has allowed Napoleon to expand its position online, unlocking a growth trajectory that resulted in market leadership in Belgium today. The sector of online sports entertainment is evolving at a very rapid pace, and we see a lot of new opportunities emerge, both in terms of product development as well as data, tech, and multi-channel systems. As part of the like-minded Superbet Group, Napoleon Sports & Casino is now ideally placed to keep growing. I am convinced that Napoleon will continue to thrive within the Superbet group, and that the partnership with Superbet will result in a wealth of opportunities for both organizations.”
Napoleon Sports & Casino is not Superbet’s first acquisition. In 2020, Superbet acquired a 60% stake in online casino operator Lucky7 to expand its reach in the online gaming segment. The recent acquisitions come as evidence of Superbet’s ambition to become a leading global operator, a vision which attracted a €175 mln minority investment from Blackstone Group in 2019.
Superbet was advised by Oakvale Capital, PJT Partners, Latham&Watkins, PwC, CMS and Herzog Fox & Neeman during the transaction, while the sellers were supported by Houlihan Lokey, EY, PwC, and Allen&Overy.
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Angela Bernhard Thomas
CAPCOM’S STREET FIGHTERTM 6 GOING TO COLLEGE THIS FALL
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Clark County
Clark County residents can bring a friend for free to next week’s Super Bingo $160,000 tournament at the Plaza Hotel & Casino, May 6-8
Home to downtown Las Vegas’ only bingo room, the Plaza Hotel & Casino is offering Clark County, Nevada residents who register to play in next week’s Super Bingo tournament the opportunity to bring a friend for free.
Happening Monday, May 6 through Wednesday, May 8 in the Plaza’s expansive ballroom, Super Bingo is expected to draw nearly 1,000 people from the local Las Vegas valley and across the country and Canada for the opportunity to win big playing fun-filled games of bingo over two days, with a $50,000 super coverall both days while socializing with like-minded bingo players.
Bingo-only registration is $160 per person, and Clark County residents who register can bring a friend for free. Registration is available online at https://www.plazahotelcasino.com/bingo/super-bingo-registration/. Hotel-and-bingo packages start at $300 for a four-night stay with no resort fee.
All Super Bingo players receive one 6-on paper pack for both days, two daubers, free drinks via an open bar at all sessions, boxed lunch both days, and $10 in free slot play after the first day’s session.
The Plaza’s Bingo room offers six daily bingo sessions at 11 a.m., 1 p.m., 3 p.m., 5 p.m., 7 p.m. and 9 p.m. and is located on the 3rd floor. By parking on the third floor of the Plaza’s self-parking garage, guests have convenient and direct access to the Plaza’s bingo room and parking is validated for bingo players.
Gambling in the USA
Kambi Group plc extends Mohegan partnership with on-property sports betting agreement in Pennsylvania
Kambi Group plc (“Kambi”), the world’s trusted sports betting partner, has agreed a long-term on-property sportsbook partnership with Mohegan to provide its award-winning sportsbook at two retail locations in the state of Pennsylvania.
The partnership will see Mohegan utilise Kambi’s cutting-edge retail sportsbook offering across more than 20 kiosks in sportsbook locations at Mohegan Pennsylvania and Mohegan Pennsylvania at Lehigh Valley Race and Sportsbook.
The deal further strengthens Kambi’s relationship with Mohegan, which already utilises Kambi’s suite of sports betting products at ilani in Washington, as well as online and on-property in the Canadian province of Ontario at Fallsview Casino Resort and Casino Niagara.
Kristian Nylén, Kambi CEO and Co-founder, said: “With several successful partnerships with Mohegan already in place, we are pleased to agree this new partnership as we continue to build on our strong relationship.
“This latest deal further reinforces Kambi’s position as the sportsbook provider of choice for tribes across North America, and we look forward to our ongoing collaboration with Mohegan.”
Tony Carlucci, President & GM of Mohegan Pennsylvania, said: “Mohegan Pennsylvania is excited to continue utilising the same Kambi technology platform that existed under our Kindred partnership, which will help to create a seamless process as the Sportsbook at Mohegan Pennsylvania fully rebrands later this Spring.”
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