EveryMatrix has won a highly competitive public procurement process to provide World Lottery Association (WLA) member Norsk Tipping with a comprehensive range of in-house and aggregated content plus bespoke casual games development.

The agreement is the company’s largest ever SlotMatrix deal and covers two principal areas.

The first will see SlotMatrix – EveryMatrix’s aggregation platform – provide Norsk Tipping and its players with an extensive range of premium third-party online casino content plus new and existing in-house titles from its own studios.

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This includes the recently acquired Fantasma Games as well as Armadillo Studios with EveryMatrix Games significantly increasing its games production output in 2025.

The second area will see EveryMatrix Games provide third-party content for Norsk Tipping’s Yezz, a range of entertaining, mobile-first casual games that appeal to next generation players and typically involve longer session times.

The industry’s fastest growing technology provider successfully won the procurement process and new long-term contract and will immediately begin work to add more innovative content to Norsk Tipping’s portfolio.

The Norsk Tipping-EveryMatrix partnership extends almost a decade when both companies first put pen to paper on their first content integration platform agreement in 2016. Since then EveryMatrix’s CasinoEngine platform has powered the operator’s casino offering, providing its players with a diverse range of best-performing content.

Norsk Tipping is Norway’s state-owned gaming company and a market leader in the country. It boasts a broad retail and online portfolio, including lottery games, scratch cards, online casino, and sports betting. Since it was founded in 1948 the profit from the company’s operations have been channelled back to the Norwegian sport and cultural sector.

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Ebbe Groes, CEO and Co-Founder, EveryMatrix, said: “I’m delighted Norsk Tipping, one of our most valued partners, has chosen to continue to put their trust in us after almost 10 years of collaboration and we look forward to even more years working together.”

Lars Martin Ottesen, Product Manager, Casino at Norsk Tipping, said: “We are glad to extend our partnership with EveryMatrix to be able to source casino content that matches our ambitions for years to come. We are confident that EveryMatrix’s expertise will provide great value for Norsk Tipping and support us in our overall content strategy.”

Svein-Erik Sæther, Product manager for Yezz, Norsk Tipping, added: “We look forward to developing the Yezz category further with EveryMatrix as an aggregator of high-quality games that are entertaining and with longer duration.”

EveryMatrix, the iGaming industry’s fastest growing technology provider, has achieved historic quarterly and annual financial results with record revenues, its greatest ever growth and soaring profitability.

The global tier-1 provider’s expansion has hugely accelerated in the last five years, however Q4 2024, combined with full-year results, has seen records smashed with its best ever quarter, all-time high annual net revenue of €181 million, a 59% YoY increase, EBITDA of €101m – up 70% YoY – and a seventh consecutive profit margin of more than 50%.

This was driven by large-scale customer launches and deal wins, continued, rapid growth in its core sports and casino business units, further bolstered by strong sports trading margins.

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Fourth quarter 2024 results saw EveryMatrix set a record high net revenue of €55m across all products, up 51% YoY. Q4 EBITDA stood at €30m, up 49% YoY.

The business was boosted in 2024 by two acquisitions: FSB Technology in July and Fantasma Games in October. Both teams and products have been integrated and are already contributing to Group revenues and strategy across sportsbook platform development and games content. Both transactions were all-cash and fully funded from cash flow. The company remains debt free.

BEST 12 MONTHS IN COMPANY HISTORY

The EveryMatrix Group celebrated its biggest and best year in 2024 with record performance in all product verticals, signing and delivering its biggest ever tier-1 clients including its first omni-channel agreement with Arena Casino.

It closed two accretive M&A transactions in FSB Technology and Fantasma Games, was selected in first place ahead of competitors for multiple, soon-to-be announced, large-scale public procurement processes further futureproofing the business and surpassed the 1,000-employee milestone, now with 1,300 team members.

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EveryMatrix was also recognised by its peers with seven major industry awards – its best ever annual tally – including multi-channel supplier, casino supplier and aggregator of the year.

FSB Technology has added approximately 14% additional Gross Gaming Revenue (GGR) to the Group’s sportsbook business unit volumes with customer migration on track.

The acquisition has strengthened key areas of the business, including the OddsMatrix sportsbook, by doubling the trading and quants team to enhance personalisation within managed odds and risk services. The deal has also opened the UK and African markets for EveryMatrix.

The Fantasma Games acquisition added 45 well-known titles that are already live with more than 250 operators and played by millions of players across 50+ countries. This increased EveryMatrix’s in-house portfolio to 120+ games.

Fantasma Games’ market distribution will also boost EveryMatrix’s presence in rapidly growing markets. North America remains a key focus area. SlotMatrix went live in West Virginia during the quarter and is licensed in all US iGaming states. The SlotMatrix commercial team has also been strengthened with the arrival of Björn Sjöberg as CCO, formerly CCO of Evolution Games.

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A QUARTER LIKE NO OTHER

Q4 2024 GGR for operator partners within the Casino business unit generated a thirteenth consecutive record quarterly performance of €782m, up 33% YoY with GGR for the last 12 months at €2.8 billion, a 49% YoY increase and processing more than 73 billion game rounds.

Quarterly casino net revenue improved to €27.1m, up 52% YoY while EBITDA reached €16.7m reflecting a 46% YoY increase. The SlotMatrix aggregation product introduced a total of 1,145 unique game titles and integrated 33 new vendors in Q4 2024 bringing the total to more than 175, well above any other aggregator worldwide.

OddsMatrix underwent an outstanding period of growth, increasing betting volumes 73% YoY – and by a factor 14 over a period of five years with the total number of bets in 2024 exceeding 515m.

Quarterly sportsbook turnover climbed to €1.9bn and €5.9bn for the last 12 months reflecting a 50% YoY increase, while Q4 GGR reached a record €160m, a 115% increase YoY. In the last 12 months GGR rose by 135% YoY to €448m. Net revenue for the quarter reached €17.5m, up 92% YoY, while EBITDA reached €11.4m, reflecting a 133% YoY increase.

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OddsMatrix hit a record number of live events for 2024 of more than 2 million events, a 16% rise YoY driven by additional premium content.

Platform saw fourth quarter net revenue rise 9% YoY to €8.6m, with EBITDA at €2.8m. GamMatrix, the EveryMatrix Player Account Management (PAM) system, processed 450k gaming transactions per minute during peak hours, up 12% QoQ, while also going live in new jurisdictions in 2024 including Peru and Croatia. The number of successful payment transactions reached 230m in 2024. Since 2020 the MoneyMatrix payment platform has seen daily payment transactions increase by 25 times, more than doubling YoY.

In 2024 the Affiliate division saw PartnerMatrix integrate PartnerMatrix Intelligence (formerly DeepCI) combining affiliate software and affiliate intelligence products under one proposition. During the full year, the business unit signed 96 new deals. Quarterly net revenue landed at €1.4m up 2% YoY, while EBITDA decreased to -€0.4m.​ Full-year net revenue reached €5.6m, up 26% YoY, while EBITDA landed at -€1.1m. This is currently the only area of EveryMatrix not performing satisfactorily.

Ebbe Groes, Group CEO of EveryMatrix, said: “The timing of our results at ICE couldn’t be better while the industry gathers at the biggest event of the year.

“I’m proud of all our achievements in 2024 but particularly in sports where OddsMatrix has undergone an incredible period of growth, increasing betting volumes by a factor 14 in just five years.

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“The system’s ability to handle this mega growth for bet placement, bet settlement and risk management, while simultaneously adding many features, is proof of just how solid its architecture is. In this quarter alone we launched a completely rewritten Risk Management module, infinitely scalable and with many new features. Several clients have already migrated to it.

“The momentum we’ve set in the last few years shows no signs of slowing down. Most of all, this is a result of our clients growing with us and my heartfelt thanks go to our customers and our staff. Your loyalty and efforts jointly did this. We will keep pushing to improve all products help our clients’ continued growth!”

Q4 & FULL-YEAR 2024 HIGHLIGHTS

• Record Net Revenue: €55m for the quarter, up 51% YoY; full-year revenue reached €181m, a 59% YoY increase.
• Record EBITDA: €30m for the quarter, up 49% YoY; full-year EBITDA totalled €101m, a 70% YoY growth.
• Integration of Fantasma Games into EveryMatrix Games business unit immediately contributing to Group revenues – follows integration and on-schedule migration of FSB Technology customers.
• Record year for OddsMatrix with all-time high sportsbook turnover, margins, live events and bet volumes.
• Live with first omni-channel turnkey technology solution for Croatia’s Arena Casino.
• BetMGM and Rush Street Interactive live with SlotMatrix in-house content in West Virginia, US.
• Achieved gold-standard GLI-19 and GLI-33 certifications for core platform products.
• Launched ‘Academy for Heroes’ – second fully funded NGO in Ukraine for war veterans to develop IT careers.
• 41% annual growth in staff, with total now at 1,300.

EveryMatrix is just weeks away from unveiling its biggest ever ICE show presence across three stands with its ‘Everything is Possible’ experience in Barcelona.

EveryMatrix’s trio of stands will focus on three areas; its core brand that includes flagship turnkey and best-of-breed products CasinoEngine, SlotMatrix boosted by Fantasma Games and player account management technology GamMatrix (stand number 2G32); a dedicated area for rapidly growing sportsbook and data feeds division OddsMatrix (5K10); and a third space for affiliate management platform and data tracking technology PartnerMatrix at the adjoining iGB Affiliate show (K36) from 20^th to 23^rd January 2025.

The EveryMatrix stand – its largest ever at three times the size of ICE 2024 – is designed for visitors to enjoy the ‘Everything is Possible’ experience across several touchpoints including:

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• Interactive video content, demo pods, and customer success stories detailing EveryMatrix’s largest turnkey and best-of-breed projects and how its clients have achieved record numbers because of its advanced technology
• ‘EveryMatrix Effect’ presentation area. Based on the video learning series between EveryMatrix and iGaming Business, experts from the industry’s fastest growing technology provider will present live workshops on how operators can navigate the most pressing challenges in online casino and sports
• a stunning networking cocktail bar area and boardroom-style meeting space
• a purpose-built shop where delegates can exchange branded coins for a wide selection of EveryMatrix merchandise to ensure an unforgettable ‘Everything is Possible’ experience. Based on EveryMatrix’s new LoyaltyEngine cross-vertical suite of loyalty tools that boost player engagement, retention and lifetime value, the more areas visitors experience, the higher value rewards they can claim.

A five minute walk away the OddsMatrix stand (5K10) centres on an atmospheric sports bar serving the best Barcelona beverages, surrounded by official memorabilia. This is accompanied by tier-1 customer case studies displaying how OddsMatrix has delivered record client results, while delegates will also be treated to one-on-one live demonstrations of the full sportsbook environment including the latest omnichannel journey.

Ebbe Groes, CEO & Co-Founder, EveryMatrix, said: “A new ICE venue, combined with yet another record year of growth and profitability for EveryMatrix and our customers, is the ideal opportunity to give visitors our unique ‘Everything is Possible’ experience. Here they will see first-hand the incredible results our advanced technology is having on our global customers. Plus, they will be well rewarded for the time they spend with us at the end of a unique journey. We can’t wait to open the doors to welcome you all in.”

Book a meeting with an EveryMatrix expert today!