Latest News
Digital Entrepreneurship in Sports: former professional athletes present 4 projects to innovate in sport business

The entrepreneurial ideas that have been elaborated during the training program powered by SKS365 were showed to the public in the HUB of LVenture Group
A marketplace for sponsorships, an on-demand physiotherapy platform, a corporate placement network for athletes and an app that optimizes the experience of sports tourism are the four projects that see the light at the end of the training course Digital & Entrepreneurship in Sports.
The project, powered by SKS365 and LVenture Group, a listed VC operator among the main startup accelerators at the European level, took place in the first half of 2021 with the goal of meeting the needs of many former professional sportsmen and women. Most of them, in fact, find it difficult to reintroduce themselves into the job market once they finish their sports career. The challenge is to integrate the soft skills developed as athletes (competitive approach, goal-oriented mindset, team spirit) with technical skills allowing them to be successful in one of the sectors with more future perspectives: the digital economy.
“Training is one of the key values of our Corporate Identity, and sport represents the universe in which we operate and that we want to contribute to developing a more systematic and functional way, especially in these unprecedented times due to the pandemic – commented Brian Dean, SKS365 Chief People Officer – We are therefore very happy to have contributed to the reskilling process of the former professional athletes who took part in the training program. From the very beginning, we were pleasantly impressed by the spirit of initiative and entrepreneurship that the class has shown. The projects presented today are concrete proof of the commitment, the proactive approach, the great team work and skills that the former sportsmen have developed during this journey with us. They also prove the ex-athletes’ capability to turn an idea into a successful business project.”
The athletes who took part in this first edition of Digital & Entrepreneurship in Sports were divided into teams to work on four projects that were presented in Rome, at LVenture Group’s HUB.
Sponsorboom is the project presented by Andrea Fontanella, Carlotta Oggioni, Giulia Paolillo, Luca Alpozzi and Sonja Percan, with the aim of bridging the gap between the offer and the demand for sponsorship in the sports environment. Andrea Coronica, currently a basketball player at Allianz Trieste, presented Morbin, along with the team made up of Manuel Pascali, Stefano Bossi, Stephen Makinwa and Coronica himself. It is an app dedicated to personalized training and rehabilitation with a science-based approach. Another app has been developed by Giulio Alberto Silva, Marco Ponteri, Nicola Sesto and Rabia Jendoubi: Travel Sport is dedicated to supporting travel and tourism linked to sports events. The fourth project is called Sport2Work, developed by Andrea Radin, Daniele Postiglioni, Giorgio Barbareschi and Lara Peyrot. The team has presented a customized platform to define the best training path for athletes, based on their soft skills and providing them tutoring and mentoring courses as well as online training and internships in companies.
“This program gave the opportunity to explore the connections between sport and digital economy, enrichingus with a new point of view, that of the participants, highly qualified thanks to their great experience in the sport sector. The projects which have been developed thanks to the collaboration with the SKS365 Training Program, the work of our Open Innovation team and the mentors involved, respond to the new needs of various stakeholders in the sports industry. This confirm show digital can open up new training, professional and business growth scenarios in a sector that is more and more oriented to innovation”, said Antonella Zullo, Head of Open Innovation at LVenture Group.
The final event, directed by the sports journalist Giulia Mizzoni, was also an opportunity to discuss the new scenario of the digital economy for the sport industry. Among the panelists, there was also Paolo Carito, Executive Manager and Visiting Professor in Sport Management, Andrea Bellamio, CEO of Mister Calcio and Mandarino Adv, Stefano Gobbi, Senior Program Manager Sport e Salute and Matteo Musa, CEO of Fitprime.
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Gaming Corps joins forces with Torrero to boost operator choice and content delivery

Gaming Corps – a publicly-listed game development company based in Sweden, has partnered with Torrero, the B2B aggregator and white-label provider, in a deal that sees Gaming Corps’ full suite of content rolled out across Torrero’s extensive network of operator brands.
Torrero’s aggregation platform features more than 8,500 games from over 130 providers, alongside sportsbook content spanning 20+ sports and over half a million sporting events — and now includes Gaming Corps’ diverse portfolio of Slot, Table, Mines, Multiplier and Plinko titles. Known for powering major global brands like Betmaster and Casinoin, Torrero offers a full-service solution that goes far beyond content, with integrated payments, compliance, multilingual customer support, and licensing services all managed under one roof.
Danielle Calafato, CCO at Gaming Corps, said: ” Torrero’s strength lies in giving operators exactly what they need — flexibility, speed and a content-rich platform. That makes them a natural fit for us. This partnership helps us reach new markets while giving Torrero’s partners access to a steady stream of distinctive, engaging content designed for today’s players — including some of our latest titles like 3 Pigs of Olympus, Hyena Heist and Penalty Champion 2. We’re excited to see our games go live across their network and to be part of a proposition that puts performance and player experience first.”
Aleksei Tolstov, Head of Business Development at Torrero, added: “Gaming Corps is a standout game developer that continues to grow in reputation and quality. Their content is a great fit for our platform and operator brands, particularly in terms of game variety and performance. We’re pleased to welcome them to our network and look forward to a successful collaboration ahead.”
The partnership is now live, with Gaming Corps’ games available to all Torrero partners from today.
The post Gaming Corps joins forces with Torrero to boost operator choice and content delivery appeared first on European Gaming Industry News.
Industry Awards
Omnigame celebrates win at SBC Awards Europe

Omnigame, the full-service iGaming business, is celebrating industry recognition after being awarded Gaming Mechanic/Feature of the Year at the SBC Awards Europe.
Hosted at the Hilton Malta, the awards recognised the achievements of the very best operators, affiliates, suppliers, payment providers, and game developers across the European betting and gaming industry.
Omnigame’s creative twist on traditional slot machines, its ‘Wheels of Reels’ mechanic, incorporates ‘wheels’ of differing lengths rather than the traditional rectangular matrix. The innovative spinning mechanic provided a new approach to slot gaming, allowing Omnigame to stand apart from its competition in the category.
The creativity of the mechanic has seen Stream of Luck become one of the most popular games in the Omnigame portfolio.
Peter Weinreich, CEO of Omnigame, said: “Receiving the award that highlights the innovative nature of our ‘Wheels of Reels’ mechanic at the SBC Awards Europe is a massive credit to the whole team at Omnigame. We are incredibly proud of our achievement, which has provided a fresh take on the traditional slot experience.
“We have worked hard to provide exciting games to players, and this recognition of our innovative approach is a fantastic moment for us.”
The post Omnigame celebrates win at SBC Awards Europe appeared first on European Gaming Industry News.
Latest News
Former Swintt Marketing Manager Michela Pace joins GameOn

Pace named Marketing Operations Manager for full-service agency’s popular Fractional CMO division
GameOn has appointed former Swintt Marketing Manager, Michela Pace, as Marketing Operations Manager of its thriving Fractional CMO division.
Michela is a skilled marketer who started her career in the iGaming industry back in 2021 as a marketing intern at Swintt.
The slot studio quickly saw her potential, offering her a full-time role as Campaign Coordinator. She then progressed to Marketing Executive, a position she held for two years, before being promoted to Marketing Manager.
Across these roles, she has been involved in a wide range of marketing initiatives from managing game launch campaigns and content calendars to organising events, handling merchandise and working with media partners to drive brand visibility through interviews, press releases and editorial features.
She brings this experience and a passion for marketing and branding to the Marketing Operations Manager role at GameOn, where she will be responsible for supporting the wider CMO team, led by Alex Wilson, and working directly with clients on their marketing strategies and campaigns.
Alex Wilson, Head of Marketing Division at GameOn, said: “I’m delighted to welcome Michela to the team and for GameOn’s Marketing Division to benefit from such a passionate and talented marketer with tons of industry experience.
“Michela played a central role in building Swintt’s profile in the industry from the ground up, experience that our clients will absolutely benefit from.
“More than anything, Michela is a great person to work with, bringing enthusiasm and energy to the team. I’m really looking forward to working with her as we build out GameOn’s Fractional CMO offering and deliver value and results for our clients.”
Michela Pace, Marketing Operations Manager at GameOn, added: “I’m over the moon to be joining GameOn. I’ve always admired the company, especially the incredible team behind it, and feel very lucky to be starting this new chapter with them.
“I’m excited to work alongside the team and to support our clients by contributing to their strategies and campaigns. I’m also fortunate to be learning from the best in the industry while pushing creative boundaries as we continue to grow together.”
The post Former Swintt Marketing Manager Michela Pace joins GameOn appeared first on European Gaming Industry News.
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