eSports
Fnatic’s equal opportunity Fnatic Network is fostering new streaming talent, more than doubling their viewership in the past year
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Fnatic Network celebrates successful first year as programme participants see average CCU growth rise by 56%
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UK’s top esports org leads the industry’s diversity and inclusion efforts after achieving a 50/50 gender split across Fnatic Network participants
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Fnatic Network provides education and tools for up-and-coming content creators to help boost their performance through a career progression programme that can help them secure a contract with the organization
Fnatic, the London-based global esports performance brand, is doubling down on its efforts to champion diversity among its content creators after successfully managing a 50/50 gender split in its grassroots programme, Fnatic Network.
The multinational esports organisation revealed new stats that show a booming first year for their content creator programme, with over 50 participants experiencing a major boost in their average stream viewership. New data also showed that:
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Creators involved in the programme saw an average increase of 150% in their Twitch following since the programme’s inception
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The entire Fnatic Network’s collective follow count increased by 80 times
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Fnatic Network now boasts an impressive total social reach of over 6,900,000 across their entire talent pool.
Launched in April 2020, Fnatic Network offers budding and full-time content creators the opportunity to elevate their streaming capabilities. Starting July 2021 Fnatic Network will offer diverse brand building workshops, monthly Q&A sessions with Fnatic staff and coaches, as well as inclusion in Fnatic and partner campaigns (previous campaigns included brands such as Monster Energy and AMD).
Those who reach Fnatic Network’s Gold Tier, may be invited to join the Platinum Programme, a six-month accelerator programme with an emphasis on education and performance development. Platinum creators also receive a monthly salary and a chance to be signed as a Fnatic content creator at the end of the programme.
Fnatic Network alumni includes Twitch superstars Moonryde and Rhobalas, with Moonryde’s experience proving to be a success story. When he joined Fnatic Network, Moonryde averaged between 800 viewers per stream. However, since joining the programme and subsequently joining the main Fnatic roster, his average viewership has exploded to 6,000 per stream, with the Warzone player’s CCU peaking at just over 82,000 earlier this year.
Soraya Sobh, Head of Creator Management, wants to see more diversity in the esports industry and is hoping the progress made within the Fnatic Network can be replicated across the industry:
“Our ambitions for the esports and gaming industry is to see a more diverse and inclusive audience on and off the screen. I believe this change must start from within, and education and development are key to creating this change. A key goal of Fnatic Network is to seek out and level up the very best talent regardless of gender, race or ethnicity and give them equal opportunity to succeed.”
“Whilst Fnatic is only at the start of this journey, we want to make a difference at every level of the creator pool. If we can’t find enough creators at a top tier level which represent as diverse an audience as we know gaming attracts, then we have to build those talents from the ground up.”
“Our message to underrepresented, up and coming talent is clear: your career starts at Fnatic. Regardless of where creators end up, we’re here to give them the tools, training and development they need to succeed. We want to provide opportunities which in turn make the industry a more diverse and better represented place.”
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Dota 2
Global Esports Prize Pools Exceed $270M in 2025
Global esports prize pools exceeded $270 million in 2025, a 15.5% increase year-over-year, according to new research from eSportRanker. Despite this growth, prize money remains concentrated. Saudi Arabia, China and the US together hosted roughly half of all prize money across the world’s top ten esports nations, highlighting how a few markets dominate major tournament hosting.
The analysis draws on Esports Charts host-country data covering more than 10,500 tournaments across 100+ esports titles worldwide. The research examines not only how much prize money was distributed, but where tournaments were hosted and what structural factors allowed certain countries to rise to the top.
Saudi Arabia ranked first globally with $39.66 million in hosted prize pools, driven largely by the Esports World Cup circuit in Riyadh, which staged tournaments across titles including Dota 2, PUBG Mobile, Mobile Legends: Bang Bang and Honor of Kings.
China ranked second with $34.82 million, supported by its publisher-controlled domestic league system, including Tencent’s King Pro League Grand Finals 2025, which alone carried a prize pool of nearly $10 million.
The US placed third with $23.12 million, reflecting a diversified esports ecosystem with tournaments across multiple publishers and game genres.
The top ten countries by hosted esports prize pools in 2025 were:
Saudi Arabia — $39.66M
China — $34.82M
United States — $23.12M
Romania — $7.79M
France — $7.57M
Thailand — $7.11M
Canada — $5.28M
Germany — $5.22M
South Korea — $5.03M
Japan — $4.28M
Beyond the leading three markets, prize money drops sharply. The remaining seven countries together accounted for just over $47 million, illustrating the concentration at the top of the global esports hosting landscape.
The research also highlights several structural patterns behind these rankings. Sovereign investment programmes, such as those in Saudi Arabia, can rapidly elevate a country’s esports position. Publisher-controlled ecosystems, as seen in China, generate recurring prize pools. Meanwhile, countries like Romania and Germany reached the top ten by consistently hosting international events rather than relying on single flagship tournaments.
The post Global Esports Prize Pools Exceed $270M in 2025 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BETBY
BETBY Expands E-Sim Portfolio with Three Industry-First Titles: eHockey, eMMA and eTeqball
Tier 1 sportsbook supplier BETBY has expanded its proprietary esports feed, Betby.Games, with the launch of three industry-first e-sim titles: eHockey, eMMA and eTeqball. The new releases further strengthen BETBY’s high-frequency betting content portfolio, introducing new sports verticals while continuing to deliver fast-paced, always-on content designed to maximise engagement for operators and players worldwide.
Each of the new titles debuts as a first-of-its-kind esports simulation in the betting industry, reinforcing BETBY’s reputation as a pioneer in developing original betting content.
eHockey launches with four tournaments representing the NHL’s divisions: Atlantic, Metropolitan, Central, and Pacific. Each match follows a format of three periods lasting three minutes each, delivering uninterrupted action with no stoppages. Designed to replicate the intensity of real hockey, the title offers 15+ betting markets and is expected to generate over 11,000 matches per month, ensuring a constant flow of high-frequency betting opportunities. Arriving just ahead of the Stanley Cup playoffs next month, the new title allows hockey fans to stay immersed in the sport 24/7, extending engagement beyond real-world fixtures.
eMMA introduces a fast-paced combat sports experience featuring two tournaments: UFC Legends and UFC Women Legends, where some of the sport’s most iconic fighters face off in simulated matchups. By bringing together well-known names from MMA history, the title creates an instantly familiar environment for fans and bettors alike. The format focuses on quick fights, with each matchup consisting of a single round lasting around one to two minutes on average. Events begin every five minutes, ensuring continuous action throughout the day. Betting markets focus on the fight winner, creating a simple yet highly engaging wagering experience. Combined, the two tournaments are expected to deliver around 15,000 events per month.
Completing the trio is eTeqball, which introduces a brand-new sport to the Betby.Games portfolio. Combining elements of football and table tennis, the rapidly growing discipline brings a unique dynamic to esports simulations. The title launches with the TQX Cup Hungary – Double Mixed tournament, generating around 1800 matches per month. Each match consists of two games played up to 12 points, with over 20 betting markets available.
Kirill Nekrasov, Head of Innovation & R&D at BETBY, said: “Creating original content has always been at the core of the Betby.Games vision. With Hockey, MMA, and Teqball, we’re introducing three industry-first titles that further diversify our portfolio and bring new experiences to esports betting. Each of these games offers fast gameplay, clear betting mechanics, and a constant stream of events, helping operators keep players engaged 24/7.”
The post BETBY Expands E-Sim Portfolio with Three Industry-First Titles: eHockey, eMMA and eTeqball appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
B2B iGaming
Logifuture Joins Forces with BetConstruct AI to Expand Virtual Sports
Logifuture, a leading B2B provider of virtual sports and instant gaming solutions, has announced a strategic partnership with BetConstruct AI, a global iGaming platform powering hundreds of operators worldwide. This collaboration integrates Logifuture’s flagship products, Zoom Sports and Simulate, into BetConstruct AI’s platform, significantly expanding access to innovative engagement tools for operators.
Expanding Global Reach
The partnership enables operators to offer next-generation virtual sports and instant betting solutions, enhancing player activity and generating incremental revenue.
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Zoom Sports delivers ultra-realistic virtual football and tennis events in both full-length and turbo formats, offering thousands of daily betting opportunities.
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Simulate allows players to instantly simulate the outcome of betslips, removing waiting times and creating immediate engagement.
These tools extend player retention, increase betting activity beyond live events, and create cross-sell opportunities across the BetConstruct AI network.
Innovation at the Core
Both Logifuture and BetConstruct AI prioritize innovation and product differentiation, helping operators stand out in a highly competitive market.
Niccolò Cassettari, Chief Business Development Officer at Logifuture, commented:
“Partnering with BetConstruct AI is a major step forward. Their global reach makes them the ideal partner to scale Zoom Sports and Simulate worldwide. This collaboration is just the beginning of a long-term partnership to deliver new experiences and stronger operator performance.”
Looking Ahead
The partnership will focus on expanding distribution, delivering new gaming experiences, and introducing innovative products to keep players engaged while helping operators grow revenue worldwide.
The post Logifuture Joins Forces with BetConstruct AI to Expand Virtual Sports appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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